BROOKLYN, NY US

What BROOKLYN, NY US does

Playlist Studio is a Brooklyn, New York-based creative agency founded on September 9, 2022, that delivers design and creative production services to consumer brands and technology companies. The firm operates with a small team (estimated 1–10 employees) and offers a multi-disciplinary service mix spanning brand design, motion design, 3D graphics, rapid prototyping, voice interface design, and web/app design. Its named client roster includes Nike (across both North America operations and Nike Virtual Studios' .SWOOSH platform), Epic Games, VSCO, Rippling, Scotts, Hoag Compass, Hinge, La Mer, Moneylion, Gatorade, Pingpod, and Podplay, covering CPG, consumer technology, fintech/HR, dating, sports-tech, and healthcare end markets.

The agency's core capability is creative execution—producing brand systems, 3D illustration systems, motion guidelines, and interactive prototypes—rather than proprietary technology, platform infrastructure, or AI/ML differentiation. Project outputs are typically one-time licensed creative deliverables sold through a sales-led, B2B go-to-market motion targeting mid-to-large consumer and technology buyers. Technical differentiation sits in production craft (3D, motion, prototyping, voice) rather than in software product, data assets, or machine-learning models.

The business model is project-based services revenue, with no disclosed funding, investor base, recurring contracts, or financial reporting. Pricing is structured as one-time project licenses, making revenue episodic and dependent on active engagements at any given time. Distribution leans on portfolio reputation and referral typical of boutique creative shops, with no inbound marketing engine or self-service channel documented.

Name

BROOKLYN, NY US

Legal name

Playlist Studio

Website

https://playlist.studio

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

1–10 employees

Short description

Playlist Studio is a Brooklyn-based creative agency founded in 2022 that provides brand design, motion, 3D graphics, rapid prototyping, and voice interface services to consumer brands and technology companies on a project basis.

Ownership category

akta.pro rank

Product category

Creative Agency Services

SIC

Services-Advertising Agencies (7311), Services-Motion Picture & Video Tape Production (7812), Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Content Production (Video, Design, Copy, Studio) (BPAFAAAF)

akta.pro secondary industry

Content Studio & Creative Resourcing (In-house/Embedded Teams) (BPAFAIAJ)

Keywords

• Creative agency services
• Brand identity design
• Motion graphics design
• 3d illustration design
• Web and app design

Headquarters

HQ city

Brooklyn

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Creative Agency Services: Playlist Studio generates revenue through project-based creative services including brand design, motion graphics, web/app development, 3D illustration, and marketing campaign production. Work is delivered to enterprise clients on a project basis with no subscription or recurring revenue model disclosed.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Playlist Studio is a creative agency that designs and produces brand identities, motion graphics, 3D illustrations, web and app designs, and marketing campaign creative for enterprise clients. Services are delivered as project-based engagements spanning brand strategy, visual system design, digital product design, and integrated campaign production.

Product overview

Playlist Studio is a creative agency based in Brooklyn, NY that provides design and creative production services for brands. Their portfolio includes brand identity and design work, app design, web design and development, motion design, 3D illustration, and marketing campaign creative. The agency has worked with clients including Nike, VSCO, Epic Games, Rippling, Hoag Compass, Maya restaurant, Podplay, Pingpod, Lotus of Siam, and earth® brand.

Differentiator

Problem solved

Functional benefit

Products and services

• Brand Identity Design
• Motion Design and Animation
• 3D Illustration Design
• Web Design Website design and development services for enterprise brands and startups, covering visual design, layout, and user experience for brand websites and digital platforms.
• App Design Mobile application design services for enterprise and startup clients, covering visual interface design, user experience, and brand integration within digital product environments.
• Marketing Campaign Creative Direction Conceptualization, creative direction, and production of marketing campaign assets including product images and videos. Includes campaign storytelling, photography direction, and multi-format content production for brand campaigns.
• Digital Screen and Kiosk Experience Design Design of interactive digital screen experiences for physical venues, including court reservation interfaces, game tracking displays, score monitoring, and seamless user interaction systems with vibrant motion elements.

Named customers20 records

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators1 record

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• R/GA: R/GA is a global creative agency delivering brand, product, and marketing innovation for enterprise clients. Broader incumbent peer overlapping with Playlist Studio's enterprise creative and digital experience offerings.
• Pentagram: Pentagram is the world's largest independently owned design studio, offering brand, motion, digital, and product design. Broader incumbent peer to Playlist Studio with overlapping services but vastly larger scale and partner-led model.
• Wieden+Kennedy: Wieden+Kennedy is a leading independent creative agency known for campaigns for Nike and other global brands. Broad incumbent peer to Playlist Studio given overlapping enterprise creative and brand campaign work.

Direct peers

• Collins: Collins is a design and brand strategy agency working on identity systems, motion, and digital experiences. Direct peer given shared brand systems, motion, and design-led approach for major brands.
• &Walsh: &Walsh is an independent creative and design studio offering brand, motion, and digital design. Direct peer to Playlist Studio given boutique creative studio model and enterprise client work.
• Buck: Buck is a design and motion studio specializing in brand identity, motion design, and digital experiences for enterprise clients. Direct peer to Playlist Studio given shared motion design, 3D, and brand systems offering for large brands.
• Athletics: Athletics is a New York-based design and branding agency offering brand strategy, identity, motion, and digital design. Comparable to Playlist Studio in scope of services and enterprise brand focus.
• Grizzly: Grizzly is a creative studio producing brand identity, motion design, and digital experiences. Comparable to Playlist Studio in its boutique scale, motion/brand focus, and enterprise client base.
• Red Antler: Red Antler is a Brooklyn-based branding and creative agency that builds brands from launch through scale. Direct peer to Playlist Studio in brand identity, design systems, and startup-to-enterprise creative work.
• Porto Rocha: Porto Rocha is a Brooklyn/Lisbon-based brand design studio focused on identity, motion, and digital design. Comparable to Playlist Studio in boutique scale, brand identity emphasis, and creative-driven client roster.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/playlist-studio
• Instagraminstagram.com/createaplaylist

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BROOKLYN, NY US