SKIL
SKIL is a 100-year-old power tool brand designing and distributing cordless and corded tools, outdoor power equipment, and accessories across the PWR CORE 12V/20V/40V battery platform for DIY homeowners, hobbyists, and trade professionals through retail and e-commerce channels under Chervon ownership.
- Company typePrivate
- Founded1926
- HeadquartersMississauga, Canada
- Headcount101–250
- GTM typeB2C
- OfferingHardware or Manufacturing
What SKIL does
SKIL is a 100-year-old power tools brand founded in the mid-1920s (inventor of the circular hand saw) that designs, manufactures, and distributes cordless and corded power tools, outdoor power equipment, and accessories for DIY homeowners, hobbyists, and trade professionals. The company's technology platform centers on three interoperable PWR CORE battery systems—12V, 20V, and 40V—featuring brushless motors and USB-C charging that doubles as portable device power, with all cordless products backed by a 5-year warranty. SKIL's product portfolio spans drills, drivers, saws (including worm drive), grinders, sanders, nailers, lawn mowers, leaf blowers, snow blowers, hedge trimmers, and specialty cleaning tools, priced in the entry-to-mid-range band ($32.99–$159.99) to compete between budget and premium brands.
SKIL generates revenue primarily through hardware sales across multiple channels: direct-to-consumer e-commerce at skil.com (continental U.S. shipping), physical retail through major chains, and a B2B dealer portal operated by parent company Chervon. The brand is privately held under Chervon, a Chinese manufacturer that acquired SKIL alongside Flex, providing full value-chain control from design through manufacturing. Distribution has shifted significantly in 2025–2026, with Lowe's discontinuing the SKIL brand while Tractor Supply Company expanded SKIL's footprint to over 30 tools and accessories including exclusive product launches. SKIL positions itself on brand heritage, ecosystem interoperability, and affordable quality, targeting horizontal consumer segments rather than enterprise customers.
The company's GTM motion combines direct-to-consumer online sales with channel partner distribution through large retail chains, supported by content marketing, seasonal promotions (Father's Day, Tool Days), and customer testimonial-driven social proof. Pricing follows a unit-sales model with no subscription or service revenue streams identified.
SKIL firmographics
Firmographics- Name
- SKIL
- Legal name
- SKIL
- Website
- https://skiltools.com
- Company type
- Private
- Founded year
- 1926
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- SKIL is a 100-year-old power tool brand designing and distributing cordless and corded tools, outdoor power equipment, and accessories across the PWR CORE 12V/20V/40V battery platform for DIY homeowners, hobbyists, and trade professionals through retail and e-commerce channels under Chervon ownership.
- Ownership category
- akta.pro rank
SKIL industry classification
Industry- Product category
- Power Tools
- NAICS
- Battery Manufacturing (335910)
- SIC
- Electric Housewares & Fans (3634)
- akta.pro primary industry
- Battery Modules & Packs (Industrial/Commercial pack assembly) (IMAGAHAB)
- akta.pro secondary industries
- Battery Chargers (AA/AAA, Li-ion, Universal Chargers) (CRACATAH), Batteries & Battery Packs (Rechargeable/Primary, Device-Specific Packs) (CRACATAG), Power Banks & Portable Power (Battery Packs, MagSafe Packs) (CRACATAD), Battery Pack Manufacturing & Module Assembly (EUAFABAI)
Keywords
Where SKIL is headquartered
LocationHeadquarters
- HQ city
- Mississauga
- HQ country
- Canada
- HQ region
- North America
Markets served
SKIL business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Technology or R&D, Personnel
Revenue model
- Power Tools and Accessories Sales: SKIL generates revenue primarily through the sale of cordless and corded power tools, outdoor power equipment, batteries, chargers, and accessories through retail and direct-to-consumer channels. Products are sold at various price points from entry-level hand tools to professional-grade power equipment.
- Outdoor Power Equipment Sales: Revenue from outdoor power equipment including lawn mowers, string trimmers, hedge trimmers, chain saws, snow blowers, and related accessories under the PWR CORE battery platform.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Entry-level and mid-range power tools priced between $32.99 and $159.99 |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels4 records
SKIL product offering
Product offeringCore offering
SKIL designs, manufactures, and sells a complete line of cordless and corded power tools, outdoor power equipment, and accessories for DIYers, homeowners, and pro-sumers. Products are organized around three proprietary PWR CORE battery platforms (12V, 20V, 40V) with USB-C charging that doubles as a portable charger and brushless motors across the cordless lineup. The company sells through its own e-commerce store, major U.S. retail chains (Tractor Supply Company as flagship), and a global dealer/B2B portal.
