Capay Organic
Capay Organic is a second-generation, family-owned certified organic farm in Capay, California, operating 500 acres across Northern and Southern California to grow more than 130 varieties of fruits and vegetables year-round, selling primarily to California grocery and retail partners with supplementary direct-to-consumer and farm-to-school channels.
- Company typePrivate
- Founded1976
- HeadquartersCapay, United States
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Capay Organic does
Capay Organic is a second-generation, family-owned certified organic farm founded in 1976 in Capay, California, operating 500 acres of certified organic land growing more than 130 varieties of fruits and vegetables. The farm holds CCOF certification (Client Code YO02) as the second organic farm ever certified in Yolo County and operates under a "Beyond Organic" philosophy encompassing cover cropping, crop rotation, biodiversity, irrigation/water management, year-round employment, and integrated food safety controls. Operations expanded to Southern California in 2007 to extend growing seasons and enable year-round availability of heirloom and specialty crops.
The company sells fresh organic produce primarily through wholesale grocery and retail partnerships across California, supplemented by direct-to-consumer channels including farmers markets (co-founding the Davis Farmers Market in 1976) and seasonal farm tours and events. It previously operated a gourmet market in San Francisco's Ferry Building for 17 years. Customer segments include grocery/retail chains, farm-to-school programs, health organizations, and food banks, with the latter receiving over 100,000 lbs of donated produce annually. Distribution is regional, concentrated in California and the San Francisco Bay Area.
The business is family-owned and operated by brothers Noah, Thaddeus, and Freeman Barsotti, supported by a long-tenured workforce and an affiliated nonprofit (Kathleen Barsotti Non-Profit for Sustainable Agriculture, founded 2009). Marketing relies on community engagement, Instagram (@Capay_Organic), the annual Capay Tomato Festival, and nonprofit partnerships. Pricing is not publicly disclosed; the operating model combines wholesale produce supply with DTC farmers market and event revenue.
Capay Organic firmographics
Firmographics- Name
- Capay Organic
- Legal name
- Capay Organic
- Website
- https://capayorganic.com
- Company type
- Private
- Founded year
- 1976
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Capay Organic is a second-generation, family-owned certified organic farm in Capay, California, operating 500 acres across Northern and Southern California to grow more than 130 varieties of fruits and vegetables year-round, selling primarily to California grocery and retail partners with supplementary direct-to-consumer and farm-to-school channels.
- Ownership category
- akta.pro rank
Capay Organic industry classification
Industry- Product category
- Organic Produce Farming
- NAICS
- Vegetable and Melon Farming (11121), Fruit and Tree Nut Combination Farming (111336)
- SIC
- Agricultural Production-Crops (100)
- akta.pro primary industry
- Organic Fruit & Tree Nut Farming (Orchards) (AFAGAKAB)
- akta.pro secondary industries
- Fresh Organic Produce Wholesale (AFAIAJAA), Organic Produce & Farm Market Retail (CRAHAEAD)
Keywords
Where Capay Organic is headquartered
LocationHeadquarters
- HQ city
- Capay
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Capay Organic business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Others
Revenue model
- Fresh Produce Sales: Sales of organic fruits and vegetables to grocery retailers, retail stores, and direct consumers through farmers markets and farm events. The company grows over 130 varieties on 500 acres.
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
Capay Organic product offering
Product offeringCore offering
Capay Organic grows and sells over 130 varieties of certified organic fruits and vegetables across 500 acres of organic land in Northern and Southern California, supplying grocery retailers, retail partners, and consumers year-round. Offerings include specialty crops such as heirloom tomatoes, cherry tomatoes, ambrosia melons, satsuma mandarins, and carrots, complemented by seasonal farm tours and events.
Product overview
Capay Organic is a second-generation family farm offering a single unified product line centered on fresh organic produce. The core offering consists of over 130 varieties of certified organic fruits and vegetables grown across 500 acres in Yolo County and Southern California. The company complements its produce with seasonal farm tours and events, and operates under a 'Beyond Organic' sustainability program that exceeds standard organic certification through practices including local fertilizers, crop rotation, biodiversity, and water management.
Differentiator
Problem solved
Functional benefit
Products and services
- Organic Fruits & Vegetables Over 130 varieties of certified organic fruits and vegetables grown on 500 acres across Yolo County and Southern California; specialty crops include heirloom tomatoes, cherry tomatoes, ambrosia melons, satsuma mandarins, and carrots. Sold wholesale to grocery retailers and retail partners, and directly to consumers at farmers markets. Year-round availability enabled by multi-region growing operations.
- Farm Tours & Events Seasonal farm tours and on-farm events offered Spring through Fall, including the annual Capay Tomato Festival on the last Saturday of July. Designed to connect consumers with farmers and the land that grows their food; open to the public and aimed at community engagement.
Quantifiable outcome
- 100,000+ lbs of organic produce donated to local food banks annually
Companies that use Capay Organic
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
Capay Organic technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Capay Organic partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Kathleen Barsotti Non-Profit for Sustainable Agriculture (KBNP)coreFounded in 2009 in memory of co-founder Kathleen Barsotti for her progressive work in supporting farm workers and their families. The nonprofit supports community movement for sustainable agriculture.
