Gunstock Ski Club

What Gunstock Ski Club does

Gunstock Ski Club is a 501(c)(3) nonprofit alpine ski racing program founded in 1918 (originally as the Winnipesaukee Ski Club) and based in Laconia, New Hampshire, with training operations at Gunstock Mountain Resort in Gilford, NH. The club serves youth athletes ages 6 to 20 across the New England region, offering a tiered curriculum organized by USSA age groups (U8 through U21) that includes weekend training, weeknight training, a Winter Term Program for U14/U16 athletes, vacation and early-season camps, and sanctioned race participation. Training is anchored at a dedicated clubhouse at the base of the Cannonball racing trail next to the Tiger chairlift, with three USSA-homologated trails (Tiger, Cannonball, Red Hat) on-site. The club is sanctioned by USSA and the New Hampshire Alpine Racing Association (NHARA), runs independently of but cooperatively with Gunstock Mountain Resort, and hosts sanctioned events including the Francis Piche Invitational and U14 Eastern Championship events.

The organization is volunteer- and parent-managed: a 13-person Board of Directors (including officers and elected members) oversees operations alongside a small professional staff comprising the Program Director, Business Manager, and a paid Race Administrator. All member families are required to contribute to club operations through ski-sale work commitments and race-day volunteering. Revenue is generated from training fees structured by age group ($975-$1,725 per athlete before/after an October 15 early-registration cutoff), a $350 family facility fee, a weeknight-only training tier at $700, race entry fees, an annual dinner auction, and the November ski sale, which operates a consignment model retaining 25% commission on items consigned by families and local ski shops. A scholarship program provides partial-to-full fee coverage for new athletes with financial need, and an annual summer golf outing (e.g., July 31, 2026 at Lochmere CC) supplements off-season fundraising. The club uses SportsEngine SRM for online registration, with communications distributed via website, Facebook, email, and shared Google calendars.

There is no proprietary technology, no AI/ML component, and no external funding or institutional ownership; Gunstock Ski Club operates as a community-rooted nonprofit sustained by membership fees, family volunteer labor, and event-based fundraising. Its competitive position is built on brand longevity, USSA/NHARA sanctioning, dedicated mountain infrastructure at Gunstock, and a tightly knit volunteer ecosystem that requires substantial family participation.

Name

Gunstock Ski Club

Legal name

Gunstock Ski Club

Website

https://gunstockskiclub.com

Company type

Private

Founded year

1918

Operating status

Operating

Headcount range

11–50 employees

Short description

Gunstock Ski Club is a 501(c)(3) nonprofit alpine ski racing program founded in 1918 that trains youth athletes ages 6 to 20 across New England at Gunstock Mountain Resort, funded by membership training fees, family volunteer commitments, and event-based fundraising.

Ownership category

akta.pro rank

Product category

Youth Sports Training — Alpine Ski Racing

NAICS

Sports and Recreation Instruction (61162)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Ski & Snowboard Schools (Instruction & Coaching) (THAAAJAC)

Keywords

• Alpine ski racing
• Youth ski training
• Ski race program
• Alpine racing instruction
• Ski club membership

Headquarters

HQ city

Laconia

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Training Fees: The primary revenue stream comes from training fees paid by participating families, with fees varying by age group (U8 through U21). Base prices range from $975 to $1,475 per athlete, with additional $350 family facility fee.
2. Ski Sale Fundraiser: Annual ski sale event held the first Saturday in November at Gunstock Mountain Resort Main Lodge. The club takes 25% commission on sold consignment items and also sells merchandise directly.
3. Consignment Sales: Ski sale operates on consignment model where the club retains 25% commission on sold items. Sellers receive 75% of selling price.
4. Auction Events: Annual dinner auction where families can bid on items including 'Race Commitment' waivers.
5. Race Entry Fees: Athletes pay race entry fees which partially cover USSA, NHARA and Gunstock fees, with remaining revenue supporting club operations.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Gunstock Ski Club is a 501(c)(3) non-profit alpine ski racing program that provides coaching and competitive training for youth athletes ages 6 to 20 at Gunstock Mountain Resort. Its core service is a USSA- and NHARA-sanctioned seasonal training program (weekend, weeknight, vacation, and Winter Term), supplemented by sanctioned race events, camps, and an annual ski sale fundraiser.

Product overview

Gunstock Ski Club is a 501(c)(3) nonprofit alpine ski racing organization offering a unified program for athletes ages 6 to 20. The core product is the Alpine Ski Racing Training Program, which provides weekend, weeknight, and vacation training at Gunstock Mountain Resort. Additional offerings include the Winter Term Program for middle school athletes, Athlete Camps (Fundamentals, December Day, and January Speed camps), a Parent/Athlete Camp at Okemo, the annual Gunstock Ski Sale event, USSA-sanctioned race events, Weeknight-Only Training options, a Scholarship Program for financial assistance, and a Team Apparel Store. These programs work together to develop athletes with a lifelong passion for skiing while keeping costs reasonable through family commitments and fundraising events.

