ProColor Collision
ProColor Collision is a Canadian-headquartered franchise network of independently owned collision repair shops, offering standardized repair services across 180+ Canadian locations and expanding into the United States under parent company Fix Network.
- Company typePrivate
- Founded2001
- HeadquartersBainville, United States
- Headcount51–100
- GTM typeB2C
- OfferingServices
What ProColor Collision does
ProColor Collision is a franchised network of independently owned collision repair facilities operating primarily across Canada (180+ locations) with a growing United States presence, headquartered in Blainville, Quebec. The brand offers six core service lines — collision repair and restoration, paintless dent removal, paint scratch repair, bumper repairs, wheel alignment, and air conditioning service — supplemented by 24/7 towing, a National Limited Lifetime Warranty, and the PRO Satisfaction customer experience program. The network is held to I-CAR Gold and OEM-aligned repair standards, with centralized operations tooling (PitStop portal, Operations Binder, KPI dashboards) provided to franchisees.
ProColor operates under parent company Fix Network (Mondofix Inc.), which acquired the network in 2019 when it had 170+ shops, originally founded in 2001 as ProColor Prestige. Fix Network's broader platform spans 2,000+ points of service across 15 countries and handles 1.8M+ vehicle repairs annually, supplying ProColor franchisees with global supplier agreements, training infrastructure, and brand support that independent shops could not replicate alone. US operations are conducted through a separate entity, ProColor Collision USA LLC.
Revenue is generated via two primary streams: recurring franchise fees and network membership revenue (subscription-style), and transaction-linked income from insurance company preferred-provider referrals and fleet partnerships. Customer acquisition targets both franchisee recruitment (the growth engine) and end-consumer routing through insurer and fleet relationships. Geographic expansion is staged, with five US states currently restricted (Maryland, Nebraska, North Dakota, Rhode Island, South Dakota), and recent growth has been driven by individual franchise openings (Rawdon, Quebec in May 2025), an MSO-led acquisition (Shawinigan in April 2026), and US entries including Myrtle Beach, SC and St. Paul, MN.
ProColor Collision firmographics
Firmographics- Name
- ProColor Collision
- Legal name
- Mondofix Inc.
- Website
- https://procolor.com
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- ProColor Collision is a Canadian-headquartered franchise network of independently owned collision repair shops, offering standardized repair services across 180+ Canadian locations and expanding into the United States under parent company Fix Network.
- Ownership category
- akta.pro rank
ProColor Collision industry classification
Industry- Product category
- Automotive Collision Repair Services
- NAICS
- Automotive Body, Paint, and Interior Repair and Maintenance (811121)
- SIC
- Services-Automotive Repair, Services & Parking (7500)
- akta.pro primary industry
- Auto Body Collision Repair (Cars & Light Trucks) (TLAKAEAA)
- akta.pro secondary industries
- Bumper, Panel & Plastic Repair (Composite/Trim) (TLAKAEAG), Body Shop Mechanical & Suspension Repair (Post-Collision) (TLAKAEAH)
Keywords
Where ProColor Collision is headquartered
LocationHeadquarters
- HQ city
- Bainville
- HQ country
- United States
- HQ region
- North America
Offices6 records
Markets served
ProColor Collision business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure
Revenue model
- Franchise Fees and Network Membership: ProColor Collision generates revenue through franchise fees charged to independent collision repair shops that join the ProColor network. Franchisees pay for brand access, operational support, training, and marketing resources. The company also benefits from centralized purchasing power with insurers and suppliers that drive volume to franchise locations.
- Insurance Company Referrals: ProColor leverages established relationships with insurance companies to direct collision repair work to franchise locations. This creates a steady stream of customer referrals through insurer relationships and preferred provider arrangements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Other | Franchise membership pricing is not publicly disclosed; individual repair services are quoted based on damage assessment. |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
ProColor Collision product offering
Product offeringCore offering
ProColor Collision operates a franchise network of independently owned collision repair facilities that deliver a portfolio of auto body repair services to individual vehicle owners, fleets, and insurance-referred customers. Core services include collision repair and restoration, paintless dent removal, paint scratch repair, bumper repair, wheel alignment, and air conditioning system service, complemented by 24/7 towing, a National Limited Lifetime Warranty, and the PRO Satisfaction Program. The network is supported by Fix Network's global infrastructure, supplier agreements, and insurer relationships.
