Ginger
Ginger is a privately held crowdfunding platform founded in 2013 in Bologna, Italy, serving the Emilia Romagna region with a small team of 1-10 employees via ideaginger.it.
- Company typePrivate
- Founded2013
- HeadquartersBologna, Italy
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
What Ginger does
Ginger (operating via ideaginger.it) is a privately held crowdfunding platform founded in 2013 and headquartered in Bologna, Italy. The platform is positioned as a crowdfunding site for the Emilia Romagna region, implying a regionally scoped two-sided marketplace connecting local project creators with regional backers. Its core product is the crowdfunding platform itself, with the underlying technology stack not disclosed in the available inputs.
The company operates with a very small team (reported at 1-10 employees) and has no disclosed funding rounds, management team details, or revenue figures. The business model is consistent with category norms for crowdfunding platforms — likely transaction fees on successfully funded campaigns, potentially supplemented by ancillary services — but specific pricing, take rates, or revenue mechanics were not provided. There is no indication of enterprise customers, partnerships, or geographic expansion beyond the named regional scope.
Given the sparse disclosure, the analytical picture is limited: a small, regionally constrained operator with no visible growth capital, no disclosed AI/technology differentiation, and no reported strategic moves since founding. The primary observable facts are the 2013 incorporation, Bologna base, Emilia Romagna scope, and an active web presence at ideaginger.it.
Ginger firmographics
Firmographics- Name
- Ginger
- Website
- https://ideaginger.it
- Company type
- Private
- Founded year
- 2013
- Headcount range
- 1–10 employees
- Short description
- Ginger is a privately held crowdfunding platform founded in 2013 in Bologna, Italy, serving the Emilia Romagna region with a small team of 1-10 employees via ideaginger.it.
- Ownership category
- akta.pro rank
Ginger industry classification
Industry- Product category
- Crowdfunding Platform
- NAICS
- Grantmaking and Giving Services (81321)
- akta.pro primary industry
- Creator Fundraising & Crowdfunding Platforms (Recurring/Project-Based) (MPACAFAJ)
Keywords
Where Ginger is headquartered
LocationHeadquarters
- HQ city
- Bologna
- HQ country
- Italy
- HQ region
- Europe
Markets served
Ginger business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Operations, Personnel, Marketing or Sales
Ginger product offering
Product offeringCore offering
Idea Ginger is an Italian crowdfunding website (ideaginger.it) that allows project creators to publish funding campaigns and backers to pledge money to support projects, with a regional focus on the Emilia Romagna region. The platform operates as an online destination connecting local campaign creators with a community of regional funders.
Differentiator
Problem solved
Functional benefit
Companies that use Ginger
Customer profileIdeal customer profiles1 record
Ginger technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Ginger partnerships and signals
Strategic signalRecent moves2 records
Expansion highlights1 record
Ginger competitors and assessment
Company assessmentBroad incumbents
- Ulule: European crowdfunding platform with a strong presence in France and Italy. Comparable as a broader-scale reward-based platform that overlaps with Ginger's creative and entrepreneurial creator base.
- GoFundMe: Dominant donation-based crowdfunding platform; relevant as the default destination for personal/community fundraising, which can overlap with local crowdfunding use cases.
- Kickstarter: Global reward-based crowdfunding incumbent. Sets the structural backdrop and category economics that Ginger must differentiate against.
- Indiegogo: Global crowdfunding platform offering both reward-based and pre-order/equity instruments. Comparable at the category level as a cross-border alternative available to Italian creators.
Direct peers
- Produzioni dal Basso: Italy's longest-running reward-based crowdfunding platform, also serving local creators and grassroots projects. Highly comparable as an Italian-rooted, community-oriented crowdfunding alternative.
- Eppela: Italian reward- and equity-crowdfunding platform operating in the same market as Ginger, targeting creative, social, and entrepreneurial projects across Italy.
- Mamacrowd: Italian equity crowdfunding portal (operated by SiamoSoci) regulated by CONSOB. Directly comparable because it operates the same type of regulated crowdfunding activity in the same country.
Emerging players
- Patreon: Recurring creator-membership platform. Partially overlapping as it serves the same Italian creator economy that Ginger targets, though with a subscription rather than project-based model.
Regional players
- DeRev: Other EU-based crowdfunding platform focused on Eastern Europe; useful as a regional/national crowdfunding comparator showing the limits of purely local market positioning.
- Wemakecrowd: Italian equity-crowdfunding platform targeting SMEs and startups. Comparable as a regulated Italian crowdfunding operator competing for the same local pool of issuers and investors.
Market position
Strengths3 records
Weaknesses4 records
Competitive moat2 records
Key risks4 records
Key highlights3 records
Customer concentration
Ginger social profiles
Digital presenceGinger financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ginger leadership team
Management profileNumber of profiles
Ginger funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ginger M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ginger
What does Ginger do?
Idea Ginger is an Italian crowdfunding website (ideaginger.it) that allows project creators to publish funding campaigns and backers to pledge money to support projects, with a regional focus on the Emilia Romagna region. The platform operates as an online destination connecting local campaign creators with a community of regional funders.
When was Ginger founded?
Ginger was founded in 2013. It employs 1 to 10 people.
Where is Ginger based?
Ginger is headquartered in Bologna, Italy, in the Europe region.
Who are Ginger's main competitors?
Broad incumbents on record are Ulule, GoFundMe, Kickstarter and Indiegogo. Direct peers are Produzioni dal Basso, Eppela and Mamacrowd. Patreon is listed as an emerging player. Regional players are DeRev and Wemakecrowd.
Does Ginger have an API?
No public API is recorded for Ginger.
What industry is Ginger in?
Ginger's product category is Crowdfunding Platform. Its primary akta.pro industry code is MPACAFAJ, Creator Fundraising & Crowdfunding Platforms (Recurring/Project-Based). Its NAICS code is 81321.