SWAT Equity Partners
- Company typePrivate
- Founded2015
- HeadquartersNew York, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
SWAT Equity Partners firmographics
Firmographics- Name
- SWAT Equity Partners
- Legal name
- SWAT Equity Partners
- Website
- https://swatequitypartners.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
SWAT Equity Partners industry classification
Industry- Product category
- Venture Capital / Private Equity
- NAICS
- All Other Financial Investment Activities (52399)
- akta.pro primary industry
- Sector-Focused Venture Capital (Vertical Specialists) (FSANAAAD)
- akta.pro secondary industry
- Multi-Sector / Generalist Growth Equity (FSANACAO)
Keywords
Where SWAT Equity Partners is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
SWAT Equity Partners business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales
SWAT Equity Partners product offering
Product offeringCore offering
SWAT Equity Partners is a venture capital and private equity firm that invests equity capital in emerging growth consumer brands and enabling technologies with market-defining differentiation. The firm targets early-stage visionary founders with minimum $1M annual revenue and a path to profitability, providing flexible capital alongside ongoing strategic and operational support to scale and enhance portfolio company value.
Product overview
SWAT Equity Partners was a private equity and venture capital firm that invested in emerging growth consumer brands. It operated as a successor firm to InviNext Growth Partners, which explicitly states it is 'the successor firm to SWAT Equity Partners.' SWAT Equity Partners focused on early-stage consumer brands with market-defining differentiation, providing strategic and operational support alongside capital investment. The firm invested in visionaries disrupting consumer categories with differentiated brand positions.
Differentiator
Problem solved
Functional benefit
Products and services
- Growth Equity Investment Flexible equity capital provided to emerging growth consumer brands and enabling technologies with market-defining differentiation, targeting portfolio companies with a minimum of $1M annual revenue and a path to profitability. Investors receive equity stakes and a long-term partnership relationship.
- Strategic and Operational Support Ongoing post-investment partnership providing strategic guidance and operational support to portfolio companies through industry experts and strategic partnerships, covering scaling teams, brand building, digital innovation, market expansion, retailer strategy, and marketing tactics.
Companies that use SWAT Equity Partners
Customer profileSegments1 record
Ideal customer profiles1 record
SWAT Equity Partners technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
SWAT Equity Partners partnerships and signals
Strategic signalRecent moves2 records
Expansion highlights3 records
SWAT Equity Partners competitors and assessment
Company assessmentDirect peers
- Forerunner Ventures: Leading consumer-focused VC firm investing across DTC, marketplaces, and consumer-tech brands. Direct peer: similar thesis on identifying and scaling category-defining consumer brands before they go mainstream.
- Springdale Ventures: Early-stage consumer-brand investor based in Austin. Direct peer: also participated in Jupiter's May 2025 round and operates with a similar consumer-specialist, founder-support thesis.
- Melitas Ventures: Consumer-focused VC backing early-stage food, beverage, and wellness brands. Direct peer: co-invested in Jupiter's May 2025 round and shares SWAT's brand-builder thesis in CPG-adjacent verticals.
- True Beauty Ventures: Early- and growth-stage consumer VC focused on beauty and wellness brands. Direct peer: co-invested with SWAT/Invinext in Jupiter's May 2025 round and shares the same consumer-specialist, operating-value-add model.
- Lerer Hippeau: NYC-based early-stage VC investing across consumer brands, enterprise software, and digital media. Direct peer: comparable consumer-brand specialization and NYC operating footprint, with thesis on emerging consumer companies.
- Willow Growth Partners: Growth-stage consumer-brand investor. Direct peer: co-invested with SWAT in Jupiter's May 2025 round and shares a consumer-brand thesis with operating-value-add model.
- BBG Ventures: Seed-stage VC investing in consumer and enterprise companies. Direct peer: comparable consumer-brand specialization and NYC presence, with thesis-driven sourcing of category-defining brands.
- Female Founders Fund: Early-stage fund investing in female-founded consumer and enterprise startups. Direct peer: comparable consumer-brand specialization and early-stage mandate with thesis on category-defining brands.
- Able Partners: Consumer-focused growth equity firm investing in DTC and digitally-native brands. Direct peer: comparable consumer-specialist mandate and flexible-capital approach to growth-stage brands.
Broad incumbents
- Alliance Consumer Growth: Growth equity firm focused on consumer brands across retail, food, beauty, and wellness. Functions as a larger, established incumbent in the same consumer-investing category with a broader mandate and deeper capital base.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
SWAT Equity Partners social profiles
Digital presenceSWAT Equity Partners financial estimates
Financial estimateRevenue estimate
Valuation estimate
SWAT Equity Partners leadership team
Management profileNumber of profiles
Profiles4 records
SWAT Equity Partners funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SWAT Equity Partners M&A and investment
M&A and investmentM&A
Investments21 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SWAT Equity Partners
What does SWAT Equity Partners do?
SWAT Equity Partners is a venture capital and private equity firm that invests equity capital in emerging growth consumer brands and enabling technologies with market-defining differentiation. The firm targets early-stage visionary founders with minimum $1M annual revenue and a path to profitability, providing flexible capital alongside ongoing strategic and operational support to scale and enhance portfolio company value.
Is SWAT Equity Partners a public or private company?
SWAT Equity Partners is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was SWAT Equity Partners founded?
SWAT Equity Partners was founded in 2015. It employs 1 to 10 people.
Where is SWAT Equity Partners based?
SWAT Equity Partners is headquartered in New York, United States, in the North America region.
Who are SWAT Equity Partners's main competitors?
Direct peers on record are Forerunner Ventures, Springdale Ventures, Melitas Ventures, True Beauty Ventures, Lerer Hippeau, Willow Growth Partners, BBG Ventures, Female Founders Fund and Able Partners. Alliance Consumer Growth is listed as a broad incumbent.
Does SWAT Equity Partners have an API?
No public API is recorded for SWAT Equity Partners.
What industry is SWAT Equity Partners in?
SWAT Equity Partners's product category is Venture Capital / Private Equity. Its primary akta.pro industry code is FSANAAAD, Sector-Focused Venture Capital (Vertical Specialists), with a secondary code of FSANACAO, Multi-Sector / Generalist Growth Equity. Its NAICS code is 52399.