Hediye Dükkanı

What Hediye Dükkanı does

Hediye Dükkanı is a Turkish direct-to-consumer e-commerce retailer headquartered in Esenler, Istanbul, that sells personalized and customized gift products to individual consumers and corporate buyers across Turkey. The company operates a single online storefront at hediyedukkani.com, built on the third-party Ticimax e-commerce SaaS platform, and additionally markets B2B promotional merchandise under a sub-brand called Procity Promosyon. The firm's product catalog spans ceramic and thermal mugs, coffee and Turkish coffee cups, photo frames, calendars, water bottles, keychains, wall clocks, pillows, pencil cases, plush toys, coasters, beer and rakı glasses, lighters, canvas bags, aprons, Oscar-style trophies, bookmarks, wooden gifts, magic mugs, and snow globes — all customizable with names, photos, or in-house designed caricatures. A distinctive operational feature is the content library of themed designs for 20+ professions (nurses, dentists, doctors, teachers, architects, lawyers, police officers, pharmacists, engineers, etc.), which the company identifies as a core differentiator.

The business runs on a hybrid B2C/B2B revenue model. B2C orders are placed 24/7 online at per-item prices ranging from ₺149.99 to ₺949.99, with free shipping above ₺100, same-day shipping for orders before 14:00 on weekdays (before 11:00 on Saturdays), and 1-3 business day delivery. Payments can be made by credit card with interest-free 3-installment plans, bank transfer, or cash on delivery. The B2B channel through Procity Promosyon handles quote-based bulk orders with custom logo printing, minimum order quantities that vary by product (e.g., 1,000 units for car air fresheners, 50 units for bottle carriers), and eco-friendly/seed-based promotional lines. Marketing is conducted via content marketing (a blog with gift-advice articles), an email newsletter, SEO-optimized category pages, and seasonal campaign landing pages for occasions including Valentine's Day, Mother's Day, Father's Day, Christmas, New Year, graduation, and professional holidays.

The company is privately held with 1-10 employees, no disclosed external funding, no patent or award recognition, no disclosed management team, and no M&A history. Operations are confined to Turkey with no stated international expansion. Revenue is not publicly disclosed.

Name

Hediye Dükkanı

Legal name

Hediyedukkani.com

Website

https://hediyedukkani.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Hediye Dükkanı is a Turkish e-commerce retailer in Istanbul selling personalized gifts (mugs, frames, keychains) and promotional merchandise to individual consumers and corporate buyers across Turkey through its own storefront and Procity Promosyon sub-brand.

Ownership category

akta.pro rank

Product category

Personalized Gift Shop

NAICS

Gift, Novelty, and Souvenir Retailers (45942)

SIC

Retail-Hobby, Toy & Game Shops (5945), Retail-Misc General Merchandise Stores (5399)

akta.pro primary industry

Personalized, Custom & Monogrammed Gifts Retail (CRALAJAC)

akta.pro secondary industry

Gift, Novelty & Souvenir Variety Stores (CRAGAJAG)

Keywords

• Personalized gifts
• Custom promotional products
• Engraved giftware
• Corporate merchandise
• Photo printed gifts

Headquarters

HQ city

Esenler

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. B2C Personalized Gift Sales: Direct-to-consumer sales of personalized/customized gifts including custom mugs, photo frames, keychains, name-engraved items, and themed gift sets for special occasions such as birthdays, anniversaries, Valentine's Day, Mother's Day, Father's Day, and Christmas.
2. B2B Promotional Products (Procity Promosyon): Corporate promotional products sold in bulk with custom branding/logo printing. Includes logo-printed mugs, pens, keychains, tumblers, notebooks, and car air fresheners. Minimum order quantities vary by product (e.g., 1000 units for car fresheners, 50 units for bottle carriers).

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Hediye Dükkanı operates a Turkish online retail storefront selling customizable gift items (mugs, photo frames, keychains, thermal bottles, plush toys, calendars, pillows, lighters, and decorative pieces) personalized with names, photos, or caricature designs for individual consumers. It also operates a sub-brand, Procity Promosyon, that supplies logo-printed promotional merchandise (mugs, pens, keychains, air fresheners, notebooks) in bulk minimum-order quantities to corporate clients.

