nesuto

What nesuto does

Nesuto is a privately held apartment-hotel operator headquartered in Rosehill, Australia, founded in 1982. The company runs a portfolio of approximately ten properties across major Australian metropolitan markets (Sydney with multiple locations including Woolloomooloo, Pennant Hills, Parramatta and Chippendale; Melbourne Docklands; Canberra; Perth with Mounts Bay and Curtin; Geraldton; and The Entrance on the NSW Central Coast) and New Zealand (Auckland St Martins). Accommodation ranges from studios to two- and three-bedroom apartments, and Nesuto explicitly targets three primary demand pools: leisure travelers seeking self-catered space, business and corporate travelers requiring productive workspace and reliable connectivity, and extended-stay guests (14+ nights) such as relocations, home renovations, and project-based assignments. A secondary niche is snow-sports travelers using the Canberra property as a stopover to Australian ski fields.

The operating technology layer is a standard apartment-hotel property management and booking infrastructure integrated with the TravelClick reservation system, supporting real-time availability and direct booking on the company's own website. Nesuto's go-to-market is predominantly direct-to-consumer via nesuto.com and a central reservations phone line, with a Club Members loyalty program (10% off Best Flexible Rate, no booking/credit card fees) and seasonal promotional campaigns (Winter Stay, Summer Secrets, Black Friday, Snowbound Stopover). Distribution is supplemented by third-party online travel agencies (Booking.com, Expedia) but the company actively incentivizes direct booking through rate-matching, complimentary upgrades, late checkout, and dining discounts. The business model is straightforward accommodation revenue from nightly stays (ranging approximately AUD/NZD 135-535 per night depending on property, room type, and season), with no disclosed funding, M&A activity, or external parent ownership.

Name

nesuto

Legal name

Nesuto

Website

https://nesuto.com

Company type

Private

Founded year

1982

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Serviced Apartments and Apartment Hotels

NAICS

Accommodation (721), Traveler Accommodation (7211)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Extended-Stay Suites (Kitchenette/All-Suite) (THAGAEAC)

akta.pro secondary industry

Extended-Stay Hotels (THAMAFAD)

Keywords

• Apartment hotel services
• Serviced apartments
• Extended stay accommodation
• Hotel booking services
• Hospitality accommodation

Headquarters

HQ city

Rosehill

HQ country

Australia

HQ region

Oceania

Offices7 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Marketing or Sales

Revenue model

1. Accommodation Revenue: Primary revenue from renting self-contained apartment hotel rooms and apartments across Australia and New Zealand. Offers various room types from studios to 3-bedroom apartments with nightly rates ranging from approximately AUD/NZD 135-535 depending on location, room type, and season.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Nesuto operates a portfolio of self-contained apartment hotels across Australia and New Zealand, combining hotel services (reception, housekeeping, fitness facilities) with apartment-style living featuring full kitchens, laundry, and spacious living areas. The company offers short and long-stay accommodation ranging from studios to three-bedroom apartments, supported by a loyalty program, direct booking benefits, and seasonal promotional packages including winter stays and ski-season stopovers.

Product overview

Nesuto is an apartment hotel brand operating across Australia and New Zealand, offering self-contained apartment accommodations with hotel services. The portfolio includes multiple properties in Sydney (Woolloomooloo, Pennant Hills, Parramatta), Perth (Mounts Bay), Melbourne (Docklands), Canberra, Geraldton, and The Entrance (NSW) in Australia, plus St Martins in Auckland, New Zealand. Accommodation types range from Studios to One, Two, and Three-Bedroom Apartments. The brand complements its core accommodation offerings with special programs including Winter Stay (seasonal discounts), Long Stay packages (for extended visits with complimentary parking and housekeeping), Members Private Offer (loyalty program with 10% discount and fee waivers), Snowbound Stopover (ski season packages at Canberra), and direct booking benefits (free WiFi, late checkout, upgrades). The Nesuto Travel Promise provides flexible booking with no lock-in contracts.

Differentiator

Problem solved

Functional benefit

Products and services

• Nesuto Pennant Hills
• Nesuto St Martins Auckland
• Nesuto Mounts Bay Perth
• Nesuto The Entrance
• Nesuto Woolloomooloo Sydney
• Long Stay Accommodation
• Snowbound Stopover
• Winter Stay
• Book Direct Benefits
• Club Members Loyalty Program

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves3 records

Expansion highlights5 records

Emerging players

• Airbnb: Airbnb is a holiday rental marketplace that has encroached on the extended-stay and self-catering apartment-hotel demand Nesuto serves. While not a direct apartment-hotel operator, it increasingly competes for both the corporate relocation and multi-night leisure traveller segments.

Direct peers

• Meriton Suites: Meriton is one of Australia's largest apartment-hotel operators, with high-density CBD and waterfront locations in Sydney, Melbourne, Brisbane, and the Gold Coast. It targets the same self-contained, kitchen-equipped extended-stay and leisure demand that Nesuto addresses.
• Adina Apartment Hotels: Adina operates upscale apartment hotels across Australia, New Zealand and select European cities, with similar full-kitchen apartment formats and targeting of business and leisure extended-stay travellers. Directly comparable to Nesuto in product, customer base, and ANZ-centric geographic footprint.
• Quest Apartment Hotels: Quest is the largest aparthotel operator in Australia and New Zealand, offering studio, one-, two- and three-bedroom apartments in similar CBD and suburban locations to Nesuto. It directly competes for the same leisure, corporate, and relocation segments Nesuto serves.
• Oaks Hotels & Resorts: Oaks operates serviced apartments and aparthotels across Australia, New Zealand and select international destinations, with similar full-kitchen apartment-style units. Direct competitor for corporate and leisure extended-stay demand in ANZ.
• Mantra Group (Accor): Mantra, now part of Accor, operates a large portfolio of apartment hotels, resorts, and serviced apartments across Australia and New Zealand. Comparable to Nesuto in product mix (studio to multi-bedroom apartments) and customer segments.
• BreakFree Hotels & Apartments: BreakFree, an Accor brand, operates a portfolio of serviced apartments and holiday hotels across Australia targeting leisure travellers and families - a segment Nesuto also addresses with apartments such as The Entrance.
• Veriu Hotels & Suites: Veriu is an Australian apartment-hotel operator offering studio and apartment accommodation in urban Sydney and Melbourne locations. Competes directly with Nesuto for the same CBD apartment-hotel demand and corporate-leisure segments.
• Park Regis Hotels & Resorts: Park Regis operates aparthotel and hotel brands across Australia, including suite-style properties with kitchen facilities. Comparable product offering and customer base to Nesuto's apartment hotel positioning.

Broad incumbents

• AccorHotels (Corporate): Accor is a global hotel powerhouse and the parent of multiple ANZ-focused aparthotel brands that overlap with Nesuto (Mantra, BreakFree, Peppers). It is much larger and broader in scope, operating across all hotel segments internationally.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/nesutoapartmenthotels
• LinkedInlinkedin.com/company/daiwalivingnesuto

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about nesuto