What ADHD Dude Coaching & Programs does

ADHD Dude, LLC is a privately held, Arizona-domiciled education company founded by Ryan Wexelblatt, LCSW, delivering evidence-based Parent Behavior Training (PBT) to parents of children ages 4–18 diagnosed with ADHD. The company aligns its curriculum with the American Academy of Pediatrics' first-line treatment recommendation for childhood ADHD and has served over 14,000 families across 50+ countries. The core offering is a self-serve digital subscription that trains parents to change their responses and create scaffolding, rather than treating the child directly, combining video courses, downloadable PDFs, community access, and twice-monthly live office hours with the founder.

The product is built on a Kajabi-powered membership platform and structured as a multi-module curriculum organized by child age group: Capable & Confident (ages 4–7), Scaffolding Better Behavior (ages 8+), Creating Daily Expectations (with versions for ages 4–7, 8–11, and 12–17), Socially Smarter (social executive function), Executive Function Crash Course, and Better Bedtime Scaffolding. A native iOS mobile app extends the digital experience. Layered on top of the online membership, the company operates in-person programs including the Guys Group social skills program in Phoenix, Arizona and Trip Camp in Columbus, Ohio, which is described as the only ADHD-specific camp in the country.

The business model is a single-tier $31/month subscription with no long-term contract, supplemented by separately priced in-person programs. The company is bootstrapped with 1–10 employees, no external institutional investment, and no parent company. Customer acquisition is driven entirely by content marketing — a YouTube channel, the ADHD Guys Podcast, a blog, Instagram, TikTok, ADDitude Magazine features, and presentations at the International Conference on ADHD — rather than a sales-led motion. Owned and operated by a single founder, the company is a lifestyle-scaled microbusiness with a global consumer footprint rather than a venture-backed growth company.

Name

ADHD Dude Coaching & Programs

Legal name

ADHD Dude, LLC

Website

https://adhddude.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

ADHD Dude, LLC is a bootstrapped, founder-led education company that delivers evidence-based Parent Behavior Training through a $31/month Kajabi-based membership for parents of children ages 4–18 with ADHD, supported by live office hours, downloadable resources, and in-person Guys Group and Trip Camp programs.

Ownership category

akta.pro rank

Product category

Parenting Education and Behavior Training for Childhood ADHD

NAICS

Exam Preparation and Tutoring (611691), Educational Services (611), Child and Youth Services (62411)

SIC

Services-Educational Services (8200), Services-Social Services (8300)

akta.pro primary industry

Executive Function & Learning Coaching (Organization/ADHD Coaching) (EDAJALAI)

akta.pro secondary industries

ADHD/Executive Function & Organization Coaching (Academic) (EDANAFAC), Parent & Caregiver Training for LD/Dyslexia Support (EDAKAJAJ), Positive Discipline & Behavior Support Programs (EDACALAD), Course Bundle Subscriptions & Learning Membership Marketplaces (EDAFAIAI)

Keywords

• Parent behavior training
• ADHD parenting courses
• Executive function coaching
• Social skills programs
• Childhood ADHD support

Headquarters

HQ city

Ventnor City

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations

Revenue model

1. Monthly Membership Subscription: Parents pay $31 per month for unlimited access to all ADHD Dude courses, twice-monthly live office hours with Ryan Wexelblatt, downloadable PDFs and cheat sheets, community section access, and mobile app access. Minimum commitment is one month with no long-term contract. No refunds for unused time.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels8 records

Core offering

ADHD Dude sells a $31/month online membership delivering evidence-based Parent Behavior Training courses for parents of children ages 4-18 with ADHD. The membership bundles age-stratified courses (Capable & Confident for ages 4-7, Scaffolding Better Behavior for ages 8+, Creating Daily Expectations for ages 4-7/8-11/12-18), plus skill-building modules (Socially Smarter, Executive Function Crash Course, Better Bedtime Scaffolding), twice-monthly live office hours with founder Ryan Wexelblatt, downloadable PDFs, and a parent community. The company also offers in-person Guys Group social skills programs in Phoenix, AZ and Trip Camp in Columbus, OH.

