What Quickline does

Quickline AG is a privately held Swiss telecommunications provider headquartered in Nidau, founded in 1994 and operating as part of the Quickline-Verbund — a consortium of independent regional Swiss energy utilities that collectively own the company and resell its products. The company delivers internet, television, mobile, and landline telephony services across Switzerland through a multi-technology network supporting cable (DOCSIS), DSL, and fiber (FTTH) connections up to 10 Gbit/s, with mobile delivered over 5G networks and business telephony via cloud-based VoIP, virtual PBX, and Microsoft Teams integration. Its product portfolio spans residential internet tiers (S/M/L/XL from 100 Mbit/s to 10 Gbit/s), an Android TV platform with 230+ channels, Replay TV, and 2,000 hours of on-box recording, mobile plans with EU/Western Europe/USA/Canada roaming, and smartphone installment distribution. The Quickline-Verbund reported CHF 249 million in 2025 revenue and serves 300,000+ customers.

The business model is anchored in monthly recurring subscription revenue across internet, TV, mobile, landline, and value-added services, supplemented by one-time installation fees (CHF 150–230) and 24-month smartphone hardware installment plans. The Kombi-Vorteil bundle provides CHF 10/month per mobile line discount when Internet, TV, and Mobile are combined, designed to drive multi-product attach and reduce churn. Distribution operates through three complementary channels: direct-to-consumer via quickline.ch and the myQuickline self-serve portal, 109 physical sales locations (Quickline shops and independent distribution partners), and an indirect channel comprising 100+ regional sales partners, IT/network integrators (e.g., PH Networks, EasySystems, Alptel AG), and the Verbund energy utility partners themselves. Quickline Energy, a wholly-owned subsidiary, extends the model into B2B smart metering for energy providers.

The customer base is segmented into private consumers, small and medium enterprises (KMU), hospitality venues (hotels, hospitals, care homes — powered by a partnership with primetime), and energy utilities. GTM combines field sales via regional market partners, dedicated SMB account managers, an 0800 inside-sales hotline, self-serve e-commerce, and award-winning customer service that has earned multiple 2024–2026 independent recognitions including PC Tipp Testsieger, SIQT #1 Customer Service, Connect "Überragendes Netz", and Comparis Gold.

Name

Quickline

Legal name

Quickline AG

Website

https://quickline.ch

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

101–250 employees

Short description

Quickline AG is a Swiss telecommunications provider offering internet, TV, mobile, and landline services nationwide via fiber, cable, and 5G networks. Operating since 1994 within the Quickline-Verbund energy utility consortium, it serves 300,000+ residential and SMB customers through direct, partner, and 109-location retail channels.

Ownership category

akta.pro rank

Product category

Telecommunications Services

NAICS

Wired and Wireless Telecommunications (except Satellite) (5171), Wired Telecommunications Carriers (517111), Wireless Telecommunications Carriers (except Satellite) (517112)

SIC

Communications Services, Nec (4899), Telephone Communications (No Radiotelephone) (4813)

akta.pro primary industry

Cloud PBX & Hosted Telephony (HDAIAHAB)

akta.pro secondary industries

Small Business/SoHo Routers & Gateways (HDAFAIAH), Service Provider Edge Routing (PE/BNG/Carrier Ethernet) (HDAFABAC)

Keywords

• Broadband internet services
• Cable television subscriptions
• Mobile telecommunications
• Business telephony solutions
• Fiber optic internet

