Pool Deck Pros

What Pool Deck Pros does

Pool Deck Pros is a residential pool services contractor headquartered in Oakland Park, Florida, operating in the Fort Lauderdale and Broward County market. Its service offering spans the full lifecycle of a backyard pool: custom new-build installation, repair, recurring maintenance, and resurfacing/renovation. The primary customer segment is local homeowners undertaking one-off remodeling or maintenance projects rather than commercial or hospitality clients.

The company's underlying capability stack is conventional trade services rather than a technology platform. The four service lines (installation, repair, maintenance, resurfacing/renovation) are delivered through on-site skilled labor and subcontractor execution, with no disclosed proprietary technology, software product, or systems IP. The business is not a SaaS, marketplace, or productized service; it is a project-based general contractor organized around direct-bid residential engagements in a single Florida sub-market.

Pool Deck Pros operates on a direct-to-consumer, quote-based pricing model. Revenue is generated per-project for remodeling and resurfacing jobs and per-visit or per-contract for maintenance and repair. There is no disclosed subscription product, recurring SaaS layer, or platform take-rate. Customer acquisition relies on local search, referrals, and direct outreach, with no evidence of paid digital marketing scale, formal partnership channels, or franchise/licensing distribution. The absence of disclosed financials, headcount, fleet capacity, or geographic expansion beyond Broward County limits the ability to assess scale or capital efficiency with any rigor.

Name

Pool Deck Pros

Legal name

Pool Deck Pros

Website

https://pooldeckfortlauderdale.com

Company type

Private

Founded year

2013

Operating status

Operating

Short description

Pool Deck Pros is a residential pool services contractor in Oakland Park, Florida, offering custom pool installation, repair, maintenance, and resurfacing to homeowners across Fort Lauderdale and Broward County.

Ownership category

akta.pro rank

Product category

Pool Remodeling Services

akta.pro industry

PRIMARYHSAPALAK

Pool Decking & Surrounds

Home & Personal Services/Residential Renovation Services/Deck, Patio, Fence & Outdoor Living Construction

SECONDARYHSAPALAA

Deck Construction & Replacement

Home & Personal Services/Residential Renovation Services/Deck, Patio, Fence & Outdoor Living Construction

SECONDARYHSAIALAJ

Equipment Installation & Upgrades (Automation, Covers, Sanitizers)

Home & Personal Services/Landscaping, Lawn Care & Outdoor Maintenance/Pool & Spa Cleaning and Maintenance

SECONDARYHSAIALAB

Water Testing & Chemical Balancing

Home & Personal Services/Landscaping, Lawn Care & Outdoor Maintenance/Pool & Spa Cleaning and Maintenance

Keywords

• Pool remodeling services
• Pool resurfacing services
• Pool repair services
• Custom pool installation
• Pool maintenance services

Headquarters

HQ city

Oakland Park

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales

Revenue model

1. Pool Installation Services: Custom pool installation services from initial concept to final filling. This is a project-based, one-time revenue stream where customers pay for complete pool construction tailored to their landscape and style preferences.
2. Pool Resurfacing Services: Innovative resurfacing techniques to restore and modernize existing pools. Project-based pricing based on pool size and scope of work.
3. Pool Repair Services: Addressing minor cracks to significant structural challenges using modern techniques and quality materials. One-time service revenue based on repair complexity.
4. Professional Pool Maintenance: Ongoing maintenance programs including regular cleaning, chemical balancing, and equipment inspections. May generate recurring revenue through maintenance contracts or be paid per service visit.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Pool Deck Pros is a residential pool remodeling contractor that designs and builds custom pools, repairs structural and surface issues, resurfaces aging pools, and provides ongoing pool maintenance for homeowners in the Fort Lauderdale area. Projects are quoted individually based on pool size, scope, and materials, with services delivered end-to-end from initial concept through construction, repair, and recurring upkeep.

Product overview

Pool Deck Pros is a pool remodeling service company offering a unified portfolio of services rather than a software platform. Their core offerings include Custom Pool Installation, Expert Pool Repair, Professional Pool Maintenance, and Pool Resurfacing/Renovation. These services work together to provide comprehensive pool transformation from initial concept and installation through ongoing maintenance and repair, serving homeowners in the Fort Lauderdale area with turnkey solutions for revitalizing aquatic spaces.

Differentiator

Problem solved

Functional benefit

Products and services

• Custom Pool Installation Meticulous design and flawless execution of custom residential pool installations, developing a pool layout that complements the homeowner's landscape and style preferences from initial concept through final filling.
• Expert Pool Repair Pool repair service addressing everything from minor cracks to significant structural challenges using modern techniques and quality materials to restore pool beauty and functionality.
• Professional Pool Maintenance Ongoing pool maintenance programs including regular cleaning, chemical balancing, and equipment inspections to keep residential pools safe, inviting, and ready for use throughout every season.
• Pool Resurfacing Innovative resurfacing service that transforms outdated pools into modern retreats by updating deteriorated pool surfaces as part of comprehensive pool renovation work.
• Pool Renovation Full-service pool renovation that blends innovative design with expert craftsmanship and modern upgrades, transforming outdated pools into custom retreats built for enduring beauty and functionality.

Quantifiable outcome

• 98% customer satisfaction rate (self-reported)
• +1 more outcomes

Named customers4 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators4 records

Recent moves3 records

Expansion highlights1 record

Direct peers

• Claffey Pools: Regional custom pool builder with operations in Texas and Florida, offering pool construction, renovation, and service. Comparable business model and service offering to Pool Deck Pros as a regional direct-to-consumer pool contractor.
• Presidential Pools & Spas: Florida-based custom pool builder and remodeler serving multiple Florida metros. Highly comparable to Pool Deck Pros in service mix (custom installation, resurfacing, renovation) and regional Florida focus.
• River Pools & Spas: Direct-to-consumer pool company specializing in fiberglass pool installations and renovations with a strong digital/content marketing approach. Comparable to Pool Deck Pros in its D2C positioning and renovation focus, though it emphasizes fiberglass pools.
• Sun Pools: Regional residential pool builder serving Florida and the southeastern US with custom installation and renovation services. Comparable business model to Pool Deck Pros with similar service mix and target customer.

Broad incumbents

• Blue Haven Pools & Spas: Long-established national pool builder and remodeler with custom pool construction, renovation, and service offerings. Comparable to Pool Deck Pros across the full pool lifecycle, but with national brand recognition and multi-region operations.
• California Pools & Landscape: Large regional pool and landscape builder offering custom pool design, construction, and outdoor living services. Comparable to Pool Deck Pros in scope of pool remodeling services, with broader landscape integration capabilities.
• Anthony & Sylvan Pools: Established national residential pool builder offering custom pool construction, renovation, and service. Operates at a much larger scale than Pool Deck Pros with broader geographic coverage, but competes in the same custom pool installation and remodel category.
• Premier Pools & Spas: One of the largest residential pool builders in the United States, operating across multiple states including Florida. Directly comparable to Pool Deck Pros in core offering (custom pool installation, renovation, and service) but at far greater national scale.

Regional players

• Narellan Pools: International fiberglass pool franchise with growing US presence, offering pool installation through local dealer-builders. Comparable to Pool Deck Pros in installation and renovation services, though structured as a franchise network with a different go-to-market model.

Emerging players

• Compass Pools: Manufacturer and installer of one-piece fiberglass pools with US operations. Comparable to Pool Deck Pros at the intersection of pool installation and renovation, with a more specialized product focus.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights5 records

Customer concentration

• Xx.com/Pool_Deck_Pros

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pool Deck Pros