Get Palliative Care

Name

Get Palliative Care

Legal name

Center to Advance Palliative Care

Website

https://getpalliativecare.org

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Patient Health Education

NAICS

Social Assistance (624), Services for the Elderly and Persons with Disabilities (624120)

SIC

Services-Misc Health & Allied Services, Nec (8090), Services-Social Services (8300)

akta.pro primary industry

Palliative Care, Hospice & Serious Illness Support (BPAGACAK)

akta.pro secondary industries

Community-Based Palliative Care (Home-Based Non-Hospice) (HLADAHAH), Pediatric Hospice & Palliative Care (HLADAHAI), Hospital-Based Palliative Care (Inpatient Consult Services) (HLADAHAG)

Keywords

• Palliative care information
• Provider directory services
• Patient education resources
• Serious illness support
• Caregiver guidance

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Donation-funded operations: As a nonprofit educational resource provided by the Center to Advance Palliative Care (CAPC), GetPalliativeCare.org is funded primarily through donations. The site includes a donate link to Network for Good.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

GetPalliativeCare.org is a free, publicly accessible informational website operated by the Center to Advance Palliative Care (CAPC) that provides comprehensive palliative care education to patients with serious illness, their families, and clinicians. The platform offers a searchable Palliative Care Provider Directory, an interactive eligibility quiz, downloadable patient handouts in English and Spanish, disease-specific resource pages, and multimedia content including articles, videos, podcasts, and webinars.

Product overview

Get Palliative Care is an informational website and resource portal operated by the Center to Advance Palliative Care (CAPC). The platform provides clear, comprehensive palliative care information through multiple integrated products: a Palliative Care Provider Directory for locating services geographically, an interactive Palliative Care Eligibility Quiz to help determine appropriateness, downloadable Patient and Family Education Handouts available in English and Spanish, Disease-Specific Information pages covering over 25 conditions, and guidance resources including questions to ask care teams. The site serves as a public-facing information hub rather than a clinical service, connecting patients and families with educational content and provider referrals.

Differentiator

Problem solved

Functional benefit

Products and services

• Palliative Care Provider Directory A searchable online directory that helps patients and families locate palliative care programs in their area by address, zip code, or city and state, with filtering options for hospital, nursing home, office/clinic, and home-based care settings.
• Palliative Care Eligibility Quiz An interactive five-question quiz that assists users in determining whether palliative care might be appropriate for them or a loved one, covering illness types, symptoms, treatment side effects, and support needs.
• Patient and Family Education Handouts Downloadable educational materials in English and Spanish providing clear explanations of palliative care, including definitions, insurance coverage information, eligibility criteria, what to expect, and how to access services.
• Disease-Specific Palliative Care Information Comprehensive resource pages covering over 25 disease types including cancer, heart failure, COPD, Alzheimer's, Parkinson's, ALS, HIV/AIDS, and others, detailing how palliative care can help patients with each condition.
• Questions to Ask the Palliative Care Team Guide Educational resource providing suggested questions patients and families can ask during their first palliative care team meeting to better understand care options, team composition, and treatment expectations.

Quantifiable outcome

• Recent studies indicate that by closely matching treatments with patients' goals, and improving their quality of life and quality of care, palliative care can provide substantial cost reduction
• +1 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Four partnerships are on record, tiered minor.

• Better Care PlaybookminorStrategic or Co-development PartnerGet Palliative Care cites the Better Care Playbook as a resource partner, featuring their content on alternative care models (CAPABLE, GRACE, Guided Care, Hospital at Home, PACE) that complement palliative care.
• Courageous Parents NetworkminorStrategic or Co-development PartnerA resource partner providing video content, community support, and professional guidance for parents caring for children with serious illness. Referenced for pediatric palliative care resources.
• Gail Sheehy / ARCHANGELSminorGTM or Marketing PartnerCollaboration with author Gail Sheehy and ARCHANGELS on caregiver advocacy content, including a video adaptation of her caregiving book 'Chasing the Tiger' to teach and inspire caregivers.
• Fight Colorectal CancerminorStrategic or Co-development PartnerHosted collaborative webinar on Palliative Care 101 for Those Living with Colorectal Cancer, providing disease-specific educational content.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Mayo Clinic Patient Education: Major academic health system's consumer-facing patient education library, including palliative care content. Comparable as a credible consumer health information source but operating within a much larger integrated health system.
• Healthline: Major consumer-facing health information site publishing palliative care content among broader health topics. Comparable as a consumer health education resource but with broader general-health scope and significantly larger audience.
• National Hospice and Palliative Care Organization (NHPCO): The leading national membership organization representing hospice and palliative care providers, and parent of CaringInfo. Operates a broader professional advocacy and provider membership scope, while Get Palliative Care focuses purely on consumer education.
• AARP Caregiver Resources: AARP's caregiver support hub offers extensive resources for family caregivers, including disease-specific guidance that overlaps with palliative care information. Much larger established incumbent in caregiver education.
• American Academy of Hospice and Palliative Medicine (AAHPM): Professional society for physicians and clinicians practicing hospice and palliative medicine. Related in subject matter but operates as a clinical/professional membership organization rather than a consumer resource.
• WebMD: One of the largest consumer health information platforms, publishing palliative care content within a much broader health and wellness portfolio. Comparable as a consumer health education destination but not specialized in palliative care.

Direct peers

• CaringInfo: Program of the National Hospice and Palliative Care Organization providing free consumer-facing information and resources on hospice, palliative care, and advance care planning. Closest direct comparable to GetPalliativeCare.org in mission, audience, and nonprofit resource model.
• Compassion & Choices: Nonprofit advocacy and education organization focused on end-of-life care options, including palliative care. Comparable as a nonprofit consumer-facing education resource targeting patients and families navigating serious illness decisions.
• Family Caregiver Alliance: National nonprofit providing information, education, and support to family caregivers of people with serious illness and disability. Comparable in operating model (nonprofit, donation-funded, consumer-facing education) and overlapping caregiver audience.
• Hospice Foundation of America: Nonprofit organization that educates the public and professionals about hospice and palliative care through publications, webinars, and programs. Comparable as a nonprofit education resource addressing overlapping serious-illness and end-of-life topics.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/GetPalliative
• LinkedInlinkedin.com/company/pallitive-care-services

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Get Palliative Care