Chemie.de

What Chemie.de does

Chemie.de is a German-language B2B web portal for the chemical industry, operated by LUMITOS AG, a private Aktiengesellschaft headquartered in Berlin at Ernst-Augustin-Str. 2. Founded in 1997, the platform functions as a content aggregation and discovery hub covering chemistry, laboratory analytics, and process technology. It serves three principal user groups: industry, research, and scientific professionals seeking news, suppliers, and technical reference material; chemical-industry companies seeking B2B marketing exposure; and job seekers in the chemistry sector. The portal reports 11.8 million annual B2B users and offers content in six languages (German, English, Spanish, French, Italian, Portuguese), with related LUMITOS portals extending coverage to biotechnology, analytical chemistry, and food/beverage verticals.

The underlying technology is a web-based B2B content platform that aggregates industry news, a global company directory, a product catalog (detectors, lab equipment, LIMS, photometers, reactors, sensors, spectrometers, titrators, vacuum pumps, scales), a white paper library, webinars, a job portal, a 34,608-article chemistry encyclopedia, scientific tools (molar mass calculator, unit converter, periodic table), and curated topic pages. Distribution is digital, supported by email newsletters (general, start-up, job), RSS feeds, and broad social media presence. There is no mobile app, no public API, and no documented AI/ML capability.

The business model is advertising-led. Revenue is generated through company profile listings, product placements, white paper promotions, job postings, and newsletter sponsorships, with all commercial transactions coordinated through LUMITOS AG. Pricing is not publicly disclosed. There is no evidence of external venture or private equity investment; LUMITOS AG has owned and operated the platform since inception, and the legal entity has no listed subsidiaries, no recent M&A activity, and no disclosed funding rounds.

Name

Chemie.de

Legal name

LUMITOS AG

Website

https://chemie.de

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

11–50 employees

Short description

Chemie.de is a German B2B web portal operated by LUMITOS AG that aggregates chemistry, laboratory, and process-technology content for industry professionals, suppliers, and job seekers, reaching 11.8 million annual users via advertising-driven listings.

Ownership category

akta.pro rank

Product category

Chemical Industry B2B Portal

NAICS

Advertising Agencies (541810)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

B2B Marketplaces & Wholesale Platforms (BPAMAGAD)

akta.pro secondary industries

Wholesale/B2B Generalist Marketplaces (CRAFAAAF), Chemicals, Ingredients & Raw Materials Marketplaces (CRAFAHAK)

Keywords

• Chemical industry portal
• B2B industry directory
• Laboratory equipment marketplace
• Chemistry news platform
• Scientific knowledge base

Headquarters

HQ city

Berlin

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Advertising and promotional services: Revenue generated through advertising products, company profiles, white paper promotions, and job listings. LUMITOS AG offers online marketing solutions for B2B companies to reach their target audience in the chemistry, analytics, lab, and process sectors.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Chemie.de is a web-based B2B portal for the chemical industry, aggregating industry news, company directories, product catalogs, job listings, white papers, webinars, and an encyclopedia with 34,608 chemistry-related keywords. The platform is operated by LUMITOS AG and reaches 11.8 million B2B users annually. Revenue is generated by selling advertising placements, company profiles, product listings, job postings, and white paper promotions to chemical industry companies seeking to reach a targeted professional audience.

Product overview

Chemie.de is a B2B portal for the chemical industry covering laboratory and process technology. The platform operates as a content aggregation and discovery service with multiple integrated modules: a News Portal delivering industry news across categories (science, business, R&D, production, careers), a Company Directory for discovering global chemical industry suppliers, a Products Catalog for laboratory and process equipment including detectors, spectrometers, reactors and LIMS, a White Papers library with technical resources, Webinars, a Job Portal for career opportunities, a Chemistry Encyclopedia with 34,608 articles, Scientific Tools (molar mass calculator, unit converter, periodic table), Topic Worlds organizing content by themes (chromatography, battery technology, mass spectrometry), Market Overviews for product comparisons, and a Newsletter service. The platform is owned by LUMITOS AG and attracts 11.8 million B2B users annually.

