Eco Alliance
Eco Alliance Pty Ltd is an Australian wholesaler and supplier of energy-efficient heat pump systems, serving residential and commercial customers across Australia via direct-to-consumer sales, warranty support, and post-sale service.
- Company typePrivate
- Founded2010
- HeadquartersBraeside, Australia
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Eco Alliance does
Eco Alliance Pty Ltd is a privately held Australian proprietary limited company headquartered in Braeside, Australia, that wholesales and supplies energy-efficient heat pump systems to Australian residential and commercial customers. The company's product portfolio comprises three series — the LE Series and LU Series climate control systems and the LHPWH Series hot water heat pumps, with the LHPWH line offered in both All-In-One and Split System configurations. Each system is backed by manufacturer warranties (5-year tank, 2-year labour and ancillary components), and Eco Alliance handles post-sale warranty administration and technical support directly.
The company operates a direct-to-consumer go-to-market model, reaching customers through its website (ecoalliance.com.au), a national support phone line (1300 341 010), and email. Revenue is generated from hardware sales of heat pump systems plus ancillary warranty and service support, with quote-based pricing rather than publicly listed rates. The company is currently managing a product safety recall of the Ecogenica EG-215F heat pump system in coordination with the Australian Competition and Consumer Commission (ACCC), with the recall notice published on the official Product Safety Australia website.
Eco Alliance is a small, privately funded operator (11-50 employees, no disclosed funding rounds, no parent company), with operations confined to Australia. It holds a registered trademark (Eco Alliance®), complies with the Australian Privacy Act 1988 and Australian Consumer Law, and has no publicly disclosed financial figures. The company's apparent emphasis on warranty support and recall handling suggests a significant proportion of operational activity is dedicated to servicing an existing installed base rather than active new customer acquisition.
Eco Alliance firmographics
Firmographics- Name
- Eco Alliance
- Legal name
- Eco Alliance Pty Ltd
- Website
- https://ecoalliance.com.au
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Eco Alliance Pty Ltd is an Australian wholesaler and supplier of energy-efficient heat pump systems, serving residential and commercial customers across Australia via direct-to-consumer sales, warranty support, and post-sale service.
- Ownership category
- akta.pro rank
Eco Alliance industry classification
Industry- Product category
- Heat Pump Systems
- NAICS
- Ventilation, Heating, Air-Conditioning, and Commercial Refrigeration Equipment Manufacturing (33341), Refrigeration Equipment and Supplies Merchant Wholesalers (423740)
- SIC
- Air-Cond & Warm Air Heatg Equip & Comm & Indl Refrig Equip (3585), Steam & Air-Conditioning Supply (4961)
- akta.pro primary industry
- Heat Pump & Smart HVAC Controller Integration (HSAOANAD)
- akta.pro secondary industry
- Water Heating & Treatment Appliance Retail (Water Heaters, Water Softeners, Filtration Systems) (CRACACAF)
Keywords
Where Eco Alliance is headquartered
LocationHeadquarters
- HQ city
- Braeside
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Eco Alliance business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Others
Revenue model
- Heat Pump Product Sales: Sale of energy-efficient heat pump systems including All-In-One and Split System configurations for residential and commercial hot water applications.
- Warranty and Service Support: Post-sale warranty coverage and technical support services for installed heat pump systems, including labour and parts coverage under manufacturer warranties.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Quote-based pricing - contact sales team |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Eco Alliance product offering
Product offeringCore offering
Eco Alliance is an Australian wholesaler and supplier of energy-efficient heat pump systems, with the core product portfolio covering the LE Series, LU Series, and LHPWH Series (Hot Water Heat Pumps in All-In-One and Split System configurations). Products are sold to Australian residential and commercial customers for hot water heating and climate control applications, backed by manufacturer warranties (5-year tank, 2-year parts/labour) and ongoing product safety recall support.
Product overview
Eco Alliance provides energy-efficient heat pump solutions for Australian homes and businesses. Their product portfolio includes three main heat pump series: LE Series, LU Series, and LHPWH Series. The LHPWH series specifically covers Hot Water Heat Pump products available in two configurations: All-In-One Systems (integrated tank and heat pump unit) and Split Systems (separate storage tank with external heat pump unit). The company also manages product recalls, including the current recall of the Ecogenica EG-215F heat pump system. All products are backed by manufacturer warranties with coverage varying by product model.
Differentiator
Problem solved
Functional benefit
Products and services
- LE Series Heat pump system providing energy-efficient heating and cooling for Australian homes and businesses, covered under the Eco Alliance® manufacturer warranty terms.
- LU Series Heat pump system delivering energy-efficient climate control solutions for residential and commercial applications, covered under the Eco Alliance® manufacturer warranty terms.
- LHPWH Series Hot Water Heat Pump series providing energy-efficient hot water generation for Australian homes and businesses, with product configurations including All-In-One and Split Systems under manufacturer warranty.
- Hot Water Heat Pump All-In-One System Integrated hot water heat pump system with built-in storage tank, covered by a five-year warranty on the tank and a two-year warranty on labour and ancillary components including PTR Valve, Tempering Valve, Isolation Valve, Pressure Limiting Valve, GPO, and 3-Pin Plug.
