3D Innovative Designs

What 3D Innovative Designs does

3D Innovations Design Pte. Ltd. is a Singapore-based interior design and renovation contractor that originated in 1982 as Chern Hock Renovation and has since rebranded to its current name. The company provides full-service residential and commercial renovation, including design consultation, layout and space planning, hacking, masonry, plumbing, ceiling, carpentry, painting, and project management, supported by an in-house carpentry workshop that produces bespoke cabinetry and built-in furniture. Its core product is a standardized portfolio of nine HDB renovation packages segmented by flat size (3-room, 4-room, 5-room) and tier (New Premium, New Standard, Resale), priced between SGD 12,888 and SGD 37,688, complemented by custom design-and-build services for private property owners and small commercial clients.

The business operates a direct-to-consumer go-to-market model with seven island-wide walk-in showrooms across Singapore, including the Sin Ming Mega Showflat (claimed as the country's largest renovation showroom), supplemented by website-driven free quote requests and earned media exposure on Mediacorp Channel 5's Renovaid TV series. The company holds HDB Licensed Contractor status, ISO 9001 quality management certification, Bizsafe Level 3 workplace safety certification, and RCMA industry association membership, which collectively serve as regulatory entry barriers to the HDB segment that anchors its addressable market.

Revenue is generated through one-time project-based contracts with individual homeowners and small commercial clients, with package-based pricing for HDB work and professional-services pricing for custom residential and commercial projects. Over 8,000 clients have been served cumulatively, with more than 50% of new business sourced from customer referrals and word-of-mouth. The company reports no external funding, operates as a privately-held Singapore private limited entity, and has no disclosed parent, subsidiary, or M&A activity.

Name

3D Innovative Designs

Legal name

3D Innovations Design Pte. Ltd.

Website

https://3dinnovations.com.sg

Company type

Private

Founded year

1982

Operating status

Operating

Short description

3D Innovations is a Singapore-based interior design and renovation contractor offering standardized HDB renovation packages and custom design-and-build services for residential and small commercial clients, sold directly through 7 island-wide showrooms.

Ownership category

akta.pro rank

Product category

Home Renovation & Interior Design Services

NAICS

Interior Design Services (54141)

SIC

Wood Household Furniture, (No Upholstered) (2511)

akta.pro primary industry

Whole-Home Interior Renovation (Non-Structural) (HSAPAEAC)

Keywords

• Home renovation services
• Interior design
• HDB renovation
• Custom carpentry
• Space planning

Headquarters

HQ city

Midview City

HQ country

Singapore

HQ region

Asia

Offices7 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Renovation Package Sales: One-time project-based revenue from selling pre-defined renovation packages (New Premium, New Standard, Resale tiers) for HDB 3-room, 4-room, and 5-room flats, as well as custom projects for private developments and condominiums.
2. Custom Design & Build Projects: Full interior design and renovation services for residential (HDB and private) and commercial projects including design consultation, layout planning, space planning, and project management.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels7 records

Core offering

3D Innovations Design Pte. Ltd. is a Singapore-based interior design and renovation contractor offering full-service design, layout, space planning, hacking, masonry, plumbing, electrical, carpentry, painting, and project management for residential (HDB and private) and small commercial projects. The company operates an in-house carpentry workshop producing bespoke cabinetry and furniture, and sells bundled renovation packages across nine HDB flat configurations (3/4/5-room, New Premium / New Standard / Resale).

Product overview

3D Innovations Design Pte. Ltd. is a Singapore-based home renovation and interior design company offering a portfolio of structured renovation package products alongside custom full-service design and build offerings. The core product line consists of nine HDB Renovation Packages organized by flat size (3-Room, 4-Room, 5-Room) and tier (New Premium, New Standard, Resale), each providing bundled renovation works including design consultation, hacking, masonry, plumbing, ceiling, carpentry, solid surface, and painting services at fixed price points. These package products are complemented by bespoke Full Interior Design & Renovation Services for residential and commercial clients, an in-house Carpentry Workshop delivering custom furniture and built-ins, and island-wide Walk-in Showroom Consultations. The portfolio is distributed across seven Singapore locations including Ubi (main), Sin Ming Mega Showflat, Bedok Mall, Century Square, Tradehub 21, Oxley Bizhub, and Toa Payoh.