Differentiator

Problem solved

Functional benefit

Brands

• LUMITOS Fachportale: Part of LUMITOS network of industry portals
• Chemeurope

Products and services

• News Portal Industry news portal providing curated news across chemistry, analytics, laboratory and process technology categories including science, business, R&D, production, and careers for B2B users in the chemical industry.
• Company Directory B2B company directory featuring suppliers from the global chemical industry, searchable by product category, country, and industry segment including production technology, chemistry, laboratory analytics, and laboratory equipment.
• Products Catalog Product discovery platform for laboratory and process products including detectors, lab equipment, LIMS, photometers, reactors, sensors, spectrometers, titrators, vacuum pumps, and scales for industry professionals.
• White Papers Technical resource library featuring downloadable white papers on analytical chemistry, laboratory processes, and process technology applications including topics like microwave extraction, particle sizing, vacuum systems, and battery recycling.
• Webinars Educational webinar content covering chemistry, analytics, laboratory and process technology topics offered to industry professionals.
• Job Portal Career portal featuring job listings in chemistry, analytics, laboratory and process technology industries including positions such as chemistry technicians, industrial mechanics, and sales managers.
• Chemistry Encyclopedia Reference resource containing 34,608 articles on chemistry, pharmaceutical sciences, materials science, and related natural science disciplines.
• Scientific Tools Online calculators and tools for scientists and students including a molar mass calculator, unit converter, periodic table, acronym search, and symbols/signs reference.
• Topic Worlds Curated topic collections including Chromatography, Battery Technology, Elemental Analysis, Extraction, Gas Chromatography, HPLC, Laboratory Digitalization, Mass Spectrometry, and Sustainability in the Laboratory.
• Market Overviews Comparative product market overviews for laboratory equipment including mass spectrometers, HPLC systems, NIR spectrometers, particle analyzers, UV/Vis spectrometers, elemental analyzers, FT/IR spectrometers, and gas chromatographs.
• Newsletter Email newsletter service providing weekly updates on chemical industry news, product highlights, and innovations delivered every Tuesday and Thursday, with separate newsletters for startups and jobs.

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core and minor.

• LUMITOS AGcoreChannel Partner/ Reseller/ DistributorLUMITOS AG is the parent company and operator of Chemie.de and related chemistry industry portals. The company coordinates advertising and promotional services across its portfolio of B2B portals including Analytica World, Bionity, Chemeurope, Quimica, and Yumda. Founded in 1997, LUMITOS enables targeted online marketing for the chemical industry reaching 11.8 million B2B users annually.
• Analytica WorldminorOthersRelated LUMITOS portal covering analytical and laboratory topics, part of the integrated chemistry industry portal network.
• BionityminorOthersRelated LUMITOS portal focused on biotechnology topics, part of the integrated chemistry industry portal network.
• ChemeuropecoreOthersEnglish-language counterpart to Chemie.de, providing international coverage of the European chemical industry. Part of the LUMITOS portal network with content available in multiple languages.
• QuimicaminorOthersSpanish-language chemistry portal, part of the LUMITOS international portal network serving the Spanish-speaking chemical industry market.
• YumdaminorOthersRelated LUMITOS portal covering food and beverage topics, part of the integrated chemistry industry portal network serving adjacent markets.

Scale indicators2 records

Recent moves4 records

Expansion highlights5 records

Direct peers

• LabX: LabX operates a B2B marketplace and media platform for new and refurbished laboratory equipment, overlapping with Chemie.de's lab equipment product catalog and supplier discovery functionality.
• ThomasNet: ThomasNet is a long-established North American B2B industrial supplier directory and product catalog platform — comparable to Chemie.de as a vertical advertising-led discovery portal, but serving broader industrial categories.
• SelectScience: SelectScience runs a B2B platform for laboratory equipment reviews, news, and product information targeting life-science and analytical chemists — directly comparable to Chemie.de's lab and analytics verticals with similar advertiser-funded economics.
• Labcompare: Labcompare is a B2B comparison and discovery platform for laboratory instruments and equipment, mirroring Chemie.de's products catalog and market overview features in the lab equipment category.
• GlobalSpec: GlobalSpec (Engineering360) is a B2B platform for engineering and industrial components, with supplier directories, product catalogs, and news — sharing Chemie.de's content-and-directory-driven, advertiser-funded B2B model in an adjacent technical vertical.
• AZoM: AZoM operates a B2B content portal for the materials science and engineering sectors, offering news, articles, supplier directories, and product catalogs — the closest analog to Chemie.de's advertising-led vertical portal model in an adjacent scientific vertical.

Broad incumbents

• Alibaba.com: Alibaba.com is the dominant generalist B2B marketplace, capturing cross-border buyer intent that could otherwise flow to specialized chemistry portals like Chemie.de, including for lab equipment and chemical suppliers.
• ICIS (Chemical Industry News & Pricing): ICIS is a leading global chemical industry intelligence provider with news, pricing, and analytics — overlapping with Chemie.de's chemical industry news and market overview coverage but operating at much larger scale and price points.
• LinkedIn (B2B Marketing Solutions): LinkedIn competes for B2B advertising dollars in the chemistry/lab talent and industry marketing space, threatening Chemie.de's job-listing and company-profile ad revenues with broader audience reach and superior targeting.

Emerging players

• ChemOrbis: ChemOrbis is an online plastics and petrochemical trading and intelligence platform — a more transactional, emerging peer that intersects with Chemie.de's chemistry supplier discovery audience but with a narrower product focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xtwitter.com/intent/tweet?url=https://www.chemie.de/?URLTitle=&text=
• Facebookfacebook.com/sharer.php?u=https://www.chemie.de/?URLTitle=&t=
• LinkedInlinkedin.com/company/chemie.de-information-service-gmbh

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Chemie.de