Externa Marketing & events
- Company typePrivate
- Founded2004
- HeadquartersMadrid, Spain
- Headcount1–10
- GTM typeB2B
- OfferingServices
Externa Marketing & events firmographics
Firmographics- Name
- Externa Marketing & events
- Website
- https://externaevents.com
- Company type
- Private
- Founded year
- 2004
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Externa Marketing & events industry classification
Industry- Product category
- Marketing & Event Services
- NAICS
- Advertising Agencies (54181), Advertising, Public Relations, and Related Services (5418), Convention and Trade Show Organizers (561920)
- SIC
- Services-Advertising Agencies (7311), Services-Advertising (7310)
- akta.pro primary industry
- Experiential, Event & Sponsorship Marketing (BPAFAAAH)
- akta.pro secondary industries
- Sponsorship & Sports Experiential Marketing (MPAAAGAE), Trade Shows & Exhibitions (Booths, Show Management) (BPAFAGAD), Corporate Conferences & Sales Kickoffs (MPAGAGAC)
Keywords
Where Externa Marketing & events is headquartered
LocationHeadquarters
- HQ city
- Madrid
- HQ country
- Spain
- HQ region
- Europe
Markets served
Externa Marketing & events business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales
Externa Marketing & events product offering
Product offeringCore offering
ExternA Marketing & Events is a Madrid-based agency delivering external marketing services across four areas: events, architecture (likely booth/exhibit/stand design), promotional gifts, and communications. The firm supports clients with integrated marketing activation and event execution as a single-vendor provider. Founded in 2004 and operating with a small team (1-10 employees), it functions as a boutique marketing and events services agency.
Differentiator
Problem solved
Functional benefit
Products and services
- Event Management Services
- Architecture / Stand Design Services
- Promotional Gifts
- Communication Services
Companies that use Externa Marketing & events
Customer profileIdeal customer profiles1 record
Externa Marketing & events technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Externa Marketing & events partnerships and signals
Strategic signalRecent moves1 record
Expansion highlights1 record
Externa Marketing & events competitors and assessment
Company assessmentRegional players
- BeCore: Spain-based experiential marketing agency focused on brand activations, events, and field marketing — a direct domestic peer competing for the same Spanish brand budgets.
- Cievents: Iberian-headquartered event and experiential agency with broad corporate event management services, a geographically proximate peer competing for Madrid-based accounts.
Broad incumbents
- MCI Group: Global meetings, events, and association management group offering corporate events, conferences, and experiential services at much greater scale — a logical benchmark for an integrated Spanish events shop aspiring to grow.
- Momentum Worldwide: Global experiential and brand activation agency covering events, retail experience, and sponsorship — competes for the same enterprise experiential budgets the Madrid firm would target.
- Jack Morton Worldwide: Global brand experience agency producing events, exhibits, and sponsorship activations for major brands; sets the competitive standard for integrated experiential work and is a typical choice for multinational RFPs.
- George P. Johnson Experience Marketing: Large experience marketing agency specializing in events, exhibits, and brand activations, with strong trade show and corporate conference capabilities directly comparable to the firm's trade show scope.
Direct peers
- INVNT: Global live brand storytelling agency producing corporate events, launches, and experiential campaigns; comparable full-service positioning and integrated event-plus-communications offering.
- Grupo Evento: Madrid-based full-service corporate events and experiential marketing agency with comparable multi-disciplinary scope across events, staging, and communications, serving Spanish and international clients.
Emerging players
- TLC Marketing Worldwide: International agency specialized in promotional gifting, rewards, and experiential campaigns — overlaps with the firm's 'gifts + events + communication' positioning.
- MKG (MKG Events & Experiential): Creative experiential agency producing brand events, launches, and cultural activations; comparable in scale and full-service positioning to a small-to-mid Spanish agency.
Market position
Strengths3 records
Weaknesses3 records
Competitive moat1 record
Key risks4 records
Key highlights3 records
Customer concentration
Externa Marketing & events social profiles
Digital presenceExterna Marketing & events financial estimates
Financial estimateRevenue estimate
Valuation estimate
Externa Marketing & events leadership team
Management profileNumber of profiles
Externa Marketing & events funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Externa Marketing & events M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Externa Marketing & events
What does Externa Marketing & events do?
ExternA Marketing & Events is a Madrid-based agency delivering external marketing services across four areas: events, architecture (likely booth/exhibit/stand design), promotional gifts, and communications. The firm supports clients with integrated marketing activation and event execution as a single-vendor provider. Founded in 2004 and operating with a small team (1-10 employees), it functions as a boutique marketing and events services agency.
When was Externa Marketing & events founded?
Externa Marketing & events was founded in 2004. It employs 1 to 10 people.
Where is Externa Marketing & events based?
Externa Marketing & events is headquartered in Madrid, Spain, in the Europe region.
Who are Externa Marketing & events's main competitors?
Regional players on record are BeCore and Cievents. Broad incumbents are MCI Group, Momentum Worldwide, Jack Morton Worldwide and George P. Johnson Experience Marketing. Direct peers are INVNT and Grupo Evento. Emerging players are TLC Marketing Worldwide and MKG (MKG Events & Experiential).
Does Externa Marketing & events have an API?
No public API is recorded for Externa Marketing & events.
What industry is Externa Marketing & events in?
Externa Marketing & events's product category is Marketing & Event Services. Its primary akta.pro industry code is BPAFAAAH, Experiential, Event & Sponsorship Marketing, with a secondary code of MPAAAGAE, Sponsorship & Sports Experiential Marketing. Its NAICS code is 54181 and its SIC code is 7311.