Pho 88 Restaurant
Family-owned Vietnamese restaurant in Orlando, Florida, serving traditional dishes including pho, bun bo hue, bun rieu, banh mi, and rice plates at a single dine-in location since August 2001, with online pickup ordering via Toasttab.
- Company typePrivate
- Founded2001
- HeadquartersOrlando, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Pho 88 Restaurant does
Pho 88 Restaurant is a family-owned and operated Vietnamese restaurant located at 730 North Mills Avenue in Orlando, Florida, in continuous operation since August 2001. The restaurant serves traditional Vietnamese cuisine, including varieties of pho (Pho Dac Biet, Pho Ga, Pho Rau Dau Hu), bun bo hue, bun rieu, banh mi, stir-fried dishes, rice platters, and rice vermicelli noodle bowls, prepared with fresh ingredients and recipes that the owners describe as honoring Vietnamese heritage. The menu is focused and undifferentiated in structure relative to comparable independent Vietnamese restaurants, with no signature proprietary technology or product platform; the underlying "technology" is a traditional commercial kitchen supported by a Toasttab integration that enables online pickup ordering through the restaurant's website.
The business operates as a single-location brick-and-mortar establishment with dine-in service from approximately 10:00 am to 9:30 pm Monday through Saturday and a shorter Sunday window, supplemented by takeout and Toasttab-mediated online pickup orders. There is no delivery channel, no franchise or multi-site footprint, and no institutional ownership, parent company, or outside investment identified in the available material. Marketing is limited to organic presence on Facebook and Instagram under the Pho88NoodleOrlando and pho88orlando handles, and there is no app, no loyalty program, and no technology product offering beyond the ordering integration. Headcount falls in the 11–50 employee range consistent with a single independent full-service restaurant.
Revenue mechanics are straightforward: in-person check-based transactions at the storefront plus pickup orders placed through Toasttab. Pricing is not publicly disclosed; menu price points are available only in-store and through the Toasttab storefront. There are no named enterprise or B2B customers, no catering contracts documented in the source material, and no revenue, gross merchandise value, or comparable financial metrics disclosed. The ownership structure is described as simple and family-held, with no subsidiaries, no M&A activity, no patents or trademarks on record, no certifications beyond standard restaurant operation, and no management team surfaced beyond a general contact channel.
Pho 88 Restaurant firmographics
Firmographics- Name
- Pho 88 Restaurant
- Legal name
- Pho 88 Restaurant
- Website
- https://pho88orlando.com
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Family-owned Vietnamese restaurant in Orlando, Florida, serving traditional dishes including pho, bun bo hue, bun rieu, banh mi, and rice plates at a single dine-in location since August 2001, with online pickup ordering via Toasttab.
- Ownership category
- akta.pro rank
Pho 88 Restaurant industry classification
Industry- Product category
- Vietnamese Restaurant
- NAICS
- Full-Service Restaurants (722511)
- SIC
- Retail-Eating & Drinking Places (5810), Retail-Eating Places (5812)
- akta.pro primary industry
- Ethnic & Regional Cuisine Restaurants (THAFACAD)
- akta.pro secondary industry
- All-Day Dining Restaurants (THAFACAJ)
Keywords
Where Pho 88 Restaurant is headquartered
LocationHeadquarters
- HQ city
- Orlando
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Pho 88 Restaurant business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales
Revenue model
- Dine-in and Takeout Food Service: Traditional restaurant revenue from serving Vietnamese cuisine to walk-in customers dining at the restaurant, as well as takeout and online orders placed through Toasttab for pickup.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
Pho 88 Restaurant product offering
Product offeringCore offering
Family-owned Vietnamese restaurant operating since August 2001, serving traditional Vietnamese dishes at a single location in Orlando, FL. The restaurant offers a menu focused on classic Vietnamese fare including pho, bun bo Hue, bun rieu, banh mi, stir-fried dishes, rice platters, and rice vermicelli noodle bowls. Customers can dine in or order online through Toasttab.
Product overview
Pho 88 Restaurant is a family-owned Vietnamese restaurant offering traditional Vietnamese cuisine. The restaurant serves a focused menu of Vietnamese dishes including various pho varieties (Pho Dac Biet, Pho Ga, Pho Rau Dau Hu), bun bo hue, bun rieu, banh mi, stir-fried dishes, rice platters, and rice vermicelli noodle bowls. The restaurant operates as a single-location dining establishment in Orlando, Florida, with online ordering available through Toasttab integration.