- Hot Water Heat Pump Split System Split-configuration hot water heat pump with separate external storage tank (five-year warranty) and external heat pump unit (two-year warranty on components and labour, including PTR Valve, Tempering Valve, Isolation Valve, Pressure Limiting Valve, GPO, and 3-Pin Plug).
- Ecogenica EG-215F Heat Pump System Heat pump system currently under a product safety recall, with customers advised to check model and serial numbers against the list of affected units and contact Eco Alliance for remedy under Australian Consumer Law obligations.
Quantifiable outcome
- 5-year warranty on hot water heat pump storage tanks
- +1 more outcomes
Companies that use Eco Alliance
Customer profileSegments2 records
Ideal customer profiles2 records
Eco Alliance technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Eco Alliance partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- ACCC (Australian Competition and Consumer Commission)coreEco Alliance publishes recall information on the official ACCC Product Safety Australia website (productsafety.gov.au) in accordance with Australian Consumer Law obligations. The company is required to disclose product safety recalls to this regulatory body.
Scale indicators1 record
Recent moves4 records
Expansion highlights3 records
Eco Alliance competitors and assessment
Company assessmentBroad incumbents
- Daikin Australia: Dominant Australian HVAC manufacturer with heat pump space heating and cooling. Adjacent rather than head-to-head with Eco Alliance's hot water-led portfolio, but a major floor in the same Australian electrification story.
- Mitsubishi Electric Australia: Large HVAC and hot water equipment supplier in Australia. Overlaps with Eco Alliance on residential heat pump adoption but is a much broader incumbent with dedicated R&D and service networks.
- Rheem Australia: Major Australian hot water, heating, and cooling appliance manufacturer. Comparable residential and commercial hot water footprint, but with a much broader product portfolio and brand reach.
- Bosch Thermotechnology: Global heat pump manufacturer with Australian distribution. Comparable heat pump technology stack to Eco Alliance but operates at global scale with a much wider product range.
- Rinnai Australia: Established Australian hot water and heating appliance brand with broad distribution. Overlaps with Eco Alliance in residential hot water but operates a much wider product portfolio.
Direct peers
- Stiebel Eltron: German heat pump manufacturer with a strong Australia presence via iStore. Directly comparable technology base and product positioning to Eco Alliance's hot water heat pump systems.
- Apricus Australia: Australian supplier of solar thermal and heat pump hot water systems for residential and commercial use. Comparable product mix and channel approach to Eco Alliance.
- Reclaim Energy: Australian heat pump hot water specialist selling all-in-one and split systems to residential and commercial customers. Closest direct competitor to Eco Alliance's LHPWH hot water offerings, with a similar go-to-market and warranty-led positioning.
- Sanden Eco® Hot Water Heat Pump: Brand of Sanden International heat pump hot water systems distributed in Australia. Competes head-to-head with Eco Alliance's LHPWH series in the residential hot water heat pump category.
- iStore (Stiebel Eltron Australia): Australian distributor of Stiebel Eltron heat pump hot water systems. Directly comparable to Eco Alliance in SKUs, residential/commercial targeting, and warranty-backed positioning.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Eco Alliance social profiles
Digital presenceEco Alliance compliance and trust
Trust signalCompliance2 records
Eco Alliance financial estimates
Financial estimateRevenue estimate
Valuation estimate
Eco Alliance leadership team
Management profileNumber of profiles
Eco Alliance funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Eco Alliance M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Eco Alliance
What does Eco Alliance do?
Eco Alliance is an Australian wholesaler and supplier of energy-efficient heat pump systems, with the core product portfolio covering the LE Series, LU Series, and LHPWH Series (Hot Water Heat Pumps in All-In-One and Split System configurations). Products are sold to Australian residential and commercial customers for hot water heating and climate control applications, backed by manufacturer warranties (5-year tank, 2-year parts/labour) and ongoing product safety recall support.
Is Eco Alliance a public or private company?
Eco Alliance is a private company. It is classified as unknown and is currently operating.
When was Eco Alliance founded?
Eco Alliance was founded in 2010. It employs 11 to 50 people.
Where is Eco Alliance based?
Eco Alliance is headquartered in Braeside, Australia, in the Oceania region.
How does Eco Alliance make money?
Two revenue lines are on record. Heat Pump Product Sales are the primary driver. The others are warranty and Service Support.
Who are Eco Alliance's main competitors?
Broad incumbents on record are Daikin Australia, Mitsubishi Electric Australia, Rheem Australia, Bosch Thermotechnology and Rinnai Australia. Direct peers are Stiebel Eltron, Apricus Australia, Reclaim Energy, Sanden Eco® Hot Water Heat Pump and iStore (Stiebel Eltron Australia).
Does Eco Alliance have an API?
No public API is recorded for Eco Alliance.
What industry is Eco Alliance in?
Eco Alliance's product category is Heat Pump Systems. Its primary akta.pro industry code is HSAOANAD, Heat Pump & Smart HVAC Controller Integration, with a secondary code of CRACACAF, Water Heating & Treatment Appliance Retail (Water Heaters, Water Softeners, Filtration Systems). Its NAICS code is 33341 and its SIC code is 3585.