Friedrich Wenner
Friedrich Wenner is a family-owned German solid-board packaging manufacturer producing heavy-duty and shelf-ready fiber-based packaging for food, produce, beverage, and non-food customers from a single Versmold site, selling direct via field and inside sales under the HZI Group.
- Company typePrivate
- Founded1930
- HeadquartersVersmold, Germany
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Friedrich Wenner does
Friedrich Wenner Versmolder Vollpappen-Verarbeitungswerk GmbH is a family-owned German solid-board (Vollpappe) packaging manufacturer founded in 1930 in Versmold, where it still operates from a single integrated site of roughly 27,000 sqm with about 70 employees and a 20,000 sqm automated warehouse. The company converts recycled paper into heavy-duty and shelf-ready cardboard packaging — including lid boxes, BayPack shelf-ready packaging (7 variants), trays/steigen for produce, skin packaging (PappZack) for meat/poultry/fish, beverage carriers, bakery and floristry packs, mailing envelopes, and customer-specific Sonderkonstruktionen — using large-format 6-color offset printing with low-migration standards and water/fat-barrier coatings, with throughput up to ~15,000 sheets/hour and 100M+ boxes produced annually from ~35,000 tonnes of solid board. Wenner is a member of the HZI Group (Halbzellstoff-Industrie), which secures CO2-neutral upstream cartonboard supply and broader market reach, and the company supplies national and international food-industry and adjacent non-food customers via direct field and inside sales teams, with minimum orders of 2 tonnes per article, ex-works unit pricing, and 48-hour just-in-time delivery throughout Germany using its own fleet of 7 all-electric MAN lorries. The entire portfolio is positioned as PPWR-compliant, 100% recyclable, and FSC-supported, backed by on-site solar PV (590.7 kWp), heat-recovery systems, and a near-fully-recycled-fiber raw material base.
Friedrich Wenner firmographics
Firmographics- Name
- Friedrich Wenner
- Legal name
- Friedrich Wenner Versmolder Vollpappen-Verarbeitungswerk GmbH
- Website
- https://wenner-gmbh.de
- Company type
- Private
- Founded year
- 1930
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Friedrich Wenner is a family-owned German solid-board packaging manufacturer producing heavy-duty and shelf-ready fiber-based packaging for food, produce, beverage, and non-food customers from a single Versmold site, selling direct via field and inside sales under the HZI Group.
- Ownership category
- akta.pro rank
Friedrich Wenner industry classification
Industry- Product category
- Industrial Packaging Manufacturing
- NAICS
- Corrugated and Solid Fiber Box Manufacturing (322211), Folding Paperboard Box Manufacturing (322212)
- SIC
- Paperboard Containers & Boxes (2650)
- akta.pro primary industry
- Paper & Paperboard Packaging Converting & Finishing (Die-Cutting, Gluing, Windowing, Coating) (IMALACAL)
- akta.pro secondary industries
- Folding Cartons & Paperboard Packaging Converting (IMAMAHAB), Protective Paper Packaging (Honeycomb, Paper Cushioning, Paper Wrap) (IMALACAH)
Keywords
Where Friedrich Wenner is headquartered
LocationHeadquarters
- HQ city
- Versmold
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
Friedrich Wenner business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- Packaging Product Sales: Wenner generates revenue through the manufacture and sale of corrugated cardboard packaging products, including standard and custom-designed solutions. Revenue is derived from one-time product transactions (one-time license model equivalent), with minimum order quantities of 2 tonnes per article. The company also derives revenue from logistics and warehousing services integrated with their packaging offering.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Custom packaging orders — minimum 2 tonnes per article, priced per specification |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Friedrich Wenner product offering
Product offeringCore offering
Friedrich Wenner manufactures solid board (Vollpappe) packaging, converting recycled paperboard into a broad range of custom and standardized cardboard packaging for the food and non-food industries. Its portfolio includes lid boxes (Stülpdeckelkartons), heavy-duty cartons, shelf-ready packaging, displays, folding cartons, trays and crates, skin cards, mailing envelopes, and specialized packaging for fish, plants/flowers, and baked goods. The company is based in Versmold, Germany, and is part of the HZI Group.
Product overview
Friedrich Wenner is a family-owned packaging manufacturer specializing in sustainable cardboard and solid board packaging solutions. The company operates as part of the HZI Group and offers a comprehensive portfolio of approximately 50+ distinct packaging products and variants. The core product lines include two-piece lid boxes (Stülpdeckelkarton), heavy-duty cardboard (Schwerlastkartonage), the BayPack shelf-ready packaging series with 7 variants, display cartons, counter displays, folding cartons, trays and crates for produce, skin cards for food packaging, beverage packaging including Bag-in-Box and bottle carriers, plant and flower packaging (Flora Vase, plant trays), bakery packaging, custom constructions, edge protection, and mailing envelopes. All products are made from recycled paper materials and are 100% recyclable. The company serves the food industry, non-food sectors, and industrial applications, with a focus on the German market.
Differentiator
Problem solved
Functional benefit
Products and services
- Stülpdeckelkarton (Lid Boxes)
Quantifiable outcome
- 100 million+ cardboard boxes produced annually
- +6 more outcomes
Companies that use Friedrich Wenner
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles3 records
Friedrich Wenner technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Friedrich Wenner partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- HZI Group (Halbzellstoff-Industrie)coreWenner is a member of the HZI Group, which unites efficient and innovative cartonboard manufacturers and finishers as well as packaging manufacturers in a joint corporate group. The HZI network provides Wenner with constant raw material supply, diverse raw material selection, and a wide product range with high delivery reliability. Wenner's raw material partner HZI produces raw cardboard for packaging in a CO2-neutral manner, reducing upstream emissions.