Product overview

ADHD Dude is an educational platform built around a unified membership offering, delivering evidence-based Parent Behavior Training as recommended by the American Academy of Pediatrics. The core membership includes multiple structured course modules organized by child age groups: Capable & Confident (ages 4-7), Scaffolding Better Behavior (ages 8+), and Creating Daily Expectations (with versions for ages 4-7, 8-11, and 12-17). Skill-building courses include Socially Smarter for social skills development and Executive Function Crash Course for executive function skills. The membership also includes live Office Hours, downloadable PDF resources, and community access. In-person programs include Guys Group (Phoenix, AZ) and Trip Camp (Columbus, OH).

Differentiator

Problem solved

Functional benefit

Brands

• Confident Parents, Capable Kids: The overarching Parent Behavior Training method developed by ADHD Dude for parents of children with ADHD.
• Capable & Confident
• Scaffolding Better Behavior
• Creating Daily Expectations
• Socially Smarter
• Executive Function Crash Course
• Better Bedtime Scaffolding
• Guys Group
• Trip Camp

Products and services

• ADHD Dude Membership (All-Access Monthly Membership) A monthly subscription ($31/month) providing parents of children with ADHD ages 4-18 full access to step-by-step Parent Behavior Training courses, twice-monthly live office hours with Ryan Wexelblatt, downloadable PDFs and cheat sheets, a community section, and mobile app access.
• Guys Group An in-person psychoeducational, skill-building social skills program for boys with ADHD held in Phoenix, Arizona. Teaches perspective-taking, situational awareness, and peer connection strategies through the ADHD Dude approach.
• Trip Camp An in-person summer camp for boys with ADHD located in Columbus, Ohio, featuring daily learning sessions on social skills and perspective-taking combined with hands-on activities and day trips; positioned as the only ADHD-specific camp in the country.

Quantifiable outcome

• Recommended by the American Academy of Pediatrics as the first-line treatment for childhood ADHD
• +1 more outcomes

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators2 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Hand in Hand Parenting: Parent coaching organization offering courses, workshops, and a parent support community built around a specific methodology for handling challenging child behavior. Similar subscription and community-driven model targeting parents seeking structured guidance, including those with ADHD children.
• Lives in the Balance (Ross Greene): Organization founded by Dr. Ross Greene promoting the Collaborative & Proactive Solutions approach for kids with challenging behavior, including ADHD. Comparable as a parent-implemented behavioral methodology delivered through courses, books, and online resources targeting the same parental pain points.
• Behavior Advisor: Parent-focused behavior management resource founded by James Lehman, offering articles, courses, and tools for parents of difficult children. Comparable in its parent behavior training orientation and target audience, including content relevant to ADHD-related defiance and oppositional behavior.
• Empowering Parents: Long-running parent coaching resource offering courses, articles, and tools for managing difficult child behavior. Shares ADHD Dude's parent behavior training orientation and target audience of parents struggling with child defiance, arguing, and emotional dysregulation.
• ImpactParents: Online parent coaching and courses for families of children with ADHD, autism, and learning disabilities. Operates a similar digital membership model with parent-focused behavior strategies, directly competing for the same customer segment of parents seeking structured ADHD coaching.
• ADDitude Magazine: Leading ADHD-focused media and resource publication that ADHD Dude's founder contributes to. Both serve parents of children with ADHD seeking evidence-based strategies, and ADHD Dude is prominently featured in ADDitude's content, making them complementary content and traffic partners as well as partial competitors in attention and trust.

Emerging players

• ADHD Online: Telehealth platform offering ADHD assessments and treatment including therapy and medication management. Competes for the same parent-customer segment but through clinical care rather than parent training, positioning as an adjacent rather than direct substitute for ADHD Dude's coaching offering.
• Done (Done First): Digital health company providing online ADHD evaluation and ongoing treatment including stimulant medication. Targets adults but increasingly parents seeking ADHD care for themselves, representing an emerging channel for families and an adjacent alternative to parent coaching models like ADHD Dude.

Broad incumbents

• Understood.org: Major nonprofit-backed platform serving families of children with ADHD and learning differences. Overlaps significantly with ADHD Dude's audience and offers free resources, expert content, and tools, competing for parent attention and authority in the ADHD parenting space.
• CHADD (Children and Adults with ADHD): National nonprofit providing education, advocacy, and support for individuals and families affected by ADHD. Competes indirectly for parent mindshare and clinician trust through its resource library, webinars, and parent-to-parent programs, while serving a broader mandate than ADHD Dude.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/c/ADHDDudeRyanWexelblattLCSW
• Xx.com/ryanwexelblatt
• LinkedInlinkedin.com/company/centerforadhd

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ADHD Dude Coaching & Programs