Bassigny Poids Lourds
Bassigny Poids Lourds is a family-owned French authorized dealer and full-service provider for Volvo Trucks and Nissan Utilitaires, operating 11 sites across 9 departments in eastern France with 170 employees, offering new/used vehicle sales, maintenance, bodywork, parts, rental, and 24/7 breakdown services to transport and logistics operators.
- Company typePrivate
- Founded1982
- HeadquartersBiesles, France
- Headcount101–250
- GTM typeB2B
- OfferingServices
What Bassigny Poids Lourds does
Bassigny Poids Lourds S.A.S. is a family-owned authorized dealer and full-service provider for heavy goods vehicles and light commercial vehicles, headquartered in Le Puits des Mèzes (Haute-Marne), France. Founded on December 1, 1982, by Jean-Pierre Henry and led since February 2014 by his son Thierry Henry, the company operates an integrated network of 11 garage and showroom sites across nine departments in eastern France (Grand Est, Bourgogne-Franche-Comté, Auvergne-Rhône-Alpes), employing 170 staff. Its core authorized partnerships are with Volvo Trucks (FH, FH Aero, FH16 Aero, FM, FMX, FE, FL series) and Nissan Utilitaires (Townstar, Primastar, Interstar); supplementary authorized capabilities include Schmitz Cargobull trailer service, Chéreau refrigerated body repair, UTAC-certified body mounting at Appoigny, and access to the Volvo Truck Shop parts program with 600,000 catalog references.
The company monetizes across nine revenue streams: new vehicle sales (Volvo, Nissan), multi-brand used vehicle sales, mechanical workshop services, bodywork and painting, spare parts distribution (including Europarts and Schmitz Cargobull lines), a ~100-vehicle short- and long-term rental fleet, 24/7/365 breakdown assistance, body mounting, and Volvo-certified eco-driving training. Pricing is quote-based across all lines, with Volvo-branded maintenance offered in GOLD, SILVER, and BLUE tiers plus UPTIME CARE and PACK PROTECTION add-ons. Sales are executed through 11 physical sites staffed by department-assigned commercial advisors covering nine French departments, supported by a website, Facebook presence, and third-party used-vehicle marketplaces (Europe-Camions.com, TrucksCorner.fr). The company is ISO 9001:2015 certified (since 2019, valid through January 2029) and continues to expand its footprint through site modernization and relocation (most recently Courlaoux in June 2025, replacing Perrigny).
Bassigny Poids Lourds firmographics
Firmographics- Name
- Bassigny Poids Lourds
- Legal name
- BASSIGNY POIDS LOURDS S.A.S
- Website
- https://bassigny.com
- Company type
- Private
- Founded year
- 1982
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Bassigny Poids Lourds is a family-owned French authorized dealer and full-service provider for Volvo Trucks and Nissan Utilitaires, operating 11 sites across 9 departments in eastern France with 170 employees, offering new/used vehicle sales, maintenance, bodywork, parts, rental, and 24/7 breakdown services to transport and logistics operators.
- Ownership category
- akta.pro rank
Bassigny Poids Lourds industry classification
Industry- NAICS
- Automobile and Other Motor Vehicle Merchant Wholesalers (42311), Motor Vehicle Supplies and New Parts Merchant Wholesalers (42312), Automotive Equipment Rental and Leasing (5321)
- SIC
- Wholesale-Motor Vehicles & Motor Vehicle Parts & Supplies (5010), Wholesale-Motor Vehicle Supplies & New Parts (5013)
- akta.pro primary industry
- Commercial/Fleet Tire Sales & Service (Truck/Bus/OTR) (TLAKADAB)
- akta.pro secondary industries
- Heavy-duty truck, trailer & commercial vehicle parts distribution (CRAOANAJ), Commercial Fleet Leasing & Management (Trucks/Vans/LCVs) (THADAKAD)
Keywords
Where Bassigny Poids Lourds is headquartered
LocationHeadquarters
- HQ city
- Biesles
- HQ country
- France
- HQ region
- Europe
Offices11 records
Markets served
Bassigny Poids Lourds business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales
Revenue model
- Vehicle Sales - New Trucks: Sale of new Volvo Trucks (FH16 Aero, FH, FE, FH Aero, FMX, FL, FH16, FM models) and new Nissan Utility vehicles (Townstar, Primastar, Interstar) through authorized dealership agreements
- Used Vehicle Sales: Purchase and resale of used heavy trucks and utility vehicles from all brands, with expert appraisal and customized search services
- Repair and Maintenance Services: Mechanical workshop services including oil changes, suspension, steering, engine diagnostics, clutch, injection, gearbox, pneumatic systems, ABS, EBS, ECAS, braking systems, electrical, electronics, and periodic inspection preparation
- Bodywork and Painting Services: Body repair for trucks, buses, utility vehicles, trailers including tôlerie, electronics, painting, chassis straightening, cabin replacement, refrigerated body repair (Chéreau authorized), glazing, accessory installation, and custom paint with company colors
- Spare Parts Sales: Sale of new original parts and used parts for trucks, utility vehicles, and trailers. Distribution of Europarts, Schmitz Cargobull, and Nissan Utility parts
- Vehicle Rental: Short and long-term rental of Volvo FH tractors and Nissan utility vehicles. Fleet of approximately 100 vehicles distributed across all garage locations
