Compendium
Compendium is an Australian private e-commerce and wholesale company selling 598+ inspirational gift products — books, journals, greeting cards, and plush — through its own D2C website and a territory-protected B2B reseller network across Australia and New Zealand.
- Company typePrivate
- Founded1983
- HeadquartersPerth, Australia
- Headcount1–10
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Compendium does
Compendium is an Australian private e-commerce and wholesale company that designs, sources, and sells inspirational gift products including books, journals, stationery, greeting cards, and pop-open cards under its own portfolio of sub-brands (ThoughtFulls, Write Now Journals, In Other Words, Love Muchly, Positively Green, and Compendium Kids). The catalog spans 598+ SKUs priced from approximately $3 for individual greeting cards to $135 for premium licensed plush toys, with the company's products anchored by exclusive author content from founder Kobi Yamada and writer M.H. Clark, including titles such as 'What Do You Do With An Idea?'.
The business operates on a WordPress / WooCommerce e-commerce platform with PIN Payments credit card processing, shipping retail orders domestically in Australia via Australia Post and wholesale orders via StarTrack. Customer-facing technology is intentionally low-complexity: a standard storefront with catalog browsing, cart, and checkout, supporting a curated gifting positioning rather than a technology-led value proposition.
Commercially, Compendium runs a dual-channel model: direct-to-consumer sales at retail prices through compendium.com.au, and a B2B wholesale program for approved bona-fide resellers (retail shops, online stores, consultants, corporate buyers, and fundraisers) with territory protection, minimum order quantities, and proforma terms on opening orders. The company is privately held, independently operated with a 1-10 employee headcount, and serves markets in Australia and New Zealand. Kobi Yamada is the publicly identified founder and creative figurehead.
Compendium firmographics
Firmographics- Name
- Compendium
- Legal name
- Compendium
- Website
- https://compendium.com.au
- Company type
- Private
- Founded year
- 1983
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Compendium is an Australian private e-commerce and wholesale company selling 598+ inspirational gift products — books, journals, greeting cards, and plush — through its own D2C website and a territory-protected B2B reseller network across Australia and New Zealand.
- Ownership category
- akta.pro rank
Compendium industry classification
Industry- Product category
- Greeting Cards and Stationery
- NAICS
- Greeting Card Publishers (513191)
- SIC
- Greeting Cards (2771)
- akta.pro primary industry
- Spiritual, Metaphysical & Inspirational Gifts Retail (CRALAJAJ)
- akta.pro secondary industry
- Greeting Cards, Wrap & Party Supplies Retail (CRALAJAE)
Keywords
Where Compendium is headquartered
LocationHeadquarters
- HQ city
- Perth
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Compendium business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D, Infrastructure
Revenue model
- Direct E-commerce Sales: One-time product sales through compendium.com.au directly to consumers. Customers purchase individual items including gift books, journals, cards, and stationery at published retail prices.
- Wholesale Distribution: B2B wholesale sales to approved resellers who purchase products in multiples of minimum quantities at wholesale pricing for retail resale. Opening orders are on a proforma basis.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual retail products priced from $3.00 to $135.00 |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels2 records
Compendium product offering
Product offeringCore offering
Compendium designs, publishes, and sells a catalog of approximately 598 inspirational gift products including books, journals, stationery, greeting cards, pop-open cards, and licensed plush toys, sold directly to consumers through its own e-commerce site and to approved resellers through a wholesale program covering Australia and New Zealand. The portfolio is anchored by branded lines such as ThoughtFulls pop-open cards, Write Now Journals, In Other Words and Love Muchly greeting card collections, and books authored by Kobi Yamada and M.H. Clark.
Product overview
Compendium is an Australian-based inspirational gift company offering a diverse portfolio of physical products centered around meaningful gift-giving and personal expression. The core offering spans multiple product categories: Books (including Gift Books, Keepsake Fill-In Books, and titles by popular authors Kobi Yamada and M.H Clark), Kids & Baby products (Illustrated Children's Books and plush toys), Journals & Stationery (Write Now Journals, Guided Journals, Planners, and Notebooks), Greeting Cards (In Other Words, Love Muchly, and Positively Green lines), and Pop-Open Cards (ThoughtFulls brand). The company also offers an e-commerce platform for retail purchases and a Wholesale Program for approved resellers. With a catalog of 598 products across 38 pages, the focus is on creating meaningful human connections through inspirational gifts featuring quotes, beautiful designs, and emotional storytelling.
