What Wasted does

According to firmographic records, Wasted was a for-profit private company founded in 2020 and registered in Amsterdam, Netherlands, with a stated headcount band of 1-10 employees. Its original product positioning described a mobile application designed to incentivize consumers to reduce plastic consumption, awarding discounts on sustainable goods in exchange for verifiable plastic-free actions. The concept positioned the business at the intersection of consumer sustainability engagement and retail rewards, targeting individual end-users (consumers seeking sustainable alternatives) and potentially sustainable product merchants as distribution partners.

No technical architecture, backend, or product documentation is available in the source data, and no active company website exists. The only operational signal present is that the domain wasted.app is currently listed for sale on the Spaceship.com domain marketplace at a $35,000 buy-now price (with a $17,500 down-payment lease-to-own option at $875/month over 20 months). The marketplace listing pages contain no product content, team information, customer references, or operational indicators; they reflect a domain transaction screen only.

The absence of supporting evidence — no funding records, management team, partnerships, customers, app listings, or operational commentary — combined with the listing of the company's primary digital asset for sale on a third-party marketplace, indicates that Wasted is either dormant, in wind-down, or no longer operating under its original configuration. The available source material does not support any conclusion about revenue scale, customer adoption, or strategic direction beyond the firm's founding premise and the current domain-status signal.

Name

Wasted

Website

https://wasted.app

Company type

Private

Founded year

2020

Headcount range

1–10 employees

Short description

Wasted was a Netherlands-based consumer sustainability app (founded 2020) that proposed rewarding plastic-free actions with discounts on sustainable goods. No active operations, team, or product evidence exist in sources, and its domain is currently listed for sale on a third-party marketplace.

Ownership category

akta.pro rank

Headquarters

HQ city

Amsterdam

HQ country

Netherlands

HQ region

Europe

Markets served

GTM type

B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Pricing tiers

Core offering

Wasted operates a mobile application that empowers individual users to fight plastic pollution. Users take plastic-free actions, the app tracks or verifies those actions, and users earn rewards redeemable as discounts on sustainable products sourced through partner brands.

Product overview

No product or service information is available from the provided sources. The available source is a domain marketplace listing for the domain 'wasted.app' being sold through Spaceship.com, not an active company website with product information.

Differentiator

Problem solved

Functional benefit

Products and services

• Wasted app Mobile application that empowers individual users to fight plastic pollution by tracking plastic-free actions and rewarding users with discounts on sustainable products.

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves2 records

Direct peers

• rePurpose Global: rePurpose Global runs a plastic-action marketplace and recovery platform that connects brands and consumers to verifiable plastic-waste reduction, thematically aligned with Wasted's plastic-pollution engagement-and-rewards approach.
• Olio: Olio is a neighborhood food-sharing and anti-waste app that combines community engagement with sustainability behavior, making it a closely comparable peer to Wasted's stated consumer-sustainability engagement model.
• Plastic Bank: Plastic Bank builds reward-based systems that incentivize collection and recycling of plastic through digital tokens — a direct thematic match to Wasted's mission of fighting plastic pollution through incentivized consumer action.
• Karma: Karma is a consumer app that sells surplus restaurant food at discounted prices to reduce food waste — a direct business-model parallel to Wasted's discount-rewards-for-sustainable-actions positioning.
• Loop: Loop operates a circular reusable packaging platform for consumer goods, addressing plastic-waste reduction through consumer incentives and brand partnerships — overlapping with Wasted's stated plastic-pollution and sustainable-products focus.
• Litterati: Litterati is a data platform and app that mobilizes citizens to clean up litter, often with recognition and gamified rewards, paralleling Wasted's stated gamified model of rewarding consumers for environmentally beneficial actions.
• Phenix (anti-waste): Phenix is a French anti-waste platform that connects consumers with surplus food and goods from retailers at discounted prices, directly comparable to Wasted's discount-based sustainability engagement model.
• TooGoodToGo: TooGoodToGo operates a consumer app that rewards sustainable behavior by giving users discounted access to surplus food, directly paralleling Wasted's model of rewarding sustainable consumer actions with discounts on partner products.

Emerging players

• Yuka: Yuka is a consumer mobile app that scores food and cosmetic products on health and environmental impact to drive more sustainable purchasing decisions — adjacent to Wasted's behavioral-incentive model for sustainable consumption.

Market position

Strengths1 record

Weaknesses4 records

Competitive moat2 records

Customer concentration

• Facebookfacebook.com/wastedlab

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wasted