Differentiator

Problem solved

Functional benefit

Products and services

• Alpine Ski Racing Training Program
• Winter Term Program
• Athlete Camps
• Parent/Athlete Camp
• Race Events
• Weeknight-Only Training
• Scholarship Program
• Gunstock Ski Sale
• Team Apparel Store

Named customers1 record

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Nine partnerships are on record, tiered core and minor.

• United States Ski Association (USSA)coreStrategic or Co-development PartnerGSC is a USSA-sanctioned race-training program. Athletes must have USSA membership to participate in sanctioned events. USSA provides certification programs for Alpine Officials and race administration.
• New Hampshire Alpine Racing Association (NHARA)coreStrategic or Co-development PartnerGSC is NHARA-sanctioned and athletes must have NHARA membership. The club hosts races and participates in NHARA qualifiers and events including the Francis Piche Invitational and U14 Eastern Championship events.
• Gunstock Mountain ResortcoreStrategic or Co-development PartnerGSC operates independently from but works closely with Gunstock Mountain Resort to provide training and racing environment. The clubhouse is located at the resort. The resort provides support for the annual ski sale and other events.
• Piche's Ski & SportsminorChannel Partner/ Reseller/ DistributorParticipating ski shop in the annual Gunstock Ski Sale event. Provides equipment and expertise to the club's major fundraiser.
• Rodgers Ski & SportminorChannel Partner/ Reseller/ DistributorParticipating ski shop in the annual Gunstock Ski Sale event.
• Ski FanaticsminorChannel Partner/ Reseller/ DistributorParticipating ski shop in the annual Gunstock Ski Sale event.
• SkiWorksminorChannel Partner/ Reseller/ DistributorParticipating ski shop in the annual Gunstock Ski Sale event.
• Plymouth Ski and SportsminorChannel Partner/ Reseller/ DistributorParticipating ski shop in the annual Gunstock Ski Sale event.
• Bob and Terry's Ski and SportsminorChannel Partner/ Reseller/ DistributorParticipating ski shop in the annual Gunstock Ski Sale event.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Waterville Valley Academy (BBTS): Waterville Valley Academy / BBTS is a New Hampshire-based alpine ski racing program combining club-team training with a school structure. Same NH geography, same USSA pipeline, and overlapping athlete base with GSC.
• Bridger Ski Foundation: Bridger Ski Foundation in Bozeman, MT runs youth alpine and nordic racing programs under USSA sanctioning with weekend training and seasonal camps. Same non-profit, parent-managed, racing-club structure.
• Jackson Hole Ski Club: Jackson Hole Ski Club is a Wyoming-based youth alpine and freestyle program running USSA-sanctioned training from entry to elite levels. Comparable club-led training structure, multi-tier age groups, and homologated trail use.
• Sun Valley Ski Club: Sun Valley Ski Club is a long-standing, multi-discipline (alpine plus) youth ski club running training programs on Sun Valley terrain in Idaho. Same USSA-sanctioned club model with age-group tiers, weekend camps, and fundraisers.
• Mt. Washington Valley Ski Club: MWV Ski Club operates a volunteer-run alpine ski racing program for youth in New Hampshire under USSA/NHARA sanctioning. It mirrors GSC's club structure, age-group training tiers, and weekend/evening training cadence in the same region.
• Cranmore Race Team: Cranmore Race Team is a New Hampshire-based USSA/NHARA-sanctioned alpine ski racing program serving youth athletes at Cranmore Mountain. It is a directly comparable club-level racing program in the same New Hampshire market as GSC.
• Sunday River Ski Club: Sunday River Ski Club is a Maine-based youth alpine ski racing program affiliated with USSA, training on Sunday River terrain. Same club-level competitive racing orientation, similar age-group offerings, and comparable volunteer-driven operating model.

Broad incumbents

• Green Mountain Valley School: Green Mountain Valley School (Waitsfield, VT) is a multi-discipline ski racing school providing alpine, freestyle, and snowboard programs. Operates at broader scale and on a school-year basis but intersects with GSC on alpine racing athletes and USSA competitions.
• Stratton Mountain School: Stratton Mountain School is a Vermont boarding/day ski school with a dedicated alpine racing program competing in USSA events. It is broader and more institutionalized than GSC but overlaps in athlete pipeline and racing positioning.
• Burke Mountain Academy: Burke Mountain Academy is a Vermont-based elite ski racing school and longtime USSA pipeline. Overlaps with GSC in the alpine racing talent pool and USSA national development pathway.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/gunstockskiclubofficial
• LinkedInlinkedin.com/company/gunstock-ski-club

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gunstock Ski Club