What Rentable does

Rentable Solutions Pvt Ltd, operating as Rentable, is a Pakistan-based peer-to-peer rental classifieds marketplace founded in 2019 and headquartered in Islamabad. The platform enables individual asset owners to monetize underutilized items — automobiles, electronics and home appliances, property, books/sports/hobbies, fashion and beauty, and furniture and home decor — by listing them for rent, while allowing consumers to discover and rent these items by city and category through web (rentable.pk) and native iOS and Android applications. The company operates across 9 major Pakistani cities (Islamabad, Rawalpindi, Lahore, Karachi, Peshawar, Multan, Gujranwala, Sialkot, and Quetta) and reports more than 15 million adverts on the platform.

The underlying technology is a conventional two-sided classifieds marketplace with location-based listing discovery, multi-method authentication (Google, Facebook, mobile number), cross-device support, phone verification, user reviews, and YouTube-hosted video embeds derived from listing photos. Cloud infrastructure runs on AWS and Microsoft Azure, and payments are handled through third-party processors PayPal and Stripe. The platform supports standard listings, Featured Listings, Latest Listings, and Wanted Listings, and offers rental agreements as a transaction-security feature.

Rentable's business model is freemium: users can post listings and transact for free, with revenue generated primarily through non-refundable Featured Ads fees for promoted visibility, paid postings in some categories, and implicitly through marketplace facilitation. The go-to-market is product-led growth with self-serve onboarding, organic SEO through city- and category-specific landing pages, content marketing via a company blog, and mobile app store distribution. The company is founder/management-owned with no disclosed external investors, no subsidiaries, and no management team publicly identified beyond co-founder Usama Muneer.

Name

Rentable

Legal name

Rentable Solutions Pvt Ltd

Website

https://rentable.pk

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

Rentable is a Pakistan-based peer-to-peer rental classifieds marketplace enabling individuals and SMBs to list and rent automobiles, electronics, property, furniture, fashion, and hobby items across 9 major Pakistani cities via web and mobile apps.

Ownership category

akta.pro rank

Product category

Online Rental Marketplace

NAICS

All Other Consumer Goods Rental (532289)

SIC

Services-Miscellaneous Equipment Rental & Leasing (7350)

akta.pro primary industry

Rentals & Lending (P2P) Marketplaces (CRAFAKAJ)

Keywords

• Peer-to-peer rentals
• Online classified marketplace
• Rental listings platform
• Consumer-to-consumer rentals
• Short-term asset rentals

Headquarters

HQ city

Islamabad

HQ country

Pakistan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations

Revenue model

1. Featured Ads / Promoted Listings: Rentable offers a Featured Ads service where users pay a non-refundable fee to have their rental listings displayed in selected prominent locations on the website, increasing visibility and potentially generating more rental inquiries
2. Paid Postings: The platform may charge fees to post content in some areas of the service, with fees being non-refundable if content is removed for violating terms
3. Marketplace Commission (Implicit): As a two-sided marketplace connecting renters and owners, the platform facilitates transactions and may earn commissions on completed rental deals

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Rentable operates a peer-to-peer online rental classifieds marketplace where individual asset owners post items (automobiles, electronics, property, furniture, fashion, sports/hobby equipment) for rent and individual renters discover and contact them. The platform is accessible via web (rentable.pk) and iOS/Android apps, covering 9 major Pakistani cities, with monetization primarily through Featured Ads and paid promoted listings.

Product overview

Rentable is a classified rental marketplace operating as a single unified platform (website and mobile apps) that connects renters with item owners across Pakistan. The core product consists of the Rentable Platform accessible via rentable.pk, iOS app, and Android app, where users can list and rent items across categories including Automobiles, Electronics & Home Appliances, Property, Books/Sports/Hobbies, Fashion & Beauty, and Furniture & Home Decor. The platform also offers Featured Ads as a paid promotional add-on and rental agreements as a transaction security feature. The marketplace supports Featured Listings, Latest Listings, and Wanted Listings, covering nine major Pakistani cities (Islamabad, Rawalpindi, Lahore, Karachi, Peshawar, Multan, Gujranwala, Sialkot, Quetta) with over 15 million adverts.

