BD-Totaal

What BD-Totaal does

BD-Totaal B.V. is a Dutch B2B organic food wholesaler founded in 1993 and headquartered in Houten, Netherlands, serving professional foodservice buyers across the hospitality (horeca), catering, healthcare (zorg), bakery, and childcare (kinderdagverblijven) verticals. The company sells 6,000+ organic SKUs across fresh produce (A.G.F.), dairy, frozen, bread, meat & fish, beverages, dry goods, and non-food items, plus a curated portfolio of roughly 20+ house and partner sub-brands (BD&co, Boerderijs, Nice, KemperKip, Schrozberger, Florentin, Bakkerij Bulthuis, GroenGilde, TLANT, Van Eigen Deeg, Paperwise, Rose & Vanilla, Moin, Alleb'ei', and others). Distribution is direct from a single warehouse via scheduled two-tier delivery (limited-assortment ~2,000 SKUs vs. full-assortment ~6,000 SKUs) with before-11:00 same-day express option.

The go-to-market is sales-led B2B, supported by an authenticated e-commerce ordering portal where customers browse catalog, manage favorites and order history, place orders, and schedule delivery. Pricing is not publicly disclosed and is negotiated within the authenticated portal. Brand portfolio is supported by a 2026 strategic partnership with De Nieuwe Lokalist for local Dutch farmer/producer sourcing embedded into the single-delivery assortment, and ongoing product line additions (e.g., 2025 Koolzuur carbonated water in 2kg bottles for horeca). BD-Totaal reports very small headcount (1-10) and no disclosed revenue, funding, or institutional investment, indicating an owner-operated, asset-light distribution model that scales through assortment breadth and supplier relationships rather than headcount.

Name

BD-Totaal

Legal name

BD-Totaal B.V.

Website

https://bd-totaal.nl

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

1–10 employees

Short description

BD-Totaal is a Dutch B2B organic food wholesaler, founded 1993, that delivers 6,000+ organic SKUs via a single Houten warehouse to restaurant, catering, healthcare, bakery, and childcare customers across the Netherlands.

Ownership category

akta.pro rank

Product category

Organic Foodservice Distribution

NAICS

Other Grocery and Related Products Merchant Wholesalers (42449)

SIC

Wholesale-Groceries & Related Products (5140)

akta.pro primary industry

Wholesale-to-Business Online Ordering (B2B Food E-Commerce) (AFAIAMAD)

akta.pro secondary industries

Specialty & Gourmet Foods Wholesale Distribution (CRAOAAAI), Wholesale / Commercial Bakeries (B2B Supply) (THAFAFAF)

Keywords

• Organic food wholesale
• B2B foodservice distribution
• Professional kitchen supplies
• Horeca organic supply
• Organic product distribution

Headquarters

HQ city

Houten

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. B2B Organic Food Distribution: BD-Totaal generates revenue through wholesale distribution of organic food products to professional buyers in the hospitality sector. The company acts as a one-stop supplier delivering a wide range of organic products (A.G.F., dairy, frozen, dry goods, beverages, non-food) to restaurants, caterers, healthcare facilities, bakeries, and childcare centers. Customers can order for regular delivery or express delivery with flexible scheduling.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

BD-Totaal is a B2B organic food wholesaler supplying professional foodservice customers in the Netherlands with a range of approximately 6,000 organic articles across fresh produce (A.G.F.), dairy, frozen foods, bread, meat and fish, beverages, dry goods, and non-food items. Customers order through an authenticated online platform and receive single consolidated deliveries, with options for regular scheduled delivery (limited assortment, ~2,000 articles) or full-assortment delivery (~6,000 articles), as well as same-day express delivery for urgent orders placed before 11:00.

Product overview

BD-Totaal is an organic food wholesaler for professional foodservice (horeca, catering, healthcare, bakeries, childcare) offering a platform-plus-product model with an e-commerce ordering platform and 6000+ organic products across core categories: fresh produce (A.G.F.), dairy, frozen products, bread, meat & fish, beverages, dry goods, and non-food items. The company distributes multiple sub-brands including BD&co (affordable organic bulk), Nice (ice cream), Boerderijs (organic ice cream), Florentin (Mediterranean mezze), Bakkerij Bulthuis (organic bakery), KemperKip (premium chicken), Schrozberger (biodynamic dairy), and specialty brands like Ministry of Tea, Rose & Vanilla, and Paperwise. Products are delivered to professional kitchens with different delivery options for limited and full assortment orders.

Differentiator

Problem solved

Functional benefit

Brands

• BD&co: Affordable organic bulk product range for professional kitchens, including pre-cut vegetables, dairy, cheese, grains, and legumes in bulk packaging at competitive prices.
• Van Eigen Deeg
• TLANT
• Alleb'ei'
• Nice
• GroenGilde, eieren

