What Minc Law does

Minc Law is a Cleveland, Ohio-based law firm founded in 2018 by Aaron Minc, operating as the first U.S. firm devoted exclusively to internet defamation and online harm. The firm serves both individuals facing online defamation, harassment, sextortion, revenge porn, and privacy violations, and businesses targeted by fake reviews, competitor disparagement, and reputation attacks, with representation across all 50 U.S. states and internationally. Its core technology combines proprietary cyber investigation tools — including WHOIS and DNS lookups, metadata tracing, IP traps, and website forensics — with John Doe lawsuits and subpoenas to unmask anonymous online perpetrators, a methodology refined across 350+ litigated cases in 26 states and 5 countries and used to remove 200,000+ pieces of harmful content.

The firm's product surface spans defamation litigation and non-litigation matters, internet content removal, consumer review removal, blackmail/sextortion representation, revenge porn takedowns, online harassment injunctions, online investigation, public relations, cybersecurity/privacy legal services, and a recurring Digital Reputation Monitoring (DRP) subscription platform. Revenue is generated through professional fees on a matter-by-matter basis, with non-litigation matters typically priced at $5,000-$10,000, litigation cases at $20,000-$35,000+, and sextortion services carrying a $3,500 minimum, augmented by filing fees, expert witness costs, and DRP monitoring subscriptions.

Go-to-market is sales-led with a structured intake funnel: free initial case review, paid attorney consultation, and 24-48 hour intake response, supported by an SEO and content-marketing engine (Legal Resource Center, YouTube, earned media in NYT/ABC/NPR/The Guardian/Time/HuffPost). The firm is founder-owned (Aaron Minc, with Anna Minc as COO and Daniel A. Powell as Managing Partner), has not raised outside capital, and reports no revenue or headcount beyond approximately 15-20 team members.

Name

Minc Law

Legal name

Minc Law

Website

https://minclaw.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

Minc Law is a Cleveland-based law firm dedicated exclusively to online defamation, harassment, sextortion, and digital reputation protection, serving individuals and businesses across all 50 U.S. states and internationally via cyber-investigation-led litigation and content removal services.

Ownership category

akta.pro rank

Product category

Internet Defamation Legal Services

NAICS

Offices of Lawyers (54111), Legal Services (5411)

SIC

Services-Legal Services (8111)

akta.pro primary industry

Litigation PR & Legal Communications (MPAAAOAH)

akta.pro secondary industries

Digital Rights, Privacy & Free Expression Advocacy (BPAGAFAL), Media Freedom, Access to Information & Digital Rights (BPADAGAE)

Keywords

• Online defamation law
• Internet content removal
• Reputation management legal
• Sextortion legal services
• Cyber harassment law

Headquarters

HQ city

Cleveland

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Legal Services - Professional Fees: Billable hour legal services for defamation, harassment, content removal, and related internet law matters. Fee structure varies by case type: non-litigation matters $5,000-$10,000, litigation cases $20,000-$35,000+, sextortion services minimum $3,500. Additional costs may include filing fees, expert witness fees, and other litigation expenses.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Minc Law is a private U.S. law firm that exclusively represents clients in internet defamation, online harassment, sextortion, revenge porn removal, and digital reputation protection matters. The firm combines direct legal representation—including cease and desist letters, defamation lawsuits, John Doe subpoenas, and settlements—with proprietary cyber investigation and digital forensic capabilities to unmask anonymous online attackers and remove harmful content from the internet.

Product overview

Minc Law is a law firm exclusively dedicated to online defamation, harassment, and digital reputation protection. The firm offers a comprehensive suite of legal services organized around its core focus areas: (1) Defamation, Libel & Slander legal representation; (2) Online Reputation Management Services including content removal and suppression; (3) Internet Content Removal Services; (4) Blackmail & Sextortion Legal Services; (5) Revenge Porn/Nonconsensual Pornography Removal; (6) Online Harassment Services; (7) Consumer Review Removal; (8) Online Investigation Services for identifying anonymous perpetrators; (9) Digital Reputation Monitoring (DRP) platform; (10) Public Relations Services; (11) Cybersecurity & Digital Privacy Legal Services; and (12) Expert Witness Services. The firm operates as a unified legal practice where these services are often used in combination to address clients' online reputation and privacy issues.

Differentiator

Problem solved

Functional benefit

Brands

• DRP (Digital Reputation Monitoring): A dedicated digital reputation monitoring platform accessible at drp.minclaw.com for ongoing online presence protection and threat detection.

