INDOSPORT
INDOSPORT is a Jakarta-based, ad-supported Indonesian-language digital sports news portal founded in 2012, delivering free coverage of Liga 1/2, major European football leagues, motorsports, basketball, volleyball, badminton, MMA, and esports to Indonesian sports enthusiasts.
- Company typePrivate
- Founded2012
- HeadquartersJakarta, Indonesia
- Headcount—
- GTM typeB2C
- OfferingDigital Commerce or Content
What INDOSPORT does
INDOSPORT is an Indonesian-language digital sports media company headquartered in Jakarta, founded in 2012. It operates a free, ad-supported web portal (indosport.com) that delivers multi-sport, multi-league news coverage to Indonesian audiences. Editorial scope spans domestic Indonesian football (Liga 1, Liga 2), major European leagues (Premier League, Serie A, La Liga, Bundesliga, Ligue 1), Champions League and Europa League, plus motorsports (MotoGP, Formula 1), basketball (NBA, IBL), volleyball (Livoli, Korean V-League), badminton, MMA, futsal, and esports. Supplementary product features include match schedules and league standings (Jadwal & Klasemen), photo galleries, live streaming aggregation, and an INDEPTH long-form section for analytical pieces.
The underlying platform is a conventional content management system for digital journalism, organized through hierarchical category and tag-based URL structures that support SEO-driven organic traffic acquisition. Content is published free of charge to end users across web only — no mobile app, no public API, no SDK, and no disclosed AI/ML capabilities. The technology stack is therefore primarily a web publishing and content management workload rather than a software or data platform.
The business model is digital advertising: display banners, native content placements, and video advertising against article consumption, with no subscription, paywall, or premium tier. The customer base is a horizontal, mass-market segment of Indonesian sports enthusiasts. The company operates as a private, independent entity with no disclosed parent company, investors, funding rounds, or management team in the source data; ownership and corporate structure are not publicly disclosed. No awards, patents, partnerships, regulatory actions, M&A activity, or leadership changes are recorded in the available data.
INDOSPORT firmographics
Firmographics- Name
- INDOSPORT
- Legal name
- INDOSPORT
- Website
- https://indosport.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Short description
- INDOSPORT is a Jakarta-based, ad-supported Indonesian-language digital sports news portal founded in 2012, delivering free coverage of Liga 1/2, major European football leagues, motorsports, basketball, volleyball, badminton, MMA, and esports to Indonesian sports enthusiasts.
- Ownership category
- akta.pro rank
INDOSPORT industry classification
Industry- Product category
- Sports Media & Digital Publishing
- NAICS
- Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (5162), Periodical Publishers (513120)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Sports Streaming Distribution & App Platforms (CTV, Mobile, Web) (MPAKAOAL)
- akta.pro secondary industries
- Sports Highlights, Clips & VOD Libraries (MPAKAOAF), Sports OTT & League Pass Streaming Channels (MPABAHAJ)
Keywords
Where INDOSPORT is headquartered
LocationHeadquarters
- HQ city
- Jakarta
- HQ country
- Indonesia
- HQ region
- Asia
Offices1 record
Markets served
INDOSPORT business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Digital advertising: Display advertising on website pages including banner ads, native content placements, and video advertising during content consumption
Distribution channels1 record
Marketing channels4 records
INDOSPORT product offering
Product offeringCore offering
INDOSPORT runs a free, Bahasa Indonesia-language digital sports news portal (indosport.com) that publishes real-time sports journalism across football (Indonesian Liga 1 and Liga 2, Premier League, Serie A, La Liga, Bundesliga, Ligue 1, Champions League, Europa League), motorsports (MotoGP, Formula 1), basketball, volleyball, badminton, MMA, futsal, esports, and sportainment. The portal bundles editorial coverage with utility features (match schedules, league standings, live-streaming links, transfer-market content, photo galleries, and analytical features under the INDEPTH vertical) and monetizes traffic through display, native, and video advertising.
Product overview
INDOSPORT is a comprehensive Indonesian sports news media platform offering a unified portal with multiple integrated content categories. The core product consists of the main website delivering real-time sports news, with supplementary features including live streaming, match schedules and standings, photo galleries, and in-depth analytical content. Content is organized across specialized sections for football (Indonesian and international leagues), motorsports, basketball, volleyball, badminton, MMA, futsal, esports, and sportainment. The platform also provides educational sports content including rules and regulations for various sports.
