Action Auto
Action Auto is a family-owned, single-location auto repair shop in South Minneapolis, founded in 1975 and now in its third generation of Spohn family ownership. It provides full-service repair and maintenance for imports, domestics, and hybrids to local individual vehicle owners, differentiating on trust, warranty, and free loaner cars.
- Company typePrivate
- Founded1975
- HeadquartersMinneapolis, United States
- Headcount—
- GTM typeB2C
- OfferingServices
What Action Auto does
Action Auto is a family-owned full-service auto repair shop operating from a single location at 2328 E 38th St in South Minneapolis, Minnesota. Founded in 1975 by Kurt Spohn, a third-generation mechanic, the shop is now run by Kurt alongside his sons Jon and Clint. The company services imports, domestics, and hybrids across approximately 20 repair categories, including brakes, oil and filter changes, engine service and replacement, transmission work, A/C and heating, alignments, suspensions, electrical systems, tire repair and replacement, glass replacement, and computerized diagnostics. The facility was expanded in 2002 to roughly three times its original size from a small two-bay shop, and the mechanic team carries more than 200 years of combined experience.
The business differentiates on trust and service experience rather than technology: it offers a complimentary loaner car during repairs, an industry-leading 2-year/24,000-mile warranty on parts and labor, and transparent quote-based pricing. Go-to-market is direct-to-consumer through walk-ins and appointments scheduled via the company website or phone, with customer acquisition driven primarily by word-of-mouth referrals, multi-generational loyalty, and community programs such as Service Saturday (donating 100% of one day's profits to families in need) and a Pumpkin Giveaway event.
Revenue is generated transactionally through per-service repair fees and parts sales. The company does not publish pricing, does not disclose revenue, has not raised external funding, has no disclosed fleet or commercial accounts, and operates exclusively within the South Minneapolis consumer market. Distribution is entirely through the single physical storefront, supported by an online presence and 255 Google reviews carrying an 'EXCELLENT' rating.
Action Auto firmographics
Firmographics- Name
- Action Auto
- Legal name
- Action Auto Systems
- Website
- https://actionautompls.com
- Company type
- Private
- Founded year
- 1975
- Operating status
- Operating
- Short description
- Action Auto is a family-owned, single-location auto repair shop in South Minneapolis, founded in 1975 and now in its third generation of Spohn family ownership. It provides full-service repair and maintenance for imports, domestics, and hybrids to local individual vehicle owners, differentiating on trust, warranty, and free loaner cars.
- Ownership category
- akta.pro rank
Action Auto industry classification
Industry- Product category
- Auto Repair Services
- SIC
- Services-Automotive Repair, Services & Parking (7500)
- akta.pro primary industry
- Mobile Auto Repair & Roadside Assistance (TLAKAAAL)
Keywords
Where Action Auto is headquartered
LocationHeadquarters
- HQ city
- Minneapolis
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Action Auto business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales
Revenue model
- Auto Repair Services: One-time transaction-based services for vehicle repairs including oil changes, brake service, transmission, engine work, and more. Customers pay per service/repair performed.
- Parts Sales: Sale of replacement parts (filters, belts, hoses, tires, batteries, etc.) as part of repair services
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Quote-based pricing for auto repair services |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Action Auto product offering
Product offeringCore offering
Action Auto is a family-owned full-service auto repair shop in South Minneapolis that provides comprehensive vehicle repair and maintenance services for imports, domestics, and hybrids. The offering spans brakes, engine service and replacement, transmission, A/C and heating, alignments, tires, suspension, electrical systems, computerized diagnostics, scheduled maintenance, and other repair categories, supported by a 2 year/24,000 mile parts-and-labor warranty and complimentary loaner cars during service.
Product overview
Action Auto is a family-owned full-service auto repair shop serving Minneapolis since 1975. The company operates as a single-location automotive service provider offering comprehensive vehicle maintenance and repair solutions. Their core service portfolio includes 20 distinct repair and maintenance categories covering the entire vehicle: A/C & Heating, Alignments, Glass Replacement, Belts & Hoses, Brakes, Coolant Systems, Computerized Diagnostics, CV & Drive Axles, Electrical Services, Engine Service & Replacement, Filters, Headlights, Oil & Filter Changes, Pre-Purchase Inspections, Power Steering, Scheduled Maintenance, Starting & Charging Systems, Suspensions/Shocks/Struts, Tire Services, and Transmission work. They service imports, domestics, and hybrids. The shop differentiates itself through complimentary loaner cars during repairs and a 2 year/24,000 mile warranty on all parts and labor. The company is led by Kurt Spohn and his sons Jon and Clint, with a team of certified mechanics.
Differentiator
Problem solved
Functional benefit
Products and services
- Full-Service Auto Repair and Maintenance Comprehensive auto repair and maintenance services for all vehicle makes and models (imports, domestics, and hybrids) at the South Minneapolis shop, including diagnosis, repair, and replacement work across all major vehicle systems.
- Free Loaner Cars Complimentary loaner vehicle provided to customers during their auto repair service, upon request and availability, to avoid interrupting the customer's daily routine.
- 2 Year / 24,000 Mile Warranty Industry-leading 2 year/24,000 mile warranty on all parts and labor for repair services performed, demonstrating confidence in repair quality and providing peace of mind to customers.
- Computerized Diagnostics Advanced computer-based vehicle diagnostics to accurately identify engine and system issues across all vehicle makes and models.