Product overview
SKIL is a power tools company offering a comprehensive portfolio of cordless and corded power tools, outdoor power equipment, and accessories. The company organizes its products around three core PWR CORE battery systems (12V, 20V, and 40V) that power a unified platform of tools. The product lineup spans power tools (drills, drivers, grindinders, sanders, multi-tools, inflators, cleaning tools), saws (circular saws, table saws, jigsaws, reciprocating saws), and outdoor equipment (snow blowers, chain saws, lawn mowers, leaf blowers, hedge trimmers). SKIL supports its tool ecosystem with batteries, chargers, and accessories. The brand, founded over 100 years ago and now owned by Chervon, emphasizes USB-C charging compatibility and brushless motor technology across its cordless offerings. All cordless tools are backed by a 5-year warranty.
Differentiator
Problem solved
Functional benefit
Brands
- PWR CORE 12: Battery and tool system platform offering 12V power solutions
- PWR CORE 20
- PWR CORE 40
Products and services
- PWR CORE 12 Battery System 12V cordless power tool battery platform providing compact, lightweight power for smaller DIY projects and tool portability.
- PWR CORE 20 Battery System 20V cordless power tool battery system offering a balance of power and runtime for a wide range of DIY and hobbyist applications.
- PWR CORE 40 Battery System 40V cordless battery system delivering high power for demanding outdoor power equipment and heavy-duty applications.
- 12V/20V Brushless Flip Drill (DL6300D-12) Cordless drill/driver with brushless motor technology and flip-action design for versatile drilling and driving applications.
- 12V/20V 7 In. Misting Fan (MF0700D-12) Portable cordless misting fan with 7-inch blade providing cooling airflow for outdoor work, powered by SKIL PWR CORE battery system.
- 12V/20V Power Snake Drain Cleaner (AU0225D-12) Electric drain cleaner that automates pipe clearing, safer and easier than manual snakes, water-exposure compatible.
- Twist 2.0 Rechargeable 4V Screwdriver (SD5619-01) Compact rechargeable screwdriver with integrated bit storage for quick assembly/disassembly tasks around the home, priced at $32.99.
- 12V/20V Power Scrubber (PB5100D-12) Cordless power scrubber for cleaning surfaces with interchangeable brush heads, powered by 20V battery system.
- 40V Brushless 20 In. Push Mower Kit (PM4910) Cordless push lawn mower with 40V brushless motor and 20-inch cutting deck delivering quiet, emissions-free lawn care.
- 40V Brushless 500CFM Leaf Blower Kit (BL4713-10) High-powered cordless leaf blower with 500 CFM airflow capacity, replacing gas-powered alternatives with quiet, emissions-free operation.
- 20V Brushless 6 In. Telescoping Pruning Saw (PR0601B) Cordless pruning saw with telescoping pole for extended reach, designed for trimming trees and shrubs, priced at $159.99.
- 12V/20V Brushless 4 In. Clamp Fan (FN0400D) Compact cordless clamp fan for workshop and jobsite cooling, featuring brushless motor for extended runtime.
- 12V/20V Brushless Slim Vacuum (VA1200D-10) Slim-profile cordless vacuum cleaner for workshop and jobsite cleanup, featuring brushless motor technology.
- 12V Brushless 1/2 In. Compact Drill Driver (DL6290A-11) Compact brushless 12V drill driver for around-the-house projects; referenced via customer testimonial on SKIL's website.
- Power Tools Line Complete range of cordless and corded power tools including drills, drivers, grinders, impact drivers and wrenches, sanders, staplers, inflators, lasers, levels, multi-tools, nailers, planers, routers, and cleaning tools.
- Saws Line Complete range of saws including circular saws, benchtop and table saws, jigsaws, reciprocating saws, worm drive saws, and high-performance cutting saws.
- Outdoor Power Equipment Line Complete range of outdoor power equipment including snow blowers, chain saws, hedge trimmers, pole saws, string trimmers, lawn mowers, leaf blowers, and multi-head systems.
- Batteries & Chargers PWR CORE battery systems and USB-C charging solutions for SKIL cordless tools, including interchangeable batteries across 12V, 20V, and 40V platforms.
- Accessories Tool accessories including drill bits, saw blades, batteries, chargers, and other consumables for SKIL power tools.
Quantifiable outcome
- 5-Year Warranty on all cordless power tools and outdoor power equipment
Companies that use SKIL
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles3 records
SKIL technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
SKIL partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- Tractor Supply CompanycoreTractor Supply Company announced a major storewide expansion across its truck, tool and hardware categories, launching over 30 SKIL tools and accessories. The initial rollout includes tools with USB-C charging and brushless motors, with an exclusive grease gun scheduled for later summer release. The expansion is timed for Father's Day gifting and will be highlighted during the Tool Days seasonal event.
- Lowe'sminorLowe's discontinued the SKIL brand from its stores resulting in clearance sales on remaining inventory including 12V cordless tools, batteries, and combo kits. This represents a discontinued distribution partnership rather than an active one.
- ChervoncoreSKIL was acquired by Chervon, a Chinese manufacturer, alongside Flex. Under Chinese ownership, SKIL has outperformed, benefiting from manufacturing efficiencies through full value-chain control, tight integration of design and R&D for rapid product development, and digital marketing acumen. Chervon provides the strategic ownership and manufacturing capabilities that drive SKIL's competitive positioning.