Product overview

Hediye Dükkanı is a Turkish e-commerce platform specializing in personalized/customized gifts and promotional products. The core offering centers on a wide range of customizable gift items — primarily ceramic mug cups, coffee cups, thermal mugs, photo frames, calendars, keychains, wall clocks, pillows, pencil cases, plush toys, coasters, beer mugs, and rakı glasses — all featuring personalized name, photo, or caricature printing. The platform operates as a single unified e-commerce storefront with a sub-brand called Procity Promosyon, which handles corporate and bulk promotional merchandise orders with custom logo printing. The product portfolio spans occasions (birthdays, Valentine's, Christmas, New Year, graduation, Mother's/Father's Day) and recipient categories (teachers, nurses, doctors, dentists, architects, partners, family members), supported by a blog providing gift-occasion guidance.

Differentiator

Problem solved

Functional benefit

Brands

• Procity Promosyon: A promotional products sub-brand operated by Hediye Dükkanı, offering logo-printed items such as mugs, coffee cups, keychains, thermoses, pens, notebooks, mouse pads, bags, cologne, plush toys, and eco-friendly/seed-based promotional products for corporate clients.

Products and services

• Personalized Mug Cups (Kişiye Özel Kupa Bardaklar) Customized ceramic mug cups with personalized name, photo, or caricature designs sold to individual consumers for birthdays, holidays, and special occasions.
• Personalized Coffee Cups (Kişiye Özel Kahve Fincanları) Personalized Turkish coffee cups and sets, including dual pairs for couples, with name engraving and custom designs for gifting.
• Personalized Thermal Mugs (Kişiye Özel Termos Bardak) Personalized thermal mugs and water bottles, including digital temperature-display models, steel pipette varieties, and rotating-cap designs for consumer gifting.
• Personalized Photo Frames (Kişiye Özel Fotoğraf Çerçeveleri) Wooden and hanging photo frames with customizable text, photo prints, and caricature designs sold for consumer gifting occasions.
• Personalized Calendars (Kişiye Özel Takvimler) Personalized desktop and horizontal table calendars with photo prints and wooden stand or easel options for gifting occasions.
• Personalized Water Bottles (Kişiye Özel Su Mataraları) Personalized water bottles and flasks including rotating-cap steel models and straw-equipped variants sold to individual consumers.
• Personalized Keychains (Kişiye Özel Anahtarlıklar) Custom keychains in wood, FRP, and metal with laser-cut and printed personalized names and designs for consumer gifting.
• Personalized Wall Clocks (Kişiye Özel Duvar Saatleri) Photo-printed wooden wall clocks with personalized designs sold for home and office decoration gifting.
• Personalized Pillows (Kişiye Özel Yastıklar) Custom satin and photo-printed square pillows with personalization sold for consumer gifting.
• Personalized Pencil Cases/Holders (Kişiye Özel Kalemlik) Ceramic and wooden pen holders and pencil cases with custom names and designs for office gifting.
• Personalized Plush Toys (Kişiye Özel Peluş Oyuncaklar) Photo-printed plush toys and teddy bears with personalized customization options for consumer gifting.
• Personalized Mouse Pads (Kişiye Özel Mouse Pad) Custom-printed mouse pads with personalized name and theme designs for office gifting.
• Personalized Coasters (Kişiye Özel Bardak Altlıkları) Custom stone and wooden coasters with photo printing and personalized designs for consumer gifting.
• Personalized Beer Mugs (Kişiye Özel Bira Bardakları) Custom printed beer mugs and steins with personalized name and caricature designs sold to individual consumers.
• Personalized Rakı Glasses (Kişiye Özel Rakı Bardakları) Personalized dual-pair rakı glasses with custom names and designs for gifting.
• Personalized Lighters (Kişiye Özel Çakmaklar) Custom-printed and name-engraved lighters with holiday-themed and personalized designs for consumer gifting.
• Personalized Stone Desk Decor (Kişiye Özel Taş Masa Dekoru) Personalized stone desk decorations with mini-shovel and themed designs, often featuring professional motifs for office gifting.
• Personalized Canvas Bags (Kişiye Özel Bez Çanta) Custom linen and canvas tote bags with initials and personalized name printing for consumer gifting.
• Personalized Aprons (Kişiye Özel Mutfak Önlüğü) Custom-printed aprons with professional and themed designs for kitchen gifting.
• Personalized Oscar Trophies (Kişiye Özel Oscar Ödülleri) Custom miniature Oscar-style trophies with personalized titles and names for humorous consumer gifting.
• Personalized Bookmarks (Kişiye Özel Kitap Ayracı) Custom metal and laser-cut bookmarks personalized with names for readers and professionals.
• Personalized Wooden Gifts (Kişiye Özel Ahşap Hediyelik) Wooden gift items including albums, stands, and decorative pieces with photo and name customization for consumer gifting.
• Magic Mug Cups (Sihirli Kupa Bardak) Heat-sensitive magic mug cups that reveal hidden personalized prints when filled with hot liquid.
• Photo Snow Globes (Fotoğraflı Kar Küreleri) Photo-printed snow globes with heart and seasonal designs for romantic and celebratory consumer gifting.
• Procity Promosyon — Corporate/Bulk Promotional Products Corporate and bulk promotional product line offering logo-printed merchandise with custom branding for marketing campaigns, employee gifts, client appreciation, and trade-show giveaways.
• Occupation/Professional Gifts (Meslek Hediyeleri) Profession-specific themed gift collection including nurse, dentist, architect, doctor, lawyer, police, soldier, and teacher-themed personalized products for consumer gifting.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Etsy: Global marketplace for personalized, handmade, and custom gifts including mugs, frames, home décor, and caricatures. Comparable audience of consumers searching for unique personalized items, though operating as a marketplace rather than a vertical merchant.
• Moonpig: UK-listed personalized greeting card and gift platform with deep personalization tooling and same-day card/gift delivery infrastructure. Comparable in customization engine, occasion-driven merchandising, and time-sensitive gifting focus, though anchored in cards vs. hard goods.
• 4imprint: North American leader in promotional products with extensive custom-printed merchandise catalog for corporate buyers. Comparable to Procity Promosyon for logo-printed mugs, pens, notebooks, and bulk corporate gifting, though at much larger scale and with broader product breadth.
• Crestline Promotional Products: Established U.S. promotional product company offering custom-branded corporate merchandise with a large SKU catalog and account management. Comparable B2B promotional product model with similar minimum-order and customization mechanics.