Differentiator
Problem solved
Functional benefit
Companies that use Pho 88 Restaurant
Customer profileSegments1 record
Ideal customer profiles1 record
Pho 88 Restaurant technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Pho 88 Restaurant partnerships and signals
Strategic signalScale indicators1 record
Recent moves3 records
Expansion highlights2 records
Pho 88 Restaurant competitors and assessment
Company assessmentRegional players
- Bamboo Bistro: Independent Vietnamese restaurant offering pho, noodle bowls, and traditional Vietnamese entrees in a casual dine-in setting. Comparable to Pho 88 in menu, service style, and family/independently operated positioning.
- Little Saigon Vietnamese Restaurant: Independent Vietnamese restaurant featuring traditional dishes such as pho, bun, and banh mi. Directly comparable to Pho 88 in cuisine, casual dine-in experience, and family-owned independent operator profile.
- Saigon Bistro: Regional Vietnamese full-service restaurant serving traditional Vietnamese dishes including pho and banh mi. Comparable to Pho 88 in cuisine focus and dine-in casual restaurant model, typically operating in adjacent Florida or Southeast markets.
Direct peers
- Pho Hoa: Established Vietnamese restaurant chain specializing in pho and traditional Vietnamese noodle soups. Directly comparable to Pho 88 in cuisine focus (pho-centric menu), full-service dine-in model, and customer base seeking authentic Vietnamese food.
- Lee's Sandwiches: Vietnamese-American chain offering pho, banh mi, and Vietnamese-accented menu items alongside coffee. Comparable to Pho 88 in its core Vietnamese offering (including banh mi, which is on Pho 88's menu) and in serving customers seeking accessible Vietnamese food.
- Viet-Nomz: Vietnamese restaurant concept focused on traditional and modern Vietnamese dishes including pho and banh mi. Comparable in cuisine authenticity and casual dine-in service model to Pho 88.
- Pho Bac: Multi-unit Vietnamese restaurant chain centered on pho and traditional Vietnamese noodle soups. Directly comparable to Pho 88 in menu focus, dine-in service model, and value-positioning for pho-driven meals.
Broad incumbents
- Hawkers Asian Street Food: Orlando-based Asian-cuisine restaurant group covering Vietnamese and broader Southeast Asian dishes. Operates in the same Orlando market as Pho 88 and competes for casual Asian-cuisine diners, though with a wider multi-cuisine scope.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks5 records
Key highlights5 records
Customer concentration
Pho 88 Restaurant social profiles
Digital presencePho 88 Restaurant financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pho 88 Restaurant leadership team
Management profileNumber of profiles
Pho 88 Restaurant funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pho 88 Restaurant M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pho 88 Restaurant
What does Pho 88 Restaurant do?
Family-owned Vietnamese restaurant operating since August 2001, serving traditional Vietnamese dishes at a single location in Orlando, FL. The restaurant offers a menu focused on classic Vietnamese fare including pho, bun bo Hue, bun rieu, banh mi, stir-fried dishes, rice platters, and rice vermicelli noodle bowls. Customers can dine in or order online through Toasttab.
Is Pho 88 Restaurant a public or private company?
Pho 88 Restaurant is a private company. It is classified as family owned and is currently operating.
When was Pho 88 Restaurant founded?
Pho 88 Restaurant was founded in 2001. It employs 11 to 50 people.
Where is Pho 88 Restaurant based?
Pho 88 Restaurant is headquartered in Orlando, United States, in the North America region.
How does Pho 88 Restaurant make money?
One revenue line is on record: dine-in and Takeout Food Service.
Who are Pho 88 Restaurant's main competitors?
Regional players on record are Bamboo Bistro, Little Saigon Vietnamese Restaurant and Saigon Bistro. Direct peers are Pho Hoa, Lee's Sandwiches, Viet-Nomz and Pho Bac. Hawkers Asian Street Food is listed as a broad incumbent.
Does Pho 88 Restaurant have an API?
No public API is recorded for Pho 88 Restaurant.
What industry is Pho 88 Restaurant in?
Pho 88 Restaurant's product category is Vietnamese Restaurant. Its primary akta.pro industry code is THAFACAD, Ethnic & Regional Cuisine Restaurants, with a secondary code of THAFACAJ, All-Day Dining Restaurants. Its NAICS code is 722511 and its SIC code is 5810.