Plano Magazine
- Company typePrivate
- Founded2014
- HeadquartersPlano, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
Plano Magazine firmographics
Firmographics- Name
- Plano Magazine
- Legal name
- Plano Magazine
- Website
- https://planomagazine.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Plano Magazine industry classification
Industry- Product category
- Local Lifestyle Media
- NAICS
- Periodical Publishers (51312)
- SIC
- Periodicals: Publishing Or Publishing & Printing (2721)
- akta.pro primary industry
- Consumer Lifestyle & Fashion Magazines (MPAJAEAA)
- akta.pro secondary industries
- News, Politics & Current Affairs Magazines (MPAJAEAO), Food, Cooking & Beverage Magazines (MPAJAEAF)
Keywords
Where Plano Magazine is headquartered
LocationHeadquarters
- HQ city
- Plano
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Plano Magazine business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Marketing or Sales, Technology or R&D
Distribution channels1 record
Marketing channels5 records
Plano Magazine product offering
Product offeringCore offering
Plano Magazine is a local lifestyle media publication that produces and distributes a bimonthly print magazine and a companion website covering Plano, Texas-area news, restaurants, food and drink, things to do, local arts, and community events. The publication sells advertising to local Plano and Collin County businesses seeking access to its consumer audience and operates an online events calendar, weekly email newsletter, and annual reader-voted Best of Plano awards program.
Product overview
Plano Magazine is a traditional local media company serving the Plano, Texas community. The company operates two core products: a bi-monthly print magazine and its companion website. The product portfolio also includes a weekly email newsletter, the annual Best of Plano Awards voting program, an online events calendar, and coverage of various community events including the North Texas Carnival of the Arts, Celebrate the Arts showcase, and Wireless Industry Career Fair. The magazine covers local news, restaurants, food and drink establishments, things to do, arts and entertainment, and community profiles. The print and digital offerings work together as a unified local media brand, with the website serving as the primary platform for real-time news and event updates while the print magazine provides in-depth bi-monthly features.
Differentiator
Problem solved
Functional benefit
Products and services
- Plano Magazine Website The main website covering Plano, Texas events, news, restaurants, things to do, and local community coverage with article archives and event calendars, targeted at Plano-area residents and Collin County community members.
- Plano Magazine Print Publication Bimonthly print magazine featuring local content, with published issues archived from July/August 2020 through July/August 2026, distributed to Plano, Texas residents.
- Plano Magazine Newsletter Weekly email newsletter delivering updates on Plano events, restaurants, and local happenings to subscribers.
- Best of Plano Awards Annual reader-voted awards recognizing best local Plano businesses, restaurants, and services in categories including Food & Drinks, Culture & Entertainment, Local Services, and Shopping.
- Plano Events Calendar Online calendar of Plano community events featuring local activities, performances, and gatherings for residents and visitors.
- Top Realtors List Annual editorial list recognizing top real estate professionals in the Plano area.
Companies that use Plano Magazine
Customer profileSegments2 records
Ideal customer profiles2 records
Plano Magazine technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Plano Magazine partnerships and signals
Strategic signalRecent moves6 records
Expansion highlights4 records
Plano Magazine competitors and assessment
Company assessmentBroad incumbents
- Dallas Morning News: The Dallas Morning News is the dominant daily regional newspaper covering Dallas-Fort Worth, including Plano-specific news. It is a broad incumbent that competes for both Plano audience attention and local SMB/digital advertising budgets.
- Texas Monthly: Texas Monthly is the flagship statewide lifestyle, culture, and news magazine. It is a broader incumbent that overlaps Plano Magazine on lifestyle/dining coverage but operates at state scale with significantly larger editorial and ad-sales resources.
Direct peers
- Community Impact Newspaper: Community Impact produces hyperlocal monthly newspapers covering Plano and other DFW-area suburbs with local news, business coverage, and community events — directly competing for the same Plano-area SMB advertisers and resident audience.
- Local Profile: Local Profile is a North Texas community magazine covering suburbs including Plano, Allen, McKinney, and Frisco. It directly overlaps Plano Magazine on hyperlocal DFW-suburb lifestyle coverage, dining features, and local advertising inventory.
- D Magazine: D Magazine is a Dallas-focused regional lifestyle magazine covering dining, entertainment, real estate, and local news. It is the most direct regional analogue to Plano Magazine's local-lifestyle model, with the key difference of serving the broader Dallas metro rather than a single suburb.
- Fort Worth Magazine: Fort Worth Magazine is a regional DFW lifestyle publication covering food, arts, and community in the adjacent Tarrant County market. Comparable to Plano Magazine in business model and target advertiser verticals (dining, real estate, local services).
- Austin Monthly: Austin Monthly is a city-focused lifestyle magazine covering Austin-area dining, events, real estate, and community. It shares Plano Magazine's local-magazine business model and signature-events monetization playbook (e.g., "Best of" awards).
- Houstonia Magazine: Houstonia is a city-level lifestyle magazine covering Houston dining, arts, neighborhoods, and local culture. It mirrors Plano Magazine's local-lifestyle publishing and events model at a different metro, making it a strong business-model comparable.
Emerging players
- CultureMap Dallas: CultureMap is a digital-native local media brand covering Dallas dining, arts, and lifestyle. It is an emerging digital competitor to Plano Magazine's editorial coverage of the broader DFW market and competes for lifestyle advertiser dollars without the print overhead.
Others
- Advocate Media: Advocate Media operates a network of regional lifestyle publications, and Plano Magazine's footer links to advocatemag.com/our-company, suggesting shared publishing platform, network affiliation, or operational relationship worth flagging as a peer/ecosystem connection.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Plano Magazine social profiles
Digital presencePlano Magazine financial estimates
Financial estimateRevenue estimate
Valuation estimate
Plano Magazine leadership team
Management profileNumber of profiles
Plano Magazine funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Plano Magazine M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Plano Magazine
What does Plano Magazine do?
Plano Magazine is a local lifestyle media publication that produces and distributes a bimonthly print magazine and a companion website covering Plano, Texas-area news, restaurants, food and drink, things to do, local arts, and community events. The publication sells advertising to local Plano and Collin County businesses seeking access to its consumer audience and operates an online events calendar, weekly email newsletter, and annual reader-voted Best of Plano awards program.
Is Plano Magazine a public or private company?
Plano Magazine is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Plano Magazine founded?
Plano Magazine was founded in 2014. It employs 1 to 10 people.
Where is Plano Magazine based?
Plano Magazine is headquartered in Plano, United States, in the North America region.
Who are Plano Magazine's main competitors?
Broad incumbents on record are Dallas Morning News and Texas Monthly. Direct peers are Community Impact Newspaper, Local Profile, D Magazine, Fort Worth Magazine, Austin Monthly and Houstonia Magazine. CultureMap Dallas is listed as an emerging player. Advocate Media is listed as an others.
Does Plano Magazine have an API?
No public API is recorded for Plano Magazine.
What industry is Plano Magazine in?
Plano Magazine's product category is Local Lifestyle Media. Its primary akta.pro industry code is MPAJAEAA, Consumer Lifestyle & Fashion Magazines, with a secondary code of MPAJAEAO, News, Politics & Current Affairs Magazines. Its NAICS code is 51312 and its SIC code is 2721.