Biggies

What Biggies does

Biggies (formally Biggies Innovations, a HandiProducts Company) is a Wisconsin-based manufacturer and direct-to-consumer e-commerce retailer specializing in decorative printed artwork for residential interior spaces. Its core product is the Window Well Scenes® line — durable PVC vinyl panels printed with UV-resistant inks and installed via hook-and-loop fasteners — designed to transform dark basement egress window wells into scenic views. The company also sells a broader catalog of related products including wall murals, golf murals, space murals, dry-erase calendars and sheets, wall stickies, and canvas boards, printed in-house at its Kenosha, Wisconsin facility at 5600 99th Ave, Unit A3.

The business operates entirely on a one-time purchase model with no subscription or recurring revenue component. Products are priced between $27.96 and $119.96 depending on size and category, with free shipping on all U.S. domestic orders and a 30-day return policy. International shipping outside the US/Canada is available only through manual phone arrangement. The company markets directly to homeowners via a content-driven strategy — a DIY blog, SEO-optimized product and how-to pages, organic social media, and email — and reaches customers exclusively through its own getbiggies.com storefront with no third-party marketplace or wholesale distribution.

Biggies is a privately held subsidiary of HandiProducts, Inc., a Wisconsin corporation. It has operated for over two decades with an estimated 1–10 employees, has never raised institutional capital, has no disclosed M&A activity, and has no named executive leadership team in the source data. The company is best characterized as a mature, owner-operated niche lifestyle brand serving a long-tail residential customer base, with adjacent product lines (dry-erase, wall stickies, canvas boards) that extend modest reach into home office and light commercial use cases.

Name

Biggies

Legal name

HandiProducts, Inc.

Website

https://getbiggies.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Biggies (Biggies Innovations, a HandiProducts Company) is a Kenosha, Wisconsin-based direct-to-consumer e-commerce retailer that designs and prints decorative PVC vinyl window well scenes, wall murals, golf murals, space murals, dry-erase products, and wall stickies for residential homeowners seeking to beautify basements, bedrooms, offices, and playrooms.

Ownership category

akta.pro rank

Product category

Decorative Wall Art and Window Well Liners

NAICS

Blind and Shade Manufacturing (337920)

akta.pro primary industry

Window Treatments & Shading Systems (Blinds, Shades, Awnings) (IMADAIAN)

akta.pro secondary industry

Large-Format & Specialty Printing (Signage, Posters, Displays) (MPAJALAD)

Keywords

• Window well liners
• Wall murals
• Decorative wall art
• Basement decor
• Home decor products

Headquarters

HQ city

Kenosha

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Others

Revenue model

1. Product Sales - Window Well Scenes and Wall Murals: One-time purchase revenue from the sale of decorative printed products including window well scenes, wall murals, golf murals, space murals, dry-erase products, wall stickies, and canvas boards sold directly through the company's e-commerce website. No subscription or recurring revenue model is apparent.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Biggies manufactures and sells decorative printed window well liners and large-format wall murals designed to transform dark basement window wells and interior walls into scenic views. The company produces PVC vinyl window well scenes with UV-resistant inks, wall murals, golf murals, space murals, dry-erase products, wall stickies, and canvas boards, all installed using hook-and-loop fasteners. Products are made in Kenosha, Wisconsin and sold direct-to-consumer via getbiggies.com.

Product overview

Biggies is a single-product company specializing in printed wall and window artwork. The core offering is Window Well Scenes—durable PVC vinyl printed scenes that transform basement window wells into decorative views. Related products include Wall Murals, Golf Murals, and Space Murals for larger wall installations, plus complementary Dry-Erase Products for planning/collaboration and Wall Stickies for decorative accents. Products use UV-resistant inks and hook-and-loop fastener installation. All products are printed in Kenosha, Wisconsin.

