Vamosonward

What Vamosonward does

Vamos Onward is a customer service outsourcing agency operating in Latin America that serves ecommerce businesses. The company connects directly to clients' online stores and consolidates inbound customer communications across email, WhatsApp, META, Direct Messages, campaigns, and social comments into a single workflow, positioning itself as an outsourced support function for online retailers that lack the internal capacity to manage multi-channel inquiries at scale. The company claims to be the first agency in Latin America to hold a Gorgias Customer Service certification, which it markets as its primary credibility anchor.

The company's core offering is the Plug and Convert Center (PnC-C), a centralized response hub in which Vamos Onward's team replies to customer inquiries on behalf of clients using each brand's legal documents, manuals, and internal processes to deliver personalized responses. The technology backbone is the Gorgias customer service platform, which Vamos Onward uses as a native integration layer rather than building proprietary infrastructure; no internal APIs, SDKs, or AI components are disclosed. A single technology partnership with Gorgias constitutes the entirety of the company's disclosed integration stack.

Vamos Onward monetizes through tiered monthly subscription plans ("Planes 2025") that allocate a base number of customer service tickets per month, supplemented by an Extra Tickets add-on that allows brands to purchase incremental capacity when volume exceeds plan expectations. The go-to-market motion is direct sales via website-driven demo requests and consultation bookings, with a horizontal ecommerce segment focus and no disclosed enterprise, mid-market, or SMB segmentation. There is no disclosed revenue, headcount, funding history, or named customer base, and the company appears to be founder-led by co-founder Pancho, who also founded the Merchants ecommerce platform and is identified as the first Shopify Educator in Latin America.

Name

Vamosonward

Website

https://vamosonward.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

Vamos Onward is a LATAM-based customer service outsourcing agency serving ecommerce brands, consolidating multi-channel customer communications (email, WhatsApp, META, DMs, comments) through its Plug and Convert Center on the Gorgias platform via tiered monthly subscriptions and extra-ticket add-ons.

Ownership category

akta.pro rank

Product category

E-commerce Customer Service Outsourcing

NAICS

Telemarketing Bureaus and Other Contact Centers (561422)

SIC

Telegraph & Other Message Communications (4822)

akta.pro primary industry

Customer Experience (CX) QA, Analytics & Voice-of-Customer Operations (BPAAABAN)

Keywords

• Customer service outsourcing
• E-commerce support
• Multi-channel support
• Gorgias certified partner
• LATAM customer service

Headquarters

HQ city

Mexico City

HQ country

Mexico

HQ region

Latin America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Monthly Customer Service Plans: Subscription-based monthly plans providing customer service ticket coverage for e-commerce businesses. Plans include options for extra tickets when volume exceeds expectations.
2. Extra Tickets: Additional ticket capacity available for purchase when brands require more customer service coverage beyond their monthly plan allocation.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Vamosonward provides outsourced customer service for e-commerce businesses, connecting to clients' online stores and managing inbound communications across email, WhatsApp, META, direct messages, campaigns, and comments. Service delivery is organized through the company's Plug and Convert Center (PnC-C), which integrates with Gorgias to consolidate multi-channel conversations. The offering is sold primarily as recurring monthly customer service plans with optional extra-ticket capacity.

Product overview

Vamosonward is a customer service outsourcing agency offering a unified platform through its Plug and Convert Center (PnC-C). The service connects to clients' online stores and consolidates all communication channels (email, WhatsApp, META, Direct Messages, Campaigns, and comments) into the Gorgias platform to respond to customer requests quickly, standardized, and efficiently. Additional services include extra customer service tickets for brands needing additional coverage.

Differentiator

Problem solved

Functional benefit

Products and services

• Plug and Convert Center (PnC-C)

Quantifiable outcome

• Returning customers can generate up to 300% of profits
• +2 more outcomes

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature1 record

Partnerships

One partnership is on record.

• GorgiascoreTechnology or IntegrationStrategic technology partnership where Gorgias provides the customer service platform that consolidates all communication channels. Vamosonward is the first agency in Latin America certified by Gorgias for customer service operations, enabling standardized, fast, and efficient customer responses across email, WhatsApp, META, and direct messages.

Scale indicators1 record

Recent moves4 records

Expansion highlights3 records

Broad incumbents

• Foundever: Major global CX outsourcer (formed from Sitel + IBEX) with significant LATAM presence. Comparable as a scaled omnichannel BPO competing for e-commerce and digital CX engagements in the region.
• Concentrix: Global BPO with a sizable e-commerce and digital CX practice. Comparable as a large-scale outsourcing competitor serving enterprise merchants across multiple channels, including LATAM operations.
• TTEC: Global CX and digital BPO serving enterprise clients including e-commerce. Comparable as a large-scale multilingual contact center outsourcer with overlapping channel capabilities (chat, social, voice).
• Gorgias: Leading e-commerce customer service platform that Vamos Onward is built on top of. Comparable because it operates in the same e-commerce CX category and runs an agency/marketplace offering that overlaps with Vamos Onward's outsourced service.
• Teleperformance: One of the world's largest BPOs with deep LATAM presence (Colombia, Brazil, Mexico). Comparable as a scaled multilingual CX outsourcer competing for the same regional e-commerce customer service RFPs.

Direct peers

• SupportNinja: Outsourced customer support provider focused on tech, SaaS, and e-commerce companies. Comparable as a similar-sized CX outsourcer offering multilingual, multi-channel support to digital merchants.
• Wing: Outsourcing provider combining virtual assistants and dedicated teams for startups, e-commerce, and SaaS. Comparable as a similarly-sized outsourced support provider for growing e-commerce and digital brands.
• Helpware: Mid-market BPO offering content moderation, customer support, and back-office services. Comparable as a similarly-sized outsourced CX provider competing for SMB and mid-market digital and e-commerce clients.
• LiveWorld: Specialized outsourced customer service for social media and messaging channels (Facebook, Instagram, X, TikTok). Comparable as a social/DM-focused outsourced CX provider with overlapping WhatsApp and META capability.

Regional players

• Atento: Largest LATAM-headquartered BPO with operations across Brazil, Mexico, Argentina and beyond. Comparable as a regional customer service outsourcer serving enterprise clients including digital commerce brands in the same geography.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vamosonward