AMX
AMX is a European management consultancy founded in 2017 that implements, customizes, and trains enterprises on the Smartsheet and Miro platforms. A 25-person team across Germany, the Netherlands, Sweden, and Switzerland serves 100+ clients including Roche, Delivery Hero, and Oerlikon.
- Company typePrivate
- Founded2017
- HeadquartersKöln, Germany
- Headcount11–50
- GTM typeB2B
- OfferingServices
What AMX does
AMX is a privately-held European management consultancy founded in 2017 by Sebastian Paasch in Cologne, Germany, specializing in the implementation, customization, and training of two enterprise work-management platforms: Smartsheet (project/portfolio management, dashboards, automated workflows, Control Center, Dynamic View, Bridge integrations) and Miro (digital whiteboard collaboration). The firm does not develop proprietary technology; instead it builds client solutions on top of these partner ecosystems, including custom dashboards, automated workflows, and pre-built solution templates such as ProMETEOS. AMX also delivers structured training programs covering API integrations, change management, and advanced Bridge automation.
The firm employs approximately 25 consultants across offices in Germany (Monheim am Rhein, headquarters), Netherlands (Amsterdam), Sweden (Malmö), and Switzerland (Zurich), with team members holding Smartsheet Professional Solutions Certifications at Best-in-Class level. AMX holds Smartsheet Partner of the Year EMEA three times and Demand Generation Champion EMEA two consecutive years, positioning it as the leading Smartsheet and Miro implementation and training provider in Germany and a top partner across EMEA. Notable enterprise clients include Roche, Delivery Hero, Oerlikon, Franke, LGT, Forschungszentrum Jülich, and Ballast Nedam; notable mid-market clients include Canyon Bicycles, Pricer, HIT Holz, and Oryx Energies.
AMX generates revenue through professional services, specifically billable consulting hours and project-based implementation, training, and change-management engagements priced via quote-based negotiation per client. Go-to-market combines direct enterprise field sales, Smartsheet partner referrals, event-driven demand generation (ENGAGE conferences, User Groups in Amsterdam and Oslo), content marketing through the Insight Lab platform, and Smartsheet co-marketing. Legal structure comprises AMX Germany GmbH as the primary operating entity, AMX Switzerland AG, and AMX Holding GmbH; the company appears bootstrapped with no disclosed external funding.
AMX firmographics
Firmographics- Name
- AMX
- Legal name
- AMX Germany GmbH
- Website
- https://agilemanagement.eu
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- AMX is a European management consultancy founded in 2017 that implements, customizes, and trains enterprises on the Smartsheet and Miro platforms. A 25-person team across Germany, the Netherlands, Sweden, and Switzerland serves 100+ clients including Roche, Delivery Hero, and Oerlikon.
- Ownership category
- akta.pro rank
AMX industry classification
Industry- NAICS
- Management Consulting Services (54161), Custom Computer Programming Services (541511), Computer Systems Design and Related Services (54151)
- SIC
- Services-Management Consulting Services (8742), Services-Computer Programming Services (7371), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Customer Experience (CX) & Digital Experience (BPAHAEAC)
Keywords
Where AMX is headquartered
LocationHeadquarters
- HQ city
- Köln
- HQ country
- Germany
- HQ region
- Europe
Offices4 records
Markets served
AMX business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D, Others
Revenue model
- Professional Consulting Services: AMX generates revenue through management consulting engagements focused on Smartsheet and Miro implementation, training, and optimization. Services include project tracking and management system implementation, workflow automation, change management, and ongoing client support. Revenue is generated through billable consulting hours and project-based engagements with enterprise and mid-market clients.
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
AMX product offering
Product offeringCore offering
AMX is a management consultancy that provides implementation, customization, and training services for the Smartsheet and Miro platforms. Its offerings include Smartsheet Services and Miro Services as core platform practices, complemented by end-to-end Implementation Services, hands-on Training Services (workshops, on-site sessions, advanced Bridge training), and the Insight Lab educational resource library. The company builds custom dashboards, automated workflows, Control Center, Dynamic View, and Bridge integrations on top of Smartsheet and Miro for enterprise and SME clients across Europe.
Product overview
AMX is a management consultancy offering professional services centered on two world-leading platforms: Smartsheet for work management and Miro for visual collaboration. As the leading Smartsheet and Miro implementation and training provider in Germany, AMX delivers a portfolio comprising Smartsheet Services and Miro Services as core offerings, complemented by Implementation Services, Training Services, and Insight Lab educational resources. The company helps organizations achieve transparency and overview in their processes and projects through these integrated solutions.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- HIT Holz saved over 1,000 hours using Smartsheet solutions built by AMX
- +5 more outcomes
Companies that use AMX
Customer profileNamed customers10 records
Segments3 records
Ideal customer profiles2 records
AMX technology and API
TechnologyAPI detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability3 records
Feature1 record
AMX partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- SmartsheetcoreAMX is the leading implementation and training provider for Smartsheet in Germany and one of the top partners in EMEA. The partnership is central to AMX's business model, with all consulting services built around Smartsheet platform implementation. AMX holds the highest number of Smartsheet certifications in EMEA, with 100% of consultants certified. The partnership includes co-marketing, referral arrangements, and participation in Smartsheet's partner ecosystem including ENGAGE conferences and user groups.