- 24/7 Breakdown Assistance: Round-the-clock emergency breakdown service for Volvo Trucks, Nissan Utility vehicles, and Schmitz Cargobull trailers. TAI/EBTS and DKV/UTA payment accepted
- Body Mounting Services: UTAC-certified body mounting for trucks and utility vehicles including benne, tribenne, plateau, and interior/exterior van fittings at Appoigny location
- Economic Driving Training: Eco-driving training by certified Volvo Trucks instructors to optimize vehicle use, reduce fuel consumption, improve driver safety and productivity
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Quote-based pricing for all products and services |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Bassigny Poids Lourds product offering
Product offeringCore offering
Bassigny Poids Lourds is an authorized dealer for Volvo Trucks and Nissan Utilitaires, selling new and used heavy goods vehicles and light commercial vehicles across 11 sites in 9 departments in eastern France. The company also operates a full after-sales service including repair, maintenance, bodywork, painting, parts, vehicle rental, breakdown assistance, body mounting, and eco-driving training for fleet operators and transport professionals. Its combined sales-plus-service model supports the full lifecycle of commercial vehicles owned by professional customers.
Product overview
Bassigny Poids Lourds is an authorized dealer and repair service provider operating a network of 11 sites across 9 departments in south Champagne and Bourgogne Franche-Comté, France. The company specializes in the sale and service of Volvo Trucks (heavy-duty trucks including FH, FM, FMX, FE, FL, FH16 series) and Nissan Utilitaires (light commercial vehicles including Townstar, Primastar, Interstar). The product portfolio centers on these two core vehicle brands with complementary services including mechanical workshop, bodywork and painting, spare parts distribution (offering 600,000+ references through Volvo Truck Shop), vehicle rental (approximately 100 short-term vehicles), body mounting (UTAC-accredited at Appoigny), economic driving training, and 24/7 breakdown assistance. The company also sells pre-owned vehicles across all brands and maintains partnerships with Chereau for refrigerated body repairs and Schmitz Cargobull for trailer services.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- 40 years in business as family company
- +4 more outcomes
Companies that use Bassigny Poids Lourds
Customer profileNamed customers3 records
Segments3 records
Bassigny Poids Lourds technology and API
TechnologyAPI detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Bassigny Poids Lourds partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered minor and core.
- ChéreauminorAuthorized repair center for Chéreau refrigerated body constructor. Provides maintenance, mechanical repair, and bodywork for refrigerated boxes (excluding refrigeration unit) for vehicles under warranty or not.
- Volvo TruckscoreAuthorized dealer for Volvo Trucks brand including FH16 Aero, FH, FE, FH Aero, FMX, FL, FH16, FM models. Provides new vehicle sales, maintenance services with GOLD, SILVER, BLUE maintenance contracts, UPTIME CARE, and 24/7 breakdown assistance (0800 907 518). Repairer agréé Volvo Trucks at 11 locations.
- Nissan UtilitairescoreAuthorized dealer for Nissan Utilitaires including Townstar, Primastar, and Interstar models. Provides new vehicle sales, maintenance services, and 24/7 breakdown assistance (0805 11 22 33). Repairer agréé Nissan at 10 locations.
- Schmitz CargobullminorAuthorized for 24/7 breakdown assistance for Schmitz Cargobull trailers. Customers can contact 00800 24 227 462 855 for trailer support.
- EuropartsminorDistributor of Europarts spare parts brand for trucks and utility vehicles.
- UTAC (Union Technique de l'Automobile)minorCertification body for body mounting operations. Bassigny Poids Lourds Appoigny holds UTAC certification for mounting bodies on trucks and utility vehicles (benne, plateau, van fittings).
- Truck Shop by Volvo TrucksminorParts distribution program offering 600,000 references including SAF, BPW, COBALTIX, PMS INDUSTRIE, BAT TRUCKS, ELECTROMAINTENANCE, TRAXION suppliers with monthly exclusive offers for Volvo brand.
Scale indicators6 records
Recent moves11 records
Expansion highlights5 records
Bassigny Poids Lourds competitors and assessment
Company assessmentBroad incumbents
- Renault Trucks: Renault Trucks is a major French and European heavy truck manufacturer that competes head-to-head with Volvo Trucks, the primary OEM franchise of Bassigny. Its national dealer network competes for the same transport and logistics fleet customers that Bassigny serves, and its product line directly overlaps with the heavy-duty tractors Bassigny sells.
- Mercedes-Benz Trucks France: Mercedes-Benz Trucks is a leading European heavy truck manufacturer with an extensive authorized dealer network in France. Its Actros, Arocs, and eActros lines compete directly with Volvo models sold by Bassigny for fleet procurement decisions, particularly among large enterprise logistics operators.
