What Warehouse Partners does

Warehouse Partners, operated by Elan Europe Limited, is a UK-based B2B supplier of warehouse safety, labelling, and storage infrastructure solutions. Founded in 2010 and headquartered in Leigh, Manchester, the company serves manufacturers, trade distributors, and logistics operators across the UK and Europe with a five-category product portfolio: pallet-rack and signage labels (including the proprietary SilverBack range), safety netting systems (RackNets, MezzNets, ToppleNets), line and floor marking, physical protection products (Steel Barriers, KPSBarrier, Column Protectors), and the Load Notice automated design system.

Core technology includes the SilverBack Pallet Racking Label, the five-component RackNets safety netting system (Lloyds British certified), Gripple D6 Dynamic Lockable Plus load-securement hardware, FLEXsafe netting technology, UV Instant Cure floor coating, and the PALLITE PIX pixel-based picking solution. Several product lines are registered trademarks, and the Load Notice system uses automated layout generation to produce safety-signage artwork for customer installations.

The business model is primarily transactional hardware sales supplemented by installation services and ancillary fees (such as Load Notice Designer transactions). Pricing is quote-based and project-driven rather than subscription or SaaS. Go-to-market combines direct sales with a distributor channel (including the Quickline network) and ecosystem partnerships with integrators such as AMR Robotics. The company has named customers including ASDA and Eurocell, with revenue scale best inferred from the 11–50 employee headcount range and an industrial-supply comparable benchmark.

Name

Warehouse Partners

Legal name

Elan Europe Limited

Website

https://warehouse-partners.co.uk

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

Warehouse Partners (Elan Europe Limited) is a UK-based B2B supplier of warehouse safety, labelling, netting, and storage-infrastructure solutions for manufacturers, logistics operators, and trade distributors across the UK and Europe.

Ownership category

akta.pro rank

Product category

Warehouse Safety and Identification Equipment

NAICS

Packaging and Labeling Services (56191)

SIC

Wholesale-Machinery, Equipment & Supplies (5080), Construction, Mining & Materials Handling Machinery & Equip (3530)

akta.pro primary industry

Value-Added Warehousing Services (Kitting, Labeling, Repack, Light Assembly) (TLALAAAL)

akta.pro secondary industry

Bulk Material Handling Systems (Belt Conveyors, Feeders, Stackers, Reclaimers) (IMAHABAH)

Keywords

• Warehouse safety products
• Labelling and signage
• Materials handling equipment
• Warehouse netting solutions
• Floor marking systems

Headquarters

HQ city

Warrington

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Product Sales - Warehouse Safety & Labelling: Primary revenue from sale of physical products including labelling, signs, netting solutions, floor marking, barrier protection, steel partitioning, mirrors, and picking solutions. Products are sold as individual items or as integrated packages from a single source.
2. Installation Services: Installation services for products including line marking, netting solutions, and partitioning. Includes full consultancy and planning, Health & Safety Risk Assessment guidance, weekend and night installation available.
3. Load Notice Designer Platform: Online platform for automated load notice production. Manufactured and distributed through Elan Europe.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Warehouse Partners supplies an integrated range of warehouse safety, labelling, signage, netting, floor marking, barrier/protection, and steel partitioning products from a single source to manufacturers and suppliers of Materials Handling Equipment (MHE) and storage solutions. Offerings span proprietary branded product lines (SilverBack labels, RackNets/MezzNets/ToppleNets safety netting, PALLITE PIX picking solutions) plus installation services for line marking, netting, and partitioning, complemented by an automated SEMA-standard Load Notice Designer web platform.

Product overview

Warehouse Partners is a UK-based provider of warehouse safety and identification products offering an integrated portfolio of solutions from a single source. The product suite centres on five core categories: (1) Labelling and Signs including SilverBack Labels, PALLITE PIX Picking Solutions, Label Holders, Floor Location Labels, Aisle Markers, Hanging Signs, Warehouse Signage, Floor Graphics, and Safety Signage; (2) Netting Solutions encompassing RackNets (back-of-rack safety netting in 2.3/3.0/5.0 gauges), MezzNets (mezzanine handrail netting), ToppleNets (ground-stored pallet containment), and Bespoke Netting; (3) Line and Floor Marking with preparation methods (Diamond Shaved, Shot Blast, UV Instant Cure, Unprepared) and Floor Tape; (4) Protection Products including Steel Barriers, Armco Crash Barriers, KPSBarrier/KPSPost polymer barriers, Column Protection, Steel Rack Protectors, Wheel Stops, Traffic Calming, Mirrors, and Steel Partitioning (Single Skin, Double Skin, Galvanised Mesh Security Cages); and (5) Load Notice automated design system to SEMA standards.

