Nord Est Elevatori

What Nord Est Elevatori does

Nord Est Elevatori S.r.l. is an Italian limited liability company incorporated in November 2010 and headquartered in Dolo, in the Venice province (Veneto). It operates in the aerial work platform and material lifting equipment sector, combining two complementary roles: manufacturer of the proprietary PRATIKA brand of moving stairs (scale per traslochi) and exclusive Italian distributor for LGMG aerial work platforms. The company's product portfolio spans self-propelled vertical platforms (electric and diesel, with and without hydraulic stabilizers, second-generation electric variants, and tracked variants), articulated platforms (electric and diesel) from roughly 11 m to 20 m working height, diesel and electric telescopic platforms from 20 m to 28 m, CTE Zed truck-mounted spider lifts, and Pianoplan material transporters. It also retails certified pre-owned platforms from Genie and Haulotte. Underlying technology is electromechanical and hydraulic — proportional controls, tilt alarms with lift interruption, overload detection, self-leveling platforms, and rollover protection — with no software or AI components disclosed.

The business model is multi-stream and sales-led. Revenue is generated through five channels: (1) new equipment sales of LGMG and CTE platforms, PRATIKA moving ladders, and Pianoplan transporters; (2) used equipment sales of certified Genie and Haulotte units with warranty; (3) spare parts supply; (4) operator training delivering PLE certification; and (5) technical assistance delivered via two mobile workshops covering Veneto, Friuli Venezia Giulia, and broader Italy and Europe. Pricing is quote-based and not publicly disclosed. Go-to-market is direct, B2B-skewed with B2C tail, executed through the company website (quote requests and a reserved customer area), phone, email, and WhatsApp. Approximately 2,000 annual sales transactions are reported alongside 3,000+ cumulative satisfied clients since 2010 and 1,000+ active service contracts.

The company serves two primary customer segments — moving and relocation firms (PRATIKA-led) and construction/industrial firms requiring aerial work platforms — with logistics/warehousing and private individuals as secondary segments. Ownership is closely held with no disclosed external investors and a paid-up share capital of EUR 100,000, and there are no subsidiaries, M&A activity, or public-market listings recorded.

Name

Nord Est Elevatori

Legal name

Nord Est Elevatori S.r.l.

Website

https://nordestelevatori.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

Nord Est Elevatori is an Italian equipment distributor and manufacturer (founded 2010, Dolo-VE) selling LGMG aerial work platforms (exclusive Italy distributor) and its proprietary PRATIKA moving stairs, serving moving companies and construction/industrial clients across Italy and Europe with equipment sales, mobile technical service, spare parts, and PLE operator training.

Ownership category

akta.pro rank

Product category

Aerial Work Platforms and Material Handling Equipment

NAICS

Elevator and Moving Stairway Manufacturing (333921)

SIC

Industrial Trucks, Tractors, Trailors & Stackers (3537)

akta.pro primary industry

Elevator, Escalator & Vertical Transportation Installation/Service (IMAFALAI)

akta.pro secondary industries

Stair Lifts, Platform Lifts & Residential Elevator Services (HSABAJAD), Accessibility & Platform Lift Service (Wheelchair/Vertical Platform Lifts) (BPABAIAI)

Keywords

• Aerial work platforms
• Material lifting equipment
• Moving stairs systems
• Forklift distribution
• Truck-mounted platforms

Headquarters

HQ city

Dolo

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. New Equipment Sales: Sale of new aerial work platforms (LGMG brand), moving equipment (PRATIKA brand), and material handlers. Includes articulated, vertical, telescopic, and truck-mounted platforms for professional use.
2. Used Equipment Sales: Sale of pre-owned aerial platforms including Genie, Haulotte, and other brands with warranty, targeting cost-conscious customers.
3. Spare Parts Supply: Rapid spare parts service for equipment maintenance and repairs, supported by mobile workshops with immediate parts availability.
4. Technical Training: Operator training courses for PLE (aerial work platforms) and material handler certification, providing professional qualification for equipment operators.
5. Technical Assistance: Mobile workshop services for maintenance, repair, and periodic inspections of aerial platforms across Veneto, Friuli Venezia Giulia, and broader Italy/Europe.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Nord Est Elevatori manufactures the proprietary PRATIKA line of moving stairs/ladders and is the exclusive Italian distributor of LGMG self-propelled aerial work platforms (vertical, articulated and telescopic models in electric and diesel variants). It also supplies PIANOPLAN material transporters and CTE ZED spider lifts, certified pre-owned equipment from brands such as Genie and Haulotte, spare parts, mobile-workshop technical assistance, and PLE operator certification training.

Product overview

Nord Est Elevatori S.r.l. is an Italian company established in November 2010, specializing in the sale, service, and training for aerial work platforms and material handling equipment. The company operates as both a manufacturer (producing the PRATIKA brand of moving ladders) and as the exclusive Italian distributor for LGMG aerial platforms. Their product portfolio centers on self-propelled vertical platforms (electric and diesel, with and without stabilizers), articulated platforms (electric and diesel), and telescopic platforms, complemented by their proprietary PRATIKA moving ladder line, PIANOPLAN material transporters, and CTE spider lifts. Services include technical assistance with mobile workshops, spare parts supply, and PLE operator training certification. The company primarily serves the Veneto and Friuli Venezia Giulia regions in Italy with reported annual sales of approximately 2000 units and 3000 satisfied customers.

