Mobycon
Mobycon is a Dutch mobility consultancy founded in 1986 providing advisory and research services to governments on sustainable mobility, traffic safety, cycling infrastructure, public transport, and smart-mobility planning, with operations expanding into Germany and other European cities.
- Company typePrivate
- Founded1986
- HeadquartersDelft, Netherlands
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Mobycon does
Mobycon is an independent Dutch mobility consultancy and research firm headquartered in Delft, Netherlands, founded in 1986 and operating as part of the Concordis Group alongside sister companies Forseti (public transport advisory) and Mobypeople. The firm advises Dutch municipalities, provinces, transport authorities, and increasingly European cities on sustainable mobility, with offerings structured around two pillars: advisory services (vision development, spatial planning and traffic, participation processes, smart mobility, public transport, traffic safety, traffic law) and research methods (parking studies, camera-based traffic research, conflict analysis, quantitative and qualitative research). It is the founder Johan Diepens and currently led by a directorate that includes directors Johan Diepens and Martijn van de Leur, with a multidisciplinary team organized into research, mobility policy, and strategic advisory functions.
Mobycon firmographics
Firmographics- Name
- Mobycon
- Legal name
- Mobycon
- Website
- https://mobycon.nl
- Company type
- Private
- Founded year
- 1986
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Mobycon is a Dutch mobility consultancy founded in 1986 providing advisory and research services to governments on sustainable mobility, traffic safety, cycling infrastructure, public transport, and smart-mobility planning, with operations expanding into Germany and other European cities.
- Ownership category
- akta.pro rank
Mobycon industry classification
Industry- Product category
- Mobility Consulting Services
- NAICS
- Other Support Activities for Road Transportation (488490)
- akta.pro primary industry
- Program & Project Management (PMO) Consulting (BPAHACAL)
- akta.pro secondary industry
- Infrastructure Planning, Capital Programs & Project Delivery Offices (PMOs) (BPAIALAJ)
Keywords
Where Mobycon is headquartered
LocationHeadquarters
- HQ city
- Delft
- HQ country
- Netherlands
- HQ region
- Europe
Offices2 records
Markets served
Mobycon business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Consulting and Advisory Services: Mobility advisory services including vision development, spatial planning, participation processes, smart mobility, public transport, traffic safety, and traffic law. Delivered through project-based engagements with government clients.
- Research Services: Traffic research including parking studies, camera-based traffic research, conflict analysis, quantitative and qualitative research methodologies. Revenue generated through research project contracts.
- EU Project Funding: Participation in European Interreg projects (MegaBITS, BITS) as consortium partner providing project management services, partially funded through EU subsidies.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom project-based consulting services |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels7 records
Mobycon product offering
Product offeringCore offering
Mobycon is an independent advisory and research bureau for mobility issues, providing custom consulting on vision formation, space and traffic, participation, smart mobility, public transport, traffic safety, and traffic law for government clients. It also delivers traffic research using proprietary smart-camera systems, conflict analysis, parking studies, and quantitative/qualitative methodologies through its Mobycount platform, serving Dutch municipalities, provinces, and selected European cities.
Product overview
Mobycon is an independent mobility consultancy and research firm offering advisory services and research methodologies. Their core offerings include advisory services (vision formation, space and traffic, participation, smart mobility, public transport, traffic safety), diverse research methods (parking research, camera-based traffic research, conflict analysis, quantitative and qualitative research), and specialized platforms including Mobycount for traffic data. They participate in European projects like BITS and MegaBITS, developing platforms such as CyclingDataHub and BITS Directory. They apply methodologies like SUMP and STOMP for sustainable urban mobility planning.
Differentiator
Problem solved
Functional benefit
Brands
- Mobycount: Specialized platform for traffic surveys combining 40 years of mobility research experience with modern measurement and analysis techniques, including camera systems and dashboards
- BITS (Bicycle Intelligent Transport Systems)
- MegaBITS
- Verkeer in de Stad
Products and services
- Adviesdiensten (Advisory Services) Custom advisory services covering vision formation, space and traffic, participation, smart mobility, public transport, traffic safety, and traffic law for government clients in the Netherlands and Europe.
- Onderzoeksmethoden (Research Methods) Comprehensive research methodologies including parking research, traffic research with cameras, conflict analysis, quantitative research, and qualitative research, delivered as bespoke projects for government and institutional clients.
- Mobycount Specialized website for various traffic research studies, bringing traffic flows, speeds, and traffic behavior into view using advanced camera systems, modern dashboards, and data products for direct application in policy, design, or behavioral interventions.
- Sustainable Urban Mobility Plan (SUMP) Services Strategic plan development services designed to meet mobility needs of people and businesses in cities and surroundings for better quality of life, including participation processes and stakeholder engagement.
- EuroVelo Cycling Route Certification Inspections Inspection services applying the European Certification Standard to evaluate EuroVelo cycling routes and infrastructure quality, delivered by ECS-certified Mobycon inspectors across the 90,000+ km EuroVelo network.
- GOW30 (30 km/h Road Design) Advisory Advisory, research, and guideline development service for 30 km/h road design, delivered in collaboration with SWOV and CROW to support municipalities implementing safer urban street design.
Quantifiable outcome
- 25% reduction in light injury accidents and 30% reduction in serious injuries with 10% average speed reduction on 30km/h roads
- +2 more outcomes
Companies that use Mobycon
Customer profileNamed customers13 records
Segments5 records
Ideal customer profiles5 records
Mobycon technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Mobycon partnerships and signals
Strategic signalPartnerships
17 partnerships are on record, tiered core, flagship and minor.