Differentiator
Problem solved
Functional benefit
Products and services
- INDOSPORT Sports News Portal (indosport.com) A free, Bahasa Indonesia digital sports news portal targeting Indonesian sports fans. The site delivers real-time journalism, match schedules, league standings, live-streaming links, transfer news, photo galleries, and analytical features across Indonesian domestic leagues (Liga 1, Liga 2, national volleyball and badminton) and major international competitions (Premier League, Serie A, La Liga, Bundesliga, Ligue 1, Champions League, Europa League, MotoGP, Formula 1, NBA). Content is monetized through display, native, and video advertising.
Companies that use INDOSPORT
Customer profileSegments1 record
Ideal customer profiles1 record
INDOSPORT technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
INDOSPORT partnerships and signals
Strategic signalScale indicators1 record
Recent moves3 records
Expansion highlights3 records
INDOSPORT competitors and assessment
Company assessmentBroad incumbents
- Bleacher Report: Digital-first sports media brand within the Warner Bros. Discovery portfolio. Comparable as an ad-supported, multi-league, content-led sports publisher distributed via web and app.
- ESPN Digital: Global sports media giant operating ad-supported web and app platforms with news, scores, and live content. Comparable business model to INDOSPORT, though at vastly broader scale and English-language.
Direct peers
- Bola.com: Kompas Gramedia's dedicated Indonesian sports portal, an even more direct competitor on football coverage, transfer news, schedules, and standings, all in Bahasa Indonesia.
- Kompas.com Sport: Sports section of Kompas, a major Indonesian print and digital media group. Overlaps with INDOSPORT on Liga 1, European leagues, and Indonesian-language sports journalism.
- Liputan6 Bola: Sports vertical of Liputan6, a Trans Media-owned Indonesian news portal. Targets the same Indonesian sports enthusiast audience with ad-supported football and multi-sport coverage.
- Bola.net: Indonesia-focused football and multi-sport news portal covering Liga 1, European leagues, and international competitions. Directly comparable to INDOSPORT in language, market, format, and ad-supported free content model.
- Detik Sport: Sports vertical of Detik, Indonesia's largest online news network. Competes head-on with INDOSPORT for Indonesian football fans and runs a similar ad-supported news + live-streaming aggregation model.
- CNN Indonesia Sport: Sports section of the local CNN franchise in Indonesia. Competes for the same Indonesian football audience and broader sports news interest with a similar ad-funded digital model.
Regional players
- Goal.com Indonesia: Global football publisher's Indonesian-language edition. Comparable as an international sports digital media outlet targeting Indonesian football fans with news, live blogs, and transfer coverage.
Emerging players
- 90min: Digital sports publisher focused on football worldwide. Comparable to INDOSPORT as an ad-supported, multi-league online sports news destination, though global in scope.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights5 records
Customer concentration
INDOSPORT social profiles
Digital presenceINDOSPORT financial estimates
Financial estimateRevenue estimate
Valuation estimate
INDOSPORT leadership team
Management profileNumber of profiles
INDOSPORT funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
INDOSPORT M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about INDOSPORT
What does INDOSPORT do?
INDOSPORT runs a free, Bahasa Indonesia-language digital sports news portal (indosport.com) that publishes real-time sports journalism across football (Indonesian Liga 1 and Liga 2, Premier League, Serie A, La Liga, Bundesliga, Ligue 1, Champions League, Europa League), motorsports (MotoGP, Formula 1), basketball, volleyball, badminton, MMA, futsal, esports, and sportainment. The portal bundles editorial coverage with utility features (match schedules, league standings, live-streaming links, transfer-market content, photo galleries, and analytical features under the INDEPTH vertical) and monetizes traffic through display, native, and video advertising.
Is INDOSPORT a public or private company?
INDOSPORT is a private company. It is classified as unknown and is currently operating.
When was INDOSPORT founded?
INDOSPORT was founded in 2012.
Where is INDOSPORT based?
INDOSPORT is headquartered in Jakarta, Indonesia, in the Asia region.
How does INDOSPORT make money?
One revenue line is on record: digital advertising.
Who are INDOSPORT's main competitors?
Broad incumbents on record are Bleacher Report and ESPN Digital. Direct peers are Bola.com, Kompas.com Sport, Liputan6 Bola, Bola.net, Detik Sport and CNN Indonesia Sport. Goal.com Indonesia is listed as a regional player. 90min is listed as an emerging player.
Does INDOSPORT have an API?
No public API is recorded for INDOSPORT.
What industry is INDOSPORT in?
INDOSPORT's product category is Sports Media & Digital Publishing. Its primary akta.pro industry code is MPAKAOAL, Sports Streaming Distribution & App Platforms (CTV, Mobile, Web), with a secondary code of MPAKAOAF, Sports Highlights, Clips & VOD Libraries. Its NAICS code is 5162 and its SIC code is 7990.