- Davis Farmers MarketminorCo-founded by Kathleen Barsotti and Martin Barnes in 1976, this farmers market provided an early platform for the organic foods movement.
- CCOF (California Certified Organic Farmers)coreCapay Organic is certified organic by CCOF with Client Code YO02. The farm was the second organic farm ever certified in Yolo County by CCOF, demonstrating its long-standing commitment to organic farming standards.
- Local Food BankscoreCapay Organic donates over 100,000 lbs of organic produce annually to local food banks to address food insecurity in the community.
- Farm-to-School ProgramsminorPartnerships with school districts to supply fresh organic produce and support educational nutrition programs.
Scale indicators5 records
Recent moves7 records
Expansion highlights5 records
Capay Organic competitors and assessment
Company assessmentDirect peers
- Earthbound Farm: Largest organic produce grower in North America, offering a broad portfolio of organic salads, fruits, and vegetables to grocery retailers nationwide. Highly comparable to Capay Organic in product mix, organic certification, and grocery-channel go-to-market, though at significantly greater scale.
- Cal-Organic Farms: Grimmway Farms' organic produce brand growing over 60 crops of organic vegetables in California. Direct competitor to Capay Organic in organic vegetable supply to grocery retailers, with similar California-centric production footprint but substantially larger scale and broader varietal range.
- Lakeside Organic Gardens: Family-owned organic vegetable grower based in Watsonville, California, supplying a full line of organic vegetables year-round to retailers and distributors. Closely mirrors Capay Organic in family ownership, California geography, and organic vegetable focus.
- Suzie's Farm: Certified organic farm in San Diego, California, growing over 100 varieties of vegetables and fruits for direct and wholesale channels. Highly comparable to Capay Organic in California organic mixed-fruit-and-vegetable production with farm tours and direct-to-consumer activity.
Broad incumbents
- Grimmway Farms: World's largest carrot producer and parent of Cal-Organic Farms. Operates massive conventional and organic vegetable production in California. Overlaps with Capay Organic on organic vegetable supply to grocery, but at much greater scale and with broader commodity exposure.
- Organic Valley: Large farmer-owned organic cooperative with a diversified portfolio including produce, dairy, and eggs distributed through grocery and natural-food channels. Comparable to Capay Organic in farmer-owned organic positioning and grocery distribution, but operates as a multi-category cooperative at national scale.
- Driscoll's: Market-leading berry company with a sizable organic berry portfolio sold to grocery retailers. Comparable to Capay Organic in California-based organic produce supplied to grocery channels, but specialized in berries and operating at global scale.
- Taylor Farms: One of the largest fresh produce suppliers in North America, with a growing organic and value-added product line sold through grocery and foodservice channels. Comparable to Capay Organic in grocery distribution and produce category, but operates at national scale and broader portfolio breadth.
Regional players
- Full Belly Farm: Certified organic farm in the Capay Valley (Yolo County), producing vegetables, fruits, herbs, nuts, and flowers for farmers markets, CSA, and wholesale. Geographically adjacent to Capay Organic and a regional peer with similar organic mixed-crop model and direct-to-consumer emphasis.
- Riverdog Farm: Certified organic farm in the Capay Valley, Yolo County, supplying CSA boxes, farmers markets, and wholesale accounts in Northern California. Closely comparable to Capay Organic in Yolo County location, organic certification, and multi-channel distribution approach.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Capay Organic social profiles
Digital presenceCapay Organic compliance and trust
Trust signalCompliance1 record
Capay Organic financial estimates
Financial estimateRevenue estimate
Valuation estimate
Capay Organic leadership team
Management profileNumber of profiles
Profiles3 records
Capay Organic subsidiaries and ownership
Company hierarchySubsidiaries1 record
Capay Organic funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Capay Organic M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Capay Organic
What does Capay Organic do?
Capay Organic grows and sells over 130 varieties of certified organic fruits and vegetables across 500 acres of organic land in Northern and Southern California, supplying grocery retailers, retail partners, and consumers year-round. Offerings include specialty crops such as heirloom tomatoes, cherry tomatoes, ambrosia melons, satsuma mandarins, and carrots, complemented by seasonal farm tours and events.
Is Capay Organic a public or private company?
Capay Organic is a private company. It is classified as family owned and is currently operating.
When was Capay Organic founded?
Capay Organic was founded in 1976. It employs 11 to 50 people.
Where is Capay Organic based?
Capay Organic is headquartered in Capay, United States, in the North America region.
How does Capay Organic make money?
One revenue line is on record: fresh Produce Sales.
Who are Capay Organic's main competitors?
Direct peers on record are Earthbound Farm, Cal-Organic Farms, Lakeside Organic Gardens and Suzie's Farm. Broad incumbents are Grimmway Farms, Organic Valley, Driscoll's and Taylor Farms. Regional players are Full Belly Farm and Riverdog Farm.
Does Capay Organic have an API?
No public API is recorded for Capay Organic.
What industry is Capay Organic in?
Capay Organic's product category is Organic Produce Farming. Its primary akta.pro industry code is AFAGAKAB, Organic Fruit & Tree Nut Farming (Orchards), with a secondary code of AFAIAJAA, Fresh Organic Produce Wholesale. Its NAICS code is 11121 and its SIC code is 100.