Differentiator

Problem solved

Functional benefit

Products and services

• Rentable Platform Online classifieds marketplace enabling individual users in Pakistan to list, browse, and rent items across multiple categories (automobiles, electronics, property, furniture, fashion, books, sports, hobbies). Accessible via web (rentable.pk) and native iOS and Android mobile apps, with phone verification, user reviews, and rental agreement support. Covers 9 major Pakistani cities with 15M+ listings.
• Featured Ads Paid promotional upgrade service allowing Rentable users to pay a non-refundable fee to have their rental listings featured in prominent locations on the platform, increasing visibility and rental inquiries.

Quantifiable outcome

• 15,000,000+ rental listings available on the platform
• +1 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature4 records

Partnerships

Six partnerships are on record, tiered core and infrastructure.

• PayPalcoreTechnology or IntegrationThird-party payment processor enabling users to conduct payment and other transactions through the platform. Rentable is not involved in transactions between users but integrates PayPal for payment handling.
• StripecoreTechnology or IntegrationThird-party payment processor integrated into the platform for handling transactions between renters and owners on the marketplace.
• Amazon Web Services (AWS)infrastructureTechnology or IntegrationCloud storage facilities used by Rentable to deliver certain aspects of services. Third-party service provider located inside or outside of EEA and Pakistan.
• Microsoft AzureinfrastructureTechnology or IntegrationCloud infrastructure provider used for delivering platform services including certain aspects of cloud storage facilities.
• Google (Account Authentication)coreTechnology or IntegrationUsers can register and log in using their Google account, with collection of first name, last name, and email address for user identification.
• Facebook (Account Authentication)coreTechnology or IntegrationUsers can register and log in using their Facebook account, with collection of first name, last name, Facebook ID, and optionally gender, age, or email based on permissions granted.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• OLX Pakistan: OLX Pakistan is the dominant horizontal classifieds marketplace in Pakistan, covering vehicles, property, electronics, and more. It overlaps directly with Rentable across rental listings for cars, property, and electronics, but operates as a broad sell/buy marketplace rather than a rental-specialist.
• Craigslist: Craigslist is the archetypal horizontal classifieds platform with a long-running 'for rent' section across housing, vehicles, and general goods. It is a structural analog to Rentable, illustrating both the durability of classifieds rental demand and the difficulty of monetization without owning the transaction.
• Facebook Marketplace: Facebook Marketplace is a global P2P listings platform with strong organic penetration in Pakistan, including rental listings for vehicles and property. It competes with Rentable on supply aggregation, discovery, and zero-cost listing, but lacks rental-specific features and verification.
• OfferUp: OfferUp is a US-based horizontal P2P marketplace for buying, selling, and occasionally renting local goods. While primarily resale-focused, it shares Rentable's mobile-first, location-based discovery model and competes for the same sharing-economy demand.

Direct peers

• RentSher: RentSher is an India-based rental marketplace for consumer goods and equipment (electronics, appliances, party gear). It is a direct regional peer to Rentable, addressing the same sharing-economy opportunity in South Asia with similar horizontal category breadth.
• Hygglo: Hygglo is a Netherlands-based peer-to-peer rental marketplace for consumer goods (cameras, tools, electronics, party equipment). It is the closest functional analog to Rentable in business model, target use case, and product design, although it operates in a developed European market rather than South Asia.
• Rentomojo: Rentomojo is an India-based rental subscription platform for furniture, appliances, and electronics. Although more subscription- and inventory-led than pure P2P, it competes for the same consumer mindshare around renting-vs-buying in South Asia.
• Fat Llama (Hurr): Fat Llama (now part of Hurr) is a UK-based P2P rental marketplace for higher-value items like cameras, drones, and fashion. It shares Rentable's horizontal-rental-marketplace model with verification, reviews, and insurance layers — directly comparable in product DNA and category mix.

Regional players

• Zameen.com: Zameen.com is Pakistan's largest property classifieds portal, covering rental and sale of houses, flats, and commercial property. It is a category-specific competitor to Rentable within the property rental vertical.
• PakWheels: PakWheels is Pakistan's leading automotive classifieds platform, including rental and lease listings. It overlaps with Rentable specifically in the automobile rental category but specializes in vehicles rather than horizontal rentals.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/rentablepk
• Facebookfacebook.com/rentablepk
• LinkedInlinkedin.com/company/rentablepk

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rentable