- MirocoreAMX is a certified services partner for Miro, the online collaborative whiteboard platform. AMX provides implementation and training services for Miro alongside Smartsheet, helping teams gather ideas, strategize, organize tasks, and collaborate in real-time using Miro's infinitely expandable whiteboard.
- Ballast NedamminorAMX partnered with Ballast Nedam (one of the Netherlands' leading construction companies) to implement a scalable Smartsheet solution that saved more than 40 hours per week, enabled real-time project visibility, and provided greater control over financial and operational risks on a €215M+ project.
- IBO (InnovationBooster)minorAMX collaborated with IBO (led by Hillary Weinberger) to develop a custom Smartsheet solution for driving new product development. The collaboration was presented at the Smartsheet User Group in Amsterdam.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
AMX competitors and assessment
Company assessmentBroad incumbents
- Infosys Consulting: Global consulting and digital services arm of Infosys focused on enterprise transformation. Overlaps with AMX in change management, collaboration tooling, and enterprise technology enablement for large multinational clients.
- Accenture: Global professional services firm with a large digital transformation practice that includes Smartsheet and collaboration-tool implementations. Overlaps with AMX on enterprise digital-collaboration and change-management engagements, but at vastly greater scale and scope.
- Slalom: US-founded digital transformation and technology consulting firm with strong enterprise focus and similar boutique-but-scaled positioning. Comparable to AMX as a mid-sized consultancy delivering technology-led change programs for multinationals, though broader in scope than Smartsheet/Miro specialization.
- Capgemini: European-headquartered IT and consulting services firm with deep digital and enterprise application practices. Comparable to AMX as a delivery partner for enterprise technology implementations, though Capgemini operates at global SI scale across many platforms.
- PwC: Big 4 consultancy with technology consulting and digital transformation practices serving similar enterprise clients. Comparable as an enterprise consulting competitor, though AMX is highly specialized while PwC delivers broader advisory across functions.
- TCS (Tata Consultancy Services): Global IT services and consulting firm that delivers enterprise digital transformation projects, including work management and collaboration platforms. Comparable to AMX in serving multinational transformation needs but with global delivery scale far exceeding AMX.
- Cognizant: Global IT services company with a digital transformation practice serving multinational enterprises. Comparable to AMX in delivering enterprise technology implementations and change management, though at much larger scale and across many platforms.
- Deloitte: Big 4 consulting firm with a dedicated digital transformation practice and several alumni now at AMX. Competes for the same enterprise digital-collaboration budgets AMX targets, but offers broader technology-stack coverage and global delivery.
Direct peers
- Wavestone: European-headquartered management and technology consulting boutique with comparable size and enterprise focus. Closest peer to AMX by virtue of being a mid-sized European consultancy competing for enterprise transformation mandates, though Wavestone's portfolio is broader than Smartsheet/Miro specialization.
- Innovative Solutions: Mid-sized IT consultancy specializing in enterprise cloud and collaboration implementations for SMB and mid-market clients. Comparable to AMX as a boutique implementation partner for work-management platforms, serving a similar mix of enterprise and SME clients.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
AMX social profiles
Digital presenceAMX financial estimates
Financial estimateRevenue estimate
Valuation estimate
AMX leadership team
Management profileNumber of profiles
Profiles8 records
AMX subsidiaries and ownership
Company hierarchySubsidiaries2 records
AMX funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AMX M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AMX
What does AMX do?
AMX is a management consultancy that provides implementation, customization, and training services for the Smartsheet and Miro platforms. Its offerings include Smartsheet Services and Miro Services as core platform practices, complemented by end-to-end Implementation Services, hands-on Training Services (workshops, on-site sessions, advanced Bridge training), and the Insight Lab educational resource library. The company builds custom dashboards, automated workflows, Control Center, Dynamic View, and Bridge integrations on top of Smartsheet and Miro for enterprise and SME clients across Europe.
Is AMX a public or private company?
AMX is a private company. It is currently operating.
When was AMX founded?
AMX was founded in 2017. It employs 11 to 50 people.
Where is AMX based?
AMX is headquartered in Köln, Germany, in the Europe region.
How does AMX make money?
One revenue line is on record: professional Consulting Services.
Who are AMX's main competitors?
Broad incumbents on record are Infosys Consulting, Accenture, Slalom, Capgemini, PwC, TCS (Tata Consultancy Services), Cognizant and Deloitte. Direct peers are Wavestone and Innovative Solutions.
Does AMX have an API?
No public API is recorded for AMX.
What industry is AMX in?
Its primary akta.pro industry code is BPAHAEAC, Customer Experience (CX) & Digital Experience. Its NAICS code is 54161 and its SIC code is 8742.