Lux Lighting
Lux Lighting rents, sells, and repairs professional cinematic LED lighting and grip equipment from 50+ premium brands to film, television, and streaming productions across depots in Los Angeles, New York, and Atlanta.
- Company typePrivate
- Founded1998
- HeadquartersPacoima, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Lux Lighting does
Lux Lighting is a privately held cinematic lighting equipment rental, sales, and repair company serving the film and television production industry. Founded in 1998 by working gaffer Michael Bauman, the company operates three physical rental depots in Los Angeles (Pacoima), Brooklyn (Industry City), and Atlanta (East Point) — the three largest production markets in the United States. Its inventory spans more than 50 premium lighting brands and over 100 product categories, including LED Fresnels, softlights, pixel-mappable tubes, specialty projectors, and grip equipment from manufacturers such as ARRI, Aputure, LiteGear, Nanlux, Astera, Creamsource, Quasar Science, Fiilex, KinoFlo, and Rosco. Lux is also a reseller and co-developer-adjacent partner through founder Michael Bauman's co-founding role at LiteGear in 2006.
The company generates revenue through three streams: equipment rentals (recurring/project-based), equipment sales (one-time, of new and used units), and professional repair services. Pricing is quote-based and not publicly disclosed; customers contact Lux directly by phone or email at each location. The go-to-market is event-driven, anchored by presence at trade shows such as Cinegear Expo, case-study content marketing featuring working productions, and active social media engagement with the cinematic lighting professional community. Customer concentration is heavily studio-skewed, with documented work on Warner Bros, Marvel Studios, Lucasfilm/Disney+, CBS Studios, and A24 projects including Black Adam, Wakanda Forever, WandaVision, The Falcon and the Winter Soldier, Ahsoka, Skeleton Crew, Picard, Ghostbusters: Frozen Empire, Creed III, and The Tragedy of Macbeth.
Lux carries no patents, has no disclosed funding rounds, no institutional investors, and reports a headcount of 1-10. Its competitive positioning rests on practitioner-led expertise (the founder operates as a working gaffer), inventory breadth across premium and emerging lighting brands, multi-market availability that eliminates cross-coast shipping, and deep community ties cultivated through workshops, case studies, and industry partnerships. The business model is capital-intensive (high-value equipment inventory) and labor-light, with an operating profile consistent with a specialized, cash-flow-funded independent rental house rather than a venture-backed scale business.
Lux Lighting firmographics
Firmographics- Name
- Lux Lighting
- Legal name
- Lux Lighting LLC
- Website
- https://luxlightingllc.com
- Company type
- Private
- Founded year
- 1998
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Lux Lighting rents, sells, and repairs professional cinematic LED lighting and grip equipment from 50+ premium brands to film, television, and streaming productions across depots in Los Angeles, New York, and Atlanta.
- Ownership category
- akta.pro rank
Lux Lighting industry classification
Industry- Product category
- Cinematic Lighting Rental and Sales
- NAICS
- Commercial, Industrial, and Institutional Electric Lighting Fixture Manufacturing (335132), Electric Lighting Equipment Manufacturing (3351)
- SIC
- Photographic Equipment & Supplies (3861), Wholesale-Electronic Parts & Equipment, Nec (5065)
- akta.pro primary industry
- Camera, Grip & Lighting Equipment Rental (MPADAFAB)
- akta.pro secondary industries
- Lighting & Studio Equipment Retail (Flash, Continuous, Modifiers, Backdrops) (CRACAHAF), Lighting Parts, Shades & Accessories Retail (Harps, Finials, Glass, Mounting) (CRAIAHAI)
Keywords
Where Lux Lighting is headquartered
LocationHeadquarters
- HQ city
- Pacoima
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Lux Lighting business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales
Revenue model
- Equipment Rentals: Rental of professional cinematic lighting equipment including LED fixtures, moving lights, specialty lights, HMI, incandescent, practicals, grip accessories, batteries, wireless control systems, and dimming control equipment to film and television productions.
- Equipment Sales: Direct sales of new and used professional cinematic lighting equipment from manufacturers including ARRI, Aputure, LiteGear, Nanlux, Astera, and others.
- Repair Services: Professional repair and maintenance services for cinematic lighting equipment.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Lux Lighting product offering
Product offeringCore offering
Lux Lighting rents, sells, and repairs professional cinematic lighting equipment, LED fixtures, grip accessories, and lighting modifiers from leading manufacturers to film, television, and streaming productions. The company operates from three U.S. warehouses in Los Angeles, Brooklyn, and Atlanta, serving gaffers, cinematographers, and production crews with an inventory spanning 50+ lighting brands and 100+ product categories.
