WinTRADE
WinTRADE is a Kyiv-based Ukrainian BPO provider, founded in 2011, offering contact center (WinCALL), installation (WinSTALL), facility management (WinRENT), and IT outsourcing (WinIT) services to enterprise and SMB clients across Ukraine and selectively internationally.
- Company typePrivate
- Founded2011
- HeadquartersKyiv, Ukraine
- Headcount5,001–10,000
- GTM typeB2B
- OfferingServices
What WinTRADE does
WinTRADE is recognized among the Top 10 Ukrainian outsourcing contact centers per the Ukrainian Contact Centers Association, won the 2013 National Business Rating 'Leader of the Industry' award, and the 2015 DzWINNER 'Best Outsourcing Partner' award from the All-Ukrainian Association of Contact Centers. The company is privately held with no disclosed funding rounds, parent company, or institutional investors; ownership and control appear management-led, with Stanislav Stryzhak appointed General Director in July 2019. Current operating status is reported as active with no recent disclosed M&A, funding, or material expansion events.
WinTRADE firmographics
Firmographics- Name
- WinTRADE
- Legal name
- WinTRADE BPO Company
- Website
- https://wintrade.ua
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Short description
- WinTRADE is a Kyiv-based Ukrainian BPO provider, founded in 2011, offering contact center (WinCALL), installation (WinSTALL), facility management (WinRENT), and IT outsourcing (WinIT) services to enterprise and SMB clients across Ukraine and selectively internationally.
- Ownership category
- akta.pro rank
WinTRADE industry classification
Industry- Product category
- Business Process Outsourcing (BPO)
- NAICS
- Telemarketing Bureaus and Other Contact Centers (561422), Telephone Call Centers (56142), Custom Computer Programming Services (541511), Services to Buildings and Dwellings (5617)
- SIC
- Services-Management Services (8741), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Customer Win-back & Reactivation Calling (BPAAADAL)
- akta.pro secondary industry
- Service Desk & ITSM Outsourcing (BPAEAMAF)
Keywords
Where WinTRADE is headquartered
LocationHeadquarters
- HQ city
- Kyiv
- HQ country
- Ukraine
- HQ region
- Europe
Offices4 records
Markets served
WinTRADE business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel
Revenue model
- BPO Services Revenue: WinTRADE generates revenue through providing business process outsourcing services including call center operations (WinCALL), installation services (WinSTALL), administrative services (WinRENT), and IT outsourcing (WinIT). Services are offered on subscription and usage-based models with monthly fees and per-minute charges.
- Package-based Services: Pre-packaged service tiers (Eco, Optima, Pro) with monthly subscription fees ranging from 4,500 to 10,800 UAH, plus usage-based charges for services above limit.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Eco tier - Basic package with 2,000 minutes/month |
| Subscription | Monthly | Optima tier - Mid-tier package with 4,000 minutes/month |
| Subscription | Monthly | Pro tier - Premium package with 8,000 minutes/month |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
WinTRADE product offering
Product offeringCore offering
WinTRADE provides business process outsourcing services to business clients through four service brands: WinCALL (inbound and outbound contact center, telephone sales outsourcing, and customer service calls), WinSTALL (installation and servicing of any complexity), WinRENT (janitorial services and maintenance of office and industrial buildings), and WinIT (IT outsourcing including software development, information systems, and IT infrastructure support). Services are sold on subscription and usage-based pricing models with monthly fees and per-minute charges across Eco, Optima, and Pro tiers.
Product overview
WinTRADE BPO is the first Ukrainian BPO company providing business process outsourcing services. The company operates four core service brands under a unified portfolio: WinCALL (call center/contact center outsourcing), WinSTALL (installation and servicing), WinRENT (janitorial and facility management), and WinIT (IT outsourcing). Additionally, the company offers packaged service solutions including the 'Most Efficient Call Center' and 'Sales Agents' packages, which bundle call center services with dedicated CRM systems, IVR, and real-time analytics. The portfolio serves various business spheres in Ukraine and internationally.
Differentiator
Problem solved
Functional benefit
Brands
- WinCALL: Call center services - outsourcing telephone sales and customer service calls for various business spheres anywhere in the world
- WinSTALL
- WinRENT
- WinIT
Quantifiable outcome
- Cost reduction of up to 40% for clients using administrative outsourcing services
- +3 more outcomes
Companies that use WinTRADE
Customer profileNamed customers15 records
Segments5 records
Ideal customer profiles4 records
WinTRADE technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
WinTRADE partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Norwegian-Ukrainian Chamber of CommercecoreWinTRADE BPO is a member of the Norwegian-Ukrainian Chamber of Commerce, facilitating cooperation between Norwegian and Ukrainian businesses and opening opportunities for international partnerships.