Direct peers

• Personalization Mall: U.S.-based personalized gift e-commerce retailer specializing in custom-engraved and photo-printed merchandise across home goods, drinkware, and accessories. Highly comparable product mix, personalization engine, and single-storefront DTC model.
• Discount Mugs: U.S. promotional and personalized drinkware specialist offering custom-printed mugs, bottles, and barware with bulk pricing. Direct comparison for both consumer personalized drinkware and B2B promotional cups within the catalog.
• Things Remembered: Long-standing personalized gift retailer offering engraved and customized items including drinkware, frames, and award-style merchandise. Direct overlap in custom mug/pen/keychain personalization and gift-occasion merchandising.
• Quality Logo Products: U.S. promotional products distributor with thousands of customizable SKUs including pens, drinkware, and notebooks with logo printing. Direct overlap with Procity Promosyon's bulk logo-printed merchandise offering.
• Hediye Sepeti: Leading Turkish online gift retailer offering personalized gifts, hampers, and same-day delivery across Turkey. Closest direct competitor in the personalized and occasion-driven Turkish gift e-commerce category, with overlapping SKU archetypes (mugs, frames, plush) and recipient-based merchandising.

Emerging players

• Gifts.com: Online gift discovery and recommendation retailer covering broad recipient and occasion categories. Comparable gift-navigation taxonomy (recipient + occasion + interest), though more affiliate-driven and less focused on hard customization than Hediye Dükkanı.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/hediyedukkanico
• Facebookfacebook.com/hediyedukkanicom

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hediye Dükkanı