Neoparts Equipamentos

Name

Neoparts Equipamentos

Legal name

Neoparts Equipamentos, S.A.

Website

https://karcher-neoparts.pt

Company type

Private

Founded year

1980

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Industrial Equipment Distribution

NAICS

Automotive Parts and Accessories Retailers (44133), Electronics and Appliance Retailers (4492)

SIC

Wholesale-Professional & Commercial Equipment & Supplies (5040), Wholesale-Hardware (5072), Wholesale-Motor Vehicle Supplies & New Parts (5013)

akta.pro industry

PRIMARYCRAFAHAD

Automotive Parts, Tires & Workshop Supplies Marketplaces

Consumer Products & Retail/E-commerce & Marketplaces/Wholesale/B2B E-commerce Marketplaces

Keywords

• Professional equipment distribution
• Industrial cleaning equipment
• Power tools distribution
• Hand tools supply
• Automotive racing equipment

Headquarters

HQ city

Lisboa

HQ country

Portugal

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales

Revenue model

1. Equipment Distribution: Neoparts Equipamentos generates revenue through the distribution and resale of professional equipment from represented brands including Gedore, Skil, Upat, WOMA/Kärcher Group, PCL, NEOSAFETY, OZ Racing, and Sparco. Revenue appears to come from one-time sales transactions of hardware and equipment.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Neoparts Equipamentos is a Portuguese distributor of professional equipment, reselling products from international brands such as Gedore, Skil, Upat, WOMA (Kärcher Group), PCL, NEOSAFETY, OZ Racing, and Sparco. The company supplies cleaning equipment, electric and hand tools, fastening systems, safety equipment, and automotive racing products to business clients. It complements product distribution with specialized technical assistance for the equipment it sells.

Product overview

Neoparts Equipamentos, S.A. is a professional equipment distributor and reseller operating since 1980, representing multiple international equipment and tool manufacturers including Gedore, Skil, Upat, WOMA (Kärcher Group), PCL, NEOSAFETY, OZ Racing, and Sparco. The company provides specialized technical assistance and custom-tailored solutions for businesses, serving as a channel partner for these equipment brands rather than manufacturing its own products.

Differentiator

Problem solved

Functional benefit

Products and services

• Professional cleaning equipment (WOMA / Kärcher Group)

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core.

• GedorecoreChannel Partner/ Reseller/ DistributorNeoparts represents and distributes Gedore professional tools and equipment in their market. Gedore is a reference manufacturer of hand tools and equipment.
• SkilcoreChannel Partner/ Reseller/ DistributorNeoparts represents and distributes Skil power tools and equipment. Skil is a well-known brand in power tools.
• UpatcoreChannel Partner/ Reseller/ DistributorNeoparts represents and distributes Upat products, which are part of the professional equipment portfolio.
• WOMA — Kärcher GroupcoreChannel Partner/ Reseller/ DistributorNeoparts represents and distributes WOMA products from the Kärcher Group, a leading provider of cleaning and surface treatment solutions.
• PCLcoreChannel Partner/ Reseller/ DistributorNeoparts represents and distributes PCL products, a manufacturer of pneumatic tools and equipment.
• NEOSAFETYcoreChannel Partner/ Reseller/ DistributorNeoparts represents and distributes NEOSAFETY products, focusing on safety equipment and personal protective solutions.
• OZ RacingcoreChannel Partner/ Reseller/ DistributorNeoparts represents and distributes OZ Racing wheels and automotive equipment, a premium Italian manufacturer.
• SparcocoreChannel Partner/ Reseller/ DistributorNeoparts represents and distributes Sparco automotive racing equipment and accessories, an internationally recognized brand.

Scale indicators1 record

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• Snap-on: Global manufacturer and distributor of professional tools and equipment, with strong presence in automotive workshops and industrial segments. Comparable customer overlap (workshops, automotive technicians) to Neoparts' Gedore/Skil/PCL portfolio.
• Facom: French professional hand-tool brand (Stanley Black & Decker group) with strong European workshop-channel presence. Comparable product overlap with Neoparts' Gedore/Skil hand-tool and workshop offerings.
• Stanley Black & Decker: Major global manufacturer and distributor of power tools, hand tools, and industrial equipment. Comparable via overlapping brands (e.g., SKIL, which Neoparts distributes) and shared B2B distribution channels.
• Robert Bosch Power Tools: Manufacturer and channel distributor of professional power tools and accessories. Adjacent to Neoparts' Skil/Upat/PCL portfolio and represents a competing supply-side option that OEMs may channel through.
• Grainger: Large US-headquartered industrial MRO and equipment distributor serving B2B customers across tools, cleaning, safety, and motorshop categories. Comparable distribution model with broader geographic scale and a stronger digital channel.

Direct peers

• Würth: Global market leader in professional tools, fasteners, and consumables distribution to trades and industry. Directly comparable as a multi-brand B2B distributor with technical advisory services and a similar OEM-brand-anchored model.
• Toolstation: UK/Iberian multi-channel retailer of tools, hardware, and cleaning equipment serving both trade and DIY. Comparable category mix and presence in Iberia makes it a regional peer competing for similar end-customers.
• MSC Industrial Direct: US-focused B2B distributor of metalworking tools, MRO supplies, and safety equipment. Closely analogous business model — multi-brand catalog distribution to industrial buyers with technical support.
• RS Components: UK-based distributor of industrial and electronic components, tools, and equipment serving B2B engineering buyers across Europe. Comparable multi-brand B2B catalog model, with stronger digital infrastructure.

Regional players

• Würth Portugal: Portuguese affiliate of the Würth Group distributing professional tools and consumables domestically. Direct regional competitor with overlapping brand portfolio and customer base in the same Lisbon market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/neoparts
• Facebookfacebook.com/neoparts
• LinkedInlinkedin.com/company/neoparts-ii-sa

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Neoparts Equipamentos