Marlins Insurance Agency

Name

Marlins Insurance Agency

Legal name

Marlins Insurance Agency

Website

https://marlinsinsurance.com

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Insurance Brokerage Services

NAICS

Insurance Agencies and Brokerages (52421)

SIC

Insurance Agents, Brokers & Service (6411)

akta.pro primary industry

Retail (Personal Lines) Insurance Brokerage (FSAEADAA)

akta.pro secondary industries

Professional Liability (Errors & Omissions) (FSAJADAB), Standalone Umbrella Liability (FSAJANAE)

Keywords

• Commercial insurance brokerage
• Personal insurance agency
• Contractor insurance coverage
• Independent insurance agent
• Property casualty insurance

Headquarters

HQ city

Wilton Manors

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Insurance Commission Revenue: Marlins Insurance Agency operates as an independent insurance agency earning commissions from multiple insurance carrier partners. The agency shops multiple carriers on behalf of customers to find coverage that fits their needs and budget. Revenue is generated through commissions on insurance policies sold and renewed across personal and commercial lines.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Marlins Insurance Agency is an independent insurance agency based in Plantation, Florida that sells personal and commercial insurance on behalf of multiple insurance carriers. It offers personal lines such as auto, classic car, homeowners, and flood insurance, and commercial lines including general liability, workers compensation, commercial auto, commercial property, contractor's insurance, builder's risk, surety bonds, cyber liability, D&O, EPLI, and professional liability. The agency earns commissions by shopping multiple carriers to match coverage to client needs across Broward County.

Product overview

Marlins Insurance Agency is a relationship-driven independent insurance agency based in Plantation, Florida, offering a comprehensive portfolio of personal and commercial insurance products. The agency's personal insurance offerings include Auto Insurance, Classic Car Insurance, Homeowners Insurance, and Flood Insurance for individuals and families in South Florida. For commercial clients, the agency provides an extensive suite of business coverage including General Liability Insurance, Workers Compensation Insurance, Commercial Auto Insurance, Commercial Property Insurance, Commercial Umbrella, Contractor's Insurance, Builder's Risk Insurance, Surety Bonds, Cyber Liability Insurance, Directors and Officers Liability Insurance, Employment Practices Liability Insurance (EPLI), and Professional Liability Insurance. Additionally, the agency offers a Fast Certificate of Insurance (COI) service for contractors and businesses needing quick proof of coverage. As an independent agency, Marlins represents multiple insurance carriers, allowing them to compare options and structure policies tailored to client needs across Broward County.

Differentiator

Problem solved

Functional benefit

Products and services

• Auto Insurance

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Multiple Insurance Carriers (14+) [Specific names not disclosed]coreChannel Partner/ Reseller/ DistributorMarlins Insurance Agency represents multiple trusted insurance companies (displayed as 14+ carrier logos on their homepage) enabling them to compare coverage options and structure policies meeting contract requirements and risk exposure. The agency partners with these carriers to provide commercial and personal insurance products to Broward County customers.

Scale indicators1 record

Recent moves4 records

Expansion highlights3 records

Direct peers

• Goosehead Insurance: Independent insurance agency franchisor with a comparable model of licensed agents shopping multiple carriers for personal and commercial lines. Goosehead's tech-enabled but agent-driven approach is the closest scaled analog to Marlins' independent agency model.
• Brightway Insurance: Florida-headquartered independent insurance agency franchise with a multi-carrier retail model focused on homeowners, auto, and commercial lines across the Southeast. Direct geographic and model overlap with Marlins' Broward County footprint.

Broad incumbents

• Arthur J. Gallagher & Co. Global insurance brokerage and risk management firm operating across commercial P&C, employee benefits, and personal lines. Same independent brokerage economics but with enterprise-grade capabilities Marlins lacks.
• Brown & Brown, Inc. Large national insurance brokerage underwriting and servicing personal, commercial, and specialty lines through retail offices including in Florida. Represents the scaled incumbent retail brokerage model that Marlins operates in miniature.
• Hub International: Major North American insurance brokerage placing commercial and personal coverage through carrier relationships. Comparable business model (independent broker representing multiple carriers) but at vastly larger scale.
• The Hartford: Established P&C carrier with a strong small commercial and contractor insurance franchise sold through independent agents. Represents the carrier side of the value chain Marlins accesses as a partner agency.

Emerging players

• Next Insurance: Digital-first small business insurer selling general liability, workers' comp, professional liability, and contractor coverage directly online. Overlaps Marlins' core contractor/SMB segment with a faster, lower-friction purchasing model.
• Hiscox: Specialty commercial insurer and digital agent serving small businesses with professional liability, general liability, cyber, and workers' comp — many of the same contractor/SMB products Marlins brokers through carrier partners.

Others

• Burns & Wilcox: Wholesale insurance broker and MGA placing specialty and excess/surplus lines for retail agents like Marlins. Acts as an upstream placement partner for harder-to-place risks Marlins cannot access through standard markets.

Regional players

• Erie Insurance: Regional P&C carrier operating an exclusive agency model concentrated in the eastern US, including Florida. Comparable independent agency economics with a narrower geographic footprint than Marlins' broader carrier panel.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/marlins-insurance

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Marlins Insurance Agency