What Appraiser eLearning does

Appraiser eLearning (AeL) is a Nashville-based continuing education provider for U.S. real estate appraisers, founded in 2013 (operating history from 2017) and operating as Appraiser eLearning LLC under Storyboard EMP, LLC. The company delivers state-approved CE across 50+ U.S. jurisdictions through three formats: self-paced mobile-responsive online courses, Live-Zoom virtual classrooms, and in-person roadshow events in major metros including Dallas, Nashville, Philadelphia, Chicago, Los Angeles, Orlando, and Louisville. The platform is IDECC-certified for distance education, and AeL is an approved education provider for The Appraisal Foundation's USPAP courses, with curriculum co-developed alongside Fannie Mae, Freddie Mac, and Cotality (formerly CoreLogic/a la mode).

The product catalog spans roughly 30+ SKUs including the flagship 7-Hour National USPAP Continuing Education Course, The Appraiser's Guide to the New URAR (jointly created with the GSEs), ScanToSketch mobile appraising courses, Valuation Bias and Fair Housing courses, specialty certifications (NAA Appraisal Review, Home Measurement Specialist, and the upcoming Appraising Manufactured Homes certification launching Spring 2026), plus supplementary recorded webinars, podcasts, and a blog. Notable proprietary integrations include ScanToSketch mobile-sketching tied to Cotality's iOS LiDAR tooling and a one-stop bootcamp curriculum aligned to UAD 3.6/MISMO v3.6 standards.

AeL's revenue model blends per-course one-time sales (ranging $59.95 for 3-hour sessions to $595 for 3-day bootcamps), bundled course packages, in-person event tickets, an AeL Unlimited Learning Membership subscription, and an affiliate referral program. Go-to-market is primarily direct e-commerce via appraiserelearning.com paired with event-driven roadshows, content marketing (The Appraisal Update Podcast, The Appraisal Buzzcast, AeL Blog), and social channels (LinkedIn, Facebook, YouTube, Instagram). The company is privately held, bootstrapped, and reportedly profitable, with no disclosed institutional funding or parent company.

Name

Appraiser eLearning

Legal name

Appraiser eLearning LLC

Website

https://appraiserelearning.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

Appraiser eLearning is a Nashville-based, IDECC-certified continuing education platform serving licensed U.S. real estate appraisers in 50+ states via self-paced online courses, Live-Zoom classes, and in-person roadshows, with co-developed curriculum from Fannie Mae, Freddie Mac, and Cotality.

Ownership category

akta.pro rank

Product category

Professional Education (Real Estate Appraiser Continuing Education)

NAICS

Exam Preparation and Tutoring (611691), Professional and Management Development Training (611430), All Other Schools and Instruction (61169)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Real Estate, Appraisal & Mortgage (Agent/Broker CE, Appraiser CE) (EDAAALAI)

akta.pro secondary industries

Certification & Exam Prep eLearning Modules (EDAGAEAL), Real Estate Licensure Exam Prep (Salesperson/Broker, Appraiser) (EDANAIAH)

Keywords

• Appraiser continuing education
• Real estate CE courses
• USPAP update training
• UAD 3.6 bootcamp
• Online appraiser licensing

Headquarters

HQ city

Nashville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations, Others

Revenue model

1. Individual Course Sales: One-time purchase of individual continuing education courses ranging from $59.95 to $495 depending on course duration and format (live-zoom vs in-person)
2. Course Bundles: Bundled packages of multiple courses at discounted rates, including unlimited membership subscription model
3. In-Person Event Tickets: Registration fees for live roadshow events and in-person classes at various locations
4. Affiliate Program: Referral partnerships with commissions for partners promoting AeL courses

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels7 records

Core offering

Appraiser eLearning provides state-approved continuing education (CE) courses and professional development training for licensed real estate appraisers. Its core offering spans self-paced online CE courses, live virtual (Zoom) classes, and in-person roadshow events, covering required USPAP updates, UAD 3.6 / URAR training, fair housing and valuation bias, specialty topics (manufactured homes, cost approach, multi-family, distressed sales), and credentialing programs (AMH, NAA Appraisal Review, Home Measurement Specialist). The platform is IDECC-certified and delivers mobile-responsive, on-demand access to appraisers across 50+ U.S. states.