Scale indicators4 records
Recent moves5 records
Expansion highlights4 records
SKIL competitors and assessment
Company assessmentDirect peers
- Ryobi: Ryobi is the closest direct peer to SKIL: a mid-market DIY/pro-sumer cordless power tool brand with a cross-voltage battery platform (18V ONE+ and 40V) sold through major retailers including Home Depot. SKIL's PWR CORE 12/20/40 mirrors Ryobi's positioning, price points, and channel profile.
- Black+Decker: Black+Decker competes head-to-head with SKIL in entry- to mid-tier cordless power tools for DIY homeowners, including 20V MAX and cordless outdoor equipment. Both brands serve mass-market retail with affordable, easy-to-use tools and overlapping battery platforms.
- Greenworks: Greenworks is a direct competitor to SKIL in cordless outdoor power equipment (mowers, blowers, snow blowers, trimmers) with comparable 40V and 60V platforms sold at Home Depot and other major retailers. SKIL and Greenworks both target the DIY homeowner transitioning from gas to battery.
- EGO Power+: EGO Power+ is a category-leading specialist in high-voltage (56V) cordless outdoor power equipment. SKIL's 40V PWR CORE outdoor line competes directly with EGO on mowers, snow blowers, and blowers for the same residential buyer.
- Craftsman: Craftsman is a mid-market DIY power tool and outdoor equipment brand with a long American heritage (now owned by Stanley Black & Decker) sold through Lowe''s and Ace Hardware. Like SKIL, it competes on heritage, value, and broad retail availability for the homeowner segment.
Broad incumbents
- DeWalt: DeWalt is the dominant pro-grade incumbent in cordless power tools with the 20V MAX and 60V FLEXVOLT ecosystems. While premium-priced versus SKIL, DeWalt increasingly competes in the same retail aisles and outdoor categories where SKIL plays, anchoring the ceiling on SKIL's pricing power.
- Milwaukee Tool: Milwaukee Tool is a premium pro-grade incumbent with the M12, M18, and MX FUEL battery platforms and deep contractor loyalty. It competes with SKIL primarily for the prosumer upgrade buyer and defines the upper limit of the cordless tools category where SKIL aspires to grow.
- Bosch Power Tools: Bosch (including the Skil-owned-by-Bosch-era namesake history) sells 12V and 18V cordless platforms aimed at trades and serious DIYers, overlapping with SKIL's core power tools portfolio and brushless-motor strategy. Bosch is a global incumbent bench-marking against the same DIY/pro-sumer buyer SKIL targets.
- Makita: Makita's LXT 18V and XGT 40V cordless platforms compete with SKIL's 20V and 40V PWR CORE systems in pro and pro-sumer channels, particularly for outdoor power equipment. Makita sets the standard for brushless motor efficiency that SKIL has adopted in its own lineup.
Emerging players
- Hart Tools: Hart is a private-label style cordless power tool brand sold exclusively at Walmart, with 20V and 40V platforms covering DIY power tools and outdoor equipment. While channel-disjoint from SKIL today, Hart shows how aggressively value-tier brands are scaling battery ecosystems where SKIL also competes.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
SKIL social profiles
Digital presenceSKIL financial estimates
Financial estimateRevenue estimate
Valuation estimate
SKIL leadership team
Management profileNumber of profiles
SKIL funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SKIL M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SKIL
What does SKIL do?
SKIL designs, manufactures, and sells a complete line of cordless and corded power tools, outdoor power equipment, and accessories for DIYers, homeowners, and pro-sumers. Products are organized around three proprietary PWR CORE battery platforms (12V, 20V, 40V) with USB-C charging that doubles as a portable charger and brushless motors across the cordless lineup. The company sells through its own e-commerce store, major U.S. retail chains (Tractor Supply Company as flagship), and a global dealer/B2B portal.
Is SKIL a public or private company?
SKIL is a private company. It is classified as corporate owned and is currently operating.
When was SKIL founded?
SKIL was founded in 1926. It employs 101 to 250 people.
Where is SKIL based?
SKIL is headquartered in Mississauga, Canada, in the North America region.
How does SKIL make money?
Two revenue lines are on record. Power Tools and Accessories Sales are the primary driver. The others are outdoor Power Equipment Sales.
Who are SKIL's main competitors?
Direct peers on record are Ryobi, Black+Decker, Greenworks, EGO Power+ and Craftsman. Broad incumbents are DeWalt, Milwaukee Tool, Bosch Power Tools and Makita. Hart Tools is listed as an emerging player.
Does SKIL have an API?
No public API is recorded for SKIL.
What industry is SKIL in?
SKIL's product category is Power Tools. Its primary akta.pro industry code is IMAGAHAB, Battery Modules & Packs (Industrial/Commercial pack assembly), with a secondary code of CRACATAH, Battery Chargers (AA/AAA, Li-ion, Universal Chargers). Its NAICS code is 335910 and its SIC code is 3634.