- FIRST PRIVACY GmbHminorFIRST PRIVACY GmbH serves as Wenner's external ombudsman for the group-wide complaints procedure. Reports are forwarded via an anonymized procedure to FIRST PRIVACY, where information is treated confidentially and after initial review forwarded to the HZI Group's Compliance Manager.
- Host Europe GmbHminorHost Europe GmbH (Hansestraße 111, 51149 Köln) provides web hosting services for Wenner's website content. Wenner uses Host Europe on the basis of Art. 6(1)(f) GDPR for reliable website depiction.
- etracker GmbHminoretracker GmbH (Erste Brunnenstraße 1, 20459 Hamburg) provides web analytics for Wenner's website, analyzing visitor behavior patterns including page interactions and click data. Analytics are conducted without cookies on the basis of Art. 6(1)(f) GDPR.
- CleverReach GmbH & Co. KGminorCleverReach provides newsletter distribution services for Wenner's customer communications. The service analyzes newsletter recipient behavior including open rates and click-through rates on tracked links.
- Microsoft Ireland Operations LimitedminorMicrosoft Teams is used for communication with customers as part of Wenner's conference tools. Data processing is governed by Microsoft's privacy statement. The company is certified under the EU-US Data Privacy Framework (DPF).
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
Friedrich Wenner competitors and assessment
Company assessmentBroad incumbents
- Mondi plc: Global paper and packaging group with significant European paperboard and corrugated packaging operations serving food and consumer goods. Directly comparable in product category and food-industry customer base, but vastly larger scale and broader geographic footprint.
- Smurfit Westrock: World's largest paper-based packaging company following the Smurfit Kappa / WestRock merger, with deep European paperboard packaging operations. Comparable in converting activities and food-industry customer base, but operates at global scale across many geographies.
- Graphic Packaging Holding Company: US-headquartered but globally operating folding carton and paperboard packaging manufacturer, particularly strong in food and beverage packaging. Comparable in folding carton substrate and food-customer verticals.
- Stora Enso: Nordic paperboard and packaging producer with strong European footprint in consumer board and packaging solutions. Comparable substrate (paperboard) and food packaging customer base, though at significantly larger scale and integrated up to pulp.
- Mayr-Melnhof Karton: European paperboard and folding carton manufacturer with operations in cartonboard and converted folding cartons. Comparable in paperboard substrate and folding-carton converting, with similar food-industry customer verticals.
- DS Smith: Major European and global corrugated and paperboard packaging supplier, now part of Smurfit Westrock. Comparable in paperboard packaging manufacturing and food/consumer customer verticals, though primarily focused on corrugated vs. Wenner's solid board specialty.
Direct peers
- Thimm Group: German family-owned packaging manufacturer specializing in corrugated board and solid board packaging for retail and industry. Closely comparable to Wenner in substrate (paperboard), customer base (food and consumer goods), German Mittelstand profile, and B2B direct-sales GTM.
- Carl Edelmann GmbH: German family-owned packaging company producing folding cartons and solid board packaging for premium consumer brands, food, and pharma. Comparable in substrate (paperboard/solid board), German Mittelstand profile, and B2B GTM.
- PAV Card GmbH: German manufacturer of solid board and folding carton packaging serving food, consumer goods, and industrial customers. Closely comparable mid-sized German paperboard converter with similar customer verticals.
- Gizeh Verpackungen GmbH: German family-owned manufacturer of paperboard and plastic packaging serving food and consumer goods. Comparable in mid-sized German converting profile and food-industry customer base, though with broader material portfolio.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Friedrich Wenner social profiles
Digital presenceFriedrich Wenner financial estimates
Financial estimateRevenue estimate
Valuation estimate
Friedrich Wenner leadership team
Management profileNumber of profiles
Profiles3 records
Friedrich Wenner funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Friedrich Wenner M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Friedrich Wenner
What does Friedrich Wenner do?
Friedrich Wenner manufactures solid board (Vollpappe) packaging, converting recycled paperboard into a broad range of custom and standardized cardboard packaging for the food and non-food industries. Its portfolio includes lid boxes (Stülpdeckelkartons), heavy-duty cartons, shelf-ready packaging, displays, folding cartons, trays and crates, skin cards, mailing envelopes, and specialized packaging for fish, plants/flowers, and baked goods. The company is based in Versmold, Germany, and is part of the HZI Group.
Is Friedrich Wenner a public or private company?
Friedrich Wenner is a private company. It is classified as family owned and is currently operating.
When was Friedrich Wenner founded?
Friedrich Wenner was founded in 1930. It employs 11 to 50 people.
Where is Friedrich Wenner based?
Friedrich Wenner is headquartered in Versmold, Germany, in the Europe region.
How does Friedrich Wenner make money?
One revenue line is on record: packaging Product Sales.
Who are Friedrich Wenner's main competitors?
Broad incumbents on record are Mondi plc, Smurfit Westrock, Graphic Packaging Holding Company, Stora Enso, Mayr-Melnhof Karton and DS Smith. Direct peers are Thimm Group, Carl Edelmann GmbH, PAV Card GmbH and Gizeh Verpackungen GmbH.
Does Friedrich Wenner have an API?
No public API is recorded for Friedrich Wenner.
What industry is Friedrich Wenner in?
Friedrich Wenner's product category is Industrial Packaging Manufacturing. Its primary akta.pro industry code is IMALACAL, Paper & Paperboard Packaging Converting & Finishing (Die-Cutting, Gluing, Windowing, Coating), with a secondary code of IMAMAHAB, Folding Cartons & Paperboard Packaging Converting. Its NAICS code is 322211 and its SIC code is 2650.