Products and services

• BD-Totaal Organic Food Distribution Service Wholesale B2B distribution of approximately 6,000 organic articles to professional foodservice customers in the Netherlands, including horeca, catering, healthcare, bakeries, and childcare facilities. Offers limited assortment (about 2,000 articles) and full assortment (6,000+ articles) delivery options plus same-day express delivery.
• BD-Totaal E-commerce Ordering Platform
• BD&co (bulk organic brand) Affordable organic bulk packaging product line for professional kitchens, including pre-cut vegetables, dairy, eggs, cheese, flour, grains, legumes, nuts, seeds, spices, and baking ingredients.
• Boerderijs (organic ice cream) Traditional organic ice cream made from fresh cream with cows kept organically on Dutch soil.
• Nice (organic ice pops) Organic ice cream brand specializing in pure fruit ice pops made with up to 70% fresh strawberries and real ingredients, with plant-based options on cashew drink.
• Bakkerij Bulthuis (organic bakery) Organic bread and pastries bakery supplying the Netherlands and Flanders.
• KemperKip (premium chicken) Traditional-style chicken grown slowly by small-scale farmers, regarded by top chefs as the best chicken in the Netherlands.
• Alleb'ei' (dual-purpose chicken meat and eggs) Brand providing eggs from hens and meat from roosters and bulls from dual-purpose breeds, offering organic, animal-friendly meat from Sasso chickens and Jersey cattle.
• GroenGilde, eieren (biodynamic eggs) Biodynamic egg collective from small-scale poultry farmers; chickens raised with extra space, straw, sand baths, and forested outdoor runs.
• Florentin (Mediterranean mezze) Mediterranean mezze supplier offering organic hummus, tabouleh, tzatziki, falafel, and pita breads.
• Schrozberger (biodynamic dairy) Biodynamic dairy cooperative with 105 biodynamic dairy farmers; products pasteurized using traditional methods only.
• TLANT (organic breakfast) 100% organic breakfast brand offering granola and crackers from local origin, made traditionally without refined sugars, with gluten-free options.
• Van Eigen Deeg (rescued-ingredient cookies) Sustainable organic cookies made with rescued ingredients such as rescued citrus oils and cranberry seeds.
• LandGoed (organic and fairtrade) Organic and fairtrade certified products including cheese, honey, syrups, oils, coffee, and dry goods at competitive prices.
• Rose & Vanilla (gluten-free and allergen-free patisserie) Gluten-free, lactose-free, and dye-free patisserie from Utrecht specializing in allergen-free baked goods.
• Ministry of Tea (organic tea) Organic tea brand offering 20 flavors of specialty organic tea blends.
• Fish4Ever (sustainable canned fish) Sustainable canned fish supplier collaborating with fishermen, marine biologists, and environmental organizations for sustainable and fair fish.
• De Lankerenhof (organic farm roosters) Organic farm providing Braadhaantjes (rooster chickens), male laying hens raised for meat after 12–13 weeks, offering tender meat.
• Moin (organic baked goods) Organic baked goods producer offering puff pastry products, croissants, rolls, bread specialties and snacks, delivered uncooked and frozen.
• Overkempe zorgbakkerij (care bakery) Care bakery in Olst offering artisanal organic baked goods, including its organic apple pie.
• Paperwise (agricultural-waste paper) Paper made from agricultural waste (leaves and stems), offering 47% environmental savings compared to FSC wood fiber paper.
• Koolzuur (Carbonated Water 2kg bottles) Carbonated water in practical 2kg bottles targeting horeca (hospitality) establishments for self-carbonizing water or adding sparkle to summer drinks.

Quantifiable outcome

• One delivery instead of multiple supplier visits for smaller organic buyers

Named customers3 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• De Nieuwe LokalistcoreStrategic or Co-development PartnerBD-Totaal and De Nieuwe Lokalist have formed a strategic partnership to make local purchasing easier for hospitality businesses. De Nieuwe Lokalist connects Dutch farmers, growers, and producers directly with hospitality companies, providing transparent origin information for all products. BD-Totaal serves as the logistics and fulfillment partner, combining local products from De Nieuwe Lokalist with BD-Totaal's broad organic assortment in single deliveries. This partnership expands local product offerings for BD-Totaal customers while providing De Nieuwe Lokalist customers access to BD-Totaal's complete organic product range.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Bidfood Netherlands: Country arm of the international Bidfood foodservice distributor, supplying Dutch horeca and care institutions with a broad assortment including specialty ranges—comparable customer mix and delivery model.
• Lekkerland Nederland: Out-of-home and foodservice distributor in the Netherlands serving convenience, horeca, and workplace channels; competes for similar B2B foodservice volumes and assortment breadth.
• Van Oers Organic: Dutch organic fruit and vegetable specialist serving horeca and retail; comparable as an organic-focused fresh-produce supplier to the same Dutch professional foodservice customers.
• Sligro Food Group: Dutch-listed foodservice and retail-wholesale operator serving horeca and institutional clients in the Netherlands and Belgium, including dedicated organic and specialty ranges; competes in the same professional-buyer segment as BD-Totaal.
• Hanos: Large Dutch foodservice wholesaler serving horeca, catering, and institutional buyers across the Netherlands with broad assortment and own private-label lines—the most direct comparison to BD-Totaal's professional foodservice distribution model.
• De Kweker: Netherlands-based organic fresh-produce supplier serving restaurant and hospitality kitchens; directly comparable in the organic fresh horeca channel.

Regional players

• Albron: Dutch on-site foodservice and catering operator; adjacent to BD-Totaal as a buyer of organic ingredients within the Dutch horeca/zorg value chain and as a potential institutional account.

Broad incumbents

• Ecotone (formerly Wessanen): European plant-based and organic food brand owner active in the Netherlands across dairy, meat alternatives, and grocery—operates upstream of BD-Totaal in branded organic SKUs and competes indirectly in professional channels.

Others

• Bunzl Continental Europe: Multinational distribution and supply specialist operating across foodservice and adjacent categories in Europe; thematically comparable as a wholesale infrastructure consolidator though not focused on Dutch organic horeca.

Emerging players

• De Nieuwe Lokalist: Dutch platform connecting local farmers and producers with hospitality buyers—already a strategic partner to BD-Totaal; overlap exists on local-sourcing positioning for horeca customers.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/bdtotaalbio
• LinkedInlinkedin.com/company/bd-totaal

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BD-Totaal