Cirkusrevyen

What Cirkusrevyen does

Cirkusrevyen A/S is a privately held Danish entertainment company that has produced the country's largest and longest-running comedy revue annually since 1935, operating as a fixed summer tradition at Dyrehavsbakken (Bakken amusement park) in Klampenborg, Denmark. Its core product is an approximately four-month seasonal run (May–August) of satirical sketches, parodies, and musical numbers performed in a temporary circus tent (Telt 85) with capacity for roughly 1,295 persons. The company monetizes tickets through tiered pricing (categories A+ through D, ranging 395–695 DKK), premium all-inclusive Gold Packages (1,295–1,345 DKK) that bundle dining and reserved seating, gift cards valid for three years, and venue rental of the tent for private and corporate events starting at 75,000 DKK plus consumption.

The business operates a vertically integrated entertainment-and-dining ecosystem. Cirkusrevyen partners with Korsbæk på Bakken, a Matador-themed restaurant district (Postgaarden, Jernbane Restauranten, Skjerns Magasin, Kro'nen), offering Revy & Menu packages (three-course menus at 375–400 DKK with optional 200 DKK wine pairing). Direct-to-consumer distribution runs through billet.cirkusrevyen.dk, a telephone ticket office, on-site box office, and dedicated group booking channel; payments are processed via MobilePay and credit/debit cards. Marketing relies on organic social (Facebook, Instagram, YouTube), email newsletters via the lily.no platform, and earned media coverage. The technology stack is conventional: WebEditor CMS, Google Analytics, Facebook Pixel, Google Adsense, and Cookiebot for consent management, with a Sennheiser Tourguide 2020-D wireless hearing loop (20 sets) as the primary accessibility feature. Leadership comprises long-tenured director Torben 'Træsko' Pedersen (since 1985) and artistic director Joy-Maria Frederiksen (since 2023); the company is privately held with no institutional investors disclosed (CVR-nr. 45158411).

Name

Cirkusrevyen

Legal name

Cirkusrevyen A/S

Website

https://cirkusrevyen.dk

Company type

Private

Founded year

1935

Operating status

Operating

Headcount range

51–100 employees

Short description

Cirkusrevyen A/S is a privately held Danish entertainment company operating Denmark's longest-running annual comedy revue in a 1,295-seat circus tent at Bakken amusement park in Klampenborg since 1935, serving Danish consumers with satirical live performances, integrated dining packages, gift cards, and venue rentals.

Ownership category

akta.pro rank

Product category

Live Theatre / Revue Entertainment

NAICS

Performing Arts, Spectator Sports, and Related Industries (711), Theater Companies and Dinner Theaters (71111), All Other Amusement and Recreation Industries (713990)

SIC

Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Circus, Magic & Variety Shows (THAJAFAH)

Keywords

• Live comedy revue
• Summer theater
• Cabaret entertainment
• Tent venue shows
• Satirical revue performance

Headquarters

HQ city

Klampenborg

HQ country

Denmark

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Ticket Sales: Primary revenue stream from sale of tickets to revy performances. Multiple pricing tiers based on seat location (A+ to D categories), day of week (weekday vs weekend), and special packages (Gold Package). Prices range from 395-1,345 DKK per ticket.
2. Gold Package: Premium all-inclusive package including best seats, three-course dinner at Postgaarden restaurant, wine menu, welcome drink, and intermission drink coupon. Priced at 1,295-1,345 DKK per person.
3. Dining & Beverages: Three-course menus at partner restaurants in Korsbæk på Bakken (Postgaarden and Jernbane Restauranten). Classic/Vegetarian menu at 400 DKK, Jernbane menu at 375 DKK, with optional wine pairing at 200 DKK.
4. Drink and Program Coupons: Sale of drink coupons and program coupons for use at venue bars and intermission refreshments.
5. Gift Cards: Gift certificates valid for 3 years from purchase date. Can be used for tickets and restaurant purchases throughout Korsbæk på Bakken.
6. Venue Rental: Rental of the tent venue (capacity 1,295 persons) for private events, corporate functions, and closed performances outside regular schedule. Starting from 75,000 DKK plus consumption.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

Core offering

Cirkusrevyen produces and performs an annual summer comedy revue show in a temporary circus tent (Telt 85) at Bakken amusement park in Klampenborg, Denmark. The show features satirical sketches, celebrity parodies, musical numbers, and dance performances by prominent Danish actors and singers, running May through August each year. The company sells individual tickets, combined dining-and-show packages (Gold Package, Revy & Menu), gift cards, and offers its 1,295-capacity tent for private and corporate event rentals between show seasons.