Product overview
Lux Lighting is a professional cinema and television lighting rental and sales company offering an extensive portfolio of LED lighting equipment, LED tubes, specialty lighting, grip equipment, and lighting modifiers from major manufacturers. The company's offerings span multiple product categories including: LED Fresnels (ARRI Orbiter, ARRI L-Series, Fiilex Q and P Series, DedoLight, ETC Source Four), LED softlights and panels (ARRI SkyPanel series, Aputure Light Storm series, Nanlux Dyno and Evoke series, LiteGear LiteMat and LiteTile series, Rosco DMG Mini, Creamsource Vortex), LED tubes (Astera Titan/Helix/Hyperion, Quasar Science Rainbow/Bi-Color), specialty and moving lights (Rosco X-Effects, Astera NYX Bulb, Hudson Spider), grip and accessories (Blackbird stands, DoPchoice softboxes, Lightbridge CRLS reflectors, Bluff Bounce, DedoLight EFLECT), and grip equipment. Lux Lighting operates rental depots in Los Angeles, Brooklyn, and Atlanta, and also provides equipment repair services.
Differentiator
Problem solved
Functional benefit
Companies that use Lux Lighting
Customer profileNamed customers10 records
Segments3 records
Ideal customer profiles3 records
Lux Lighting technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration20 records
Feature1 record
Lux Lighting partnerships and signals
Strategic signalPartnerships
17 partnerships are on record, tiered core.
- LiteGearcoreLiteGear, founded in 2006 by Al DeMayo, Mike Bauman, and Jeff Soderberg, is a leading LED lighting equipment company for cinema, TV, and HD video industries. Lux Lighting carries LiteGear products including LiteMat, LiteTile, LiteDimmer, LiteStix, and LiteRibbon. LiteGear develops flexible LED lighting technology that has had a major impact on lighting and art departments globally.
- ARRIcoreARRI is a global leader in motion picture industry camera and lighting systems, employing around 1,600 staff worldwide. Headquartered in Munich, Germany, ARRI has been 'inspiring images since 1917' and has received 19 scientific and technical awards from the Academy of Motion Picture Arts & Sciences and six Engineering Emmys. Lux Lighting carries ARRI lighting products including Orbiter, SkyPanel, and L-Series fixtures.
- AputurecoreAputure is a global designer and manufacturer of cinema lighting fixtures and light-shaping accessories. Their products are used in studio and on-location film sets, photography, and live production. Lux Lighting carries extensive Aputure inventory including Light Storm, Infinibar, and STORM series products.
- AsteracoreAstera is a German hardware, software, and manufacturing specialist that has been producing battery-powered, remote-controlled LED lights since the mid-2000s. A key player in the film and event lighting industries with a reputation as one of the most innovative companies in the business. Lux Lighting carries Astera Titan Tubes, Hyperion Tubes, Helios Tubes, AX series, HydraPanel, and NYX Bulbs.
- NanluxcoreNanlux was established to serve the higher-end motion picture and broadcast markets with an emphasis on pushing the boundaries of technology. Lux Lighting carries Nanlux Evoke and Dyno series products.
- LiteGearcoreLiteGear products including LiteMat Plus and LiteMat Spectrum series are carried by Lux Lighting for cinema, television, and HD video production applications.
- Quasar SciencecoreQuasar Science was started in 2012 in Los Angeles by IATSE Local 728 Studio Electrical Lighting Technicians. The company designs workflow solutions for filmmakers including Rainbow Tubes, Bi-Color Tubes, and Crossfade Tubes. Lux Lighting carries Quasar Science linear LED lighting products.
- CreamsourcecoreCreamsource has been pioneering new solutions for the film and television industry since 2004, with rapid design and build capabilities and exacting quality standards. Lux Lighting carries Creamsource Vortex and Micro Colour LED fixtures.
- RoscocoreRosco, founded in 1910, is best known for color filters, gobos, scenic paints, and fog products for the entertainment industry. Now offers products in over a dozen categories including LED Lighting. Lux Lighting carries Rosco DMG MIX and X-Effects LED projector products.
- DedoLightcoreDedo Weigert Film GmbH was founded in 1965 and has grown into one of the main importers of video and film technical equipment for professional film, broadcast, and specialized photography. DEDOLIGHT precision lighting instruments are developed and supported from their Burbank, CA flagship facility. Lux Lighting carries DedoLight DLED series products.
- Digital SputnikcoreDigital Sputnik is a family business founded by two brothers in 2007, creating world-class lighting equipment for filmmakers. Lux Lighting carries Digital Sputnik DS1, DS3, and DS6 LED modular light systems.
- Hudson SpidercoreHudson Spider makes lighting fixtures including the big Redback and little Mozzie, configurable through accessories and applications. Developed by cinematographers, gaffers, and grips. Lux Lighting carries Hudson Spider RedBack and Mozzie products.
- FiilexcoreFiilex leads the transition of LED Fresnels in the motion picture industry using patented Dense Matrix LED technology. Since 2014, Fiilex has released award-winning LED fresnels with advanced color science for high CRI and TLCI. Lux Lighting carries Fiilex Q and P series LED Fresnels.
- ETCcoreETC creates solutions that inspire people to enhance their environments. An employee-centric company dedicated to a culture of service and innovation. Lux Lighting carries ETC Source Four LED Lustr Series and fos/4 Fresnel products.