Headquarters

HQ city

Nidau

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Infrastructure, Operations, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Internet Subscriptions: Monthly recurring subscription fees for internet connectivity at various speed tiers (S: 100 Mbit/s, M: 200 Mbit/s, L: 1 Gbit/s, XL: 10 Gbit/s). Promotion pricing at CHF 44/month for 24 months for new customers. Standard pricing ranges from CHF 54–99/month depending on tier.
2. TV Subscriptions: Monthly recurring TV subscription fees. TV is offered free for 2 years when combined with Internet M/L/XL (new customer promotion), then standard CHF 20/month. Standalone pricing available. Includes Android TV-Box, Replay, recording capabilities, and streaming apps.
3. Festnetz (Landline) Subscriptions: Monthly recurring landline subscriptions: Festnetz Basic at CHF 5/month (pay-per-minute), Festnetz Flat CH at CHF 15/month (unlimited domestic calls), Festnetz Flat EU at CHF 20/month (unlimited calls to EU and international destinations).
4. Mobile Subscriptions: Monthly recurring mobile plans: Mobile S at CHF 14/month (3 GB data, 500 MB roaming), Mobile M at CHF 24/month standard (5 GB, 1 GB roaming) with promotion at CHF 12/month, Mobile L at CHF 29/month standard (unlimited data, 5 GB roaming) with promotion at CHF 9/month, Mobile XL at CHF 69/month (unlimited data up to 2 Gbit/s, 40 GB roaming). Business mobile plans also available at similar tiers.
5. Smartphone Hardware Sales: Quickline sells smartphones (Apple iPhone, Samsung Galaxy) on monthly installment plans over 24 months. Prices range from CHF 14.50/month (Samsung A37 5G) to CHF 48.70/month (iPhone 17 Pro Max), or one-time purchase available.
6. Installation Services: Professional on-site installation services: Basispaket (basic installation of Internet, Wi-Fi, TV-Box, landline) at CHF 150 one-time; Zusatzpaket (personalized introduction to TV features) at CHF 230; Beratung (consultation) upon request.
7. TV Add-ons and Premium Content: Additional revenue from optional TV add-ons: Replay Premium (skip ads) at CHF 10/month, additional TV-Boxes at CHF 5/month each (max 5), entertainment and language packages, live sports content, and film rentals.

Pricing tiers

Go-to-market motion3 records

Distribution channels7 records

Marketing channels8 records

Core offering

Quickline is a Swiss telecommunications provider that delivers fixed-line broadband (DSL, DOCSIS cable, and fiber up to 10 Gbit/s), digital television with an Android TV-based set-top box including 7-day replay and 2,000 hours of recording, 5G mobile services, and landline telephony to residential and business customers across Switzerland. In addition, it sells smartphones as retail hardware and operates dedicated business solutions including cloud-based VoIP/PBX, Microsoft Teams telephony integration, per-room Hospitality TV for hotels/hospitals/care homes, and a smart-metering platform (Quickline Energy) for regional utilities.

Differentiator

Problem solved

Functional benefit

Brands

• Quickline Energy: Smart Metering solution for energy providers, offering certified meters, communication infrastructure, and integrated platform services.
• oneplus

Products and services

• Internet & TV Bundle
• Mobile Subscription (5G)
• Festnetz (Landline) Subscription
• Smartphones (Hardware)
• Business Telephony (Cloud PBX / VoIP)
• Hospitality TV
• Quickline Energy (Smart Metering)
• Installation Service

Quantifiable outcome

• Internet speeds up to 10 Gbit/s (fiber) with 5G mobile up to 2 Gbit/s
• +3 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration11 records

Feature7 records

Partnerships

Six partnerships are on record, tiered core and minor.

