Muslim Youth Helpline

What Muslim Youth Helpline does

Muslim Youth Helpline (MYH) is a UK registered charity (charity number 1108354) founded in 2001 that operates a faith-sensitive mental health helpline for young British Muslims. The organisation provides free, confidential, non-judgemental counselling via telephone (0808 808 2008, 7 days a week, 4pm-10pm), online web chat, email, and WhatsApp, delivered by trained Muslim helpline officers who integrate Islamic spiritual guidance into crisis intervention, listening support, and safe signposting. Supplementary products include a Safety Plan Template co-developed with YoungMinds and a Student Wellbeing Guide distributed to schools, colleges, universities, and community groups.

The organisation's core technology is a trained-volunteer-and-staff counselling service rather than a software platform; there are no proprietary AI or automation components disclosed. Distribution is delivered through multiple zero-cost access channels, partnerships with the Association of Muslim Schools, the Federation of Student Islamic Societies (FOSIS), the Muslim Charities Forum, SeekersGuidance, and the Association of Mental Health Providers, and social media outreach (Facebook, X, LinkedIn, Instagram). MYH reports having supported 250,000+ young Muslims since inception.

MYH operates as a non-profit with 1-10 employees, based in London, and is funded primarily through donations. Its commercial mechanics are a recurring monthly giving programme — Project 3000 — which targets 3,000 'Guardians' contributing £10/month each; at time of reporting only 176 Guardians were signed, representing approximately £1,760/month or ~£21K/year of recurring revenue from this stream alone. Total income, which includes grants from major partners such as Islamic Relief UK and other donations, is not disclosed. Leadership transitioned in 2025, with Aamer Chaudhry appointed Chief Executive Officer after the prior CEO's five-year tenure.

Name

Muslim Youth Helpline

Legal name

Muslim Youth Helpline

Website

https://myh.org.uk

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

1–10 employees

Short description

Muslim Youth Helpline (MYH) is a UK registered charity founded in 2001 that provides free, confidential, faith-sensitive mental health counselling to young British Muslims via telephone, web chat, email, and WhatsApp, delivered by trained Muslim helpline officers.

Ownership category

akta.pro rank

Product category

Youth Mental Health Helpline Services

NAICS

Other Individual and Family Services (624190), Child and Youth Services (62411)

SIC

Services-Misc Health & Allied Services, Nec (8090), Services-Social Services (8300)

akta.pro primary industry

Student Support Hotlines & Digital Wellbeing Tools (EDAJAIAL)

akta.pro secondary industry

School Counseling Services (EDAJAIAA)

Keywords

• Youth mental health
• Faith-sensitive counselling
• Helpline crisis support
• Wellbeing resources
• Community counselling services

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Monthly Donations (Project 3000): Recurring monthly donations from individual supporters (Guardian programme) at £10/month to build sustainable funding base

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Muslim Youth Helpline provides free, confidential, faith-sensitive counselling to young British Muslims through a telephone helpline (0808 808 2008, 4pm-10pm daily), web chat, email, and WhatsApp, staffed by trained Muslim helpline officers. The service is supplemented by free downloadable resources including a crisis-planning Safety Plan Template and a Student Wellbeing Guide for schools, colleges, and community groups across the UK.

Product overview

Muslim Youth Helpline is a faith-sensitive mental health support organisation offering a unified service for young British Muslims. The core offering is the helpline service providing confidential counselling via telephone (0808 808 2008, 4pm-10pm), web chat, and email, staffed by trained Muslim helpline officers. This core service is supplemented by free downloadable resources including the Safety Plan Template (crisis planning tool for cultural pressures) and Student Wellbeing Guide (self-care advice for students). Project 3000 is a monthly donor programme to sustain operations. The organisation has helped over 250,000 young Muslims since 2001.

Differentiator

Problem solved

Functional benefit

Products and services

• Muslim Youth Helpline Faith-sensitive mental health helpline providing confidential, non-judgemental counselling services via telephone, web chat, and email for young British Muslims, staffed by trained Muslim helpline officers.
• Safety Plan Template

Quantifiable outcome

• 100+ calls answered every year
• +4 more outcomes

Named customers9 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered core and minor.

• SeekersGuidancecoreStrategic or Co-development PartnerIslamic education platform partnering on faith-sensitive mental health content
• Association of Mental Health ProviderscoreStrategic or Co-development PartnerIndustry body representing mental health providers, indicating professional standards and sector recognition
• Muslim Charities ForumcoreStrategic or Co-development PartnerUmbrella organisation for Muslim charities in the UK, providing network and advocacy support
• Association of Muslim SchoolsminorGTM or Marketing PartnerPartnership to reach young Muslims through educational institutions
• Federation of Student Islamic SocietiesminorGTM or Marketing PartnerPartnership to reach university students through FOSIS network
• Inspirited MindsminorStrategic or Co-development PartnerMental health organisation supporting Muslim communities
• YoungMindsminorStrategic or Co-development PartnerPartnership to develop culturally-sensitive safety planning resources for young Muslims

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• YoungMinds: YoungMinds is an established UK youth mental-health charity providing resources, campaigns, and support-related services. It overlaps with MYH's young-person audience and mental-health mission, but operates across a much broader portfolio and is not a faith-specific helpline.
• Samaritans: Samaritans provides confidential emotional support through telephone, email, messaging, and face-to-face services in the UK and Ireland. It is comparable to MYH's confidential listening and crisis-support model, but serves a much broader population.

Direct peers

• Kooth: Kooth provides digital mental-health support and counselling access to children and young people. It is directly comparable to MYH in youth mental-health delivery, digital engagement, and the use of online channels to reduce barriers to support.
• The Mix: The Mix provides free, confidential advice and support to people under 25 through digital and telephone channels. It is directly comparable to MYH in youth targeting, confidential emotional support, and multi-channel crisis and signposting services.
• Childline: Childline offers confidential counselling, advice, and support to children and young people through telephone and online services. It is directly comparable to MYH's youth-focused helpline, active listening, crisis response, and safe-referral model, although Childline serves a broader population.
• PAPYRUS Prevention of Young Suicide: PAPYRUS operates HOPELINEUK and other resources focused on suicide prevention for young people. It is directly comparable to MYH's crisis-intervention and signposting role, but its service is more narrowly focused on suicide prevention.
• Muslim Mental Health Foundation: The Muslim Mental Health Foundation focuses on mental-health awareness, support, and professional development within UK Muslim communities. It is comparable to MYH through its Muslim-specific mental-health mission and its efforts to improve culturally competent provision.
• Muslim Minds: Muslim Minds is a UK mental-health service tailored to Muslims, with an emphasis on culturally and religiously appropriate support. It is directly comparable to MYH in addressing the shortage of mental-health services that understand Islamic values and Muslim cultural contexts.

Emerging players

• Inspirited Minds: Inspirited Minds provides culturally sensitive mental-health and wellbeing support for Muslim communities in the UK. It overlaps with MYH's faith-sensitive support model and target audience, although it is not solely focused on young people or helpline delivery.
• Nafsiyat: Nafsiyat provides culturally responsive psychotherapy and counselling, including support shaped by clients' cultural contexts. It is comparable to MYH's culturally and faith-sensitive mental-health positioning, though its core delivery is therapeutic rather than youth helpline-based.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/muslimyouthhelp
• Facebookfacebook.com/muslimyouthhelpline
• LinkedInlinkedin.com/company/muslimyouthhelpline
• Instagraminstagram.com/muslimyouthhelpline

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Muslim Youth Helpline