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OUTvest

Full company profile

uuid002tfk7

Namestring
OUTvest
Websiteurl
outvest.co.za
Company typeenum
Private
Founded yearint
2017
Descriptiontext

OUTvest is a South African digital investment advisory platform, headquartered in Pretoria and founded in 2017, that serves individual retail investors seeking retirement and long-term wealth outcomes. The platform offers a hybrid advice model pairing an AI/algorithm-powered Digital Adviser with access to skilled human financial advisers, supported by paperless online onboarding and a simplified FICA process. Its core technology stack includes an outcomes-based investing monitoring system that tracks portfolio performance against forecasted goals in real time and prescribes corrective actions when investments drift off course.

The product surface spans six core offerings: Living Annuity, Retirement Annuity, Preservation Fund, Tax-Free Investment, Global Investing (100% offshore exposure), and General/Voluntary Investing. The investment universe has been deliberately consolidated from hundreds of underlying funds into five diversified portfolios with increasing equity exposure, plus a money market fund. The platform differentiates through its Onefee pricing structure starting at 0.40% per year excluding VAT, with fees displayed in Rands and Cents rather than percentages for transparency. The brand operates within the Alexforbes financial services ecosystem, leveraging established credibility in the South African retirement market.

The business model is asset-management-fee-based: OUTvest earns a recurring annual percentage of customer AUM, with all advisory, administration, and management costs bundled into the single Onefee charge. Distribution is primarily digital self-service through the invest.alexforbes.com platform, supplemented by human adviser engagement for customers seeking higher-touch guidance. The customer base is horizontal across South African retail savers, from early-career investors building retirement savings to pre-retirees managing preservation and living-annuity income streams.

Short descriptiontext

OUTvest is a South African digital investment advisory platform serving individual retail investors with retirement and wealth products, combining an AI-powered Digital Adviser with human adviser access under a transparent Onefee pricing model starting at 0.40% per year.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersPretoria, South Africa
HQ citystring
Pretoria
HQ countrystring
South Africa
HQ regionstring
Africa
Markets served

Serves global market

Keyword5 values
retirement investing, investment advisory, tax-free savings, annuity products, wealth management
Industry2 codes
1Tax-Advantaged Investing & Wrappers (ISA, 529, Insurance Bonds, etc.)
CodeFSAAAAALPrimaryYes
2Retirement Income Planning & Decumulation Advisory
CodeFSAEABADPrimaryNo
NAICS code5 codes
  • Portfolio Management and Investment Advice523940
  • Portfolio Management and Investment Advice52394
  • Open-End Investment Funds525910
  • Pension Funds525110
  • Insurance and Employee Benefit Funds5251
SIC code3 codes
  • Investment Advice6282
  • Life Insurance6311
  • Finance Services6199
Product category
Personal Investment and Retirement Savings
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Asset Management Fees (Onefee Model)
TypeSubscription Recurring
Description

Annual fee charged on assets under management. The Onefee model includes all costs bundled into a single transparent fee, charged as low as 0.40% per year excluding VAT. Fees are displayed in Rands and Cents on statements rather than percentages.

invest.alexforbes.com
Marketing channels2 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Pricing details1 tier
1Onefee pricing starting at 0.40% per year
ModelSubscriptionBilling cadenceAnnual
Notes

As low as 0.40% per year excluding VAT. All-inclusive fee covering investment management, advice, and administration. Displayed in Rands and Cents on statements for transparency.

invest.alexforbes.com
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

OUTvest is a South Africa-based personal investment platform that offers retirement and discretionary investment products through a hybrid model combining a digital advice platform with skilled human financial advisers. It provides a simplified five-fund investment universe (replacing hundreds of funds), outcomes-based performance monitoring, and a transparent Onefee pricing structure starting at 0.40% per year excluding VAT.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 value
  • Fee savings enabling investments to last longer in retirement - a 60-year-old today has a good chance of living to age 90 or more, making low fees critical for investment longevity
Product overview1 text field

Alexforbes Invest is a hybrid personal investment platform combining online digital advice with skilled human financial advisers. The platform offers a simplified investment universe through five diversified investment portfolios that replace hundreds of individual funds. Core retirement products include Living Annuity, Retirement Annuity, and Preservation Funds, while discretionary offerings include Tax-Free Investment, Global Investing, and General (Voluntary) Investment accounts. The platform differentiates through its Onefee model (0.40% per year), outcomes-based investing monitoring, and the combination of digital-adviser technology with human adviser expertise.

Product and service1 record
1Living Annuity
Expansion highlight4 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

SA-originated global investment manager with strong retail retirement and unit trust franchise; directly comparable offering set including living annuities, preservation funds, and tax-free accounts.

TypeDirect peer
Description

JSE-listed low-cost passive investment platform in South Africa offering retirement and tax-free products with a digital-first, low-fee model — the closest direct behavioural peer to OUTvest's Onefee positioning.

TypeDirect peer
Description

JSE-listed SA asset manager offering unit trusts and retirement solutions; competes with OUTvest on retirement annuities and long-term investment products for retail clients.