- Ukrainian Procurement AssociationminorSupported the First International Procurement Conference organized by the Ukrainian Procurement Association.
- Business Newspaper KapitalminorParticipated in master class 'Outsourcing: Effective Dialogue' organized by business newspaper Kapital within the Personal Capitalization project.
- Outsourcing Forum 2013minorOfficial partner of Outsourcing Forum 2013, the first Ukrainian forum on outsourcing topics.
Scale indicators5 records
Recent moves10 records
Expansion highlights6 records
WinTRADE competitors and assessment
Company assessmentBroad incumbents
- Teleperformance: Global leader in customer experience management and outsourced contact center services. Comparable to WinTRADE's WinCALL business as the international benchmark for voice-based BPO, though Teleperformance operates at vastly greater scale and across many more geographies.
- Concentrix: Large global CX and BPO provider with deep telecom vertical exposure. Comparable to WinTRADE's telecom-focused WinCALL business and broader BPO portfolio, though Concentrix is far larger and more diversified across verticals and geographies.
- Foundever (formerly Sitel + Webhelp): Global CX and BPO leader formed from the merger of Sitel and Webhelp, serving enterprise customers across telecom, financial services and retail. Comparable to WinTRADE on outsourced contact center services for telecom and enterprise verticals at much greater scale.
- TTEC Holdings: Global customer experience technology and services company with significant contact center outsourcing operations. Comparable to WinTRADE in core inbound/outbound voice services, though TTEC operates across more geographies and at significantly larger scale.
Direct peers
- Competence Call Center (CCC): European-headquartered BPO and customer service provider with established delivery operations in Ukraine. Direct overlap with WinTRADE on customer service outsourcing for European enterprise clients.
- Global Response: Mid-market US-based contact center and BPO provider offering inbound customer service and sales support. Comparable to WinTRADE on call center service model and mid-tier enterprise positioning, though serving primarily North American clients.
- Arise Virtual Solutions: Work-from-home customer service and BPO provider offering outsourced contact center capacity to enterprise clients. Comparable to WinTRADE on the voice-based BPO model and SMB/enterprise segment overlap.
- SupportYourApp: Ukraine-founded customer support outsourcing company offering multilingual outsourced support and QA services. Most directly comparable to WinTRADE in terms of geography, customer support focus, and mid-market BPO positioning.
- TaskUs: Public customer experience and BPO provider serving digital-native and enterprise clients across voice, chat and back-office. Comparable to WinTRADE on outsourced customer service delivery model and mid-market enterprise positioning.
Regional players
- Ciklum: Ukraine-headquartered IT outsourcing and custom software development company. Comparable to WinTRADE's WinIT line of business and overlaps on Ukrainian-origin tech delivery, though Ciklum focuses on software engineering rather than voice BPO.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
WinTRADE social profiles
Digital presenceWinTRADE financial estimates
Financial estimateRevenue estimate
Valuation estimate
WinTRADE leadership team
Management profileNumber of profiles
Profiles8 records
WinTRADE funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
WinTRADE M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about WinTRADE
What does WinTRADE do?
WinTRADE provides business process outsourcing services to business clients through four service brands: WinCALL (inbound and outbound contact center, telephone sales outsourcing, and customer service calls), WinSTALL (installation and servicing of any complexity), WinRENT (janitorial services and maintenance of office and industrial buildings), and WinIT (IT outsourcing including software development, information systems, and IT infrastructure support). Services are sold on subscription and usage-based pricing models with monthly fees and per-minute charges across Eco, Optima, and Pro tiers.
Is WinTRADE a public or private company?
WinTRADE is a private company. It is classified as management employee owned and is currently operating.
When was WinTRADE founded?
WinTRADE was founded in 2011. It employs 5,001 to 10,000 people.
Where is WinTRADE based?
WinTRADE is headquartered in Kyiv, Ukraine, in the Europe region.
How does WinTRADE make money?
Two revenue lines are on record. BPO Services Revenue is the primary driver. The others are package-based Services.
Who are WinTRADE's main competitors?
Broad incumbents on record are Teleperformance, Concentrix, Foundever (formerly Sitel + Webhelp) and TTEC Holdings. Direct peers are Competence Call Center (CCC), Global Response, Arise Virtual Solutions, SupportYourApp and TaskUs. Ciklum is listed as a regional player.
Does WinTRADE have an API?
No public API is recorded for WinTRADE.
What industry is WinTRADE in?
WinTRADE's product category is Business Process Outsourcing (BPO). Its primary akta.pro industry code is BPAAADAL, Customer Win-back & Reactivation Calling, with a secondary code of BPAEAMAF, Service Desk & ITSM Outsourcing. Its NAICS code is 561422 and its SIC code is 8741.