Adventure Marketing Solutions

What Adventure Marketing Solutions does

Adventure Marketing Solutions (legal entity: Adventure3, Inc.) is a privately held, full-service marketing agency founded in 1999 and headquartered at 300 W. Joliet St, Ottawa, Illinois. The firm operates with 11–50 employees under partners Chris Penhale and Erik Connelly and delivers integrated digital and traditional marketing services organized into three service lines: Content (graphic design, copywriting, photography), Digital (website design and development, SEO, paid advertising, email marketing, marketing automation), and Traditional (commercial print, garment decoration, promotional products, direct mail, tradeshow materials). The technology stack is composed of third-party marketing automation platforms, SEO tools, email marketing systems, and graphic design software rather than proprietary infrastructure, and the firm distinguishes itself through a "no channel bias" philosophy that selects channels based on client need rather than medium preference.

The go-to-market is sales-led, centered on a structured discovery-call process, free marketing audits, and a single point-of-contact engagement model, augmented by a formal client referral program ($250 reward) and a direct-website inquiry channel. Revenue is generated on a professional-services basis: time-and-materials billing at SOW-specified hourly rates (with 2.5X premium for emergency work) and retainer-based engagements invoiced against deliverables or milestones under multi-year contracts. Customer segments span SMBs in need of broad marketing support, B2B manufacturers (vacuum pumps, portable restrooms, plastics), and a specialized portable-restroom-operator (PRO) sub-segment serviced through a strategic partnership with PolyJohn and the dedicated PRO Porta Potty Marketing sub-brand.

The firm's strategic positioning combines in-house print and decoration production with digital marketing execution — an unusual vertical integration for a 25-person agency — and demonstrates capability through 25+ documented case studies and a 2017 MARCOM Gold Award for catalog design. There is no disclosed external funding, no parent company, no subsidiaries, and no completed M&A activity. Operating geographies span Illinois, Indiana, Wisconsin, North Carolina, and Arizona/Phoenix, all within the United States.

Name

Adventure Marketing Solutions

Legal name

Adventure3, Inc.

Website

https://adventuremarketingsolutions.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

11–50 employees

Short description

Adventure Marketing Solutions is a privately held, full-service U.S. marketing agency (founded 1999, Ottawa, IL) delivering integrated digital and traditional marketing services — including SEO, web, paid ads, email, print, and promotional products — primarily to SMBs and B2B manufacturers, with a specialized PRO Porta Potty Marketing vertical for portable restroom operators.

Ownership category

akta.pro rank

Product category

Full-Service Marketing Services

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310), Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Sweepstakes, Contests & Giveaway Administration (BPAFAMAD)

Keywords

• Full-service marketing agency
• Digital marketing services
• Traditional marketing services
• Search engine optimization
• Marketing automation services

Headquarters

HQ city

Ottawa

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Professional Services: Marketing services billed on time and materials or retainer basis. Time and materials work is billed at hourly rates specified in Statements of Work. Retainer-based projects are invoiced based on deliverables or milestones. Emergency work during extended hours, weekends, or holidays with less than 48 hours notice is billed at 2.5X the hourly rate.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Adventure Marketing Solutions is a full-service marketing agency that delivers integrated digital and traditional marketing services to businesses. Offerings span content (graphic design, copywriting, photography), digital (website design and development, SEO, paid advertising, email marketing, social media, marketing automation), and traditional (commercial printing, garment decoration, promotional products, direct mail, tradeshow materials), plus an industry-specific PRO Porta Potty Marketing solution delivered through a partnership with PolyJohn. Engagements are executed via Statements of Work on time-and-materials or retainer bases.

Product overview

Adventure Marketing Solutions is a full-service marketing agency offering integrated digital and traditional marketing services. The company provides a comprehensive portfolio organized into Content (Graphic Design, Copywriting, Photography), Digital (Website Design & Development, SEO, Paid Advertising, Email Marketing), and Traditional (Print, Garments, Promotional Products, Direct Mail, Tradeshow) services. Their offerings also include specialized PRO Porta Potty Marketing solutions for portable restroom operators and marketing automation services for B2B demand generation. The company positions itself as a one-stop-shop for businesses seeking both digital and traditional marketing execution, with capabilities spanning from strategy and creative services through production and fulfillment.