Product overview

Cirkusrevyen is Denmark's largest comedy revue (cabaret) company, operating since 1935. The core product is the annual summer revue show performed in a circus tent at Bakken amusement park, featuring satirical sketches, celebrity parodies, and musical numbers. The company offers a unified entertainment experience combining the show with dining packages: Guldpakken (premium dinner + show package), Revy & Menu (show + restaurant dining), and standalone restaurant experiences in Korsbæk på Bakken (Matador-themed dining district). Additional offerings include gift cards, teltent rental for private events, and accessibility services (teleslynge hearing loops). The product ecosystem centers on the annual summer season (May-August) with tickets, packages, and dining as complementary offerings.

Differentiator

Problem solved

Functional benefit

Products and services

• Cirkusrevyen (Annual Revue Show) Denmark's largest and longest-running comedy revue performed in a temporary circus tent at Bakken amusement park, featuring satirical sketches, celebrity parodies, musical numbers, and dance performances by top Danish actors. The annual summer season runs May through August. Targeted at general Danish audiences seeking live cultural entertainment.
• Ticket Sales (Billetsalg) Online and offline ticket purchasing service for Cirkusrevyen performances, offering tiered seat categories (A+ to D), weekday vs weekend pricing, and accessibility accommodations. Tickets include a 40 DKK ticket fee and are sold as non-refundable. Targeted at individual consumers and groups seeking entertainment tickets.
• Guldpakken (Gold Package) Premium all-inclusive experience combining the Cirkusrevyen show with a three-course dinner at Postgaarden restaurant, wine pairing (two glasses), welcome drink, reserved best seats in the tent, and intermission drink coupon. Priced from 1,295 DKK (weekdays) to 1,345 DKK (Fridays/Saturdays) per person. Targeted at consumers seeking a complete premium entertainment and dining experience.
• Revy & Menu Combined Dining Package Combined show and dining packages at partner restaurants in Korsbæk på Bakken. Includes Classical Menu (3-course at Postgaarden, 400 DKK), Vegetarian Menu (3-course, 400 DKK), or Jernbane Menu (3-course at Jernbane Restauranten, 375 DKK), all with optional wine pairing (200 DKK). Targeted at consumers seeking integrated dining and show experiences.
• Gavekort (Gift Cards) Gift certificates valid for 3 years from purchase date, usable for show tickets and restaurant purchases throughout Korsbæk på Bakken. Available for online purchase, intended as a gift offering for consumers purchasing on behalf of others.
• Circus Tent Venue Rental (Telttent) Private event venue rental of the 1,295-person capacity circus tent with indoor and outdoor bar areas. Available for corporate events, conferences, concerts, and closed performances outside the regular May–August revue season. Rental starts from 75,000 DKK plus consumption, excluding VAT. Targeted at corporate clients and event organizers needing a distinctive large-capacity venue.
• Korsbæk på Bakken (Themed Restaurant District) Themed restaurant area at Bakken amusement park, inspired by the Danish TV series Matador, including Postgaarden (upscale Danish cuisine), Jernbane Restauranten (traditional Danish cuisine), and Skjerns Magasin (pub). Offers standalone dining experiences with seasonal menus and serves as the dining component for Cirkusrevyen's combined show-and-dining packages.
• Kro'nen (Bar & Grill) Bar and grill establishment at Bakken offering drinks, coffee, grilled items, and outdoor seating with capacity of 120 guests. Also offers Christmas lunch packages (julefrokost) in 2026. Targeted at leisure and casual dining consumers.