Differentiator

Problem solved

Functional benefit

Brands

• SilverBack™: Pallet racking labels with silver-coated 100% opaque backing for easy re-application
• RackNets™
• ToppleNets™
• MezzNets™
• PALLITE® PIX®

Products and services

• Load Notice Designer Automated web-based platform enabling manufacturers and distributors of storage equipment to design and order UK standard load notice signs to SEMA standards via a 3-step ordering process; distributed through Elan Europe.
• SilverBack Labels Durable pallet racking, shelf, and PALLITE PIX location labels printed onto a blended polyolefin material (polyethylene and polypropylene) with a silver-coated 100% opaque backing for easy re-application, guaranteed consistent scanning with no show-through, and performance down to -50°C; targeted at manufacturers and suppliers of MHE and storage solutions.
• PALLITE PIX Picking Solution Award-winning flexible warehouse picking solution made from reinforced paper that is strong, lightweight and flexible; consolidates pick-faces, saves space, improves pick accuracy, and increases pick efficiency at a fraction of the cost of alternative solutions.
• Label Holders Versatile label holders for warehousing and logistics operations providing strength, durability and protection from dirt and spillage, available in sizes from 17mm to 105mm tall.
• RackNets Back-of-rack safety netting system as alternative to anti-collapse steel mesh, available in 2.3, 3.0, and 5.0 gauge variants designed to contain and restrain falling loads up to 1000kg with Gripple D6 Dynamic Lockable Plus connectors; independently tested and certified by Lloyds British, with installation at approximately 400 sqm/day.
• MezzNets Mezzanine handrail safety netting system creating barriers between mezzanine edges and ground level, made from high-tenacity polypropylene to prevent stock from falling between railings; available as handrail and floor-to-ceiling variants.
• ToppleNets Safety netting system for containing and restraining unracked loads and ground-stored pallets using Gripple D6 Dynamic Lockable technology; used for blockstack collapse, keg storage, conveyor protection, and aisle protection.
• Line & Floor Marking Complete floor marking solutions including preparation methods (Unprepared, Shot Blast, Diamond Shaved, UV Instant Cure) and paint systems for warehouse floors, walkways, and hatched areas, with weekend and night installation available plus Health & Safety Risk Assessment guidance.
• Floor Tape Durable solid-homogeneous aisle marking system alternative to resin and paint for achieving 5S floor marking status, available in 50mm, 75mm, or 100mm widths on 30m rolls in shapes, numbers, letters, arrows and disks formats.
• Steel Barriers Safety barriers including Guardrail Barrier (1100mm high), Low Level Barriers (400mm), Double Rail Traffic Barriers (750mm/1100mm), and Pedestrian Handrail for restricting access to hazardous warehouse areas.
• Armco Crash Barriers Corrugated steel crash barriers for internal and external safety applications, including external parking solutions and internal warehouse protection systems.
• KPSBarrier Crash Barriers Polymer crash barriers featuring FLEXsafe technology for safe impact absorption, available in H and S variants with diameters of 110mm and 170mm.
• Column Protection Polymer column guards protecting structural columns and vehicles from damage with air-cushion impact-energy-absorbing design and a clam shell fitting with 20mm tolerance on steel column dimensions.
• Steel Rack Protectors Rack protection devices including Corner Guard (5mm mild steel, 450mm high), Narrow Aisle Rack Protector (400mm high), and Standard Rack Protector (400mm high) for protecting racking uprights.
• KPSPost Post Protection High-performance post protection manufactured from synthetic polymer with FLEXsafe impact-absorption technology for building corners, door areas, and walls; available in various heights and thicknesses with superior UV resistance.
• Industrial Mirrors Multi-purpose mirrors including suspended hemispheric 360-degree panoramic view mirrors, vertical hemispheric mirrors, wide angle mirrors, yellow/black framed safety mirrors, and VUMAX 3 forklift-truck mirrors for traffic safety and visibility in warehouse environments.
• Steel Partitioning Single skin, double skin, and mesh steel partitioning systems plus galvanised mesh security cages, including Major Single Skin, Supreme Double Skin (with Rockwool infill), and galvanised mesh options for internal and external applications.
• Wheel Stops Vehicle stoppers including CarStop (80mm high), TruckStop Low (115mm), and TruckStop High (150mm) for preventing vehicle trapping in car parks and warehouses.
• Traffic Calming Speed ramps in mini (50mm), medium (70mm), and heavy (70mm) models for busy trafficked areas, finished in yellow/black with white reflectors.
• Safety Signage Bespoke internal and external warehouse safety signs including advisory, mandatory, hazard, fire, and prohibition signs, printed on durable materials including polycarbonate, styrene, PVC, aluminium, and steel.
• Warehouse Signage Warehouse identification signage for aisles, hanging signs, safety signage, and external signs in various colours and materials.
• Floor Location Labels Block-stack identification solutions including self-adhesive floor labels, durable floor labels with metal surround, floor-embedded labels and tags, hanging signs, and barcode labels.
• Hanging Signs Custom hanging signs from simple single-sided to angled retro-reflective scanning signs for large block stack areas, available with washing line, ceiling angle, or wire support systems.
• Aisle Markers Durable warehouse aisle markers for identifying racking and shelving aisles in various sizes and colours with UV printing process for corporate branding.
• Bespoke Netting Solutions Custom safety netting designed for specific requirements including Carpet RackNets Protection, Block Stack Collapse Protection, Conveyor Protection, Keg Storage, Rack End Frame Protection, Rack Side Protection, and Aisle Protection.