Differentiator

Problem solved

Functional benefit

Products and services

• Website Design & Development
• Search Engine Optimization (SEO) On-page and off-page SEO services including keyword research, content optimization, and local SEO strategies to improve organic search rankings for business clients.
• Paid Advertising Paid digital advertising campaigns across platforms including Google Ads and social media, with audience targeting and conversion optimization for business clients.
• Email Marketing Email campaign creation, deployment, and marketing automation program development including automated workflows for lead nurturing for business clients.
• Social Media Marketing Social media ad creation, audience targeting, and platform optimization across Facebook, LinkedIn, and other networks for business clients.
• Graphic Design Award-winning graphic design services including logo design, brand materials, infographics, and visual content creation for business clients.
• Copywriting Professional copywriting services for websites, marketing materials, blog posts, and SEO-optimized content for business clients.
• Photography Professional photography services including product photography, on-site photoshoots, and image creation for marketing materials for business clients.
• Print Services Commercial printing capabilities from 1-color to 8-color with coatings, including sheetfed and web printing, die-cutting, and finishing services for business clients.
• Garment Decoration Screen printing and embroidery services for branded garments including T-shirts, sweatshirts, and caps, with up to 12-color screen printing, embroidery, and sublimation capabilities.
• Promotional Products Sourcing and customization of promotional products including promo items, giveaways, and branded merchandise for business clients.
• Direct Mail Direct mail campaign services including design, printing, list management, and mailing delivery coordination for business clients.
• Tradeshow & Event Materials Production of banner stands, table throws, badges, certificates, and other tradeshow collateral and corporate event materials for business clients.
• Marketing Automation Marketing automation program development including workflow creation, lead scoring, behavior-based triggers, and multi-touch nurturing campaigns for B2B demand generation.
• PRO Porta Potty Marketing Specialized marketing solution for portable restroom operators (PROs), including website templates and digital marketing services tailored for the portable sanitation industry, delivered in partnership with PolyJohn.

Quantifiable outcome

• 7,893% increase in website sessions for Cooper Plastics new company launch
• +7 more outcomes

Named customers9 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature3 records

Partnerships

Three partnerships are on record, tiered core and minor.

• PolyJohncoreStrategic or Co-development PartnerLong-standing client partnership with PolyJohn, a family-owned international manufacturer of portable toilets and sinks. Adventure provides ongoing marketing support including SEO, content creation (JohnTalk initiative), website development, and promotional materials. Through this relationship, Adventure also services PolyJohn's network of portable restroom operators (PROs) with website and marketing services via PRO Porta Potty Marketing initiative.
• PRO Marketing (PolyJohn partnership)coreGTM or Marketing PartnerWebsite design and development services offered to portable restroom operators (PROs) in conjunction with PolyJohn. Adventure provides customized website templates and digital marketing services specifically for the portable sanitation industry.
• Halftime RentalsminorChannel Partner/ Reseller/ DistributorCharlotte, NC-based portable restroom operator utilizing PRO marketing services through the PolyJohn partnership initiative.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• OneIMS: Integrated marketing agency providing SEO, paid, content, web development, and traditional marketing to mid-market B2B and B2C clients. Highly comparable to AMS' full-service, full-funnel positioning.
• Walker Sands: B2B integrated marketing agency headquartered in Chicago providing PR, demand generation, content, and web services. Comparable to AMS in serving B2B manufacturers and mid-market clients with a full-funnel, integrated approach.
• Digital Third Coast: Milwaukee-based digital marketing agency providing SEO, paid media, content, and analytics to mid-market brands. Directly comparable to AMS in service portfolio and Midwestern SMB focus.
• Big Leap: Full-service digital marketing agency providing SEO, content, web design, and marketing automation to mid-market brands. Comparable to AMS in service mix and growth-oriented SMB client base.
• Thrive Internet Marketing Agency: Full-service digital marketing agency offering web design, SEO, social media, and traditional marketing services to SMBs nationwide. Closely comparable to AMS in integrated service stack and SMB target customer.
• Rise Interactive: Chicago performance marketing agency focused on media, analytics, and customer experience. Comparable to AMS in digital-first services and Midwestern client base, though more performance-media heavy.
• LYFE Marketing: Digital marketing agency focused on small and mid-sized businesses with social media, SEO, PPC, and email services. Comparable to AMS in targeting SMBs with integrated digital offerings.
• Straight North: Chicago-area full-service digital marketing agency offering SEO, paid media, web development, and marketing automation for SMB and mid-market clients. Closely comparable to AMS in service mix, customer profile, and regional focus.
• Perfect Search Media: Mid-sized digital marketing agency specializing in SEO, paid media, and content for mid-market and enterprise clients. Comparable to AMS in SEO-led service offering and retainer-based engagements.

Broad incumbents

• Bounteous: Large U.S. digital experience and marketing agency offering strategy, design, engineering, and analytics. Overlaps with AMS' digital and content services but serves much larger enterprise clients across the U.S.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCHBFJMHSTuBQKtwO-w6rtsg
• Facebookfacebook.com/adventuremarketingsolutions
• LinkedInlinkedin.com/company/adventure-marketing-solutions
• Instagraminstagram.com/adventuremarketingsolutions/?hl=en

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Adventure Marketing Solutions