Differentiator
Problem solved
Functional benefit
Brands
- ThoughtFulls: Pop-open card product line featuring inspirational messages in a unique format that pops open to reveal content
- Compendium Kids
- Write Now Journals
- In Other Words
- Love Muchly
- Positively Green
Products and services
- Gift Books
- Keepsake Fill-In Books
- Support & Sympathy Books
- Guest Books
- Books by Kobi Yamada
- Books by M.H. Clark
- Illustrated Children's Books
- Baby Products
- ThoughtFulls Pop-Open Cards
- ThoughtFulls for Kids
- Guided and Hardcover Journals
- Write Now Journals
- Soft Cover Journals
- Wire-O Notebooks
- Planners and Productivity
- Boxed Note Cards
- In Other Words Greeting Cards
- Love Muchly Greeting Cards
- Positively Green Greeting Cards
- What Do You Do With An Idea? Plush Toys
- You Belong Here Bunny Plush
- Why Not? Arctic Fox Plush
- Wholesale Program
Companies that use Compendium
Customer profileSegments2 records
Ideal customer profiles2 records
Compendium technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Compendium partnerships and signals
Strategic signalScale indicators2 records
Recent moves1 record
Expansion highlights5 records
Compendium competitors and assessment
Company assessmentBroad incumbents
- Smythson: Luxury stationery, diaries, and gift brand. Overlaps with Compendium's Write Now Journals and guided journals line at the premium end, with a broader lifestyle footprint and global retail presence.
- Crane & Co. Heritage stationery and greeting card maker with premium positioning. Comparable across boxed notes, stationery, and greeting cards, though Crane operates more broadly across paper goods than Compendium's inspirational focus.
- Hallmark Cards: Largest North American greeting card and gift publisher/retailer. Overlaps broadly with Compendium's greeting card, keepsake book, and plush categories as a multi-format incumbent in the inspirational gifting space.
Direct peers
- DEMDACO: Designer and wholesaler of inspirational home décor, gifts, and greeting products featuring artist collaborations. Comparable emotional/inspirational positioning, multi-channel wholesale model, and similar gift-occasion merchandising.
- Blue Mountain Arts (Leanin' Tree): Publisher of inspirational greeting cards, gift books, and calendars. Direct overlap with Compendium's ThoughtFulls, In Other Words, and Love Muchly card lines and similar book-plus-card bundling strategy.
- Papyrus (Schurman Retail Group): Specialty retailer of greeting cards, stationery, gift wrap, and curated gifts. Comparable stationery-plus-card assortment and premium gifting positioning aimed at similar gift-occasion shoppers.
- Knock Knock: US-based maker of witty, inspirational gift books, journals, boxed notes, and stationery. Highly comparable product mix (greeting-adjacent cards, guided journals, desk items) and similar gift-occasion positioning to Compendium.
Emerging players
- Papier: DTC stationery, journals, and personalized cards brand with a strong digital-first model. Comparable modern stationery and card positioning, with a more tech-forward stack and broader international reach than Compendium.
Regional players
- Typo (Cotton On Group): Australian mass-market stationery, gift, and lifestyle retailer under Cotton On. Competes for the same ANZ gift and stationery shopper with a broader, trend-led assortment rather than Compendium's inspirational focus.
- MiGoals: Australian-designed stationery and planner brand sold through retail and wholesale. Direct regional overlap with Compendium's journals, planners, and stationery category within the ANZ specialty retail channel.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Compendium social profiles
Digital presenceCompendium financial estimates
Financial estimateRevenue estimate
Valuation estimate
Compendium leadership team
Management profileNumber of profiles
Profiles1 record
Compendium funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Compendium M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Compendium
What does Compendium do?
Compendium designs, publishes, and sells a catalog of approximately 598 inspirational gift products including books, journals, stationery, greeting cards, pop-open cards, and licensed plush toys, sold directly to consumers through its own e-commerce site and to approved resellers through a wholesale program covering Australia and New Zealand. The portfolio is anchored by branded lines such as ThoughtFulls pop-open cards, Write Now Journals, In Other Words and Love Muchly greeting card collections, and books authored by Kobi Yamada and M.H. Clark.
Is Compendium a public or private company?
Compendium is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Compendium founded?
Compendium was founded in 1983. It employs 1 to 10 people.
Where is Compendium based?
Compendium is headquartered in Perth, Australia, in the Oceania region.
How does Compendium make money?
Two revenue lines are on record. Direct E-commerce Sales are the primary driver. The others are wholesale Distribution.
Who are Compendium's main competitors?
Broad incumbents on record are Smythson, Crane & Co. and Hallmark Cards. Direct peers are DEMDACO, Blue Mountain Arts (Leanin' Tree), Papyrus (Schurman Retail Group) and Knock Knock. Papier is listed as an emerging player. Regional players are Typo (Cotton On Group) and MiGoals.
Does Compendium have an API?
No public API is recorded for Compendium.
What industry is Compendium in?
Compendium's product category is Greeting Cards and Stationery. Its primary akta.pro industry code is CRALAJAJ, Spiritual, Metaphysical & Inspirational Gifts Retail, with a secondary code of CRALAJAE, Greeting Cards, Wrap & Party Supplies Retail. Its NAICS code is 513191 and its SIC code is 2771.