Products and services

• Defamation, Libel & Slander Legal Services Legal representation for defamation cases involving false written (libel) and spoken (slander) statements, including defamation lawsuits, media counseling, cease and desist letters, and social media defamation matters.
• Online Reputation Management Services Comprehensive monitoring, shaping, and influencing of public perception including content removal, negative search result suppression, content creation and promotion, Wikipedia editing, and ongoing reputation monitoring.
• Internet Content Removal Services Legal services to remove harmful online content including social media posts, gossip websites, news articles, mugshots, criminal records, blogs, forums, images, and videos from various platforms.
• Blackmail & Sextortion Legal Services Legal intervention to stop online extortion and sextortion, including preventing release of sensitive media, identifying anonymous perpetrators, and pursuing criminal prosecution or civil remedies.
• Revenge Porn / Nonconsensual Pornography Removal Legal services to remove intimate images shared without consent, including DMCA takedown notices, civil litigation, criminal referrals, and anonymous filing options for victims.
• Online Harassment Services Legal services to stop cyberbullying, cyberstalking, social media harassment, anonymous online harassment, and business reputation attacks, including obtaining court orders and injunctions.
• Consumer Review Removal Services Removal of defamatory and fake consumer reviews from platforms including Google, Yelp, medical review websites, Glassdoor, Amazon, and attorney review websites through litigation and non-litigation methods.
• Online Investigation Services Digital forensic investigation services to identify anonymous online perpetrators using WHOIS lookups, DNS lookups, metadata tracing, IP traps, website forensics, and John Doe lawsuits.
• Digital Reputation Monitoring (DRP) Continuous monitoring service for online mentions, social media activity, and search results to detect and address emerging reputation threats in real-time.
• Public Relations Services Strategic communication and reputation management including crisis communications, negative content removal, positive content production, press release distribution, media coaching, and stakeholder outreach.
• Cybersecurity & Digital Privacy Legal Services Legal representation for invasion of privacy matters including intrusion upon seclusion, public disclosure of private facts, false light claims, and misappropriation of name or likeness.
• Expert Witness Services Expert witness testimony for defamation, extortion, and harassment cases including damage calculation, standard of care analysis in legal malpractice, financial damage modeling, and investigation services.

Quantifiable outcome

• 200,000+ pieces of harmful online content removed
• +3 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Emerging players

• NetReputation: Online reputation management firm offering content removal, suppression, and brand monitoring for individuals and businesses. Adjacent competitor in content removal and reputation services, though less focused on litigation.
• Public Citizen: Consumer advocacy organization with active First Amendment, open-government, and digital rights litigation. Touches Minc Law's digital rights/free expression adjacency and occasionally litigates related speech and privacy matters.

Broad incumbents

• Birdeye: Customer experience and review management platform used by businesses to monitor and respond to online reviews. Comparable to Minc Law's business-side consumer review removal use case, but operates as a SaaS platform rather than legal service.
• Reputation.com: Enterprise reputation management and review-monitoring SaaS platform. Overlaps with Minc Law's DRP monitoring offering and serves businesses tackling fake reviews and online attacks, but is tech-led rather than legal-services-led.
• WilmerHale: Global AmLaw firm with a leading First Amendment and media practice representing tech platforms, publishers, and individuals in high-stakes online speech and privacy disputes. Comparable on complex First Amendment litigation, with significantly broader resources.
• Cozen O'Connor: Large national firm with a dedicated media, defamation, and First Amendment practice. Overlaps with Minc Law on online reputation and defamation matters, with broader corporate and litigation capabilities.
• Davis Wright Tremaine LLP: Full-service AmLaw firm with a leading media, defamation, and First Amendment practice representing publishers, platforms, and individuals. Overlaps with Minc Law on defamation and content-related litigation but serves a broader client base.

Direct peers

• Katz, Marshall & Banks, LLP: Whistleblower, employment, and defamation firm with a long track record in plaintiff-side media and reputation litigation. Comparable boutique structure and case mix in defamation and online speech matters.
• Clare Locke LLP: Clare Locke is a boutique litigation firm specializing in defamation, First Amendment, and media law for both plaintiffs and defendants. It is a direct peer in niche defamation/media litigation with comparable case profiles and high-profile clientele.
• Levine Sullivan Koch & Schulz, LLP: Boutique media and First Amendment litigation firm representing news organizations, journalists, and individuals in defamation and privacy cases. Direct peer in niche defamation and media-related litigation.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@minclaw
• Xx.com/replawyer
• Facebookfacebook.com/ReputationLawyer
• LinkedInlinkedin.com/company/minc-law

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Minc Law