Differentiator

Problem solved

Functional benefit

Brands

• PRATIKA: Proprietary brand of moving ladders (scale per traslochi) manufactured by Nord Est Elevatori, including models such as PRATIKA 210 X-RF, PRATIKA 240 RF, and PRATIKA 250 DL.

Products and services

• PRATIKA Moving Stairs (Scale per Trasloco) Proprietary line of moving ladders (scale per traslochi), including PRATIKA 210 X-RF, PRATIKA 210 X-RF light, PRATIKA 240 RF and PRATIKA 250 DL models, designed for furniture and goods relocation in confined staircases and indoor spaces.
• LGMG Aerial Work Platforms Complete line of LGMG self-propelled aerial work platforms (vertical, stabilized, articulated, telescopic, mini and II generation models in electric and diesel variants) distributed exclusively in Italy by Nord Est Elevatori for construction, industrial maintenance and overhead work at heights from 5.6m to 28m.
• PIANOPLAN Material Transporters Material transporter equipment for moving and logistics operations such as warehouse handling and goods transport.
• CTE ZED Spider Lifts (Ragni CTE) CTE ZED-brand truck-mounted and spider aerial platforms (autocarrate) distributed by Nord Est Elevatori for specialized lifting applications such as the CTE ZED 20.
• Certified Pre-Owned Aerial Platforms and Moving Equipment Pre-owned aerial platforms (vertical, articulated, truck-mounted autocarrate) and material moving equipment including certified Genie and Haulotte units, sold with warranty to cost-conscious professional buyers.
• Technical Assistance, Maintenance and Spare Parts Service Mobile-workshop technical support including maintenance, repairs, periodic inspections and rapid spare parts supply for aerial work platforms and material handling equipment, with over 1,000 active assistance contracts currently in effect.
• PLE Operator Certification Training Professional training courses for PLE (Piattaforme di Lavoro Elevabili) operator certification and material lift operator qualification, delivering recognized credentials to equipment operators.

Quantifiable outcome

• 3000+ satisfied clients served since founding
• +2 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered core and minor.

• LGMGcoreChannel Partner/ Reseller/ DistributorLGMG (Lingong Machinery) is a Chinese manufacturer of aerial work platforms. Nord Est Elevatori serves as the official Italian distributor for LGMG products, offering a comprehensive range of aerial platforms including vertical, articulated, and telescopic models.
• PRATIKAcoreTechnology or IntegrationPRATIKA is the proprietary brand of Nord Est Elevatori for moving stairs and material lifting equipment. The company manufactures PRATIKA products including models PRATIKA 210 X-RF, PRATIKA 240 RF, and PRATIKA 250 DL specifically designed for the Italian moving industry.
• CTE ZedminorChannel Partner/ Reseller/ DistributorCTE Zed is an Italian manufacturer of truck-mounted aerial platforms (autocarrate). Nord Est Elevatori distributes CTE Zed products in their product portfolio alongside LGMG and PRATIKA brands.
• GenieminorChannel Partner/ Reseller/ DistributorGenie is a leading manufacturer of aerial work platforms. Nord Est Elevatori offers certified pre-owned Genie equipment as part of their used equipment inventory.
• HaulotteminorChannel Partner/ Reseller/ DistributorHaulotte is a French manufacturer of aerial work platforms. Nord Est Elevatori offers certified pre-owned Haulotte equipment as part of their used equipment inventory.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Manitou Group: French manufacturer of telehandlers, aerial platforms, and material handling equipment. Comparable as a broad equipment incumbent that overlaps with Nord Est's vertical platform and material handling offerings.
• JLG Industries: Industry-leading MEWP manufacturer owned by Oshkosh. While Nord Est does not distribute JLG, JLG sets the product roadmap and pricing standard against which LGMG/Pratika must compete.

Direct peers

• Genie (Terex Corporation): US-based aerial work platform manufacturer (part of Terex). Directly comparable product family (vertical, articulated, telescopic booms) and Nord Est distributes pre-owned Genie equipment alongside new LGMG units.
• Niftylift: UK-based manufacturer of mobile elevating work platforms (MEWPs), including tracked and articulating booms. Comparable product range to what Nord Est distributes via LGMG.
• Platform Basket: Italian manufacturer of tracked aerial platforms and spider lifts. Direct competitor in the Italian aerial work platform market, particularly for specialized spider-boom applications.
• AlmaCrawler: Italian manufacturer of self-propelled aerial work platforms, including tracked and articulated models. Direct competitor within the Italian MEWP distribution market.
• Haulotte: French global manufacturer of aerial work platforms and telehandlers. Comparable because Nord Est sells certified pre-owned Haulotte units and competes in the same MEWP category across Europe.
• Snorkel (Aichi): Manufacturer of aerial work platforms (boom lifts, scissor lifts) competing in the European MEWP market where Nord Est operates; relevant as a comparable peer product line and channel structure.
• LGMG (Lingong Machinery Group): Chinese manufacturer of aerial work platforms (MEWPs) for which Nord Est Elevatori is the exclusive Italian distributor. Directly comparable product line: vertical, articulated, and telescopic self-propelled platforms.
• CTE (working platforms): Italian manufacturer of truck-mounted and spider aerial platforms. Nord Est is itself a CTE ZED distributor, so the two are simultaneously partner and competitor on spider lifts in Italy.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/nordestelevator
• Facebookfacebook.com/NORDESTELEVATORI
• LinkedInlinkedin.com/company/rustle-hill-winery

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nord Est Elevatori