What Pumpic does

Pumpic is a privately held subscription software company founded in 2014 and headquartered in Overland Park, Kansas, that builds mobile parental control and child-monitoring applications for iOS and Android devices. Its core product, Pumpic, is sold direct-to-consumer via the company's website and offers more than 24 monitoring capabilities — including call/SMS history, GPS tracking with geofencing, keylogging, remote lock and wipe, and monitoring of WhatsApp, Skype, Facebook IM, Viber, Instagram, Kik, and Snapchat — accessed through a web-based Control Panel accessible from any browser or device.

The technology stack splits into two deployment modes: an iCloud-based iOS solution (no jailbreak required) and an Android solution that installs as a password-protected app on the target device, with certain advanced features conditioned on root access. Pricing is structured as monthly subscriptions (the iCloud Solution listed at $39.99/month promotional / $79.98/month regular), with the company's online store and check-out funnel effectively redirecting to affiliated partner product mSpy. Distribution is digital-first: blog content marketing, a Pumpic Community Forum, and email-based onboarding after purchase, with no carrier dependence and a stated global footprint anchored in the United States, Canada, Brazil, Australia, the United Kingdom, Germany, and France. The company also operates a free sub-brand, Limitly, focused on Android screen-time limits.

Operationally, Pumpic was acquired by WebWatcher, with users directed to migrate to WebWatcher as the successor product; the Pumpic brand and website nonetheless remain in service. The company is bootstrapped beyond a single $500,000 funding round, employs 51-100 people, and cites a customer base of over 10,000 parents worldwide. Founders Iko Hason and Hay Taub are co-founders, though broader management-team data is not disclosed.

Name

Pumpic

Website

https://pumpic.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

51–100 employees

Short description

Pumpic is a privately held, Overland Park–based subscription software company that sells direct-to-consumer mobile parental control apps for iOS and Android, offering 24+ monitoring features via a web-based Control Panel to roughly 10,000 parents globally. The brand is now owned by WebWatcher.

Ownership category

akta.pro rank

Headquarters

HQ city

Overland Park

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Software

Cost components

Technology or R&D, Marketing or Sales, Personnel, Operations

Revenue model

1. Subscription Plans: Monthly subscription-based model for monitoring software access. Physical access to target device required for Android installation; iCloud solution works remotely.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Pumpic sells a cell phone parental control and monitoring application for iOS and Android devices, allowing parents to track their children's location, monitor calls and SMS, view browsing history, monitor social media activity, and remotely control the target device. The product is offered through subscription plans and accessed via a web-based Control Panel. The platform offers over 24 monitoring features with iOS monitoring available via iCloud without jailbreak and Android monitoring through app installation.

Product overview

Pumpic is a unified parental control and mobile monitoring platform consisting of a core parental control application, a web-based Control Panel for data access and management, and companion mobile apps. The platform offers two product variants: an iCloud Solution for iOS devices (no jailbreak required) and an Android Solution (app-based installation). A related free product called Limitly provides basic screen time control. The ecosystem provides over 24 monitoring features covering communications, location tracking, social media monitoring, and remote device control, accessible through a centralized Control Panel or mobile apps.

Differentiator

Problem solved

Functional benefit

Products and services

• Pumpic Parental Control App Cell phone parental control and monitoring application for iOS and Android that allows parents to track location, monitor calls, SMS, online activities, and social media on their children's devices, with over 24 monitoring capabilities.
• Pumpic iCloud Solution iOS monitoring solution that works via iCloud without requiring jailbreak. Supports iOS 6.0 to 11.2 with iCloud password. Monitors text messages, calls, contacts, photos, Skype, location history, browser, deleted SMS, bookmarks, calendar, Kik, WhatsApp, and notes.
• Pumpic Android Solution Android monitoring application installed as a password-protected app on smartphones and tablets, supporting Android 2.2 to 6.0.1. Some advanced features require root access. Provides comprehensive monitoring including SMS, calls, social media, location, keylogger, and remote device control.
• Limitly Free Screen Time Parental Control App for Android that helps kids stay focused by allowing parents to set time limits on app and mobile gadget usage.

Quantifiable outcome

• 78% of parents who use parental control software admit their children have reasonably improved behavior and performance at school
• +2 more outcomes

Named customers15 records

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

One partnership is on record.

• WebWatchermajorOthersPumpic has been acquired by WebWatcher. Customers are redirected to try WebWatcher as the successor product. This represents a significant acquisition that consolidates the parental monitoring market.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Qustodio: Premium cross-platform parental control app covering screen time, app blocking, location, and social monitoring on iOS/Android. Targets the same concerned-parent segment with a more polished, family-friendly brand versus Pumpic's stalkerware-leaning feature set.
• mSpy: Closest direct competitor and the affiliate product Pumpic redirects customers to. mSpy offers near-identical parental monitoring features (calls, SMS, social media, GPS, keylogger) across iOS and Android on a similar subscription model.
• MoniMaster: Parental and employee monitoring competitor with near-identical feature positioning (calls, SMS, social apps, GPS, keylogger) and subscription pricing. Sells into the same D2C parent demographic.
• Bark Technologies: US-based parental monitoring service that monitors texts, social media, and emails for safety concerns using AI detection. Closest modern analogue to Pumpic's social-media monitoring value proposition, with stronger regulatory positioning.
• Eyezy: Direct competitor in the phone monitoring subscription category, offering social media, GPS, keylogger, and stealth-mode features on iOS and Android. Operates in the same covert-monitoring niche Pumpic occupies.
• WebWatcher: Acquirer of Pumpic and a direct parental/employee monitoring competitor with overlapping device-monitoring capabilities. Shares the same go-to-market playbook and is the consolidated successor brand per Pumpic's own redirect.

Broad incumbents

• Apple Screen Time: Free native parental controls built into iOS covering app limits, content restrictions, and downtime. Directly competes with Pumpic's iOS monitoring offering and is the default option for most iPhone-owning parents.
• Google Family Link: Free native parental control solution pre-installed on Android, offering app management, screen time, location, and content filtering. Represents the primary free competitive substitute to Pumpic's paid monitoring features.
• Norton Family (Gen Digital): Parental control suite from the Norton/Gen Digital security portfolio. Offers web filtering, screen time, location, and app monitoring bundled with broader security products — competing with Pumpic on trust and platform breadth.
• Kaspersky Safe Kids: Parental control app from a major cybersecurity vendor covering screen time, location, content filters, and social monitoring on iOS/Android. Competes on brand trust and bundled security positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/pumpic_com
• Facebookfacebook.com/Pumpicapp
• LinkedInlinkedin.com/company/pumpic

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pumpic