CPC Behavioral Healthcare

What CPC Behavioral Healthcare does

CPC Integrated Health is a private, non-profit behavioral healthcare organization headquartered in Eatontown, New Jersey, that delivers an integrated system of care spanning mental health, substance use treatment, physical health, and specialized education. Founded in 1960 (previously operating as CPC Behavioral Healthcare before rebranding in 2024), the organization serves over 12,000 clients annually across Monmouth and Northern Ocean Counties through multiple physical counseling locations, a centralized Access Center for phone-based intake (1-800-250-9811), in-community crisis response teams, and the High Point School, a specialized education program for students ages 5-21 with complex behavioral health and learning needs. The organization also operates the CPC Institute for training and professional development, and runs Community Programs addressing social determinants of health including supported employment, housing, food insecurity, legal counseling, and crisis intervention.

The service portfolio is organized into four primary lines: Adult Services (mental health and substance use treatment for adults of all ages), Family & Children Services (counseling and crisis response serving over 2,000 children and families annually in Monmouth County), Community Programs (wraparound social services), and High Point School. CPC is a direct-to-consumer provider; clients access care by calling the Access Center, which coordinates appointments across the network. The integrated model is the core clinical differentiator, enabling whole-person treatment across mental health, substance use, physical health, and education under a single organizational umbrella.

The business model is reimbursement-based: as a non-profit, CPC generates revenue through insurance billing, Medicaid, and third-party payer contracts for clinical and educational services, supplemented by donations and community fundraising events (Driftwood Cabana Raffle, Beach Volleyball Tournament, Annual Golf Classic at Navesink, 65th Anniversary Celebration). The organization has 251-500 employees and no proprietary technology platform, no mobile app, and no public API; service delivery is conducted through human clinicians and in-person/community-based programming. Operational metrics include a 50%+ reduction in average wait time from initial contact to first evaluation. CPC maintains an active digital presence through a blog, Facebook, Instagram, LinkedIn, and email newsletter, reflecting a community-focused, content-driven engagement approach typical of established regional non-profit health systems.

Name

CPC Behavioral Healthcare

Legal name

CPC Integrated Health

Website

https://cpcbehavioral.org

Company type

Private

Founded year

1960

Operating status

Operating

Headcount range

251–500 employees

Short description

CPC Integrated Health is a private, non-profit behavioral healthcare organization in Eatontown, New Jersey, delivering integrated mental health, substance use, physical health, and specialized education services to over 12,000 clients annually across Monmouth and Northern Ocean Counties.

Ownership category

akta.pro rank

Product category

Behavioral Health Services

NAICS

Outpatient Mental Health and Substance Abuse Centers (621420)

SIC

Services-Health Services (8000)

akta.pro primary industry

Integrated Behavioral Health in Primary Care (Collaborative Care) (HLAFACAO)

akta.pro secondary industry

Integrated Primary Care in Behavioral Health Settings (HLAFAGAM)

Keywords

• Behavioral health services
• Mental health treatment
• Substance use treatment
• Specialized education services
• Community mental health

Headquarters

HQ city

Eatontown

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Healthcare Services Reimbursement: CPC generates revenue through reimbursement for mental health, substance use, and physical health services billed to insurance, Medicaid, and other payers. As a private non-profit organization, services are largely funded through insurance reimbursements and third-party payer contracts.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

CPC Integrated Health is a private, non-profit behavioral healthcare organization providing evidence-based mental health, substance use disorder, physical health, and specialized education services through an integrated system of care. Services are delivered across multiple counseling locations in Monmouth and Northern Ocean Counties, New Jersey, supplemented by community-based programming and a specialized school (High Point School) for students ages 5-21.

Product overview

CPC Integrated Health is a private, non-profit organization providing complex behavioral health disorder treatment through an integrated system of care. The organization offers a unified portfolio of services including Adult Services, Family & Children Services, Community Programs, and High Point School for specialized education (ages 5-21). Services are delivered through an integrated approach combining mental health treatment, substance use treatment, physical health services, and specialized education, designed to promote wellness, recovery, and productive lives. The organization serves Monmouth and Northern Ocean Counties in New Jersey, helping over 12,000 clients annually.

Differentiator

Problem solved

Functional benefit

Products and services

• Adult Services Wide array of mental health and substance use services for adults of all ages, providing treatment options for complex behavioral health disorders as part of an integrated care model.
• Family & Children Services Programs designed to support both families and children with behavioral health needs, addressing family dysfunction, child behavioral and emotional disorders, and family crisis situations.
• Community Programs Wraparound services including supported employment, housing assistance, food insecurity programs, legal counseling, and crisis intervention for underserved community members.
• High Point School Specialized education for students ages 5-21 with complex behavioral health and learning needs, delivered in a dedicated school setting separate from traditional public education.
• CPC Institute Training and professional development institute within CPC providing education and skill development programs for behavioral health professionals.
• Mental Health Services Evidence-based mental health treatment services delivered as part of the integrated care model for individuals with mental health disorders.
• Substance Use Treatment Treatment for substance use disorders delivered as part of the comprehensive behavioral health care program, including support for new mothers in recovery.
• Physical Health Services Physical health services integrated with mental health and substance use treatment to support whole-person health.
• Crisis Response Services In-community crisis response providing support to over 2,000 Monmouth County children and families annually.

Quantifiable outcome

• 50%+ reduction in average wait time from initial contact to first evaluation
• +2 more outcomes

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Easterseals New Jersey: Non-profit providing behavioral health, disability, and community-based services across NJ. Comparable in target populations (children, families, individuals with disabilities) and social-determinants programming.
• Bridgeway Behavioral Health Services: NJ non-profit providing integrated mental health, substance use, developmental disability, and family services. Comparable integrated-care, community-based behavioral health model.
• Oaks Integrated Care: New Jersey-based non-profit behavioral health and intellectual/developmental disability services provider with multi-county footprint. Highly comparable to CPC in mission, payer mix, and integrated community-services model.
• NewBridge Services: Non-profit community mental health provider in northern NJ offering mental health, substance use, housing, and case management services. Comparable to CPC's wraparound community-services approach.
• Bright Harbor Healthcare: Non-profit behavioral health organization serving NJ communities with mental health, substance use, and crisis services. Comparable in regional community-based delivery and integrated service lines.
• Preferred Behavioral Health Group: Non-profit behavioral health provider serving multiple NJ counties with mental health, substance use, and community programs. Closely comparable in service mix, target population, and regional orientation.
• Rutgers University Behavioral Health Care: New Jersey's largest university-affiliated behavioral health provider delivering outpatient mental health, substance use, and integrated care across multiple counties. Directly comparable in integrated behavioral health service model.

Regional players

• Catholic Charities Diocese of Trenton: Faith-based non-profit providing behavioral health, housing, and family services in central and southern NJ. Adjacent peer operating in overlapping service territory with similar community-services orientation.
• CarePoint Health Behavioral Health: NJ hospital system with behavioral health service lines in northern NJ. Provides overlapping outpatient mental health and substance use treatment comparable to parts of CPC's adult services portfolio.

Broad incumbents

• Hackensack Meridian Health (Carrier Clinic): Large NJ health system with a major behavioral health hospital (Carrier Clinic) offering inpatient, outpatient, and integrated behavioral services. Overlaps with CPC's behavioral health service lines but operates at much broader scale across the state.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/CPCIntegratedHealth
• LinkedInlinkedin.com/company/cpc-integrated-health
• Instagraminstagram.com/cpcintegratedhealth
• Xx.com/cpcbhc

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CPC Behavioral Healthcare