• primetimecoreTechnology or IntegrationQuickline partners with primetime to power its Hospitality TV solutions for hotels, hospitals, and care homes. Primetime provides the TV platform technology (Cloud Casting, international channel packages, interactive infochannels, digital guest compendium) that is white-labeled under Quickline's hospitality offerings. This is a long-standing technology partnership spanning multiple product generations.
• Alptel AGminorChannel Partner/ Reseller/ DistributorAlptel AG is a long-standing sales partner of Quickline, reselling Quickline telecommunications products to end customers in Switzerland. Co-inhabitor Michele Spolidoro has publicly endorsed the partnership.
• Various Independent Sales Partners (approx. 100+)coreChannel Partner/ Reseller/ DistributorQuickline maintains a network of approximately 100+ independent sales partners across Switzerland who resell Quickline products. These partners receive attractive commission structures and exclusive discounts on Quickline products, along with marketing support. The partners have been with Quickline for many years and collectively serve over 300,000 customers.
• Regional IT Integrators (PH Networks, EasySystems, and 100+ others)coreChannel Partner/ Reseller/ DistributorQuickline has a network of regional IT integrator partners (listed extensively on the partner products page) that offer complementary IT services (network solutions, cloud solutions, security solutions, Office 365) alongside Quickline internet and telephony products. These market partners are positioned as local, regional experts serving SMB customers.
• Energy Utility Verbund Partners (ebs, Energie Belp, Evolon, and others)coreChannel Partner/ Reseller/ DistributorThe Quickline-Verbund is a consortium of independent regional Swiss energy utilities that collectively own and support Quickline. These partners serve as both shareholders and regional sales channels, reselling Quickline telecom products to their energy customer bases. The Verbund structure gives Quickline its distinctive regional anchoring and local customer relationships.
• Quickline Energy Consortium (ESB, ibk, eug, and other energy utilities)coreStrategic or Co-development PartnerQuickline Energy is a joint initiative between Quickline and Swiss energy utilities to provide a complete smart metering solution. This includes certified meters, communication infrastructure, integrated platform, ERP integration, and modular extensions. The initiative combines Quickline's telecom expertise with the practical knowledge of energy utilities, and is developed and operated in Switzerland.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Swisscom AG: Largest Swiss incumbent telecom offering broadband, mobile, TV, and landline across Switzerland — directly competing with Quickline across the full quadruple-play with deeper resources and national brand recognition.
• Sunrise GmbH: Second-largest Swiss telecom (Liberty Global-owned), offering mobile, fixed broadband via cable/UPC, and TV. Closest overlap with Quickline in cable/DOCSIS footprint and bundled mobile+home strategy.
• Salt Mobile SA: Swiss mobile-focused challenger offering 5G postpaid, home internet, and TV. Direct mobile competitor to Quickline Mobile and similarly positioned as a value-priced alternative to the Swisscom/Sunrise duopoly.
• Init7 (Seven Solutions AG): Independent Swiss fiber ISP focused on technical/enterprise customers and unbundled fiber. Competes with Quickline Internet in the same Swiss market at the more price-sensitive/technical end of broadband.
• netplus.ch SA: Regional Swiss cable/broadband operator with cable and DSL internet, TV, and telephony services. Comparable regional analog to Quickline's Verbund cable-style distribution in specific cantons.
• Yallo (Sunrise MVNO): Sunrise-owned MVNO brand offering low-priced mobile plans in Switzerland; competes directly with Quickline Mobile on price-sensitive postpaid customers and is conceptually similar to a challenger mobile positioning.
• Wingo (Swisscom MVNO): Swisscom-owned low-priced MVNO offering mobile, internet, and TV bundles in Switzerland. Competes head-to-head with Quickline's bundled offers, particularly on promotional pricing.
• iWay AG: Independent Swiss ISP offering fiber, DSL, mobile, and hosting. Smaller but comparable challenger offering, often cited alongside Quickline as a Swiss alternative to the dominant telcos.

Broad incumbents

• Liberty Global plc: Owner of Sunrise/UPC Switzerland and parent of other European cable/telecom operators (Virgin Media O2, Telenet). Comparable only at a portfolio level — competes indirectly through Sunrise in Quickline's markets.

Regional players

• SolNet (Solothurner Elektrizitäts AG regional ISP): Regional Swiss fiber/internet provider tied to a regional utility, with comparable operating model (utility-affiliated ISP) to Quickline-Verbund partners. Closest analog in product scope, just narrower geography.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@QuicklineAG
• Facebookfacebook.com/quickline
• LinkedInlinkedin.com/company/quicklineag
• Instagraminstagram.com/quicklineag

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Quickline