Product overview

Appraiser eLearning is a Web-based continuing education platform for real estate appraisers offering three delivery formats: Self-Paced CE Courses (24/7 on-demand), Live-Zoom CE Courses (interactive virtual classrooms), and In-Person CE Courses at various locations. The platform features a comprehensive course catalog including the 7-Hour National USPAP Continuing Education Course, ScanToSketch (mobile appraising with iOS LiDAR technology), Appraiser's Guide to the New URAR (created by Fannie Mae and Freddie Mac), Valuation Bias courses, and specialty courses on manufactured homes, commercial property, and distressed assets. Certification programs include the upcoming Appraising Manufactured Homes (AMH) Certification (Spring 2026), NAA Appraisal Review Certification, and Home Measurement Specialist Certification. Additional offerings include recorded webinars, The Appraisal Update Podcast, AeL Blog, and the AeL Unlimited Learning Membership subscription. The platform is IDECC certified for distance education and delivers courses via Zoom for virtual sessions.

Differentiator

Problem solved

Functional benefit

Products and services

• Self-Paced CE Courses
• Live-Zoom CE Courses
• In-Person CE Courses / Roadshow Events
• AeL Unlimited Learning Membership
• UAD 3.6 Bootcamp
• Appraising Manufactured Homes (AMH) Certification
• NAA Appraisal Review (AR) Certification Exam and Exam Prep
• Home Measurement Specialist Certification
• Recorded Webinars (Non-CE Professional Development)
• USPAP Compliant Adjustment Series Bundle
• Compliance Training for AMCs and Lenders

Quantifiable outcome

• Stress-free CE completion with 24/7 online access
• +1 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Fannie MaecoreStrategic or Co-development Partner · 2 April 2026Fannie Mae partnered with AeL for the 7-Hour National USPAP Update course and UAD 3.6 training events. Fannie Mae headquarters in Plano, TX hosted a hybrid USPAP event. Joint development of The Appraiser's Guide to the New URAR course created by Fannie Mae and Freddie Mac.
• Cotality (formerly a la mode)coreStrategic or Co-development Partner · 24 June 2025Co-development partnership for the UAD 3.6 Bootcamp and roadshow events. Cotality (formerly a la mode, now part of CoreLogic) provides the Cotality Building as venue and contributes ScanToSketch mobile appraising curriculum. AeL serves as the education provider for Cotality-sponsored events.
• Freddie MaccoreStrategic or Co-development Partner · 24 June 2025Freddie Mac partnered with AeL for UAD 3.6 Bootcamp events featuring live Q&A with GSE representatives. Joint development of The Appraiser's Guide to the New URAR course created by Fannie Mae and Freddie Mac.
• Appraisal FoundationcoreStrategic or Co-development PartnerAeL is an approved education provider for The Appraisal Foundation's USPAP courses. Distributes official USPAP textbooks including 2026-27 USPAP Update Student Manual and 2026 USPAP Reference & Guidance Manual.
• Appraiser Society (AVS)minorGTM or Marketing PartnerIndustry association listed as sponsor for UAD 3.6 Bootcamp events.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Kaplan Real Estate Education: National real estate licensing and CE provider under Kaplan; overlaps with AeL in appraisal CE and competes for cross-sold real estate professional customers.
• Colibri Real Estate (Hondros / Mbition / 360training): Large parent of real estate and regulated-profession CE brands (Hondros, Mbition/Real Estate Express, 360training); competes with AeL in appraisal CE while serving a much broader real-estate and licensed-profession market.

Direct peers

• Appraisal Institute: The leading professional association for real estate appraisers, offering designation-track and continuing education that overlaps with AeL's USPAP and valuation-methods catalog.
• The CE Shop: Major online CE provider for appraisers, real estate agents, and home inspectors; competes head-to-head with AeL on price, course catalog breadth, and state approvals.
• McKissock LP: One of the largest U.S. providers of appraisal and real estate continuing education and licensing; directly competes with AeL for the same appraiser CE seat purchases (cited by name in AeL customer testimonials).
• Mbition / Real Estate Express: Online licensing and CE provider for real estate and appraisal professionals, with comparable self-paced course format and state-by-state approval model.
• ASA (American Society of Appraisers): Professional association offering designation and CE for valuation professionals across real estate, personal property, and machinery; partial overlap with AeL's commercial and specialty appraisal tracks.
• OREP Education: Provides appraisal CE, E&O insurance, and professional education to residential appraisers; a direct, similarly-sized peer serving overlapping customer needs.

Emerging players

• AppraisalBuzz (Industry News): Industry news and community site that also surfaces educational content; overlaps with AeL's content-marketing layer (AeL's Buzzcast is hosted on AppraisalBuzz) and competes for appraiser attention.
• Working RE Magazine: Long-running industry media and education provider for residential appraisers, offering CE courses and articles that overlap with AeL's appraisal-focused content niche.

Market position

Strengths5 records

Weaknesses5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UClb6iDQvzQqj4GOiKSCp8EA
• Facebookfacebook.com/appraiserelearning
• LinkedInlinkedin.com/company/appraiserelearning
• Instagraminstagram.com/appraiserelearning

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Appraiser eLearning