Sardegna piu

Name

Sardegna piu

Legal name

Sardegna più S.r.l.

Website

https://sardegnapiu.it

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Grocery Distribution Cooperative Services

SIC

Wholesale-Groceries, General Line (5141), Retail-Retail Stores, Nec (5990)

akta.pro primary industry

Multi-Stakeholder Grocery Cooperatives (CRAHALAD)

akta.pro secondary industry

Buying Clubs & Community Bulk Purchasing Co-ops (CRAHALAE)

Keywords

• Retail distribution services
• Cooperative purchasing
• Grocery supply chain
• Wholesale logistics
• Affiliated store network

Headquarters

HQ city

Villacidro

HQ country

Italy

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Supply Chain, Personnel, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Commission and procurement services: Sardegna più acts as a commission agent (commissionaria) for affiliated member stores, negotiating bulk purchasing contracts with suppliers and providing centralized distribution logistics. The cooperative model allows members to obtain better commercial terms from suppliers through collective purchasing power.
2. Centralized distribution: Revenue generated from operating the distribution center and delivering goods to member stores, providing procurement and supply chain services to affiliated retailers across Sardinia.

Go-to-market motion1 record

Distribution channels6 records

Marketing channels4 records

Core offering

Sardegna più is a cooperative purchasing and distribution consortium that aggregates approximately 75 independent Sardinian entrepreneurs and 351 affiliated retail stores. The company provides centralized procurement, bulk supplier contract negotiation, logistics via its 150,000 mq Ce.DI. distribution center in Villacidro, and commercial support services to member and affiliated grocery stores across 143 Sardinian municipalities.

Product overview

Sardegna più S.r.l. is a retail distribution cooperative that operates a network of supermarkets and stores across Sardinia through affiliated members. The company provides a centralized platform of services including a major distribution center (Ce.Di.) in Villacidro and multiple retail channels under brands such as PAM and Sottocasa. The product portfolio spans various store formats: Coop Super24 and Coop Super20 (extended-hour supermarkets), InCoop (cooperative retail), and SDS Super and SDS Superette (small and mid-format stores). The company supports its 351 point-of-sale locations with purchasing coordination, logistics, commercial contract negotiation, and digital services including a store locator tool. The cooperative model enables affiliated entrepreneurs to access competitive supplier terms while maintaining their individual store operations.

Differentiator

Problem solved

Functional benefit

Products and services

• Ce.Di. Distribution Center Central distribution center in Villacidro spanning 150,000 mq with 37,000 mq of covered storage (29,000 mq for general supermarket goods, 8,000 mq cold storage for perishables, 2,000 mq offices). Handles merchandise distribution for the affiliated supermarket network.
• Collective Purchasing Services

Quantifiable outcome

• 68,327 square meters of retail surface distributed across 143 Sardinian municipalities
• +1 more outcomes

Named customers4 records

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Partnerships

Seven partnerships are on record, tiered major and core.

• Gruppo CellinomajorStrategic or Co-development Partner · 1 January 2014Gruppo Cellino, a leading Sardinian entrepreneurial group, joined Sardegna più's membership in 2014 as part of the company's strategic restructuring. This partnership marked a significant consolidation of the cooperative's financial stability.
• SigmamajorStrategic or Co-development Partner · 1 January 2003In 2003, Sardegna più formed a strategic alliance with Sigma, an Italian market leader, significantly strengthening the distribution center's capabilities and market position in Sardinia.
• Gruppo UnvomajorStrategic or Co-development Partner · 1 January 1999In January 1999, Sardegna più's Assembly voted to join Gruppo Unvo, gaining access to Sirio commercial contracts and strengthening the cooperative's market position in Sardinia.
• PAMcoreChannel Partner/ Reseller/ DistributorPAM is a retail brand under which Sardegna più provides store format, marketing support, and procurement services to affiliated independent retailers in Sardinia.
• InCoopcoreChannel Partner/ Reseller/ DistributorInCoop is a cooperative retail brand format operated by Sardegna più affiliated stores.
• SDS (Supermercati di Sardegna)coreChannel Partner/ Reseller/ DistributorSDS (Supermercati di Sardegna) is a Sardinia-specific retail brand with SDS Superette and SDS Super formats, managed through Sardegna più.
• Coop (Super20 and Super24)coreChannel Partner/ Reseller/ DistributorCoop Super20 and Coop Super24 are retail brand formats provided through Sardegna più's network of affiliated stores.

Scale indicators4 records

Recent moves8 records

Expansion highlights3 records

Direct peers

• Unvo Group: Italian grocery purchasing consortium serving affiliated independent retailers—Sardegna più's former partner (joined 1998-1999), providing commercial contracts through Sirio. Highly comparable purchasing group function even after dissolution.
• Sigma Italia: Italian grocery buying group and distribution consortium serving affiliated independent supermarkets. Direct strategic partner of Sardegna più since 2003, operating an equivalent model aggregating SMB grocers through centralized procurement and shared commercial terms.
• Vegè - Gruppo Commerciale: Italian buying group serving affiliated independent supermarkets and grocery stores with centralized procurement, marketing, and private label programs. Direct functional peer in cooperative purchasing group structure.
• Coop Italia: Italy's largest consumer cooperative, operating a national network of grocery stores through affiliated cooperatives. Highly comparable multi-stakeholder cooperative model aggregating independent retailers under shared procurement and branding, though at much greater scale.
• Conad - Consorzio Nazionale Dettaglianti: Italian consortium of independent retailers operating shared procurement, distribution, and private label programs. Closest structural analog to Sardegna più—aggregating SMB grocers under unified supply contracts and store brands—though with national rather than regional scope.
• Despar Italia: Consortium of independent retailers operating under the Despar/Interspar brands via centralized procurement and supply agreements. Comparable in operating grocery retail through affiliated independent entrepreneurs with shared commercial services.
• Selex Gruppo Commerciale: Italian voluntary purchasing group aggregating independent supermarkets under shared procurement and brand formats (Famila, Mercatò, etc.). Closely mirrors Sardegna più's member-store affiliation model and bulk purchasing cooperative function at national scale.

Broad incumbents

• Esselunga: Major Italian supermarket chain operating large-format owned stores. Competes for Sardinian consumer spend but operates a fundamentally different vertically-integrated retail model rather than cooperative member structure.
• Eurospin Italia: Italy's leading discount supermarket chain with aggressive expansion into regional markets including Sardinia. Represents the primary competitive threat to independent grocery retailers that Sardegna più was founded to defend against.

Emerging players

• Consorzio C3: Italian cooperative consortium of independent grocery retailers focused on procurement services and private label. Comparable SMB aggregator structure though smaller scale than Coop Italia or Conad.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sardegna piu