Local Car Sites

What Local Car Sites does

Local Car Sites is a privately held internet marketing and technology company headquartered at 325 N. Maple Drive in Beverly Hills, California, operating as a subsidiary of AMX Interactive. The company exclusively serves automotive dealerships in the United States, delivering internet marketing solutions under a brand-exclusivity model that restricts the firm to one dealership brand per predetermined geographic area. The product portfolio follows a platform-plus-modules architecture anchored by a custom Dealer Website that functions as a branded virtual showroom, with attached modules for Local SEO, Advanced SEO, Social Media Optimization, Video Optimization & Imagery, Third Party Advertising (PPC/CPC/CPI), Advertising & Publishing, Offline Marketing, and Brand Exclusivity positioning. Underlying these are five value-added tools: the AutoLink CRM (marketed as the first CRM built on Google Apps), a Web 2.0-enabled multi-language CMS, a Web Tools suite (live chat, configurator, financial calculators, online negotiator), a Reporting and BI module integrated with Google Analytics, and an Inventory Management System with pre-built integrations to HomeNet, Arkona, ADP, Reynolds, and Evox.

The proprietary technology platform is built on the Google Chrome engine to maintain synchronization with search-engine algorithms, and the firm holds Google Premier Partner status. The go-to-market motion is enterprise field sales targeting individual dealerships via phone outreach (1.800.385.2460) with free website analysis proposals; engineering and development work is delivered from four India offices (Chandigarh, Mumbai, Bangalore, Chennai). The business model is subscription-based recurring revenue across SEO, website development, PPC, and bundled internet marketing engagements. Pricing is quote-based and not publicly disclosed, no venture or private equity funding history is present, and no revenue or employee headcount trend data is provided.

Name

Local Car Sites

Legal name

Local Car Sites

Website

https://localcarsites.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Local Car Sites is a private internet marketing and technology company that provides SEO, website development, video and social media optimization, PPC advertising, and proprietary CRM/inventory tools exclusively to US automotive dealerships under a one-dealer-per-area brand exclusivity model. It operates as a subsidiary of AMX Interactive.

Ownership category

akta.pro rank

Product category

Automotive Digital Marketing Services

akta.pro primary industry

Brand Direct-to-Consumer (DTC) Stores & Storefront Platforms (BPAMAGAC)

Keywords

• Automotive digital marketing
• Dealer SEO services
• Automotive internet marketing
• Dealer website development
• Automotive lead generation

Headquarters

HQ city

Beverly Hills

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2B

Offering type

Services

Revenue model

1. SEO Services: Fixed monthly budget SEO services for car dealerships with automotive-specific optimization techniques to appear at top of search listings.
2. Dealer Website Development: Custom website development and MicroSite creation for lead generation purposes.
3. Third Party/ PPC Advertising: Pay-per-click, cost-per-click, and cost-per-impression advertising services to increase site traffic and online revenues.
4. Internet Marketing Solutions: Comprehensive online marketing solutions including video production, social media optimization, and brand exclusivity services for automotive dealers.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Local Car Sites delivers end-to-end internet marketing solutions to automotive dealerships, combining custom dealer websites, search engine optimization, paid advertising, social media optimization, and video production with proprietary tools including AutoLink CRM, a Web 2.0-enabled CMS, and an inventory management system. The company operates on a brand exclusivity model, serving only one dealership brand per predetermined geographic area. Its proprietary marketing platform is built on the Google Chrome engine and integrates web-enabled CMS, CRM, inventory management, and business intelligence reporting into a single platform-plus-modules architecture.

Product overview

Local Car Sites is a cutting edge marketing and technology company offering a platform-plus-modules architecture for automotive dealers. The core product is Dealer Websites, a custom-designed virtual showroom with interactive features and full SEO optimization. This core is supplemented by ten integrated marketing modules: Local SEO, Advanced SEO, Advertising & Publishing, Offline Marketing, Brand Exclusivity, Strategic Online Marketing, Video Optimization & Imagery, Third Party Advertising, and Social Media Optimization. Additionally, the company offers five value-added tools: AutoLink CRM (built on Google Apps), Web-enabled CMS (with Web 2.0 viral propagation capabilities), Web Tools (live chat, car comparison, financial calculators, vehicle configurator, online negotiator), Reporting and BI (integrated with Google Analytics), and Inventory Management (with third-party system integrations including HomeNet, ADP, Arkona, Reynolds, Chrome Engine, and Evox). The proprietary marketing platform is built on Google Chrome and enables synchronization with search engine algorithms.