- Brake Service Brake system inspection, repair, and replacement services including pads, rotors, and calipers for all vehicle makes and models.
- Engine Service and Replacement Engine repair and replacement services for all vehicle makes and models, addressing both minor engine issues and full engine replacements.
- Transmission Service Transmission repair and replacement services for automatic and manual transmissions across all vehicle makes and models.
- A/C and Heating Services Heating and air conditioning system diagnosis, repair, and maintenance services for all vehicle makes and models.
- Tire Repair and Replacement Tire repair, rotation, and replacement services for all vehicle types.
- Wheel Alignments Wheel alignment services to ensure proper vehicle handling and tire wear.
- Pre-Purchase Vehicle Inspection Comprehensive vehicle inspection services for potential car buyers evaluating a used vehicle purchase.
- Scheduled Maintenance Routine vehicle maintenance services following manufacturer-recommended schedules, including oil and filter changes, coolant system maintenance, and filter replacements.
- Glass Replacement and Repair Windshield and automotive glass repair and replacement services.
Quantifiable outcome
- Over 200 years of combined mechanic experience across the team
- +1 more outcomes
Companies that use Action Auto
Customer profileNamed customers6 records
Segments1 record
Ideal customer profiles1 record
Action Auto technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Action Auto partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights3 records
Action Auto competitors and assessment
Company assessmentBroad incumbents
- Christian Brothers Automotive: National franchise of full-service auto repair shops known for a courtesy/clean facility experience and strong warranty positioning. Comparable to Action Auto as a competing independent-style repair brand, but operating at scale with a multi-site franchise model rather than a single family-owned location.
- AAMCO Transmissions & Total Car Care: National franchise specializing in transmission repair with expanded general repair services. Comparable to Action Auto in the transmission and general repair category, but with national brand recognition and franchise scale.
- Midas: National franchise specializing in brakes, exhaust, tires, and general maintenance. Comparable to Action Auto in light-duty repair services, with emphasis on brakes and exhaust that overlaps with Action Auto's primary service mix.
- Valvoline Instant Oil Change: National chain offering preventive maintenance, primarily oil changes, with a growing menu of light-duty services. Comparable to Action Auto in the routine maintenance segment, but lacks the deep mechanical/diagnostic services of a full repair shop.
- Meineke Car Care Centers: National franchise offering full-service auto repair, exhaust, brakes, and tires across a network of independently owned locations. Comparable to Action Auto in offering full mechanical services to local consumers, but at much larger scale and with a franchise structure.
- Monro Auto Service and Tire Centers: Multi-brand (Monro, Mr. Tire, Tire Choice) regional/national chain of auto repair and tire service centers in the U.S. Comparable to Action Auto as a full-service retail repair operation, but with hundreds of locations and corporate backing.
- Goodyear Auto Service: Network of corporate and franchised auto service centers operated under the Goodyear brand, offering tires, alignments, brakes, and general repairs. Comparable to Action Auto in the light-duty repair and tire category, with national brand backing.
- Pep Boys: National chain providing tires, auto repair, parts, and maintenance. Comparable to Action Auto as a broad-line automotive service provider, but operates at significant scale with retail parts and service integrated.
- Jiffy Lube: Large national chain focused primarily on quick oil changes and routine maintenance, with broader light-duty repair services. Comparable to Action Auto in the maintenance segment but lacks the full-mechanic depth and warranty of a full-service shop.
- Firestone Complete Auto Care: Bridgestone-owned national chain of full-service auto repair and tire shops. Comparable to Action Auto as a full-service light-duty repair provider, but with corporate scale, standardized pricing, and brand-level marketing reach that a single-location shop cannot match.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Action Auto social profiles
Digital presenceAction Auto financial estimates
Financial estimateRevenue estimate
Valuation estimate
Action Auto leadership team
Management profileNumber of profiles
Profiles3 records
Action Auto funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Action Auto M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Action Auto
What does Action Auto do?
Action Auto is a family-owned full-service auto repair shop in South Minneapolis that provides comprehensive vehicle repair and maintenance services for imports, domestics, and hybrids. The offering spans brakes, engine service and replacement, transmission, A/C and heating, alignments, tires, suspension, electrical systems, computerized diagnostics, scheduled maintenance, and other repair categories, supported by a 2 year/24,000 mile parts-and-labor warranty and complimentary loaner cars during service.
Is Action Auto a public or private company?
Action Auto is a private company. It is classified as family owned and is currently operating.
When was Action Auto founded?
Action Auto was founded in 1975.
Where is Action Auto based?
Action Auto is headquartered in Minneapolis, United States, in the North America region.
How does Action Auto make money?
Two revenue lines are on record. Auto Repair Services are the primary driver. The others are parts Sales.
Who are Action Auto's main competitors?
Broad incumbents on record are Christian Brothers Automotive, AAMCO Transmissions & Total Car Care, Midas, Valvoline Instant Oil Change, Meineke Car Care Centers, Monro Auto Service and Tire Centers, Goodyear Auto Service, Pep Boys, Jiffy Lube and Firestone Complete Auto Care.
Does Action Auto have an API?
No public API is recorded for Action Auto.
What industry is Action Auto in?
Action Auto's product category is Auto Repair Services. Its primary akta.pro industry code is TLAKAAAL, Mobile Auto Repair & Roadside Assistance. Its SIC code is 7500.