TypeBroad incumbent
Description

One of SA's largest incumbent financial services groups offering a broad suite of retirement annuities, living annuities, and unit trusts; competes broadly with OUTvest across the retail advisory space.

TypeDirect peer
Description

Sanlam's linked-investment and investment-platform business offering living annuities, preservation funds and tax-free accounts via a hybrid adviser/platform model — direct competition for OUTvest's retirement-income proposition.

TypeEmerging player
Description

SA digital low-cost stock and unit-trust platform with strong retail following; competing emerging player targeting DIY and entry-level investors that overlaps with OUTvest's digital-first funnel.

TypeEmerging player
Description

SA low-cost index-tracking investment manager focused on retirement and tax-free products; an emerging challenger competitor targeting the same fee-sensitive retail segment as OUTvest.

TypeDirect peer
Description

South Africa's largest privately owned investment manager and a direct competitor in low-fee, long-term retail balanced and retirement products, targeting the same fee-conscious mass-affluent retail investor.

TypeBroad incumbent
Description

Largest SA life insurer and wealth manager with extensive retirement, preservation, and unit trust offerings plus adviser-led distribution; broader incumbent peer overlapping with OUTvest's product suite.

TypeBroad incumbent
Description

Major SA life insurer and financial services group with retirement annuities, preservation funds, and a growing digital advice platform; broad incumbent competing across all of OUTvest's core retirement categories.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature3 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

OUTvest

Personal Investment and Retirement Savingsoutvest.co.za

OUTvest is a South African digital investment advisory platform serving individual retail investors with retirement and wealth products, combining an AI-powered Digital Adviser with human adviser access under a transparent Onefee pricing model starting at 0.40% per year.

What OUTvest does

OUTvest is a South African digital investment advisory platform, headquartered in Pretoria and founded in 2017, that serves individual retail investors seeking retirement and long-term wealth outcomes. The platform offers a hybrid advice model pairing an AI/algorithm-powered Digital Adviser with access to skilled human financial advisers, supported by paperless online onboarding and a simplified FICA process. Its core technology stack includes an outcomes-based investing monitoring system that tracks portfolio performance against forecasted goals in real time and prescribes corrective actions when investments drift off course.

The product surface spans six core offerings: Living Annuity, Retirement Annuity, Preservation Fund, Tax-Free Investment, Global Investing (100% offshore exposure), and General/Voluntary Investing. The investment universe has been deliberately consolidated from hundreds of underlying funds into five diversified portfolios with increasing equity exposure, plus a money market fund. The platform differentiates through its Onefee pricing structure starting at 0.40% per year excluding VAT, with fees displayed in Rands and Cents rather than percentages for transparency. The brand operates within the Alexforbes financial services ecosystem, leveraging established credibility in the South African retirement market.

The business model is asset-management-fee-based: OUTvest earns a recurring annual percentage of customer AUM, with all advisory, administration, and management costs bundled into the single Onefee charge. Distribution is primarily digital self-service through the invest.alexforbes.com platform, supplemented by human adviser engagement for customers seeking higher-touch guidance. The customer base is horizontal across South African retail savers, from early-career investors building retirement savings to pre-retirees managing preservation and living-annuity income streams.

OUTvest firmographics

Firmographics
Name
OUTvest
Website
https://outvest.co.za
Company type
Private
Founded year
2017
Operating status
Operating
Headcount range
11–50 employees
Short description
OUTvest is a South African digital investment advisory platform serving individual retail investors with retirement and wealth products, combining an AI-powered Digital Adviser with human adviser access under a transparent Onefee pricing model starting at 0.40% per year.
Ownership category
akta.pro rank

OUTvest industry classification

Industry
Product category
Personal Investment and Retirement Savings
NAICS
Portfolio Management and Investment Advice (523940), Portfolio Management and Investment Advice (52394), Open-End Investment Funds (525910), Pension Funds (525110), Insurance and Employee Benefit Funds (5251)
SIC
Investment Advice (6282), Life Insurance (6311), Finance Services (6199)
akta.pro primary industry
Tax-Advantaged Investing & Wrappers (ISA, 529, Insurance Bonds, etc.) (FSAAAAAL)
akta.pro secondary industry
Retirement Income Planning & Decumulation Advisory (FSAEABAD)

Keywords

  • Retirement investing
  • Investment advisory
  • Tax-free savings
  • Annuity products
  • Wealth management

Where OUTvest is headquartered

Location

Headquarters

HQ city
Pretoria
HQ country
South Africa
HQ region
Africa

Markets served

OUTvest business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

  1. Asset Management Fees (Onefee Model): Annual fee charged on assets under management. The Onefee model includes all costs bundled into a single transparent fee, charged as low as 0.40% per year excluding VAT. Fees are displayed in Rands and Cents on statements rather than percentages.