Quantifiable outcome

• RackNets installation rate of 400 square metres per day - stated as twice the speed of traditional mesh back of rack safety
• +3 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature9 records

Partnerships

Three partnerships are on record, tiered minor and core.

• AMR RoboticsminorStrategic or Co-development Partner · 11 December 2020Warehouse Partners completed QR code installation to support an AMR Robotics solution for Automated Materials Handling. The project was delivered for AMR Robotics' customer ASDA.
• QuicklinecoreChannel Partner/ Reseller/ DistributorQuickline is a trade distributor of Warehouse Partners products. Working with their customer Eurocell, Quickline received 75 PALLITE PIX Single Picking solution units supplied and installed by Warehouse Partners.
• Elan Europe LimitedcoreChannel Partner/ Reseller/ DistributorElan Europe Limited is the parent/rebranded entity for the Load Notice Designer platform. The Load Notice Designer has been rebranded to Elan Europe. Elan Europe operates Oaklands House, 21 Hope Carr Road, Leigh, Manchester, WN7 3ET, United Kingdom. Contact number 01925 715767.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Regional players

• Jungheinrich UK: Major German MHE manufacturer with UK operations; sells racking, warehouse equipment, and adjacent safety/identification solutions, making it both a customer segment (MHE manufacturer) and partial competitor for integrated warehouse solution sales.

Emerging players

• PALLITE Group: Manufacturer of the PALLITE PIX reinforced-paper picking solution that Warehouse Partners distributes; an emerging niche player in sustainable warehouse picking equipment with direct product overlap.

Direct peers

• Boplan: Belgian manufacturer of polymer impact-protection barriers, column guards, and rack protection serving the same warehouse and logistics safety market as Warehouse Partners' barrier and protection portfolio.
• Troax Group AB: Swedish-headquartered manufacturer of steel mesh partitioning and storage cage systems, directly competing with Warehouse Partners' galvanised mesh security cages and steel partitioning lines for the same warehouse safety and storage use cases.
• A-Safe: UK-based global manufacturer of polymer-based workplace safety barriers, column protection, and traffic management products that compete head-to-head with Warehouse Partners' KPSBarrier/KPSPost polymer lines and Armco alternatives.
• McCue Corporation: US/UK supplier of rack-end protection, column guards, and warehouse impact-absorbing products; Warehouse Partners already resells McCue Rack Mounted Guard, evidencing direct product overlap.

Broad incumbents

• Brammer Buck & Hickman: UK industrial MRO distributor offering warehouse identification, safety, and handling products; competes as a broad-line incumbent where customers prefer consolidated procurement.
• RS Components: Global industrial product distributor with labeling, signage, and safety categories serving warehouse operators; a broad incumbent competing for the same procurement budget rather than niche safety specialists.
• Cromwell Tools: UK-wide industrial MRO and tool distributor supplying safety signage, labels, and barriers to warehouses; broader catalogue but overlapping categories with Warehouse Partners' labeling and protection lines.

Others

• Gripple Ltd: Manufacturer of the Gripple D6 Dynamic Lockable Plus wire termination device that underpins Warehouse Partners' RackNets system; an enabling supplier rather than a competitor, but with potential to compete in dynamic-load containment solutions.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UC3vk7C1ZGEsPBSyP0joYWog
• Xx.com/warehouseptnrs
• Facebookfacebook.com/WarehousePartners
• LinkedInlinkedin.com/company/warehouse-partners

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Warehouse Partners