- KinoFlocoreKino Flo has played a starring role in motion picture, television, TV broadcast, and photography lighting since its founding. The company has earned an Academy Award for technical achievement and continues to advance soft lighting with LED-based systems. Lux Lighting carries KinoFlo Freestyle LED lighting products.
- DoPchoicecoreDoPchoice creates lighting modifiers including Snapbags, Snapgrids, and Octa softboxes that intensify light output with easy handling. Lux Lighting carries DoPchoice products for soft light modification.
- LightbridgecoreLightbridge makes the Cine Reflect Lighting System (CRLS) combining forces with DoPchoice to create soft, beautiful light with full creative control. Their Snapbridge Glide Kit and C-Drive flight cases are carried by Lux Lighting.
Scale indicators1 record
Recent moves6 records
Expansion highlights4 records
Lux Lighting competitors and assessment
Company assessmentDirect peers
- Hand-Held Films: UK-based cinematic lighting and camera rental specialist with expanding US presence. Comparable to Lux Lighting in its focus on cutting-edge LED lighting technology for narrative film and episodic productions.
- Keslow Camera: Independent camera and lighting rental house serving major film and television productions with locations in Los Angeles, Atlanta and New York — directly overlapping Lux Lighting's geographic footprint and customer base.
- Panalux: Panavision-owned lighting rental business serving feature film, episodic and commercial productions worldwide. Closest direct competitor to Lux Lighting in premium cinematic lighting rental, especially across the same LA/NY production corridor.
- Otto Nemenz: Long-established Hollywood camera and lighting rental house serving major studio features. Comparable to Lux Lighting in its focus on premium rental supply for tentpole productions.
- Cinequipt: US-based camera, lighting and grip rental company serving film, television and commercial productions. Direct overlap with Lux Lighting in lighting rental inventory and customer segments.
- ARRI Rental: ARRI's in-house film and television equipment rental arm, offering ARRI-manufactured lighting and camera packages globally. Direct competitor to Lux Lighting on high-end cinematic lighting rentals for studio features and streaming content.
Broad incumbents
- Barbizon Lighting: National distributor and integrator of entertainment lighting including film/TV, broadcast and live events. Comparable to Lux Lighting in carrying multiple premium lighting brands for the entertainment industry, though primarily a distributor rather than renter.
- Mole-Richardson: Historic Hollywood lighting manufacturer and rental supplier founded in 1927. Comparable to Lux Lighting as a long-standing cinematic lighting provider with both manufacturing and rental/sales operations, though broader in scope and less LED-specialized.
Emerging players
- RatPac / NEP Group: Cinematic lighting and wireless DMX control provider (RatPac Dimmer) now part of NEP Group's broadcast/live-event services. Adjacent competitor to Lux Lighting in entertainment wireless-control and dimming rentals, with growing presence in film production power and control.
Others
- LiteGear: Flexible LED lighting manufacturer (LiteMat, LiteTile, Auroris) co-founded by Lux founder Michael Bauman. A core supplier and strategic partner to Lux Lighting rather than a direct rental competitor; relevant as an ecosystem participant and potential vertical-integration reference.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Lux Lighting social profiles
Digital presenceLux Lighting financial estimates
Financial estimateRevenue estimate
Valuation estimate
Lux Lighting leadership team
Management profileNumber of profiles
Profiles2 records
Lux Lighting funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Lux Lighting M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Lux Lighting
What does Lux Lighting do?
Lux Lighting rents, sells, and repairs professional cinematic lighting equipment, LED fixtures, grip accessories, and lighting modifiers from leading manufacturers to film, television, and streaming productions. The company operates from three U.S. warehouses in Los Angeles, Brooklyn, and Atlanta, serving gaffers, cinematographers, and production crews with an inventory spanning 50+ lighting brands and 100+ product categories.
Is Lux Lighting a public or private company?
Lux Lighting is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Lux Lighting founded?
Lux Lighting was founded in 1998. It employs 1 to 10 people.
Where is Lux Lighting based?
Lux Lighting is headquartered in Pacoima, United States, in the North America region.
How does Lux Lighting make money?
Three revenue lines are on record. Equipment Rentals are the primary driver. The others are equipment Sales and repair Services.
Who are Lux Lighting's main competitors?
Direct peers on record are Hand-Held Films, Keslow Camera, Panalux, Otto Nemenz, Cinequipt and ARRI Rental. Broad incumbents are Barbizon Lighting and Mole-Richardson. RatPac / NEP Group is listed as an emerging player. LiteGear is listed as an others.
Does Lux Lighting have an API?
No public API is recorded for Lux Lighting.
What industry is Lux Lighting in?
Lux Lighting's product category is Cinematic Lighting Rental and Sales. Its primary akta.pro industry code is MPADAFAB, Camera, Grip & Lighting Equipment Rental, with a secondary code of CRACAHAF, Lighting & Studio Equipment Retail (Flash, Continuous, Modifiers, Backdrops). Its NAICS code is 335132 and its SIC code is 3861.