Alpha Click
Alpha Click is a Vadodara, India-based private online retailer selling snacks, groceries, dairy, household items, cosmetics, and electronics directly to individual Indian consumers through its e-commerce website at alphaclick.in on a pay-as-you-go unit-pricing model.
- Company typePrivate
- Founded2013
- HeadquartersVadodara, India
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
What Alpha Click does
Alpha Click is a Vadodara, India-based private company that operates a direct-to-consumer e-commerce storefront at alphaclick.in selling a broad assortment of consumer goods — specifically snacks, groceries, dairy, household items, cosmetics, and electronics. It serves individual consumers in India seeking convenient online access to a multi-category basket of branded products, including international brands such as Ferrero Rocher, Hershey's, Cadbury, and Kit Kat, alongside lower-priced domestic items.
The platform is organized into six top-level categories (AllSnacks, Grocery, Dairy, Household, Cosmetics, Electronics) with a unit-pricing model priced in Indian Rupees, ranging from approximately ₹5 to ₹929, with bulk-quantity variants (e.g., 5 PCS, 3 PCS). The underlying technology is described as a basic e-commerce storefront with product imagery, INR pricing, and an Add-to-cart purchase flow. There is no mobile app, no public API, no SDK, no documented integrations, and no proprietary technology stack called out in the source data; the company has no disclosed patents, trademarks, or certifications.
The revenue model is direct retail product sales on a pay-as-you-go basis, with publicly listed per-unit pricing. The company is private with no external funding, no parent company, no subsidiaries, and no disclosed enterprise customers. Founder Riyaz Khatri is the only named member of the leadership team. Note: the firm's firmographic short_description characterizes Alpha Click as a "website development company" providing web design, web development, and digital promotion services; this is inconsistent with the more granular product, revenue, and technology data describing a snack/grocery e-commerce operation. The conflict is unresolved in the source; analysis here prioritizes the detailed product and revenue records.
Alpha Click firmographics
Firmographics- Name
- Alpha Click
- Legal name
- Alpha Click
- Website
- https://alphaclick.in
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Alpha Click is a Vadodara, India-based private online retailer selling snacks, groceries, dairy, household items, cosmetics, and electronics directly to individual Indian consumers through its e-commerce website at alphaclick.in on a pay-as-you-go unit-pricing model.
- Ownership category
- akta.pro rank
Alpha Click industry classification
Industry- Product category
- Online Grocery / Consumer E-commerce
- NAICS
- Furniture, Home Furnishings, Electronics, and Appliance Retailers (449)
- SIC
- Retail-Food Stores (5400), Retail-Computer & Computer Software Stores (5734)
- akta.pro primary industry
- Grocery, Food & Essentials Commerce Platforms (BPAMAGAF)
- akta.pro secondary industry
- Grocery & Specialty Food Marketplaces (CRAFABAE)
Keywords
Where Alpha Click is headquartered
LocationHeadquarters
- HQ city
- Vadodara
- HQ country
- India
- HQ region
- Asia
Markets served
Alpha Click business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Supply Chain, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Product Sales: Revenue generated from direct sales of retail products including snacks, groceries, dairy, household items, cosmetics, and electronics through the e-commerce website.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual retail products priced per unit |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
Alpha Click product offering
Product offeringCore offering
Alpha Click operates an Indian online retail store (alphaclick.in) selling packaged snacks, chocolates, breakfast cereals, dairy products, personal care items, household essentials, cosmetics, and consumer electronics directly to end consumers for home delivery. Products are organized into six categories (AllSnacks, Grocery, Dairy, Household, Cosmetics, Electronics) with publicly listed INR prices and per-unit or bulk-quantity purchase options.
Product overview
Alpha Click operates as a single online grocery and snack e-commerce store. The platform serves as a direct-to-consumer retail channel offering packaged snacks, chocolates, breakfast cereals, dairy products, personal care items, and household essentials. Products are organized into categories: AllSnacks, Grocery, Dairy, Household, Cosmetics, and Electronics. The company appears to be a standalone online retail operation without a multi-product platform architecture or module-based offerings.
Differentiator
Problem solved
Functional benefit
Products and services
- Alpha Click Online Grocery & Snack Store An Indian online retail storefront (alphaclick.in) offering packaged snacks, chocolates, breakfast cereals, dairy products, personal care items, household essentials, cosmetics, and consumer electronics directly to individual consumers, with home delivery and publicly listed INR pricing. Products are organized into six categories: AllSnacks, Grocery, Dairy, Household, Cosmetics, and Electronics.
