Affluence PR

What Affluence PR does

Affluence PR is a Singapore-based for-profit advertising and public relations agency that has been operating since 1991 under private ownership. According to its firmographic profile, the firm provides advertising and public relations services, positioning itself within Singapore's domestic communications and marketing services market. The disclosed scale is small, with an employee headcount band of 11-50, consistent with a boutique agency model. The company's official web property (affluencepr.com) currently resolves to a verification-loader placeholder rather than an active content surface, and the input data contains no substantive details on service lines, client portfolio, pricing model, geographic coverage beyond Singapore, ownership structure, certifications, awards, partnerships, or proprietary technology stack. Accordingly, the functional perimeter that can be verified from public data is limited to: Singapore domicile, advertising and PR service offering, private ownership, founding year 1991, and a small-team operating footprint.

Name

Affluence PR

Website

https://affluencepr.com

Company type

Private

Founded year

1991

Operating status

Operating

Headcount range

11–50 employees

Short description

Affluence PR is a Singapore-based private advertising and public relations agency founded in 1991, operating with a small team of 11-50 employees to deliver communications and marketing services to clients in Singapore.

Ownership category

akta.pro rank

Product category

Public Relations & Advertising Services

NAICS

Public Relations Agencies (541820), Advertising Agencies (541810)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Consumer & Lifestyle PR (MPAAADAB)

akta.pro secondary industries

Technology & B2B PR (BPAFADAI), Reputation Management & Online PR (BPAFADAN)

Keywords

• Public relations services
• Advertising agency
• Media communications
• Brand communications
• Corporate PR

Headquarters

HQ city

Singapore

HQ country

Singapore

HQ region

Asia

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations

Core offering

Affluence PR is a Singapore-based advertising and public relations agency that provides advertising and public relations services to clients. Founded in 1991, the firm operates with 11–50 employees and serves clients seeking PR and advertising support in the Singapore market.

Differentiator

Problem solved

Functional benefit

Products and services

• Advertising Services Advertising services for clients seeking brand promotion and marketing communications support, delivered by a Singapore-based agency.
• Public Relations Services Public relations services for organizations seeking media communications, brand reputation management, and stakeholder communications support in the Singapore market.

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves1 record

Broad incumbents

• Edelman: Global public relations and communications firm with strong APAC and Singapore presence. Competes for many of the same corporate, financial, and consumer communications mandates as Affluence PR but at much larger scale.
• Weber Shandwick: Global communications and public relations agency with offices across Asia-Pacific. Directly competes for the same brand and corporate PR mandates as a Singapore-based PR firm, though from a global holding company platform.
• Ogilvy PR: Global PR and social media arm of Ogilvy, with deep Singapore and APAC operations. Compares as a full-service advertising/PR competitor offering integrated communications in the same regional market.
• FleishmanHillard: International public relations and communications agency with Asia-Pacific operations. Overlaps with Affluence PR on corporate communications and brand PR mandates in Singapore.
• Hill & Knowlton: Established global public relations firm with APAC presence including Singapore. Comparable as a corporate communications and reputation management competitor targeting similar client profiles.
• BCW (Burson Cohn & Wolfe): Global communications agency with Asia-Pacific offices. Competes with Singapore-based PR firms across corporate, public affairs, and consumer communications.
• J. Walter Thompson / VMLY&R: Global advertising and marketing services group with significant Singapore operations. Comparable as a full-service creative and PR-adjacent competitor for integrated communications accounts in Singapore.
• Ruder Finn: Independent global public relations agency with APAC operations. Comparable on corporate communications, healthcare, and lifestyle PR work in the Singapore and regional market.

Direct peers

• Strategic Public Relations Group (SPRG): Singapore-headquartered public relations agency offering corporate, financial, and consumer communications across APAC. Directly comparable as a homegrown Singapore PR firm of similar regional focus.

Regional players

• GCI (now GCI Health / GCI Group): Asia-Pacific-focused communications group with Singapore operations. Compares as a regional PR and communications peer serving similar multinational and local clients in Singapore.

Market position

Strengths3 records

Weaknesses3 records

Competitive moat2 records

Key risks3 records

Key highlights3 records

Customer concentration

• Xx.com/affluencepr
• Facebookfacebook.com/enceaffluence
• LinkedInlinkedin.com/company/6454362

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Affluence PR