Product overview
ProColor Collision is a franchise network of locally owned and operated collision repair facilities that offers a unified portfolio of collision repair services under one brand. The core offering includes six interconnected service lines: Collision Repair and Restoration, Paintless Dent Removal, Paint Scratch Repair, Bumper Repairs, Wheel Alignment, and Air Conditioning Systems Service. These services are complemented by 24/7 Towing Service, a National Limited Lifetime Warranty, and the PRO Satisfaction Program. ProColor Collision operates as part of Fix Network (Mondofix Inc.), providing franchisees access to streamlined operational processes, management tools, training programs, insurer relationships, and global supplier agreements. The network started as ProColor Prestige in Quebec in 2001, rebranded in 2010, was acquired by Fix Network in 2019, and now operates 180+ locations in Canada with expansion into the United States. Fix Network collectively operates 2,000+ points of service worldwide and repairs 1.8M+ vehicles annually.
Differentiator
Problem solved
Functional benefit
Products and services
- Collision Repair and Restoration Complete accident repairs and vehicle restoration services using advanced equipment and technologies that comply with auto manufacturer requirements; handles minor to major impact damage for individuals, fleets, and management companies.
- Paintless Dent Removal (PDR) Specialized technique for fixing small dents, door marks, and hail damage without affecting the vehicle's original paint finish, using advanced techniques and latest equipment.
- Paint Scratch Repair Paint repair, touch-ups, and respraying services for all vehicle parts using high-tech equipment ensuring uniform paint application and perfect color matching.
- Bumper Repairs Repair services for fenders and bumpers made of metal, aluminum, or composite materials, addressing damage to underlying structural parts.
- Wheel Alignment Wheel alignment services ensuring better road control, optimum gas mileage, and tire usage, while preventing damage to suspension parts.
- Air Conditioning Systems Service Repair services for vehicle AC systems damaged in collisions, including fixing malfunctions, leaks, and ecological disposal of used freon.
- 24/7 Towing Service Round-the-clock emergency towing service available for customers needing roadside assistance after accidents or breakdowns.
- Franchise Opportunities Franchise program allowing independent auto body shops to join the ProColor Collision network, gaining access to operational processes, management tools, training programs, and insurance/insurer relationships.
Quantifiable outcome
- Over 1.8 million vehicle repairs handled annually across Fix Network
Companies that use ProColor Collision
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles4 records
ProColor Collision technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
ProColor Collision partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered flagship, core and minor.
- TGR Haas F1 TeamflagshipFix Network announced a multi-year partnership with TGR Haas F1 Team ahead of the 2026 FIA Formula 1 World Championship season. The collaboration reflects alignment in precision, discipline, and high standards. Fix Network branding appears on the VF26 car and team apparel, with drivers Esteban Ocon and Ollie Bearman. This partnership provides global brand visibility and reinforces Fix Network's commitment to innovation and operational excellence.
- Fix Network (Parent Company)coreProColor Collision is owned by Fix Network (Mondofix Inc.), a global leader in collision, glass, mechanical, and restoration services. Fix Network provides the parent infrastructure, global brand portfolio, operational support, and expansion resources that enable ProColor's franchise network growth.
- Insurance CompaniescoreProColor Collision maintains established relationships with insurance companies at national and global levels. These partnerships direct customers to franchise locations through preferred provider arrangements, providing a steady stream of collision repair referrals across the network.
- Global SupplierscoreFix Network leverages global supplier agreements that benefit all brands including ProColor Collision. These agreements provide franchisees with better purchasing power for equipment, parts, and materials than independent shops could achieve alone.
- Fleet CompaniesminorProColor Collision leverages relationships with fleet companies to direct vehicle repair work to franchise locations. These partnerships provide additional customer volume beyond individual vehicle owners and insurance referrals.
- Nico Hulkenberg (TGR Haas F1 Driver)flagshipFormula 1 driver Nico Hulkenberg serves as Global Brand Partner for Fix Network and the face of their first global campaign 'LIFE PUT RIGHT'. On track, he relies on precision and teamwork; off track, he counts on Fix Network's repair services. This partnership showcases the brand's commitment to precision, performance, and quality craftsmanship.
- OEMs (Auto Manufacturers)coreProColor Collision aligns body repair operating standards to OEM specifications. Technicians are trained on OEM repair methodology and facilities meet manufacturer standards, enabling shops to earn OEM certifications and deliver repairs according to vehicle manufacturer requirements.