- Scania France: Scania is a major European commercial vehicle manufacturer with its own dealer and service network across France. Its heavy truck range (R, S, G series) competes for the same linehaul and construction fleet customers targeted by Bassigny's Volvo franchise, and Scania's strong service network competes for aftermarket revenue.
- MAN Truck & Bus France: MAN Truck & Bus (part of Traton Group) is a major European truck manufacturer with authorized dealer coverage in France. Its TGX, TGS, and eTruck ranges compete directly with Volvo in the heavy-duty segment, and MAN's dealer network targets the same logistics, construction, and distribution fleet customers.
- DAF Trucks France: DAF Trucks is a leading European truck manufacturer (part of PACCAR) with a dealer network in France. Its XF, CF, and XG ranges compete for the same heavy-duty fleet customers as Volvo, and DAF's reputation for total cost of ownership appeals to logistics operators, the same customer base that Bassigny serves.
- Volvo Trucks France: Volvo Trucks France is the OEM that grants Bassigny its primary sales and service franchise. Volvo operates a national dealer network through other authorized partners that compete with Bassigny for fleet customers outside its 9-department catchment, and Volvo's brand strategy and EV roadmap directly shape Bassigny's product mix and service economics.
- Nissan France: Nissan France is the OEM behind Bassigny's secondary franchise for light commercial vehicles (Townstar, Primastar, Interstar). While Nissan provides the products, Bassigny and other authorized dealers compete for LCV buyers and aftersales revenue across France, and Nissan's brand strategy directly shapes the utility vehicle side of Bassigny's business.
Direct peers
- Groupe Bernard: Groupe Bernard is one of the largest Renault Trucks dealer networks in France with a strong presence in eastern France and a multi-site dealership-plus-service model. Like Bassigny, it sells new and used commercial vehicles, runs parts distribution, offers rental, and provides 24/7 breakdown support to logistics operators.
- BPM Group: BPM Group is a major multi-site Volvo Trucks dealer group operating across eastern France, including Franche-Comté. It runs a directly comparable dealership-plus-service network with similar commercial vehicle brands, OEM partnerships, and customer segments to Bassigny. Both compete for the same transport and logistics fleet customers in overlapping departments.
Others
- Europe-Camions.com: Europe-Camions.com is one of Europe's largest online marketplaces for used trucks, where Bassigny lists its used vehicle inventory to reach buyers beyond its geographic catchment. It is an ecosystem channel partner for Bassigny's used vehicle revenue stream rather than a direct competitor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Bassigny Poids Lourds social profiles
Digital presenceBassigny Poids Lourds compliance and trust
Trust signalCompliance1 record
Bassigny Poids Lourds financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bassigny Poids Lourds leadership team
Management profileNumber of profiles
Bassigny Poids Lourds funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bassigny Poids Lourds M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bassigny Poids Lourds
What does Bassigny Poids Lourds do?
Bassigny Poids Lourds is an authorized dealer for Volvo Trucks and Nissan Utilitaires, selling new and used heavy goods vehicles and light commercial vehicles across 11 sites in 9 departments in eastern France. The company also operates a full after-sales service including repair, maintenance, bodywork, painting, parts, vehicle rental, breakdown assistance, body mounting, and eco-driving training for fleet operators and transport professionals. Its combined sales-plus-service model supports the full lifecycle of commercial vehicles owned by professional customers.
Is Bassigny Poids Lourds a public or private company?
Bassigny Poids Lourds is a private company. It is currently operating.
When was Bassigny Poids Lourds founded?
Bassigny Poids Lourds was founded in 1982. It employs 101 to 250 people.
Where is Bassigny Poids Lourds based?
Bassigny Poids Lourds is headquartered in Biesles, France, in the Europe region.
How does Bassigny Poids Lourds make money?
Nine revenue lines are on record. Vehicle Sales - New Trucks are the primary driver. The others are used Vehicle Sales, repair and Maintenance Services, bodywork and Painting Services, spare Parts Sales, vehicle Rental, 24/7 Breakdown Assistance, body Mounting Services and economic Driving Training.
Who are Bassigny Poids Lourds's main competitors?
Broad incumbents on record are Renault Trucks, Mercedes-Benz Trucks France, Scania France, MAN Truck & Bus France, DAF Trucks France, Volvo Trucks France and Nissan France. Direct peers are Groupe Bernard and BPM Group. Europe-Camions.com is listed as an others.
Does Bassigny Poids Lourds have an API?
No public API is recorded for Bassigny Poids Lourds.
What industry is Bassigny Poids Lourds in?
Its primary akta.pro industry code is TLAKADAB, Commercial/Fleet Tire Sales & Service (Truck/Bus/OTR), with a secondary code of CRAOANAJ, Heavy-duty truck, trailer & commercial vehicle parts distribution. Its NAICS code is 42311 and its SIC code is 5010.