Apartment Guys
- Company typePrivate
- Founded2001
- HeadquartersChicago, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
Apartment Guys firmographics
Firmographics- Name
- Apartment Guys
- Legal name
- Apartment Guys of Chicago
- Website
- https://apartmentguysofchicago.com
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Apartment Guys industry classification
Industry- Product category
- Real Estate Rental Brokerage
- NAICS
- Offices of Real Estate Agents and Brokers (5312)
- SIC
- Real Estate Agents & Managers (For Others) (6531)
- akta.pro primary industry
- Residential Rental Brokerage & Tenant Placement (BPAJAAAF)
- akta.pro secondary industry
- Residential Lease Administration & Tenant Services (BPAJAFAL)
Keywords
Where Apartment Guys is headquartered
LocationHeadquarters
- HQ city
- Chicago
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Apartment Guys business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Landlord Tenant Placement Fee: The company charges landlords a fee of ONE MONTH'S RENT only when they successfully find a tenant that signs a lease. There is no fee to simply list an apartment. Both non-exclusive and exclusive listing agreements are available with no cancellation penalties.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free apartment finding service for tenants |
| Transaction based/ take rate | Pay-as-you-go | One month's rent success fee for landlords |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Apartment Guys product offering
Product offeringCore offering
Apartment Guys of Chicago is an apartment finding brokerage that helps renters in Chicago locate apartments that match their needs and budget at no cost to the renter. Licensed leasing agents schedule appointments and personally drive clients to view multiple apartments within a single afternoon, with a stated goal of placing renters in one day versus the typical 3-5 weeks of self-directed searching. For landlords and property owners, the company markets listings on its website and across multiple online rental portals, conducts showings with licensed agents, provides credit reports and employment verification on applicants, and facilitates lease creation and move-in payment, charging a fee of one month's rent only upon successful tenant placement.
Product overview
Apartment Guys is a traditional apartment finding and rental brokerage service operating in Chicago. The company offers two interconnected core services: an apartment search service for renters (offered free of charge, with agents scheduling viewings and driving clients to properties) and landlord services for property owners (listing management, tenant screening, and lease facilitation for a one-month rent fee upon successful placement). The company was founded in Lakeview in 2001 and serves the Chicago metropolitan area, emphasizing personalized service and same-day apartment finding capabilities.
Differentiator
Problem solved
Functional benefit
Products and services
- Apartment Search Service Free apartment finding brokerage service for renters in Chicago, where licensed leasing agents schedule appointments, drive clients to view selected apartments, and work to find an apartment in a single day.
- Landlord Services Listing and tenant placement service for landlords and property owners in Chicago, including advertising on multiple online rental portals, agent-led showings, credit reports and employment verifications on applicants, lease creation, and move-in fee facilitation for a one-month's rent fee upon successful placement.
Quantifiable outcome
- Find apartment in one day vs. 3-5 weeks traditional search
- +2 more outcomes
Companies that use Apartment Guys
Customer profileSegments2 records
Ideal customer profiles2 records
Apartment Guys technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Apartment Guys partnerships and signals
Strategic signalScale indicators3 records
Recent moves4 records
Expansion highlights1 record
Apartment Guys competitors and assessment
Company assessmentEmerging players
- PadMapper: Map-centric apartment search aggregator covering Chicago, offering renters self-serve access to listings that Apartment Guys' agents otherwise curate and accompany them to view.
- HotPads: Map-based apartment and rental home search platform (owned by Zillow Group) that surfaces listings in Chicago and other metros, competing with Apartment Guys' curated search experience.
- Rentable: Online apartment search platform that aggregates listings and provides renter guides for multiple U.S. cities including Chicago, competing for renter attention with Apartment Guys.
Broad incumbents
- Apartments.com (CoStar): Major nationwide apartment rental network owned by CoStar, providing extensive listings and syndication; competes with Apartment Guys on landlord lead generation and renter search.
- Zumper: Large online rental marketplace offering listings, applications, and tenant screening across many U.S. metros including Chicago, representing the digital alternative to Apartment Guys' in-person brokerage.
- Redfin: National residential real estate brokerage with an active rental search offering in Chicago; an adjacent incumbent that competes for both landlord listings and renter mindshare.
- Trulia Rentals: Consumer-facing rental search platform (part of Zillow Group) providing Chicago rental listings and renter resources, serving as a digital substitute for Apartment Guys' search service.
- Zillow Rentals: Zillow's rental search vertical with broad Chicago coverage and integrated applications, presenting an alternative to a human apartment finder for many renters.
Regional players
- RentHop: Apartment rental marketplace primarily serving New York City with verified listings and an 'Apartment of the Day' feature; analogous to Apartment Guys as a metro-focused rental search and broker service, but in NYC.
Direct peers
- Apartment List: National apartment search platform that offers a free concierge-style apartment finding service with licensed agents guiding renters, closely mirroring Apartment Guys' agent-driven model at national scale.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Apartment Guys social profiles
Digital presenceApartment Guys financial estimates
Financial estimateRevenue estimate
Valuation estimate
Apartment Guys leadership team
Management profileNumber of profiles
Apartment Guys funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Apartment Guys M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Apartment Guys
What does Apartment Guys do?
Apartment Guys of Chicago is an apartment finding brokerage that helps renters in Chicago locate apartments that match their needs and budget at no cost to the renter. Licensed leasing agents schedule appointments and personally drive clients to view multiple apartments within a single afternoon, with a stated goal of placing renters in one day versus the typical 3-5 weeks of self-directed searching. For landlords and property owners, the company markets listings on its website and across multiple online rental portals, conducts showings with licensed agents, provides credit reports and employment verification on applicants, and facilitates lease creation and move-in payment, charging a fee of one month's rent only upon successful tenant placement.
Is Apartment Guys a public or private company?
Apartment Guys is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Apartment Guys founded?
Apartment Guys was founded in 2001. It employs 11 to 50 people.
Where is Apartment Guys based?
Apartment Guys is headquartered in Chicago, United States, in the North America region.
How does Apartment Guys make money?
One revenue line is on record: landlord Tenant Placement Fee.
Who are Apartment Guys's main competitors?
Emerging players on record are PadMapper, HotPads and Rentable. Broad incumbents are Apartments.com (CoStar), Zumper, Redfin, Trulia Rentals and Zillow Rentals. RentHop is listed as a regional player. Apartment List is listed as a direct peer.
Does Apartment Guys have an API?
No public API is recorded for Apartment Guys.
What industry is Apartment Guys in?
Apartment Guys's product category is Real Estate Rental Brokerage. Its primary akta.pro industry code is BPAJAAAF, Residential Rental Brokerage & Tenant Placement, with a secondary code of BPAJAFAL, Residential Lease Administration & Tenant Services. Its NAICS code is 5312 and its SIC code is 6531.