Quantifiable outcome

• 90+ years of continuous operation
• +2 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature1 record

Partnerships

Five partnerships are on record, tiered core and minor.

• Bakken (Dyrehavsbakken)coreStrategic or Co-development PartnerCo-location partnership at Dyrehavsbakken amusement park. Cirkusrevyen's tent (Telt 85) is situated within the historic Bakken venue, Denmark's oldest amusement park. This partnership provides mutual audience access and reinforces the traditional summer entertainment experience.
• Korsbæk på BakkencoreStrategic or Co-development PartnerIntegrated dining and entertainment district with themed restaurants (Postgaarden, Jernbane Restauranten, Skjerns Magasin) inspired by the TV series Matador. Combined Revy & Menu packages offer coordinated dining and show experiences.
• RevyDanmarkminorOthersCirkusrevyen is a member of RevyDanmark, the Danish revue industry association. Member organizations meet annually at 'Revyernes Revy' to present and celebrate the best of Danish revue.
• PostgaardencoreStrategic or Co-development PartnerPremium restaurant in Korsbæk på Bakken serving as the primary dining venue for Gold Package and Classic Menu guests. Three-course menus from 375-400 DKK with optional wine pairings.
• Jernbane RestaurantencoreStrategic or Co-development PartnerRestaurant venue in Korsbæk på Bakken offering the Jernbane Menu for Revy & Menu package. Traditional Danish cuisine with historic Matador-themed ambiance.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Helsingør Revyen: Seasonal summer revue in Helsingør operating under the same Danish revue tradition. Directly comparable in format, audience (Danish families and tourists), and seasonal ticket-selling model.
• Cirkus Arena: Denmark's largest traditional touring circus, performing in a big-top tent under the same circus tent tradition. Comparably operates a seasonal live entertainment product in a tent venue with family ticketing and group bookings, overlapping with Cirkusrevyen's tent-based variety format.
• Sønderborg Sommerrevy: Danish regional summer revue operating in southern Jutland with the same format (satirical sketches, parody, musical performances) and seasonal summer window as Cirkusrevyen.
• Nykøbing Falster Revyen: Regional Danish summer revue performing satirical sketches and musical numbers. Directly comparable in format, operating window, and member of the same RevyDanmark industry association as Cirkusrevyen.
• Odense Sommerrevy: Denmark's other major summer revue, based in Odense, producing an annual revue in the same format as Cirkusrevyen. Directly comparable in show structure (sketches, parodies, music), seasonal operating window, and ticketed consumer model.
• Tam Tam i Glassalen: Copenhagen-based summer revue staged at Glassalen in Tivoli. Joy-Maria Frederiksen (now Cirkusrevyen's artistic director) previously directed Tam Tam, evidencing direct creative and competitive overlap with Cirkusrevyen.

Broad incumbents

• Fredericia Teater: Major Danish musical theater producing large-scale productions for a broad Danish audience. Comparable as a national, ticket-driven live entertainment company in the same Danish market but with a year-round musical theater format rather than a seasonal revue.
• Det Ny Teater: Copenhagen's leading musical theater presenting large-scale productions year-round. Overlaps with Cirkusrevyen on ticketed live entertainment in Copenhagen, premium pricing, and celebrity casting, but operates as a permanent theater rather than a tent revue.
• Bellevue Teater: Historic Copenhagen theater producing musicals, plays, and revue-style shows. Comparably delivers ticketed live entertainment in the Copenhagen market with overlapping audience segments, but operates year-round in a permanent venue.

Others

• Bakken (Dyrehavsbakken): Denmark's oldest amusement park and Cirkusrevyen's co-location partner at Dyrehavsbakken. Not a direct competitor but an ecosystem partner providing shared foot traffic and audience access that materially shapes Cirkusrevyen's distribution and customer acquisition.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/cirkusrevyen
• Facebookfacebook.com/cirkusrevyen
• Instagraminstagram.com/cirkusrevyen
• Xx.com/Cirkusrevyen
• LinkedInlinkedin.com/company/cirkusrevyen-a-s

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cirkusrevyen