Differentiator

Problem solved

Functional benefit

Products and services

• Dealer Websites Custom-designed dealer websites that serve as branded virtual showrooms with interactive features, attractive imagery, and architectural back-end integration with SEO, VSEO, SMO, and proprietary sponsored link tools. Includes customized MicroSite creation for lead generation. For automotive dealerships.
• Local SEO Local search engine optimization targeting a dealership's local demographic across all mediums to generate maximum awareness and positioning within a specific geographic area. For automotive dealerships.
• Advanced SEO Search engine optimization using automotive-specific techniques combined with proprietary Mining Intelligence Software that locks into major search engine algorithms to push ads to targeted areas and optimize vertical search performance. For automotive dealerships.
• Brand Exclusivity Internet marketing exclusivity model in which Local Car Sites works with only one dealership and brand per predetermined geographic local area, ensuring total focus and eliminating conflicts of interest. For automotive dealerships.
• Strategic Online Marketing Comprehensive internet marketing solution ensuring exclusive brand identity and prime visibility across channels, including display ads, banner ads, social networking platforms, PPC, RSS feeds, and blog indexing. For automotive dealerships.
• Video Optimization & Imagery In-house video production and still photography with viral marketing techniques through video optimization on YouTube, Metacafe, Facebook, and MySpace to drive listings to the top of search engines. For automotive dealerships.
• Advertising & Publishing Online advertising campaigns covering banner ads, display ads, and ad group campaigns, along with behavioral targeting for publishing content to relevant industry leads. For automotive dealerships.
• Third Party Advertising Third-party advertising utilizing search engine marketing techniques including PPC, CPC, and CPI through publishing networks in the automotive vertical. For automotive dealerships.
• Social Media Optimization Social media presence creation across forums, online communities, and community websites using methods including Blog Indexing, RSS Feeds, and Twitter to generate publicity for dealership brands online. For automotive dealerships.
• Offline Marketing Offline marketing avenues including emails, brochures, mailing lists, print media, and advertising for lead generation and brand propagation. For automotive dealerships.
• AutoLink CRM CRM built completely on the Google Apps platform, providing centralized lead tracking, automatic lead routing, lead alerts/notification, custom reporting, and manual lead re-assignment, integrating email, chat, and phone communication channels. For automotive dealerships.
• Web-enabled CMS SEO-friendly content management system allowing clients to publish content in multiple languages, with SEO-friendly URLs, meta tag management, dynamic page creation, multi-site management, and one-click social media viral propagation to Facebook, Twitter, blogs, and RSS feeds. For automotive dealerships.
• Inventory Management System Proprietary inventory management system with multi-faceted administrator console for tracking, editing, organizing inventory, custom reporting, and data trends, with push/pull integrations to HomeNet, Arkona, ADP, Reynolds, Chrome Engine, and Evox. For automotive dealerships.
• Reporting and BI Business intelligence reporting combining Google Analytics and the proprietary CMS platform, providing user behavior analysis, competitive analysis, keyword analysis, traffic trends, and demographic breakdowns. For automotive dealerships.
• Web Tools Comprehensive lead generation tools including live chat, car comparison, financial calculators, build-your-own-car configurator, click-to-calls, specials tool, service scheduling, and online negotiator. For automotive dealerships.

Quantifiable outcome

• 30% increase in traffic for clients
• +2 more outcomes

Named customers2 records

Segments1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration11 records

Feature5 records

Partnerships

Three partnerships are on record, tiered core and minor.

• AMX InteractivecoreOEM/ Whitelabel/ Licensing PartnerAMX Interactive is the parent company of Local Car Sites. The company is described as 'An AMX Interactive Owned Company.' AMX provides the infrastructure and technology backbone including programming engineers and enterprise technology team.
• GooglecoreTechnology or IntegrationLocal Car Sites is a Google Premier Partner. The company uses Google Analytics for business intelligence reporting and the CRM is built on Google Apps platform. Chrome engine integration provides synchronization with search engine algorithms.
• FacebookminorChannel Partner/ Reseller/ DistributorSocial media platform used for social media optimization services. Local Car Sites pushes content and advertising to Facebook as part of viral marketing strategy.

Scale indicators6 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Pure Cars: Digital marketing and advertising platform purpose-built for automotive dealers, with overlap on inventory-based advertising, SEO, and website analytics comparable to Local Car Sites.
• DealerSocket: Dealer CRM, desking, and digital marketing suite (now under Solera). Competes head-to-head with Local Car Sites on dealer CRM, lead management, and integrated marketing for franchised auto dealers.
• WebFX: Full-service digital marketing agency with a dedicated automotive vertical offering SEO, PPC, web design, and content marketing. Comparable as a competitor for the same auto-dealer marketing wallet, even though not exclusively automotive.
• LotLinx: Automotive digital advertising and marketing platform focused on dealer inventory merchandising and paid media. Competes with Local Car Sites' PPC/CPC/CPI and third-party advertising modules.
• Dealer.com: Cox Automotive's flagship dealer website and digital marketing platform. Directly competes with Local Car Sites across dealer websites, SEO/SEM, inventory merchandising, and integrated CRM for the same US franchised dealer customer base.
• VinSolutions: Dealer CRM and digital marketing platform owned by Cox Automotive. Closely comparable to Local Car Sites' AutoLink CRM plus marketing modules, serving the same automotive dealership vertical.
• DealerOn: Provider of dealer websites, SEO, and digital advertising to automotive retailers. Directly comparable to Local Car Sites' website + Local SEO + Advanced SEO + PPC stack.
• DealerFire: Automotive dealer website design and digital marketing provider serving franchised dealers in North America. Overlaps Local Car Sites on website builds, SEO, and online advertising for the same customer profile.

Broad incumbents

• CarGurus: Large automotive marketplace that captures a meaningful share of dealer digital marketing spend. Competes for the same dealer marketing budget as Local Car Sites but operates a broader consumer-facing marketplace model.
• AutoTrader: Major automotive marketplace and Cox Automotive property with extensive dealer digital marketing offerings. Competes indirectly with Local Car Sites for the same dealer marketing dollars through a much larger, marketplace-led portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/localcarsites

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Local Car Sites