Scale indicators5 records
Recent moves7 records
Expansion highlights5 records
ProColor Collision competitors and assessment
Company assessmentDirect peers
- Maaco: US/Canada franchised auto body and paint network owned by Driven Brands. Targets a similar independent-shop franchisee base with comparable paint and body repair services, directly competing with ProColor in shared North American markets.
- Fix Auto: Sibling brand within Fix Network offering franchised collision repair under a similar operational model. Overlaps directly with ProColor on services, target customers, and parent-company economics, with Fix Auto primarily positioned outside Quebec.
- Crash Champions: US collision repair chain operating company-owned and franchise locations with strong DRP relationships. Directly comparable on core services and customer base; represents one of the most aggressive US roll-up strategies ProColor must compete against.
- Abra Auto Body Repair: US franchised auto body repair network with comparable services (collision repair, paint, dent removal) and customer base. Operates primarily in the US Midwest, directly competitive in geographies where ProColor is beginning to expand.
- CARSTAR: North American franchised collision repair network operated by Boyd Group Services, with a similar franchise model, insurer DRP relationships, and multi-brand portfolio. CARSTAR is ProColor's most direct head-to-head competitor in Canada and increasingly in the US.
Broad incumbents
- Caliber Collision: Largest US collision repair chain, owned by private equity (Hellman & Friedman). Operates at far greater scale than ProColor across the US, with similar insurer DRP focus and OEM-aligned capabilities — sets the upper-bound benchmark for US density ProColor is trying to build.
- Boyd Group Services: Publicly traded parent company of CARSTAR and other collision brands. Provides a comparable corporate structure to ProColor's Fix Network parent and is the most relevant publicly observable benchmark for franchise-network economics in this category.
- Service King Collision: US-based collision repair chain (private equity-backed) with broad geographic reach and strong insurer relationships. Comparable to ProColor on DRP-driven model and OEM-aligned repair standards; a relevant US-side reference point for scale ambitions.
Regional players
- Speedy Auto Service / Speedy Collision: Canadian multi-brand auto service franchise group including Speedy Collision. Comparable franchise-driven collision repair model in Canada, providing a regional benchmark for unit economics and franchise recruitment dynamics.
- Craftsman Collision: Canadian-owned collision repair chain operating multiple locations across Western Canada. Comparable on services, customer segments, and DRP model, but operates primarily in western Canadian provinces versus ProColor's stronger Quebec and Eastern footprint.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
ProColor Collision social profiles
Digital presenceProColor Collision compliance and trust
Trust signalCompliance1 record
ProColor Collision financial estimates
Financial estimateRevenue estimate
Valuation estimate
ProColor Collision leadership team
Management profileNumber of profiles
ProColor Collision funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ProColor Collision M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ProColor Collision
What does ProColor Collision do?
ProColor Collision operates a franchise network of independently owned collision repair facilities that deliver a portfolio of auto body repair services to individual vehicle owners, fleets, and insurance-referred customers. Core services include collision repair and restoration, paintless dent removal, paint scratch repair, bumper repair, wheel alignment, and air conditioning system service, complemented by 24/7 towing, a National Limited Lifetime Warranty, and the PRO Satisfaction Program. The network is supported by Fix Network's global infrastructure, supplier agreements, and insurer relationships.
Is ProColor Collision a public or private company?
ProColor Collision is a private company. It is classified as corporate owned and is currently operating.
When was ProColor Collision founded?
ProColor Collision was founded in 2001. It employs 51 to 100 people.
Where is ProColor Collision based?
ProColor Collision is headquartered in Bainville, United States, in the North America region.
How does ProColor Collision make money?
Two revenue lines are on record. Franchise Fees and Network Membership is the primary driver. The others are insurance Company Referrals.
Who are ProColor Collision's main competitors?
Direct peers on record are Maaco, Fix Auto, Crash Champions, Abra Auto Body Repair and CARSTAR. Broad incumbents are Caliber Collision, Boyd Group Services and Service King Collision. Regional players are Speedy Auto Service / Speedy Collision and Craftsman Collision.
Does ProColor Collision have an API?
No public API is recorded for ProColor Collision.
What industry is ProColor Collision in?
ProColor Collision's product category is Automotive Collision Repair Services. Its primary akta.pro industry code is TLAKAEAA, Auto Body Collision Repair (Cars & Light Trucks), with a secondary code of TLAKAEAG, Bumper, Panel & Plastic Repair (Composite/Trim). Its NAICS code is 811121 and its SIC code is 7500.