Differentiator

Problem solved

Functional benefit

Products and services

• HDB 3 Room New Premium Package All-inclusive renovation package for new HDB 3-room flats, including plumbing, flooring, feature wall, false ceiling, and carpentry, with complimentary appliances and premium upgrades such as Blum hinges and quartz worktop.
• HDB 3 Room New Standard Package Mid-tier renovation package for new HDB 3-room flats covering core renovation works at a competitive price point.
• HDB 3 Room Resale Package Renovation package tailored for resale HDB 3-room flats, including hacking, waterproofing, and complete interior finishing works with 12-month waterproofing and 24-month workmanship warranty.
• HDB 4 Room New Premium Package Premium all-inclusive renovation package for new HDB 4-room flats featuring full design works, carpentry, plumbing, and painting.
• HDB 4 Room New Standard Package Standard renovation package for new HDB 4-room flats covering essential design, masonry, plumbing, ceiling, and painting works.
• HDB 4 Room Resale Package Renovation package for resale HDB 4-room flats including comprehensive hacking, waterproofing, tiling, and interior finishing.
• HDB 5 Room New Premium Package Top-tier renovation package for new HDB 5-room flats offering complete design, carpentry, solid surface works, and full interior finishes.
• HDB 5 Room New Standard Package Standard renovation package for new HDB 5-room flats covering masonry, plumbing, ceiling, carpentry, and painting works.
• HDB 5 Room Resale Package Full renovation package for resale HDB 5-room flats encompassing design consultation, hacking, waterproofing, tiling, plumbing, and complete interior finishing.
• Full Interior Design & Renovation Services Custom interior design and renovation services for residential and commercial projects, covering design consultation, layout and space planning, project management, and bespoke execution.
• Bespoke Carpentry Services In-house carpentry workshop producing custom furniture and built-ins including kitchen cabinets, wardrobes, feature walls, and TV consoles with strict quality and material control.
• Walk-in Showroom Consultations Island-wide showroom locations offering in-person design consultations with renovation consultants to discuss project requirements and view material samples.

Quantifiable outcome

• Over 8,000 satisfied customers served
• +2 more outcomes

Named customers7 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Five partnerships are on record, tiered core and minor.

• HDB (Housing Development Board)coreOthersHDB Licensed Contractor status allows the company to legally carry out renovation works on HDB properties in Singapore. This is a mandatory regulatory requirement for serving the majority of Singapore's residential market.
• Nippon PaintminorStrategic or Co-development PartnerOfficial Nippon Paint Partner providing paint products for renovation projects. ICI Pentalite and Nippon Emulsion paints are specified in standard package offerings.
• RCMA (Renovation and Constracting Management Association)minorOthersMembership association providing industry networking and standards for renovation contractors in Singapore.
• WSHC (Workplace Safety and Health Council)coreOthersBizsafe Level 3 Certification holder demonstrating workplace safety compliance for construction and renovation operations.
• HouzzminorChannel Partner/ Reseller/ DistributorListed as Houzz Pro professional partner, leveraging the platform for customer leads and portfolio visibility.

Scale indicators6 records

Recent moves1 record

Expansion highlights5 records

Emerging players

• Livspace: Tech-enabled interior design platform with Singapore operations, offering end-to-end design and renovation services for homeowners — emerging, scaled alternative to traditional Singapore ID firms.

Direct peers

• Swiss Interior: Established Singapore ID and renovation contractor serving HDB and private residential segments with design and carpentry capabilities — overlapping offering and customer base.
• Mr. Renovator: Singapore renovation contractor serving HDB and condo owners with design-and-build packages and an in-house carpentry capability — directly competitive on offering and pricing.
• IDTV: Singapore interior design company providing residential HDB and condo renovation services with designer-led packages — directly comparable customer and product mix to 3D Innovations.
• ID Workshop: Singapore HDB-focused interior design firm offering design, carpentry, and renovation services to homeowners — comparable segment and project-based service model.
• Design 4 Space: Singapore-based interior design and renovation firm offering HDB, condo, and landed residential packages with a comparable showroom-led, project-based service model.
• Absolut Project: Singapore design-and-build interior firm with HDB and condo packages and custom carpentry — competes for the same homeowner customer as 3D Innovations.
• Renozee: Singapore renovation marketplace and ID firm connecting homeowners with contractors and offering fixed-price packages — overlapping value proposition with 3D Innovations' standardized packages.
• DS Interior Group: Singapore interior design and renovation firm offering HDB, condo, and commercial fit-out services — comparable business model, customer base, and project-based pricing.

Others

• Nippon Paint Singapore: Major paint supplier and 3D Innovations' stated brand partner for ICI Pentalite and Nippon Emulsion paints — adjacent ecosystem supplier rather than competitor, but relevant to its supply chain.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/3d-innovations-design-pte-ltd

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 3D Innovative Designs