Companies that use Alpha Click
Customer profileSegments1 record
Ideal customer profiles1 record
Alpha Click technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Alpha Click partnerships and signals
Strategic signalRecent moves1 record
Expansion highlights2 records
Alpha Click competitors and assessment
Company assessmentEmerging players
- Country Delight: Subscription-based dairy and fresh essentials delivery platform with a premium-brand positioning - shares Alpha Click's premium-curation angle but specializes in dairy/bakery verticals with a different delivery cadence.
Direct peers
- Zepto: India-based quick-commerce platform delivering groceries, snacks, dairy, and daily essentials within 10 minutes - direct competitor targeting the same instant-need shopping use case as Alpha Click.
- Blinkit: Quick-commerce grocery platform (backed by Zomato) delivering snacks, groceries, dairy, and household essentials in 10-15 minutes across Indian cities - competes for the same household shopping occasions as Alpha Click with vastly superior logistics density.
- DMart Ready: Online grocery ordering arm of DMart (Avenue Supermarts) delivering groceries, snacks, dairy, and household essentials - directly comparable inventory-led online grocery model targeting Indian households.
- JioMart: Reliance's online grocery and general merchandise platform selling groceries, snacks, household, beauty, and electronics categories - overlap is nearly total with Alpha Click's product taxonomy, though at vastly larger scale.
- BigBasket: India's largest inventory-led online grocery and household retailer, selling snacks, groceries, dairy, household items, and personal care through its own e-commerce platform - directly comparable to Alpha Click's core proposition across overlapping categories.
- Swiggy Instamart: Quick-commerce grocery vertical of Swiggy offering snacks, groceries, household items, and personal care products with rapid delivery - directly comparable product/category mix and customer base.
- Flipkart Supermart: Flipkart's grocery vertical offering packaged foods, household essentials, and personal care products online - comparable assortment and direct-to-consumer online grocery positioning.
Broad incumbents
- Amazon Fresh: Amazon India's online grocery offering selling packaged foods, household, personal care, and electronics categories - broad incumbent with overlapping assortment though much larger scale and Prime-integrated logistics.
Regional players
- MilkBasket: India-based scheduled grocery and dairy delivery platform targeting daily essentials - comparable micro-vertical positioning though primarily subscription-led versus Alpha Click's transactional model.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat2 records
Key risks7 records
Key highlights6 records
Customer concentration
Alpha Click social profiles
Digital presenceAlpha Click financial estimates
Financial estimateRevenue estimate
Valuation estimate
Alpha Click leadership team
Management profileNumber of profiles
Profiles1 record
Alpha Click funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Alpha Click M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Alpha Click
What does Alpha Click do?
Alpha Click operates an Indian online retail store (alphaclick.in) selling packaged snacks, chocolates, breakfast cereals, dairy products, personal care items, household essentials, cosmetics, and consumer electronics directly to end consumers for home delivery. Products are organized into six categories (AllSnacks, Grocery, Dairy, Household, Cosmetics, Electronics) with publicly listed INR prices and per-unit or bulk-quantity purchase options.
Is Alpha Click a public or private company?
Alpha Click is a private company. It is classified as unknown and is currently operating.
When was Alpha Click founded?
Alpha Click was founded in 2013. It employs 1 to 10 people.
Where is Alpha Click based?
Alpha Click is headquartered in Vadodara, India, in the Asia region.
How does Alpha Click make money?
One revenue line is on record: product Sales.
Who are Alpha Click's main competitors?
Country Delight is listed as an emerging player. Direct peers are Zepto, Blinkit, DMart Ready, JioMart, BigBasket, Swiggy Instamart and Flipkart Supermart. Amazon Fresh is listed as a broad incumbent. MilkBasket is listed as a regional player.
Does Alpha Click have an API?
No public API is recorded for Alpha Click.
What industry is Alpha Click in?
Alpha Click's product category is Online Grocery / Consumer E-commerce. Its primary akta.pro industry code is BPAMAGAF, Grocery, Food & Essentials Commerce Platforms, with a secondary code of CRAFABAE, Grocery & Specialty Food Marketplaces. Its NAICS code is 449 and its SIC code is 5400.