Pricing tiers

ModelBillingPrice
SubscriptionAnnualOnefee pricing starting at 0.40% per year

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

OUTvest product offering

Product offering

Core offering

OUTvest is a South Africa-based personal investment platform that offers retirement and discretionary investment products through a hybrid model combining a digital advice platform with skilled human financial advisers. It provides a simplified five-fund investment universe (replacing hundreds of funds), outcomes-based performance monitoring, and a transparent Onefee pricing structure starting at 0.40% per year excluding VAT.

Product overview

Alexforbes Invest is a hybrid personal investment platform combining online digital advice with skilled human financial advisers. The platform offers a simplified investment universe through five diversified investment portfolios that replace hundreds of individual funds. Core retirement products include Living Annuity, Retirement Annuity, and Preservation Funds, while discretionary offerings include Tax-Free Investment, Global Investing, and General (Voluntary) Investment accounts. The platform differentiates through its Onefee model (0.40% per year), outcomes-based investing monitoring, and the combination of digital-adviser technology with human adviser expertise.

Differentiator

Problem solved

Functional benefit

Products and services

  • Living Annuity

Quantifiable outcome

  • Fee savings enabling investments to last longer in retirement - a 60-year-old today has a good chance of living to age 90 or more, making low fees critical for investment longevity

Companies that use OUTvest

Customer profile

Segments1 record

Ideal customer profiles1 record

OUTvest technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature3 records

OUTvest partnerships and signals

Strategic signal

Expansion highlights4 records

OUTvest competitors and assessment

Company assessment

Direct peers

  • Ninety One: SA-originated global investment manager with strong retail retirement and unit trust franchise; directly comparable offering set including living annuities, preservation funds, and tax-free accounts.
  • Sygnia: JSE-listed low-cost passive investment platform in South Africa offering retirement and tax-free products with a digital-first, low-fee model — the closest direct behavioural peer to OUTvest's Onefee positioning.
  • Coronation Fund Managers: JSE-listed SA asset manager offering unit trusts and retirement solutions; competes with OUTvest on retirement annuities and long-term investment products for retail clients.
  • Glacier by Sanlam: Sanlam's linked-investment and investment-platform business offering living annuities, preservation funds and tax-free accounts via a hybrid adviser/platform model — direct competition for OUTvest's retirement-income proposition.
  • Allan Gray: South Africa's largest privately owned investment manager and a direct competitor in low-fee, long-term retail balanced and retirement products, targeting the same fee-conscious mass-affluent retail investor.

Broad incumbents

  • Old Mutual Wealth: One of SA's largest incumbent financial services groups offering a broad suite of retirement annuities, living annuities, and unit trusts; competes broadly with OUTvest across the retail advisory space.
  • Sanlam Investments: Largest SA life insurer and wealth manager with extensive retirement, preservation, and unit trust offerings plus adviser-led distribution; broader incumbent peer overlapping with OUTvest's product suite.
  • Momentum Wealth: Major SA life insurer and financial services group with retirement annuities, preservation funds, and a growing digital advice platform; broad incumbent competing across all of OUTvest's core retirement categories.

Emerging players

  • EasyEquities (Purple Group): SA digital low-cost stock and unit-trust platform with strong retail following; competing emerging player targeting DIY and entry-level investors that overlaps with OUTvest's digital-first funnel.
  • 10X Investments: SA low-cost index-tracking investment manager focused on retirement and tax-free products; an emerging challenger competitor targeting the same fee-sensitive retail segment as OUTvest.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

OUTvest social profiles

Digital presence

OUTvest financial estimates

Financial estimate

Revenue estimate

Valuation estimate

OUTvest leadership team

Management profile

Number of profiles

Profiles1 record

OUTvest funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

OUTvest M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about OUTvest

What does OUTvest do?

OUTvest is a South Africa-based personal investment platform that offers retirement and discretionary investment products through a hybrid model combining a digital advice platform with skilled human financial advisers. It provides a simplified five-fund investment universe (replacing hundreds of funds), outcomes-based performance monitoring, and a transparent Onefee pricing structure starting at 0.40% per year excluding VAT.

Is OUTvest a public or private company?

OUTvest is a private company. It is classified as unknown and is currently operating.

When was OUTvest founded?

OUTvest was founded in 2017. It employs 11 to 50 people.

Where is OUTvest based?

OUTvest is headquartered in Pretoria, South Africa, in the Africa region.

How does OUTvest make money?

One revenue line is on record: asset Management Fees (Onefee Model).

Who are OUTvest's main competitors?

Direct peers on record are Ninety One, Sygnia, Coronation Fund Managers, Glacier by Sanlam and Allan Gray. Broad incumbents are Old Mutual Wealth, Sanlam Investments and Momentum Wealth. Emerging players are EasyEquities (Purple Group) and 10X Investments.

Does OUTvest have an API?

No public API is recorded for OUTvest.

What industry is OUTvest in?

OUTvest's product category is Personal Investment and Retirement Savings. Its primary akta.pro industry code is FSAAAAAL, Tax-Advantaged Investing & Wrappers (ISA, 529, Insurance Bonds, etc.), with a secondary code of FSAEABAD, Retirement Income Planning & Decumulation Advisory. Its NAICS code is 523940 and its SIC code is 6282.

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