Differentiator

Problem solved

Functional benefit

Brands

• Window Well Scenes: Decorative window well liners that transform basement window wells into beautiful scenes
• Wall Murals
• Golf Murals
• Space Murals
• Dry-Erase Products
• Wall Stickies
• Canvas Boards

Products and services

• Window Well Scenes Decorative printed scenes made from durable PVC vinyl that transform basement window wells and egress windows into beautiful scenic views. Waterproof, UV-resistant, temperature/humidity resistant, available in sizes up to 120 inches wide and trimmable with scissors or utility knife. Installed using hook-and-loop fasteners.
• Wall Murals Large-scale panoramic photography murals featuring cityscapes, mountains, forests, and natural landscapes, printed on durable paper or synthetic paper with UV-resistant inks. Available in sizes up to 120 inches wide and installed via hook-and-loop fasteners for easy removal and repositioning.
• Golf Murals Photography murals of beautiful golf courses from around the world, attached using hook-and-loop fasteners and printed with UV-resistant inks that resist fading.
• Space Murals Space and cosmic-themed wall murals including nebulae, galaxies, planets, and space travel scenes, printed with UV-resistant inks on durable paper.
• Natural Backdrops Natural backdrop products designed as the perfect canvas for creating custom window well scenes and decorative interior wall installations.
• Canvas Boards Canvas board art products featuring various natural and landscape themes for home or office display.
• Canvas Board Golf Art Canvas board art products for displaying golf photography in classic framed format for home or office decor.
• Dry-Erase Products Dry-erase calendars and wall sheets with inspiring backgrounds for planning and collaborating on projects, available in multiple styles with peel-and-stick installation for smooth walls. Compatible with EXPO low-odor dry-erase markers.
• Wall Stickies Pre-cut vinyl wall decorations in various styles including fairies, butterflies, dinosaurs, and zoo animals. Printed with UV-resistant inks and easily peel-and-stick to walls.

Quantifiable outcome

• Window well scenes transform dark, musty basement window wells into beautiful scenic views, allowing natural daylight to enter the basement space
• +1 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators2 records

Recent moves4 records

Expansion highlights5 records

Broad incumbents

• West Elm: National home furnishings retailer carrying wall art, murals, and decorative prints. Operates in the same residential decor space as Biggies' wall mural product line but with a much broader catalog and multi-channel retail footprint.
• Graham & Brown: Established wallpaper and wall decor brand with broad catalog across traditional and peel-and-stick categories. Larger incumbent in the same decor category Biggies targets with its wall murals and wall coverings.
• Wayfair: Mass-market home goods marketplace that sells decorative wall art, murals, and similar printed decor products alongside thousands of other SKUs. Overlaps in customer base and product category without specialization in Biggies' niche.

Direct peers

• Tempaper: Peel-and-stick temporary wallpaper brand selling designer decorative wall coverings DTC. Comparable to Biggies in removable, DIY-friendly wall decor positioning and residential customer segment.
• Murals Your Way: Custom large-format wall mural printer selling directly to homeowners and businesses online. Closest comparable to Biggies' Wall Murals, Golf Murals, and Space Murals product lines on technology, custom sizing, and DTC channel.
• Walls Need Love: Direct-to-consumer peel-and-stick wallpaper and mural brand. Comparable product format (removable printed wall coverings), customer base (DIY homeowners), and e-commerce-only distribution.
• WallPops: Peel-and-stick wall decals, murals, and dry-erase products sold through retail and DTC. Comparable product format (removable printed wall decor) and overlaps with Biggies' Wall Stickies and Dry-Erase categories.
• Wallsauce: Online retailer of custom and designer wall murals with made-to-measure sizing. Directly comparable to Biggies' trim-to-fit, made-to-order mural business model and customer base.
• Murals.com: Online custom mural retailer offering pre-pasted and peel-and-stick wall murals with custom sizing. Overlaps directly with Biggies' wall mural SKUs on product format, sizing model, and target buyer.

Emerging players

• Society6: Online marketplace for print-on-demand wall art, murals, and home decor from independent artists. Comparable as a print-on-demand wall decor destination, though operates a marketplace model rather than proprietary manufacturing.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/getbiggies
• Facebookfacebook.com/getBiggies
• LinkedInlinkedin.com/company/biggies

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Biggies