- ForseticoreSister organization and strategic partner within the Concordis Group. Collaborates on public transport vision development, such as the OV-visie for Nijmegen municipality. Provides complementary expertise in public transport planning and mobility strategy.
- Shift GedragcoreBehavioral change consultancy partner collaborating on mobility behavior projects. Works together on peak spreading (Spitsspreiden en -mijden) programs, combining Mobycon's mobility expertise with Shift's behavioral science capabilities.
- Concordis GroupcoreParent organization consisting of Mobycon, Forseti, and Mobypeople. Employees across the group participate in joint initiatives such as the Concordis Classic cycling event.
- MegaBITS ConsortiumflagshipInterreg North Sea project on smart cycling technology. Mobycon provides project management. Partners include: Province Overijssel, Zwolle, Enschede, Copenhagen, Hamburg, Province Antwerp, Le Havre Seine Métropole, Cycling Industries Europe, imec, and Chalmers University. Project runs 2023-2026 with goal of 10% increase in cycling kilometers.
- BITS ProjectflagshipPredecessor to MegaBITS. Developed CyclingDataHub (open platform for cycling data exchange) and BITS Directory (connecting ITS technology developers with governments). Foundation for ongoing smart cycling innovation work.
- ECF (European Cyclists' Federation)coreTraining partner for EuroVelo Route certification. Mobycon staff trained as certified ECS (European Certification Standard) inspectors for evaluating cycling route quality. Supports ECF's vision of 'more and better cycling for everyone in Europe'.
- CROWcoreDutch knowledge platform for infrastructure, mobility, and public space. Mobycon contributed to CROW's 'Afwegingskader 30 km/h' and 'Handreiking voorlopige inrichtingskenmerken GOW30' publications. Alex Roedoe participated in CROW working group for 'STOMP in de Praktijk' publication.
- SWOVminorResearch institute for road safety. Collaboration on GOW30 evaluation research and multi-year studies on recognition of 30km/h roads and speed limit compliance. SWOV conducts research on infrastructure effects on actual driving speed.
- FietsersbondcoreDutch Cyclists' Union partnership for social safety in cycling. Joint workshop on 'Sociale veiligheid vink je niet af met een extra lantaarnpaal' at Nationaal Congres Mobiliteit. Karlijn Janssen from Fietsersbond collaborates with Mobycon on cycling stimulation research.
- ANWBcoreDutch automobile association collaboration on 'Verkeer in de Stad' methodology development. Joint development of integral design approach for urban traffic management with partners Ben Immers Advies, Bart Egeter Advies, and Awareness.
- POLIS NetworkminorEuropean network of cities and regions for transport innovation. Participation in POLIS working groups 'Active Mobility' and 'Smart Mobility' focusing on smart cycling opportunities and traffic systems.
- NECTARminorEuropean research network on transport. Co-organizer of 'International Conference for Smart Cycling' with MegaBITS project, municipality Enschede, and University of Twente.
- Municipality EnschedecoreLocal government partner for MegaBITS project activities and host of 'International Conference for Smart Cycling' and final partner meeting. Active collaboration on smart cycling initiatives.
- University of TwenteminorAcademic partner co-organizing International Conference for Smart Cycling with MegaBITS and municipality Enschede.
- Provincie UtrechtcoreProvincial government client for public transport transition projects. Partner with municipality Utrecht as one of nine national pioneer regions for public mobility transition. Collaboration includes Lage Weide business district and St. Antonius Hospital accessibility projects.
- Nationaal FietscongrescoreAnnual national cycling congress in Zwolle. Mobycon staff (Alex Roedoe, Veronique Rietman, Otto Cazemier) participate as speakers and preconference contributors. Platform for sharing smart cycling innovations and building industry relationships.
- Gemeente ErmelominorMunicipality client for evacuation planning research related to nature fires around Veluwe area. Collaboration with safety region on traffic management for emergency evacuation of holiday park clusters.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Mobycon competitors and assessment
Company assessmentMarket position
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Mobycon social profiles
Digital presenceMobycon compliance and trust
Trust signalCompliance3 records
Mobycon financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mobycon leadership team
Management profileNumber of profiles
Profiles18 records
Mobycon funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mobycon M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mobycon
What does Mobycon do?
Mobycon is an independent advisory and research bureau for mobility issues, providing custom consulting on vision formation, space and traffic, participation, smart mobility, public transport, traffic safety, and traffic law for government clients. It also delivers traffic research using proprietary smart-camera systems, conflict analysis, parking studies, and quantitative/qualitative methodologies through its Mobycount platform, serving Dutch municipalities, provinces, and selected European cities.
Is Mobycon a public or private company?
Mobycon is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Mobycon founded?
Mobycon was founded in 1986. It employs 11 to 50 people.
Where is Mobycon based?
Mobycon is headquartered in Delft, Netherlands, in the Europe region.
How does Mobycon make money?
Three revenue lines are on record. Consulting and Advisory Services are the primary driver. The others are research Services and EU Project Funding.
Does Mobycon have an API?
No public API is recorded for Mobycon.
What industry is Mobycon in?
Mobycon's product category is Mobility Consulting Services. Its primary akta.pro industry code is BPAHACAL, Program & Project Management (PMO) Consulting, with a secondary code of BPAIALAJ, Infrastructure Planning, Capital Programs & Project Delivery Offices (PMOs). Its NAICS code is 488490.